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Tag: "Time Spent Listening"

Radio: Live On Air and Everywhere

| April 16, 2021

By Holland Cooke
Consultant

 

BLOCK ISLAND, RI — Both programmers and sales reps – and retail advertisers you pitch – will find this NPR/Edison Research useful.

Based on 1,500 early-2021 online interviews with Persons 18+ who had listened to radio in the past week, weighted, it’s available for free download here. Included there: video interviews with some who were surveyed, which will make you long for the days when radio funded focus groups.

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Thursday, March 4, 2021

| March 4, 2021

Meruelo Media Launches HD Talk Station in Los Angeles. This new talk station broadcasting on KLOS-FM, Los Angeles’ HD2 signal is being programmed by “Heidi and Frank” show co-host Frank Kramer and for now airs a 24-hour loop of the morning drive program.  Kramer says, “I’m excited to bring all-talk radio back to Southern California. The listeners have been hungry for it since KLSX ended in 2009, and now that over half of the cars on the road have HD radios, it’s perfect timing.” Kramer adds, “The 24-hour loop is just phase one. In the coming months, my team and I will be adding original programming, special features and even more surprises. KLOS2 will ultimately become a full-fledged talk radio station, courting new advertisers and personalities. I appreciate Meruelo Media for trusting my vision to double down on personality-driven radio, and I can’t wait to get started.” Meruelo Media president Otto Padron comments, “We’re excited to offer Frank a second audio platform to expand his creative brand and explore bold new ideas. While 95.5 KLOS-FM will continue to be the flagship station for the daily, live version of ‘The Heidi & Frank Show,’ we are certain that fans will love more listening options, which includes the KLOS2 mobile app.”

Edison Research: 30% of Audio Listening Done on Mobile. According to data from Edison Research’s Share of Ear report, “listening on a mobile device now accounts for 30% of all time spent listening to audio by those age 13+ in the U.S., an increase of 67% since 2014.” Edison goes on to say that the gap between listening on a traditional radio receiver and a mobile device among those age 13+ has narrowed remarkably quickly since 2014: 31 percentage points separated the two in 2014 and only five percentage points separate the two today. The traditional AM/FM radio receiver does account for the largest share of audio consumed but has decreased the most since the survey began, now accounting for 35% of all audio consumption compared to 49% in 2014. “Mobile devices have already surpassed traditional radio receivers in the younger age groups. Among those age 13-34, 46% of total daily audio consumption is done on a mobile device and 20% is done on a traditional AM/FM radio receiver. It is important to note that these statistics speak to device only, not the audio product that is delivered by the device.” Edison Research president Larry Rosin adds, “Mobile devices, particularly of course the phone, have been gaining on the traditional radio receiver as the primary listening device for as long as we have been measuring Share of Ear, but with the disruptions of the last year the gap has narrowed dramatically. As fewer people have a standard radio receiver in their homes these days, naturally more listening comes through digital devices.” See more here

Westwood One Sues Local Radio Networks for Patent Infringement. The suit, filed in U.S. District Court in Local Radio Network’s home base of Fort Wayne, Indiana, accuses LRN of willfully infringing upon two patents Westwood One holds for its syndicated automation program. The patents – titled “Methods and Computer Programs for Localizing Broadcast Content” and “Systems, Methods and Apparatus for Operating a Broadcast Network” – according to Westwood One “represent a leap forward in broadcast network technology, solving several problems exhibited by traditional methods and systems that rely on the broadcast affiliate to manually enter ‘breaks’ in programming during which time audio content can be switched over to local broadcast sources.” WWO alleges that LRN’s Radio Velocity Control program illegally uses those technologies. In the complaint, WWO says that former WWO staffers Chris Reeves, Jonathon Steele, Chris Hatton, Matt Caldaronello, and Patrick Crocker “have knowledge of the workings of Westwood’s patented program. Furthermore, these employees are presently attempting to use this knowledge to lure customers away from Westwood by informing customers in the market that the LRN program is comparable. Such acts constitute willful and deliberate infringement, entitling Westwood to enhanced damages and attorney’s fees.” LRN issued the following statement in response to the suit: “LRN believes the claims are legally and factually baseless and intends to vigorously defend against those claims. LRN was launched in 2015 by Steve Swick, a radio station owner/operator. LRN developed and uses its own technology and built its business station by station and format by format. LRN’s relentless focus on quality programming, affiliate service, and fair inventory pricing has propelled its growth to a leadership position in the radio industry with 14 formats and supports hundreds of affiliates nationally. Six years after LRN’s successful launch in 2015, Westwood One is apparently giving up on trying to fairly compete and instead is trying to now use the courts to do what its programmers, engineers and affiliate salespeople could not do. On behalf of the independent radio owners and operators in our industry, please understand that LRN will not be bullied by a corporate radio Wall Street giant attempting to disrupt its much smaller competitor LRN and its superior team, technology and products.”

Kristy Beebe to Lead iHeartMedia Indianapolis. Promoted from her regional SVP of sales post for iHeartMedia’s Kentucky-Indiana Metro, Kristy Beebe is named market president for the company’s Indianapolis cluster that includes sports talk WNDE-AMFOX Sports 1260,” “Business News 97.5” (WOLT-HD2/W248AW), and three music brands. Beebe has held various sales leadership positions throughout her career, including local sales manager and general sales manager for iHeartMedia Toledo and iHeartMedia Louisville. iHeartMedia president for the Kentucky-Indiana Metro Earl Jones comments, “I am so excited for Kristy’s well-deserved promotion to market president. She has earned the opportunity to lead our Indianapolis market. Kristy has been an incredible sales leader, coach, and major contributor to the success of iHeartMedia Kentucky-Indiana Metro.”

TALKERS News Notes. This evening (3/4) from 7:00 pm to 9:00 pm, Adelphi University is hosting The New York Times business editor Ellen Pollock, for a live-streamed discussion about today’s pressing issues, titled, “Keeping Up With the Times,” and moderated by Adelphi alumnus and Skyview Networks president and COO Steve Jones. He comments, “Press freedom is an essential thread in the fabric of our democracy – now more than ever. Join us for a discussion about the role media and business play in society and the responsibility we citizens have to understand how these forces are shaping our lives and our children’s future.”…..When the NHL expansion club the Seattle Kraken take to the ice for the 2021-2022 season, games will be heard on iHeartMedia’s sports talk KJR-AM. The club and Climate Pledge Arena have inked a multi-year partnership that includes broadcasting of all home and away games on KJR-AM, which will serve as the flagship station for radio broadcasts…..The GCN-syndicated “Dr. Daliah Wachs Show” adds Relevant Radio‘s KAHI, Auburn, California to its roster of affiliate stations.

COVID-19 Stats & Vaccines, Texas and Mississippi Mandates, COVID Relief Bill Debate, Capitol Insurrection Investigation/March 4 Threats, SCOTUS Voting Rights Case/House Voting Rights Bill, Andrew Cuomo Sexual Harassment Allegations, Ronny Jackson Report, and Deadly Myanmar Protests Among Top News/Talk Stories Yesterday (3/3). The falling number of COVID-19 cases in the U.S., concerns about variants and the rollout of vaccines; the governors of Texas and Mississippi cancel mask and occupancy limit mandates; the debate in the Senate over the Biden COVID relief bill; the investigation into the January 6 Capitol insurrection and concerns about far-right March 4 warnings; the Supreme Court hears arguments in the Arizona voter rights case and the passage of a voting rights bill in the U.S. House; the allegations of sexual harassment against New York Governor Andrew Cuomo; the Department of Defense inspector general’s report detailing allegations of drinking and sexual harassment by former White House doctor and current Texas Congressman Ronny Jackson; and the deadly pro-democracy protests in Myanmar were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS magazine.

Why Advertisers LOVE Podcasts

| December 9, 2020

By Holland Cooke
Consultant

 

BLOCK ISLAND, RI — Until the pandemic travel kibosh, I spent lots of time in conference rooms and on sales calls with station reps. And attending the presentation for “Super Listeners 2020: Podcasting’s Best Customers,” I felt the same mojo, if virtual. The podcast pitch writes itself.

Super Listeners 2020: Podcasting’s Best Customers

This is the second annual survey by Edison Research, partnered with PodcastOne and sponsored by Ad Results Media.

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The Spoken Word Audio Report

| October 14, 2020

By Holland Cooke
Consultant

 

BLOCK ISLAND, RI — Like telling the punchline at the beginning of the joke, I’ll bottom-line it for you. Ready?

Talk, on the phone. Digest what follows, and you will understand why to take those four words literally.

Worth your time.

This 2nd annual study from NPR and Edison Research mashes-up a 4000+ Edison Share of Ear survey sample, and another thousand interviews with 18+ monthly spoken-word audio consumers, and video from Zoom-focus-group type interviews.

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Monday Memo: Attention Is Not for Sale

| September 21, 2020

By Holland Cooke
Consultant

 

BLOCK ISLAND, RI — What’s for sale? Clicks, on Facebook and Twitter. Messages on your phone and computer find you based on what you’ve told the world via your posts. Advertisers are also buying Google keywords. They’re telling (or, if they’re smart, asking) you JUST enough to tempt you to click for more of the pitch.

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Monday Memo: Emulate Success

| August 17, 2020

By Holland Cooke
Consultant

 

BLOCK ISLAND, RI — Not an opinion: One voice sustains attention less than two.

  • Philadelphia radio maven Jerry Lee invested good research money learning that two-voice commercials produce better results that single-voice spots.
  • And music stations’ remaining local morning shows tend to be multi-voice.
  • If you’re a local host at a Rush Limbaugh station, and you reckon that his lengthy monologues entitle you to drone on, run the numbers and compare his Time Spent Listening to yours. Keep it moving.
  • Whether you’re an ask-the-expert show or a political talker, one-caller-after-another make you sound popular and authoritative, and certainly habit-forming.
  • Podcasters: Because simply acquiring your work asks so much of the listener, this matters most to you.

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Monday Memo: 1,000 True Fans

| July 6, 2020

By Holland Cooke
Consultant

 

BLOCK ISLAND, RI — I’m hearing from lots of podcasters reacting to “Mainstream Media, Redefined,” the TV segment I did with TALKERS publisher Michael Harrison. ICYMI: https://youtu.be/HpE_iwSvIYE

They’re enthused, but frustrated. A common concern is “How do I get more downloads?”

I tell them they’re asking the wrong question, for reasons broadcasters understand.

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Monday Memo: June? So Soon?

| June 1, 2020

By Holland Cooke
Consultant

 

BLOCK ISLAND, RI — I’d say “QUICK! What day is it?” But I just told you. Although by Wednesday many among us might need to double-check. Early March seems forever-ago, yet like yesterday. Life under quarantine has blurred the listener routines we need to be part of.

Waypoints were wiped-out.

Perennial occasions are life markers, except this year, when rites of spring were wronged.

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Thursday, April 23, 2020

| April 23, 2020

The Nitty Gritty of Online Listening.  WWTN-FM, Nashville “Super Talk 99.7” afternoon drive talk show host Phil Valentine writes in a piece for TALKERS magazine about news/talk listening habits in the current coronavirus crisis and how online listening is affecting ratings.  Valentine says some of his fellow hosts were concerned about losing listeners since fewer people are commuting and therefore are not in their cars to listen.  But, he says, that’s not what happened.  His show’s ratings, as well as the station’s overall, went up.  “What’s really interesting is our ‘universe’ in PM drive only shrank 4% overall with listeners 6+.  Even more interesting is our weekly cume with adults and men 25-54 actually went up. So did our time spent listening, which is understandable. If people are listening, they’re primarily listening from home without the constraints of a commute. This same scenario is being replicated on talk stations in many places all across the country. If they’re listening at home, it probably means more people are moving their listening to the Internet rather than listening to the on-air signal.  The big question is, if more people are listening online are we getting credit for it?”  Valentine contacted Nielsen Audio to find out.  Read the column here to find out what he learned.

Las Vegas-Based Talk Host Wayne Allyn Root Organizing ‘Patriot Caravan’ on Las Vegas Boulevard. Talk radio host Wayne Allyn Root – heard in Las Vegas on KBET-AM and syndicated nationally via USA Radio – is organizing what he calls the “Open Nevada, Unleash Prosperity, Save America Patriot Caravan” up Las Vegas Blvd. tomorrow afternoon (4/24) at 3:00 pm.  Root says, “We will have biggest caravan in Vegas Strip history on Friday to demand our governor re-open the economy.”  He calls it a “massive show of force by WAR Army – made up of small business owners, patriots, conservatives, capitalists, and every employee left penniless by closure of the entire Strip.”  Root says he has designed it to adhere to government guidelines about social distancing as all participants will be in cars.  He will broadcast his entire show from his car at the head of the “parade.”  He adds, “This event is a political version of drive-in church service.”

KID-AM, Idaho Falls Owner Explains Morning Duo’s Departure.  On Monday (4/20), TALKERS magazine published a summary of the East Idaho News’ report on the resignation of KID-AM, Idaho Falls morning team of Neal Larson and Julie MasonRich Broadcasting owner Richard Mecham tells TALKERS their decision to resign “had nothing to do with a disagreement with the owner [which is how TALKERS phrased it in our coverage].  What it had to do with was the fact that their comments were irresponsible, they were challenging the governor’s order, and could have potentially put our license in jeopardy.  I invited them to discuss the issue over lunch and they quit with no notice.”  Mecham shares his email to Larson and Mason and further explains what happened in a piece you can read here.

SmartTalk Radio Network’s ‘CoronaLert’Airing on 300-plus Stations. The month-old “CoronaLert” program hosted by Cary Harrison and syndicated by SmartTalk Radio Network and Sun Broadcast Group is airing on more than 300 stations across the country.  SmartTalk says Harrison “presents slickly produced, 60-second rapid-response features that draw from the top scientific and medical minds available today.  ‘CoronaLert’ is the first of its kind with both volume of daily segments and a custom fleet of professionally produced companion videos for stations’ websites.”  SmartTalk CEO Chuck Duncan comments, “‘Facts Not Fear’ is the basis for ‘CoronaLert’ and provides listeners on all platforms and devices with a daily topic or development that is covered in a solution-oriented, easy-takeaway format.  SmartTalk Radio Network presents a forum for discussion, info, and entertainment covering myriad life topics, including COVID-19 and its lasting effects on our world.”

Entercom Expands Relationship with Sonos for RADIO.COM. Content from Entercom’s RADIO.COM will soon be available via the new Sonos Radio streaming service from Sonos.  Numerous Entercom stations are currently available as an integration on the Sonos platform.  Entercom corporate business development VP David Rosenbloom states, “Sonos provides a premier listening experience and we’re pleased to expand our relationship with them and bring RADIO.COM’s stations to millions of listeners across the country.  Through this partnership, Sonos customers can access RADIO.COM’s music, sports, and news content on their Sonos system, providing them with an enhanced listening experience of their station of choice from the comfort of their homes.”

TALKERS News Notes. The new American Uncensored News Network (AUN-TV) has launched with the goal of creating “uncensored” news, talk, and documentary programming from independent media and grassroots producers.  Currently, AUN-TV shows air on seven stations in Northern California, including in San Francisco, Sacramento, Fort Bragg, Santa Rose, and more.  The network has appointed Rick Trader CEO, general manager and president of program development.  He says, “I am thrilled and excited at the prospects of AUN-TV!  Now, many great shows, views and voices will have a television platform to call their own.  The AUN-TV Network is badly needed to report on the stories the alphabet networks do not want the American people to know of.  Our goal is to bring original, thought-provoking programs to the viewing public that has a thirst for the truth, and to return our country to the principals of Liberty, Rule of Law and Judeo-Christian ethics our founding father created it for.”…..JVC Media is bringing infectious disease expert Dr. Rajeev Fernandez aboard as a contributor to its radio programs in three of its markets.  Dr. Fernandez joins “Steve and Leeana Mornings” on CHR WPTY, Long Island “Party 105.3,” “The Shannon Burke Show” on “Florida Man Radio” (talk WDYZ, Orlando and WYGC, Gainesville), and news/talk WRCN, Long Island “103.9 LI News Radio.”  JVC Media president and CEO John Caracciolo states, “When we founded JVC, the goal was to be hyper-local and community focused.  Having Dr. Rajeev Fernandez available to our loyal listeners does so much good for the communities we serve.  The doctor is so relatable, likable, and easy to listen to.  It’s like a friend giving us the answers to this crazy puzzle called coronavirus.  I’m grateful to Dr. Fernandez and our hard-working JVC family for working together to super-serve our hard-hit communities.  It can’t be said enough, we WILL get through this together.”…..The nationally syndicated “Our American Stories” program with host Lee Habeeb adds new affiliate stations including: Entercom’s KRLD-AM, Dallas; Second Amendment Foundation’s KITZ-AM, Seattle; KBNP, Portland, and KSBN, Spokane; Futures and Options Inc’s KFNX-AM, Phoenix; Alpha Media’s KFOR-AM, Fargo; and STARadio’s WTAD-AM, Quincy, Illinois.  Habeeb, who is also CEO of producer American Private Radio, says, “There is no question people are starving for positive, original radio programming that celebrates this great country.  Partnering with one of the great stations in America, the legendary KRLD, means so much to our team at American Private Radio.  Now, we can bring our great stories to more people of not one, but two of America’s greatest cities under the banner of the 50,000 watt blow-torch of KRLD-AM.”…..Sports betting information network VSiN is partnering with Skyview Networks for the latter to handle affiliate sales.  Skyview CEO Ken Thiele states, “Skyview is in a strong position to partner with content creators as a full-service audio shop and is actively engaging in deals that bring exciting, high-demand content, like VSiN’s programming and analysis to the industry.”…..Radio’s “Best Friend” Art Vuolo handled editing duties for a film called iPot made by retired radio personality Joey Reynolds back in 2014 about the marijuana-growing industry in Humboldt County, California.  Reynolds’ daughter is in the growing business and that piqued his curiosity to investigate the newly legal industry.  Longtime Los Angeles radio personality Shotgun Tom Kelly is among a number of special guests who appear in the film that you can see here.

U.S. Coronavirus Statistics and Projections, Southern States Re-Opening Plans, COVID-19 Disinformation Campaign, Transferred HHS Doc Controversy, Financial Markets Activity/Oil Glut, U.S.-Iran Tensions, and Presidential Race Among Top News/Talk Stories Yesterday (4/22). The number of confirmed cases of COVID-19 in the U.S. and the death toll, plus the projections for future cases; several Southern states announce plans to begin re-opening their economies, clashing with President Trump’s advice; allegations that China, Russia, and Iran are mounting a social media disinformation campaign blaming the U.S. for the coronavirus pandemic; the controversy over Dr. Rick Bright’s transfer from the Biomedical Advanced Research and Development Authority for opposing widespread use of chloroquine and hydroxychloroquine to combat the coronavirus; the world’s financial markets’ response to the pandemic and the oil crash; and the November presidential election were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS magazine.

American Urban Radio Networks DC Bureau Chief April Ryan Is This Week’s Guest on Harrison Podcast.  The Washington, DC bureau chief and White House correspondent for the American Urban Radio Networks, veteran journalist April Ryan, is this week’s guest on the award-winning PodcastOne series, “The Michael Harrison Interview.”   Ryan, who is also a political analyst for CNN, is an African American single mother of two who has been covering the White House since Bill Clinton’s second term.  She was thrust into the national spotlight with the advent of the Trump Administration when she attracted controversy for standing up to the president and his press secretary at White House briefings and press conferences by asking tough questions and holding her ground for follow-ups.   Among her many awards and honors, the National Association of Black Journalists named Ryan its “Journalist of the Year” in 2017.  To listen to the entire podcast, please click here or click on the player box marked “The Michael Harrison Interview” located in the right-hand column of every page on Talkers.com.

Music Radio News and Career Moves. The Westwood One-syndicated urban AC morning show “Rick and Sasha” is the new morning show on WNBM, New York.  The program airs in more than 30 markets.  Cumulus Media vice president of urban programming Kenny Smoov states, “The ‘Rick and Sasha’ show is growing fast and going BIG! New York is going to love this show!  There is nothing like getting a historic first-year report card.  Rick and Sasha, with George Willborn, not only sounds better than it ever has but is also showing remarkable ratings growth – extraordinary for a second-year show.  It is refreshing when the actual numbers match my ear test. This show is poised for long-term greatness.”

The Nitty Gritty of Online Radio Listening

| April 23, 2020

By Phil Valentine
Talk Show Host
WWTN-FM

 

NASHVILLE — The talk radio world has been holding its collective breath as March numbers come in. I had to talk several colleagues off the ledge who thought ratings were going to take a nose dive. After all, they said, nobody’s in their cars. They’re all at home. Drive time, especially, is going to take a beating, I was told.

I had to explain that ratings come from the universe of people who are listening to the radio, not the population at large. Even if that universe is smaller, talk radio’s numbers should be higher, not lower. If you’re listening to the radio these days, odds are you’re listening for information and perspective. That’s where talk radio shines.

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