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Pending Business: What’s That Computer Doing?

| September 21, 2020

By Steve Lapa
Lapcom Communications Corp
President

 

PALM BEACH GARDENS, Fla. — Your future in radio sales is changing as you read this.

If you work for a medium or large radio group, the inventory on your radio station is most likely available through multiple sources away from the sales team and managers you see regularly.

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