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Monday, July 26, 2021

| July 26, 2021

Monday Memo: Is Your On-Air Product Old-School? Podcasting delivers on consumers’ expectation for on-demand EVERYTHING and consultant Holland Cooke calls it “an opportunity to let retailers sponsor pertinent special interest topics.” But, in this week’s column, he cautions that “these are still digital dimes, compared to the analog dollars solid live programming and painstakingly-crafted commercials will earn us.” To read what makes your station special, please click here.

Pending Business: Going Up.  In this week’s “Pending Business” column, radio sales pro Steve Lapa, president of Lapcom Communications, discusses the state of your “elevator pitch.” Will it work in less than the 60 seconds it takes to go to the eighth floor? Try this: Create one sentence that describes what your station does better than any of your competitors. Ask yourself is there a payoff for the advertiser in that one sentence or is it all product information?  Are you connecting a #1 with an advertiser benefit?  Have you taken the time to update your elevator pitch to put a more contemporary feel to the language? Lapa discusses these important points and more in an article that touches on the very basics of cutting right to the chase in presenting your station in a clear and positive light to a potential advertiser when time is of the essence.  To read more, please click here.

Davis Sets Departure From iHeartMedia. Nashville-based iHeartMedia Digital Audio Group chief operating officer Darren Davis will exit at the end of this year, but will continue with the company as an advisor. In a memo to the staff, iHeartMedia chair/chief executive officer Bob Pittman and iHM president/chief operating officer/chief financial officer Rich Bressler write, “Darren has a deep love for iHeart and a true passion for our business and our success. [He] has grown up through our organization continually taking on new roles and more responsibility, becoming a critically important contributor as part of our senior team. After almost 30 years with iHeart, Darren is looking forward to spending more time on a variety of other projects he’s passionate about, including real estate development; local community projects; and traveling with his family. Although his day-to-day operating expertise will be missed, we appreciate all he’s done for our company and are very pleased that he will continue his association with us, albeit on a more limited basis. Darren will be working closely with Digital Audio Group CEO Conal Byrne through the balance of 2021 to continue our momentum and to effectively organize the Digital Audio Group for the future.” Davis has been with iHeartMedia (formerly Clear Channel) since 1992 when he joined adult contemporary WASH, Washington, DC as a programming intern.

iHM, Sports Illustrated, and SI Studios Partner For Multi-Year, Audio Content Deal. The agreement includes eight co-produced Sports Illustrated, Sports Illustrated Studios, and iHeartRadio podcasts, as well as distribution of Sports Illustrated’s existing podcasts through the iHeartPodcast Network. Mutual marketing and promotion commitments will apply to all joint projects; two of the eight original podcasts are scheduled to launch by the first quarter of next year. iHeartMedia Digital Audio Group chief executive officer Conal Byrne comments, “We are thrilled to partner with Sports Illustrated to introduce a brand-new slate of sports podcasts – limited series and ongoing shows alike. It’s an iconic brand that sports fans instantly trust, knowing that they will get the most credible and in-depth industry coverage. We look forward to expanding that footprint into the audio space where we uniquely have the reach and scale to bring Sports Illustrated the audience and monetization they deserve.” According to Sports Illustrated & Maven chief executive officer Ross Levinsohn, “Storytelling is at the core of what SI stands for. The opportunity to partner with iHeartMedia to create and distribute dynamic stories and shows featuring our incredible voices further expands our footprint.” Chief operating officer of 101 Studios, David Hutkin, adds, “While traditionally sports are very visually focused, this venture allows us to introduce audiences to the most memorable events in sports history in unexpected ways. With this new partnership, we have the unique opportunity to tell these historic, remarkable stories to audiences globally.” Set to debut later this year, “Sports Illustrated Weekly” will feature the best of Sports Illustrated’s journalism in an audio magazine. Each 45-minute episode will feature deep-dive segments on the biggest news of the week and the most compelling personalities, trends and themes in sports. Developed by SI Studios, “Lateral Damage” will offer an innovative take on the true-crime genre. Publishing early next year, the podcast tells the story of University of California, Berkeley football player Mariet Ford, who was convicted of viciously murdering his young son and pregnant wife; Ford has maintained his innocence for almost 25 years. The podcast will explore the indelible effect the murder has had on the core group of people in Ford’s sphere.

Local Journalism Sustainability Act Has NAB Support. Introduced by Democratic Senators Maria Cantwell (Washington State); Mark Kelly (Arizona); and Ron Wyden (Oregon), the Local Journalism Sustainability Act of 2021 would aid local news organizations through tax credits to incentivize hiring more journalists, subscriptions and advertising from local small businesses. In a prepared statement, National Association of Broadcasters president/chief executive officer Gordon Smith notes, “At a time when misinformation and disinformation plague online platforms, broadcast radio and television continue to serve as reliable beacons of news that keep local communities informed and connected. We urge congressional passage of this legislation.” According to Senator Cantwell, “The COVID-19 pandemic made it crystal clear that local reporters and newsrooms are essential to keeping the public informed and safe, but their importance spans well beyond health emergencies. At its core, local news is about holding the powerful accountable. The strength of our democracy is based in truth and transparency. Local newsrooms are on the ground in our communities asking the critical questions, countering misinformation, and telling our stories. We have to protect these vital parts of our communities – once they’re gone, they’re gone.” Senator Kelly comments, “Local newspapers, radio stations, and TV stations are pillars of our community, bringing trusted local news [and] information about community events and the latest on public health updates in their area. The pandemic made an already difficult financial situation for these news providers even harder, which is why I support the Local Journalism Sustainability Act. By providing tax credits for individuals to support local news outlets, they can continue to provide important coverage for readers, listeners, and viewers.” Senator Wyden adds, “The decline of local news has had devastating effects on our communities. Local news has often been the only window into the city council or mayor’s office. Without these outlets, these important institutions in our communities go uncovered. Further, the decline of local news has only fueled the growth of misinformation as Americans lose their most trusted sources of information. As the son of a journalist, these developments trouble me greatly. Our bill would provide financial support to local news at this critical time for our democracy.”

WMVP To Repeat A $50,000 Ad Giveaway. It’s part of an ongoing “Supporting Small Business” campaign by Good Karma Brands Chicago sports talk outlet WMVP “ESPN 1000” and First Midwest Bank. Good Karma Brands Chicago market manager Mike Thomas comments, “We’re excited to continue our partnership with First Midwest Bank to help a local small business see success. Supporting local businesses in our community is central to both ‘ESPN 1000’ and First Midwest Bank. This is a great way for us to introduce the passionate sports fans in our area to a small business.” First Midwest Bank chief marketing and communications officer Jim Stadler adds, “This past year has reminded us of the importance of small businesses and the role they play in creating employment opportunities and momentum for economic growth in their local neighborhoods. We are proud to partner with ‘ESPN Chicago’ for the second year to bring valuable and well-deserved public exposure to these important businesses.” Last year’s “Supporting Small Business” award benefitted Breaking Bread Catering & Deli.

TALKERS News Notes. Former 13-year Tampa Bay Lightning director of broadcasting & programming Matt Sammon is appointed manager/business development & strategy for Skyview Networks. Sammon joined Skyview last September as an executive producer overseeing Notre Dame sports broadcasts and spent two years freelancing with Sammonsez, LLC … After reporting part-time for NPR the past several months, David Gura will join the network next Monday (8/2) as business correspondent. Most recently the host of MSNBC’s weekend morning show “Up With David Gura,” he previously was a Bloomberg anchor. Gura began his career as an intern at University of North Carolina news/talk WUNC, Raleigh … The next installment of the “Gracie Interview Series – Virtual Gatherings” will be this Thursday (7/29) at 2:00 pm (ET). “The Breakfast Club” co-host/“Angela Yee’s Lip Service” host Angela Yee moderates the interview of Premiere Networks president Julie Talbott. Registration is free at https://allwomeninmedia.org/events/gracie-interview-series-virtual-gatherings/  … iHeartMedia Des Moines news/talk WHO “News Radio 1040” afternoon drive talent Simon Conway took his show on the road to Groton, Connecticut for several broadcasts aboard the USS Nautilus. Conway received a tour of the USS Iowa (pictured), guided by captain James Quintin. According to Conway, “The two shows we did from our submarine base at Groton were very exciting. All my questions were answered and the feedback from my audience has been incredible.” In addition to WHO, Conway’s afternoon drive show is heard on iHeartMedia stations in Cedar Rapids (WMT) and Davenport (WOC) … Nexstar Media Group promotes Ron Romines to senior vice president and regional manager. Romines will oversee the company’s broadcast and digital operations in various markets and will report to Nexstar Media Group president of broadcasting Andrew Alford.

Top Talk Topics This Past Weekend Headed By COVID-19.  As has been the case in recent years, the news cycle no longer slows down on the weekends. The most-discussed topic on news/talk radio this past weekend has been COVID-19 with a focus on the Delta variant, vaccine hesitancy, controversy over mask mandates and the potential for more shutdowns.  This was followed by intense partisan bickering over the formulation of the January 6 committee, followed by climate change, 2020 election denial, and the Olympics.

Acción Adds Tampa and Jacksonville. Effective immediately, Star Over Orlando’s WRSO “Acción 97.9 – La Primera En Noticias” will be simulcast in Tampa on iHeartMedia-owned WHNZ which had been English-language news/talk; a West Tampa translator at 105.9 that was simulcasting English-language news/talk WFLA; and WMTX-HD2. In addition, it will be heard in Jacksonville on iHM’s WFXJ and WKSL-HD2. iHeartMedia senior VP/Hispanic Strategy Hector Marcano comments, “Acción represents a solution for the Hispanic audience eager for a Spanish-speaking newscast and companies that are looking for this fast-growing audience interested in developing a life in the USA.” Division president Linda Byrd notes, “I’m excited to expand the Acción brand to other important Hispanic markets in Florida. Getting the news and information to Florida’s growing Hispanic population in their native language will be very impactful.” Area president for iHeartMedia West Central Florida Chris Soechtig remarks, “We are very excited to deliver a first of its kind Spanish language news platform to the Tampa Bay Hispanic community. With the changing demographics in our area, this is a natural addition to our diverse portfolio.” iHeartMedia North Florida area president Paul Rogers contends, “No other media company can truly help our advertisers, brands, and community organizations reach the full spectrum of the First Coast’s diverse populations like iHeart. We are thrilled to [bring] the first full-service Hispanic news/talk station to Northeast Florida.” Acción – La Primera En Noticias launched in 2018 and news director Jesús Manuel Torres states, “For the past few years, we’ve worked as a team to keep our Hispanic community informed of the events that have changed history. This time, our commitment continues to grow, and our team is ready to continue bringing relevant information and analysis to each market.” Among persons 6+, WRSO is trending 1.0 – 1.3 – 1.8 (April – May – June) and ranks #16 (Nielsen Audio, June 2021). Star Over Orlando-owned WRSO is operated by iHeartMedia under an LMA.

Monday, October 12, 2020

| October 12, 2020

Monday Memo: Got Local News? Guard it. Now more than ever – with the pandemic upending the life we were accustomed to – consultant Holland Cooke says “you will continue to distinguish your product from your robotic audio competition, and what’s-left-of the newspaper, by telling listeners something useful that nobody else is telling them.”  In this week’s column, some simple tips. Read it here.

The Presidential Race/Mail-In Voting, Fatal Denver Rally Shooting, VP Debate, COVID-19 Stats & Projections/Trump’s COVID Case, New Stimulus Negotiations, Amy Coney Barrett Confirmation, Hurricane Delta-California Wildfires, and NFL COVID Concerns Among Top News/Talk Stories Over the Weekend. The November presidential election and the matter of mail-in voting; the fatal shooting at a Denver political protest gathering and tensions in the city; Wednesday’s vice presidential debate; the number of confirmed COVID-19 cases in the U.S., projections for future cases, and President Trump‘s bout with the disease; negotiations for a new federal stimulus package; the confirmation process for Supreme Court nominee Amy Coney Barrett; Hurricane Delta drenches Louisiana and the ongoing California wildfires; and the positive COVID-19 cases popping up in the NFL were some of the most-talked-about stories on news/talk radio over the weekend, according to ongoing research from TALKERS magazine.

Pending Business: Take It or Leave It. Sales and marketing consultant Steve Lapa, president of Lapcom Communications, writes today about selling news/talk radio in a time when your sales planning priorities can shift as quickly as the news cycle changes. He says that “organizing chaos is part of our new sales world” and offers some strategies to keep sellers on track during these unpredictable times. Read it here.

Carmean Joins Entercom Sacto As GSM. The market president and chief revenue officer for Townsquare Media’s Boise (Idaho) cluster – Rick Carmean – is named general sales manager of Entercom Sacramento. According to Entercom Sacramento senior vice president and market manager Stacey Kauffman, “Because of the rich history and success of Entercom Sacramento’s portfolio of brands and assets, expectations are high for this team. Rick’s vast experience in audio, sports, and digital – coupled with his track record of producing winning results – make him an excellent and valuable addition to our strong leadership team. We are excited to welcome Rick to Entercom and Sacramento.” Carmean adds, “I’m thrilled for the opportunity to represent the top-rated radio stations in the market and work with a talented team of sales professionals and on-air talent.” Carmean previously was Red Zebra Broadcasting’s president and chief executive officer and held digital advertising leadership roles at AOL and Source Media. In addition to sports talk KIFM-AM “ESPN 1320,” Entercom Sacramento consists of rhythmic CHR KSFM; CHR KUDL “106.5 The End”; classic rock KSEG “96.9 The Eagle”; KRXQ “98 Rock”; and alternative KKDO “Alt 94-7.”

More Than 2,100 “Attend” NAB’s Online Radio Show. The week-long digital experience began one week ago (Monday, 10/5) and continued through this past Friday afternoon (10/9) at RadioShowWeb.com. According to the National Association of Broadcasters (NAB) and the Radio Advertising Bureau (RAB), Radio Show in-person attendance has recently been averaging 2,000, while this year’s online event attracted 2,143 registrants. NAB president and chief executive officer Gordon Smith comments, “Although we regret not being able to meet in person, this [past] week’s Radio Show digital experience provided a welcome opportunity to connect and gain valuable insight on how to prevail during this difficult time and move forward as an industry.” RAB president and chief executive officer Erica Farber remarks, “The Radio Show is an industry favorite. Having the opportunity to gather virtually and connect with broadcasters, advertisers, thought leaders, and partners has been tremendously valuable. The good news is all Radio Show content will continue to be made available for on-demand viewing should anyone want to re-watch a specific session or may have missed any of the sessions or presentations.” Among the highlights were a keynote by Dave Ramsey, and a “CEO Town Hall” with Mary Berner (Cumulus Media); David Field (Entercom); and Bob Pittman (iHeartMedia). The Town Hall was moderated by NBC News senior business correspondent/MSNBC anchor Stephanie Ruhle. Next year’s Radio Show will co-locate with the NAB Show, which has been rescheduled for October 9-13 (2021) in Las Vegas.

KBA Honors Talbott. Bluegrass native Julie Talbott will be presented with the Ralph Gabbard “Distinguished Kentuckian Award” from the Kentucky Broadcasters Association at today’s (Monday, 10/12) 2:00 pm virtual Excellence in Broadcasting Awards event. Fifteen years after joining Premiere Networks, Talbott was named president of the company in January 2014 ; she oversees operation of Premiere Networks’ more than 100 radio programs and services. In addition, she manages business partnerships with talent, as well as leading/maintaining affiliate relationships to sell/service Premiere Networks, Total Traffic & Weather Network, and the 24/7 News Network. Talbott previously was chief operating officer of MJI Broadcasting, which was acquired by Premiere’s parent company Clear Channel (now iHeartMedia). Talbott began her career at BBDO Advertising. The Ralph Gabbard “Distinguished Kentuckian Award” is presented in recognition of achievements and accomplishments of former Kentuckians who have earned fame or acclaim in their respected field.

AWMF and ESPN Launch Scholarship For Black Females. The mission of the partnership between the Alliance for Women in Media Foundation (AWMF) and ESPN is to provide black women a path into careers in sports media. ESPN’s donation of $10,000 will provide two educational scholarships to assist black females pursuing such career paths. Alliance for Women in Media Foundation executive director Becky Brooks remarks, “It has been wonderful to collaborate with ESPN to conceptualize this scholarship. Through this strong partnership, we’re proud to continue our work in pursuing greater diversity in the sports journalism work force.” ESPN vice president of corporate communications/AWMF board member Katina Arnold notes, “Diversity and inclusion is ESPN’s #1 focus. We want to support and create concrete ways to grow the pipeline of black talent in the sports industry. The ESPN and AWMF scholarship is the perfect way to fulfill ESPN’s mission of supporting black and African-American women pursuing careers in media.” Selection of student winners will be based on applicants developing an essay of 750 – 1,000 words, highlighting the importance of black women in sports media. Applications are due in less than six weeks (11/20). AWMF and ESPN will select one black female undergraduate student winner and one black female graduate student to receive the scholarships payable to each winning student’s educational institution.

TALKERS News Notes. Former CIA officer and NYPD counter-terrorism expert Buck Sexton debuts his Premiere Networks’ three-hour show in Tampa Bay tonight (Monday, 10/12, 9:00 pm – 12:00 midnight) on iHeartMedia’s WFLA “News Radio 970.” Senior vice president of programming for iHeartMedia Tampa/Sarasota Tommy Chuck comments, “We are excited to have Buck Sexton join our on-air lineup of strong local and national personalities. His life experience gives him unique perspective that our audience will be very interested to hear.” Sexton adds, “I’m honored to have my show join WFLA, [one of] the greatest heritage stations in the country. I can’t wait to begin speaking every night to listeners in the Tampa Bay area, one of the best talk radio audiences there is.” WFLA’s revised weekday lineup is: “Coast to Coast AM with George Noory” (12:00 midnight – 5:00 am); “AM Tampa Bay” (5:00  am – 9:00 am); Glenn Beck (9:00 am – 12:00 noon); Rush Limbaugh (12:00 noon – 3:00 pm); Sean Hannity (3:00 pm – 6:00 pm); “PM Tampa Bay with Ryan Gorman” (6:00 pm – 9:00 pm); and Buck Sexton (9:00 pm – 12:00 midnight). Also in the iHeartMedia Tampa Bay cluster, personal finance host Dave Ramsey moves his daily talk show to news/talk WHNZ “1250 Impact Radio” from cross-town Beasley Media Group’s WHFS “Money Talk 1010.” According to iHeartMedia market president Chris Soechtig, “We’re excited to add ‘The Dave Ramsey Show to our [2:00 pm – 5:00 pm] line-up. [Dave] brings a new group of listeners to 1250 WHNZ who pay attention to what’s coming out of their speakers and applying what they hear.” ….. Designed to encourage eligible voters to cast ballots in next month’s election, Beasley Media Group’s “Your Vote – Your Voice” initiative will include recorded fifteen- and thirty-second PSAs, as well as custom content that will be featured on the chain’s 64 radio station websites. Beasley Media Group chief content officer Justin Chase notes, “This initiative is a great reminder that no matter who you choose, it’s important to make sure your voice is heard at the polls.” Customized messaging encouraging listeners to vote will be displayed using Quu RDS technology across the company’s in-car dash platforms ….. Technology entrepreneur Matt Moog is named interim chief operating officer of Chicago Public Media, which includes public radio news/talk WBEZ. Moog succeeds Steve Edwards, who performed those duties on an interim basis as well, but segues back to his vice president and chief content officer responsibilities. Chicago Public Media’s CEO role opened up a year ago when Goli Sheikholeslami exited to join New York Public Radio. Earlier this year, American University Washington, DC public radio news/talk WAMU “The Medium Is The Message” chief content officer Andi McDaniel was appointed CPM’s chief executive officer, but departed. The search for a permanent Chicago Public Media CEO is expected to resume next year ….. During a Washington State gubernatorial debate last week, governor Jay Inslee remarked that, “We follow science in Washington.” Bonneville Seattle news/talk KIRO-FM host Dori Monson tweeted, “The state where I could go to Olympia and change my ‘birth cert’ to say I was a girl on 10/2/61 HAHAHAHAHA.” That tweet has led to Monson’s indefinite suspension from his KIRO-FM duties, as well as his pre-game and post-game hosting chores for Seattle Seahawks football games ….. An integral cog of the Cincinnati Reds’ “Big Red Machine,” Joe Morgan, has died at his Danville, California home. After his playing career, Morgan became a baseball analyst on television and radio. The former second baseman did color for games of the Reds (1985); San Francisco Giants (1986 – 1994); and Oakland A’s (1995). Morgan attained national exposure on ABC-TV’s baseball telecasts and had a 20-year run (1990 – 2010) as Jon Miller’s analyst on ESPN’s “Sunday Night Baseball.” During that stretch, he was in the ESPN Radio booth for post-season and World Series contests. In 2011, he hosted a daily syndicated radio show for Sports USA Radio Network. In addition to the Reds, Morgan played for San Francisco, Oakland, Houston, and the Philadelphia Phillies. The Hall of Famer was 77 years old.

Midwest Communications Taps Villarreal As Wausau VP/MM. Eight-year Laredo, Texas-based International Business & Marketing consultant Milko Villarreal, Jr. is appointed vice president and market manager of Midwest Communications’ five-station Wausau, Wisconsin cluster. Midwest Communications president and chief executive officer Duke Wright comments, “We welcome Milko to the family and look forward to many successful and prosperous years to come. His passion and desire to win are a great fit for our already positive Wausau operation.” Villarreal, who begins his new assignment in three weeks (11/2), remarks, “I am thrilled to join Midwest. The Wright family has a long-standing tradition of excellence in broadcasting. Ideologically, and operationally, I believe we are a very good fit; I look forward to making a positive contribution.” The former NAB radio board member succeeds Brett Lucht, who passed away three months ago. In addition to news/talk WSAU and sports talk WRIG, Midwest Communications’ Wausau cluster consists of country WDEZ, CHR WIFC, and rock WOZZ.

NEP & Edison Research To Implement COVID-19-Related Protocols. The exit poll conducted by Edison Research on behalf of ABC News, CBS News, CNN, and NBC News, will begin interviewing voters at early voting locations around the country starting tomorrow (Tuesday, 10/13). Edison Research co-founder and executive vice president Joe Lenski states that, “More Americans are expected to vote before Election Day this year than any other election in history. The member networks of the National Election Pool (NEP) and Edison Research have developed innovative new techniques to account for that in our long-standing exit poll. In 2018, Edison and the NEP pioneered the technique of conducting interviews at in-person early voting sites, and today, we’re using that valuable experience to expand those efforts for 2020. It’s simply a matter of taking our time-tested models and applying them to the ways people vote today.” In addition to adapting to the changing ways that voters cast their ballots, the NEP is taking precautions to ensure that voters participating in the in-person exit polls remain safe. Exit polls will be conducted by interviewers wearing masks, who will remain six feet away from respondents and will have single-use pencils available for each voter filling out the exit poll questionnaire. Hand sanitizer and sanitizing wipes will be available for voters to use before and after completing their exit polls. As it has since 2004, the NEP exit poll will include extensive telephone surveys of those planning to vote by mail to ensure that all voters are represented in Election Night coverage across the pool’s member networks and subscribers. This year, those polls will reach more than 25,000 voters casting ballots before Election Day.

“WTMJ 2021” Airs Tomorrow. The nine-hour broadcast (9:00 am – 6:00 pm, Tuesday, 10/13) on Good Karma Brands’ Milwaukee news/talk WMTJ “News Radio 620” looks at events and issues that will shape the year ahead. It will feature interviews with Wisconsin’s most influential names such as Wisconsin governor Tony Evers; senators Tammy Baldwin and Ron Johnson; Milwaukee Bucks president Peter Feigin; Medical College of Wisconsin chief executive officer Dr. John Raymond; and community activist Frank Sensabaugh. Good Karma Brands Milwaukee vice president and market manager Steve Wexler explains, “Every year, WTMJ brings our listeners an all-day look at the issues shaping our future. Little did we know how tumultuous a year 2020 would turn out to be when we gathered last year.” Presidential politics is the leadoff topic at 9:00 am. It will be followed by public safety (10:00 am); sports in the age of COVID-19 (11:00 am); business and the economy (12:00 noon); healthcare (1:00 pm); entertainment (2:00 pm); education (3:00 pm); local and state government (4:00 pm); and the racial divide (5:00 pm).

Music Radio News and Career Moves. Starting today (Monday, 10/12), Mz Shyneka takes over in afternoon drive on Core Radio Group Atlanta urban contemporary WWSZ “Streetz 94.5.” Core Radio Group president and chief executive officer Steve Hegwood comments, “It is my pleasure to sign Mz Shyneka to afternoons. Her addition to our great team keeps us at the forefront of this competitive Atlanta market.” According to Mz Shyneka, “I am overwhelmed with joy to be back on the radio in my hometown. I can’t wait to continue making history at the only black-owned station in Atlanta.” She most recently did afternoons for Radio One’s cross-town similarly-formatted WHTA “Hot 107.9” ….. Elsewhere in Atlanta, after an approximately 20-year tenure at Cox Media Group urban AC WALR “Kiss 104,” Saturday morning “Spotlight Gold” host “Youngbloodexits …..  Under a new one-year deal, all Villanova football and basketball games for the 2020 – 2021 season will be carried on Beasley Media Group Philadelphia adult hits WBEN-FM “95.7 Ben FM.” Beasley Media Group Philadelphia vice president and market manager Joe Bell comments, “Our motto at ‘Ben’ is ‘Playing Anything We Feel Like,’ and we feel like playing some Villanova games. It will be a great season for Villanova sports.” Program director Chuck Damico notes, “We’re thrilled to add Villanova football and basketball to ‘95.7 Ben FM’ this year. It’s an honor to deliver these games to their passionate fans and alumni.” Meanwhile, Villanova Sports Properties vice president and general manager Drew Young adds, “The affiliation with ‘Ben FM’ expands our reach in the Delaware Valley and gives the ‘Nova Nation’ a prominent new home on the FM dial.” ….. The former 15-year afternoon personality/music director at Bahakel Communications Colorado Springs rocker KILO, Jack Wilson, has died from coronavirus. Wilson left KILO in 2015 and did weekends in Phoenix for Hubbard Radio’s similarly-programmed KUPD. KILO’s Facebook page notes, “It is with deep regret that we share this news with the KILO Nation. He was and will always be a big part of the KILO family. We send our love and condolences to his family and friends. Please keep them in your thoughts during this difficult time.” The 38-year-old Wilson is survived by his mother (Pattie Ray); a 17-year-old daughter (Bella); and a six-year-old son (Jack Jr.) ….. “The Quick Silva Show with Dominique Da Diva” moves to Reach Media for distribution and syndication. Reach Media and Radio One chief executive officer David Kantor comments, “I’ve had the opportunity to see this show grow tremendously. Quick Silva and Dominque Da Diva are two very strong radio talents who have an authentic connection to their audience. I am confident that the show will continue to be a huge draw for the listening audience. The beauty of this is that this is one of few syndicated afternoon shows.” The program will be carried from 3:00 pm – 7:00 pm by Radio One stations in Washington, DC (WKYS); Philadelphia (WPHI “Hip-Hop 103.9”); Baltimore (WERQ “92-Q Jams”); Cincinnati (WIZF “101.1 The Wiz”); and Columbus (WCKX “Power 107.5”).

April 2020 PPM Analysis: A Sweep Unlike Any Other

| June 3, 2020

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Reflective of the unique nature of what has become the “new normal” owing to coronavirus’ spread, the April 2020 ratings period had more than its share of significant twists and turns.

With COVID-19 dominating all media outlets and kitchen-table conversations across the country, this very well might have been the most anticipated sweep since electronic measurement became radio ratings currency.

It differed from the highly-precarious annual “Holiday” ratings period on a number of fairly clear-cut levels, not the least of which is the divergence between pleasant family memories contrasted against newfound angst regarding a deadly virus.

Past has definitely been prologue that stations playing all-Christmas music in a “Holiday” sweep will display sizeable upticks in that period and, in virtually 100% of the time, chalk up (by far) their best stat of the ratings calendar. It’s not uncommon for all-Christmas music stations to double or triple their 6+-stats as dozens of such outlets touch double-digits (6+), and we’ve even witnessed the shattering of the 20-share level (6+).

There is a fixed time for the programming strategy – usually a week or two before Thanksgiving and running through Christmas Day. The outcome can be accurately predicted as much as nine months in advance.

Absolutely gaudy figures we are accustomed to seeing from music-intensive stations entrenched in playing holiday hits did not surface – for the most part – from spoken-word stations in April 2020.

One barometer though of a significant station shift in the electronic-measurement age is a sweep-to-sweep fluctuation in excess of one full-share.

To put things in the most vivid perspective: There were nearly four times as many of these swings (April 2020, 6+) as were registered one year ago (April 2019).

Open for debate is when the coronavirus should have been taken seriously. It’s worth remembering that the sitting POTUS was impeached by Congress in December 2019 and acquitted by the Senate on February 5, 2020. A fatality reported by Washington State officials later that month (2/29) was initially thought to be the earliest U.S. coronavirus-related death (although it’s now believed that at least two others died from the illness several weeks earlier).

Given that the final date of the April 2020 sweep was April 22, the just-concluded ratings period would mirror roughly two months of COVID-19 coverage.

There’s no contemporary history of what radio ratings look like when – in a matter of weeks – the country suffers flu-related deaths by the tens of thousands. Prognosticating ratings results was, therefore, uncharted (morbid) territory.

Playing all-Christmas music works in every market – virtually every time. It doesn’t matter if it’s a blue state or red state; a warm weather climate or a cold weather region. Appetite exists for that programming at that time of the year and it can’t be found on any broadcast or cable television network. Completely unknown was the level of desire for pandemic news on radio.

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Sunday, August 30, 2015

| August 30, 2015

Eastlan RatingsEastlan Expands by Eight. Washington State-based media-research firm Eastlan is picking up eight new markets: Baton Rouge; Fort Morgan-Sterling, Colorado; Fredericksburg, Virginia; Marshall, Missouri; Santa Rosa, California; Sedalia, Missouri; Winchester, Virginia; and West Plains, Missouri. Eastlan president and chief executive officer Mike Gould comments that, “As radio continues to evolve in the increasingly competitive audio entertainment environment, the old expense models don’t make much sense anymore. Broadcasters need a responsibly-priced ratings tool to prove the unmatched reach of radio.” Centennial Broadcasting president and chief executive officer Allen Shaw explains, “After considerable deliberation among our corporate staff, market managers, and sales teams in Fredericksburg and Winchester, we concluded Eastlan’s radio audience measurement services will provide us with credible data at a very efficient cost.” Guaranty Corporation president and chief executive officer Flynn Foster remarks, “Guaranty Media is excited to work with Eastlan in Baton Rouge. We have felt for some time that Eastlan’s process of gathering ratings is superior. The sample size will be at least double what we have seen in the past, and a much better measure of who is listening to our five radio stations. We look forward to many years together.” Measurement for those eight markets will begin this fall.