CBS Sacto Raises Rufer to VP/Programming. Hot AC KZZO “Now 100.5,” Sacramento program director Chad Rufer is boosted to vice president programming of CBS Radio‘s five-station cluster – which includes “Now 100.5” – in California’s capitol city. CBS Radio Sacramento senior vice president and market manager Steve Cottingim comments, “I am looking forward to working with Chad on cluster-wide programming initiatives. He has consistently delivered outstanding results. I am confident that he will have a significant impact growing ratings for the cluster.” Rufer remarks, “I am very humbled by the trust that Steve Cottingim and the executive team at CBS Radio has in me. Taking on this new role and being surrounded by such an all-star programming team is truly a dream come true.” Prior to joining CBS Radio Sacramento six years ago, Rufer was director of programming for Fort Myers Broadcasting Company; programmed KKMG, Colorado Springs; and operations manager of Saga Communications Clarksville, Tennessee. With each station’s July 2016 6+-share and 6+-rank in parentheses, the CBS Sacramento cluster consists of adult contemporary KYMX “Mix 96” (7.6, #2); hot AC KZZO “Now 100.5” (4.7, #5); country KNCI (4.4, #7); rhythmic CHR KSFM “KS-102.5” (3.5, #10); and KHTK “Sports 1140” (1.3, #20).
LA Rams Ready NFL Return with Radio Team. The city of Los Angeles welcomes back the NFL with the return of the Rams from St. Louis. As TALKERS reported last Friday (8/5), former Rams player D’Marco Farr announced that after seven years, he is leaving Hubbard Broadcasting-owned WXOS, St. Louis “101 ESPN” and the afternoon drive “The Fast Lane” show for “new opportunities.” From the “That Didn’t Take Long” file, the “new opportunity” for Farr is handling sideline reporting for the team’s English-language radio broadcasts on flagship ESPN Sports KSPN “ESPN LA 710” and simulcast partner Entercom classic rocker KSWD “100.3 The Sound.” Set to call game action and analysis are J.B. Long from the Pac-12 Network and former UCLA, Jacksonville Jaguars, and Oakland Raiders running back Maurice Jones Drew. KNBC-TV (channel 4), Los Angeles weekend sports anchor Mario Solis and Fox Deportes’ Troy Santiago will call the games on the team’s Spanish-language flagship – Lotus Spanish sports KWKW “ESPN Deportes 1330.” KSPN vice president and general manager Scott McCarthy states, “We could not be more thrilled about the broadcast team who will be bringing Rams games to life for listeners in Southern California and beyond. J.B., Maurice, and D’Marco are experienced and outstanding play-by-play broadcasters. We look forward to hearing them on ‘ESPN LA 710’ during Rams games and also during the week.” KWKW director of programming Juan Rodriguez comments, “Mario Solis and Troy Santiago are admired by the Latino sports enthusiasts for their professionalism and the profound emotion which they bring to each and every broadcast.” Rams chief operating officer Kevin Demoff remarks, “We are excited these two dynamic teams will bring our games to fans across the region in our first season back in Los Angeles. All of these announcers combine unique experience, passion for the game, and ties to Southern California, which will help connect our fans to Rams football during this historic year.” KSPN midday co-host Steve Mason; former Raiders, Jaguars, and Buffalo Bills linebacker Kirk Morrison; and former NFL cornerback Eric Davis will do KSPN’s three-hour pre-game show. Meanwhile, KSPN morning co-host Travis Rodgers will host the two-hour post-game show, while Jeff Biggs will report at halftime. Among persons 6+ in Nielsen Audio’s July 2016 PPM report for Los Angeles, KSWD ranks #16 (2.6); KSPN #32 (1.0); and KWKW is unlisted.
Max Media Norfolk Cuts Ties With Nielsen Audio. When Norfolk PPM ratings information was released last Thursday (8/4), five Max Media outlets were noticeably absent and the reason was a financial decision. In a message to clients and agencies, Max Media Norfolk general manager Dave Paulis explained why the cluster is no longer a Nielsen Audio subscriber. “This decision is one we have been discussing for many years,” he writes, “and it comes down to one simple issue – return on investment. Since the advent of PPM in this marketplace in 2008, ratings have dwindled to the point where even the leading stations are not in the position to price [themselves] to match their market position. The elimination of this burdensome subscription will allow Max to diversify, make our products better, and free up dollars to market the radio stations.” Noted with June 2016 6+-rank and 6+-share in parentheses, Max Media Norfolk includes classic hits-oldies WVBW “92.9 The Wave” (#3, 6.0); country WGH-FM “Eagle 97.3” (5.0, #7); CHR WVHT “Hot 100.5” (#9, 3.8); sports WVSP “ESPN Radio 94.1″ (#12, 2.3); and gospel WGH-AM “Star 1310” (#15, 1.9).
Turnbeaugh Takes Over As iHM Nevada/Central California Programmer. Senior vice president of programming for iHeartMedia Las Vegas JoJo Turnbeaugh is elevated to senior vice president of programming for the company’s stations in Nevada and central California. According to Nevada/central California region president Glynn Alan, “JoJo’s broad scope of both format and multi-market experience – combined with his winning attitude and track record – will bring extensive benefits to our region.” The region’s executive vice president of programming Steve Geofferies comments, “JoJo has a history in the central California region and he knows the brands in each of those markets. He added new duties earlier this year and created exceptional results in Las Vegas. We expect more of the same for our region.” Turnbeaugh remarks, “I am honored by the faith and trust that Glynn Alan and Steve Geofferies are placing in me. I am also very excited to work with the great team of leaders already in the region.” Turnbeaugh previously programmed KCCY, Colorado Springs; was assistant program director for KKFN “104.3 The Fan,” Denver; and was an on-air talent at KYGO, Denver.
Westwood One, Dr. Gupta Extend Their Partnership. Practicing neurosurgeon and CNN‘s multiple Emmy award winning chief medical correspondent Dr. Sanjay Gupta signs a multi-year agreement to continue hosting Westwood One’s “A Better Life with Dr. Sanjay Gupta.” Westwood One chief operating officer Charles Steinhauer comments, “Dr. Gupta is one of the most trusted voices on health issues. We are delighted to extend our relationship so that we can continue to meet the demand of listeners who want to live better lives.” Dr. Gupta notes, “I am tremendously excited about the opportunity to share the secrets of a happier and healthier life that I have learned as a doctor and as a roving reporter who has traveled the world for the last 15 years. There are little things we can do to live a better life and I will teach you how to make them a part of your life.” The weekday, 60-second feature airs on 400 stations, including nine of the top ten markets.
The Presidential Race, US Cash Payment to Iran, Rio Olympics Troubles/Action, and MLB Action Among Top News/Talk Stories Over the Weekend (8/6-7). The activities of presidential candidates Hillary Clinton and Donald Trump; the controversy over the US’ payment of $400 million to Iran the day Americans were released from that country; the problems facing Rio De Janeiro (as well as the actual action of the games) as it entered its opening weekend; and Major League Baseball action were some of the most-talked-about stories on news/talk radio this past weekend, according to ongoing research from TALKERS magazine.
Odds & Sods. Returning for its second season this Thursday (8/11) is “Undeniable with Joe Buck,” a weekly show produced for radio by AT&T/DirecTV, and Vince Vaughn‘s Wild West Television. Affiliates include Entercom sports outlet KGMZ “The Game,” San Francisco; CBS Radio Washington, D.C.’s WJFK “106.7 The Fan”; iHeartMedia-owned KGME, Phoenix; and CBS Radio St. Louis talker KMOX. Among those Buck will interview in season two are Brett Favre, Sugar Ray Leonard, Joe Torre, Joe Theismann, and Kerri Walsh Jennings ….. Oldies WKVA, State College-Lewistown (Pennsylvania) becomes the 38th affiliate of “Animal Radio News Update,” a minute-long, weekday segment featuring worldwide pet news. Host Hal Abrams comments that, “America’s love affair with their pets is growing at breakneck speed. With the pet industry nearing $63 billion dollars yearly, more and more stations are realizing a new way to increase revenue with our weekday offerings.”