Industry News

KIRO-FM and KIRO-AM Launch Holiday Magic Fundraiser

Bonneville’s news/talk KIRO “Newsradio 97.3 FM” and sports talk KIRO-AM “Seattle Sports 710 AM” are kicking off the 35th annual “Holiday Magic Fundraiser” benefitting Treehouse, a nonprofitim organization addressing the essential education and enrichment needs of children and youth in foster care in Washington State. The 2023 fundraiser includes an online auction featuring one-of-a-kind sports packages from the Seattle Seahawks and Seattle Mariners, autographed Seahawks merchandise, and more. Bonneville SVP and market manager Cathy Cangiano says, “It is remarkable to celebrate 35 years of partnership between KIRO Newsradio and Treehouse in producing Holiday Magic. We have worked with Treehouse to create the Holiday Magic Campaign longer than any other community initiative and it has become a part of our purpose and mission.”