Tag: "WIOQ"
AC Augments Audience in Philly, Tampa, Dallas
By Mike Kinosian
Managing Editor
TALKERS
LOS ANGELES — Just over two weeks after Christmas and nine days into the new year, admittedly, doesn’t provide much of a sample to gauge an industry “trend.”
At the very least though, it is worth noting three interesting top 20 market developments that contain a common thread.
The last time a major market station transitioned to adult contemporary was in April 2016, when iHeartMedia San Francisco’s urban-rhythmic oldies KISQ became “The Breeze.
Now that the all-Christmas music has come to an end, however, there are three new players under the AC banner.
Can the Radio Station Overcome Smothering Debt and Become
a Viable Business Again?
Mike Kinosian, Managing Editor
RadioInfo and Talkers
LOS ANGELES — Chalk it up to misreading the economic tealeaves or perhaps to good old-fashioned avarice, but several radio groups have fallen victim to the, “(S)he who has the most toys, wins” hypothesis.
“Winners” managing to run the board in today’s all too real game of Radio Monopoly are rewarded by becoming further ensconced in deeper, darker, debt.
Administer sodium pentothal to a cross-section of radio managers and the overwhelming majority will vociferously state that, owing to its cookie-cutter nature and mounting pressure to deliver grossly unrealistic percentages to the bottom line, the business is no longer fun. Countless executives at high-billing, strong ratings performing outlets have been unduly placed in the gut-wrenching position of laying off personnel and making other vital cutbacks – forced to share the load of paying for what could be considered out-of-control acquisition sins at the corporate level.
