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Tag: "talk show host"

Pending Business: The Ego Drive Connection

| May 23, 2022

By Steve Lapa
Lapcom Communications Corp
President

 

PALM BEACH GARDENS, Fla. — What critical personality trait connects you, the seller, to your leading talk show host? I’ll bet you never gave that a minute of your time!

This important trait in every top seller and top talker is present on every sales call and in every show. It is not a skill or learned technique, but if this one trait doesn’t shine properly, performance will suffer. Pause here as we zoom back.

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Monday, April 18, 2022

| April 18, 2022

Monday Memo: Spring Cleaning. “You’re expecting a metaphor,” Holland Cooke reckons. “When a consultant says, ‘Spring Cleaning,’ you brace for a checklist of tough choices when Spring ratings come in.” But HC says, “Take me literally,” as he wistfully chronicles procrastination you can likely relate to. Read more here.

 

Pending Business: The Anecdote. Radio sales pro Steve Lapa writes today about the value of a relatable anecdote in the talk radio sales process. He compares the focus a golfer has when playing the game to the connection hosts have with listeners. “Think about the engagement level of your listener with their favorite talk show host. The outside world shuts down for a brief moment as that listener is focused on what your host is saying. The host presents the content in a way that helps the listener shut out their daily distractions and engage with the host, guest and callers.” Read more here.

 

Key Networks and Beasley Partner to Offer Features for Sports Talk and Music Stations. This partnership between Key Networks and Beasley Media Group will make the features “Esports Quick Hits” and “Game Pop” available to sports talk stations and music stations, respectively. The 30-second segments are produced by Benztown and “deliver high energy, entertaining video gaming and pop culture content that ties esports to the traditional sports world by keeping listeners up to date on the latest esports and pro-gaming news.” The two companies announce that SportsMap Radio will be airing the feature on more that 100 U.S. stations on the SportsMap network four times a day every Monday through Friday. Beasley Media Group CEO Caroline Beasley says, “Beasley Media Group and our Beasley Esports division couldn’t be more excited about this new partnership! Key Networks is very aligned with us on developing and distributing next-generation content that reflects the growing popularity of digital sports.” Key Networks COO Dennis Green adds, “Key Networks continues to partner with best-in-class brands, and we are delighted to bring the esports features ‘Quick Hits’ and ‘Game Pop’ to stations across the country. Our partners at Beasley Media Group discovered early on that esports appeals to a young audience that continues to grow by leaps and bounds. Now is the time to get on board, as the future for esports is NOW!”

 

Report: Alex Jones’ Infowars Files for Chapter 11 Protection. According to a story by Bloomberg, Alex JonesInfowars is seeking Chapter 11 protection in Southern Texas, “with liabilities of as much as $10 million, according to a court filing.” The story notes that Alex Jones and his companies were found liable in a defamation lawsuit in Connecticut that was brought by families of some of the children killed in the 2012 Sandy Hook school massacre. The families testified that they were harassed by fans of Jones’ program after Jones claimed that the families were paid crisis actors and that no children actually died. Jones has since stated publicly that he knows the massacre actually took place. Jones is awaiting the next phase of the case as the trial will determine the damages. Jones was also found liable in a similar case filed in Texas.

 

Devon Doers Named VP of Sales for iHeartMedia Twin Cities. Radio sales pro Devon Doers joins iHeartMedia as vice president of sales for the Minneapolis station group that includes news/talk KTLK-AM and sports talk KFXN “KFAN,” plus five music brands. Doers comes to iHeartMedia from Townsquare Media’s Bozeman, Montana operations where he’s been serving for the past eight years. iHeartMedia Minneapolis SVP of sales Bekki Yang says, “Devon’s extensive career in media, which has evolved over the years to include multi-channel marketing and digital, is what we’re most excited about.” Doers comments, “I am excited to help and be part of such a talented, experienced and great group of professionals with everyone at iHeartMedia Minneapolis.”

 

Dan Sileo and JAKIB Media Partners Extend and Expand ‘The National Football Show.’ A new deal between JAKIB Media Partners and sports talk personality Dan Sileo is announced. The new pact expands Sileo’s “The National Football Show” program by one hour to stream from 3:00 pm to 6:00 pm daily. JAKIB Media Partners president Joe Krause says, “Dan Sileo knows football and knows the stars of the game. In his expanded role, sports fans will find themselves wanting more and more from Dan Sileo.” In addition, Sileo will host, “The College Football Show” every Saturday and team up with Barrett Brooks for a bi-weekly, one-hour show called, “In the Trenches.”

 

Russia-Ukraine War, the Economy/Inflation, Weekend Gun Violence, Biden Approval Ratings, Midterms/Trump & the GOP, COVID-19, and Easter & Passover Holidays Among Top News/Talk Stories Over the Weekend. Russia’s ongoing invasion of Ukraine, the pressure on NATO, and the economic effects of the war; the state of the U.S. economy and the high price of gas and food; the shootings in Pittsburgh and South Carolina; the low approval ratings for President Joe Biden; the battle for control of Congress in November’s midterm elections and Donald Trump’s influence over the GOP; the return to mask mandates at some U.S. colleges, concerns about the BA.2 variant, and the lockdowns in Shanghai and Hong Kong; and the Easter and Passover holidays were some of the most-talked-about stories on news/talk radio over the weekend, according to ongoing research from TALKERS magazine.

Pending Business: The Anecdote

| April 18, 2022

By Steve Lapa
Lapcom Communications Corp
President

 

PALM BEACH GARDENS, Fla. — News and talk radio sellers are boring.

Sorry if I offended you. But that’s what I see in the marketing work I do.

It’s all about numbers on paper. If ratings are not part of the pitch, it comes down to a laundry list of predictable guests, a boilerplate bio, and whatever else is fast and easy.

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Wednesday, February 16, 2022

| February 16, 2022

MIW Reveals Gender Analysis Study Results. The Mentoring and Inspiring Women in Radio organization reveals the results of the 22nd MIW Gender Analysis Study that tracks the progress of female professionals holding general manager, sales manager, and program director/brand manager titles. MIW says the study reflects data from the calendar year 2021 and was accounted for by PrecisionTrak. In the general manager category, women hold the position at 20.79% of U.S. radio stations. This is an increase of almost a full percentage point from 2020, which was 19.9%. Notably, this number continues to show consistent growth from 2004, when the percentage of female general managers was only 14.9%. Looking at sales managers, 33.59% of stations had a woman in the position last year. MIW says the management position that poses the greatest challenge for women is program director/brand manager. Only 12.09% of U.S. stations had women in the position in 2021, versus 12.2% in 2020. MIW board president Ruth Presslaff says, “If the glass is half full we should celebrate any upward movement, even if it’s incremental, as jobs continue to be eliminated in the continuing pandemic. However, it’s disappointing that the glass isn’t filling faster for those in programming and MIW is paying close attention to this issue. We encourage you to register at radiomiw.com to learn about our multiple opportunities for mentoring and career development!”

iHeartMedia to Celebrate WOR, New York’s 100th Anniversary. WOR-AM, New York owner iHeartMedia is preparing to celebrate the news/talk station’s 100th anniversary of its first broadcast on February 22, 1922. Next Tuesday (2/22), “Len Berman and Michael Riedel in the Morning” will kick off the tribute by interviewing on-air hosts from WOR’s history to share memories of their time at the station. WOR will also air audio of historic moments and invite listeners to call in with their favorite WOR recollections. On February 23, the Empire State Building will light up in the colors of the station’s logo beginning at 5:40 pm. WOR program director Tom Cuddy says, “A station broadcasting for over a century is truly incredible. 710 WOR has a strong connection with the communities we serve, and as the media landscape continues to evolve, it’s exciting to see our reach has continued to grow as WOR listeners adopt streaming on smart devices and the iHeartRadio app.” WOR was initially launched to sell radios and other merchandise at Bamberger’s department store in Newark, New Jersey.

Talk Host Mark Kaye Announces 15-Year-Old Sickle Cell Patient as New Voice of the Program. WOKV-FM, Jacksonville-based, syndicated radio talk show host Mark Kaye (left) names 15-year-old Quincy Chapman (right) the new voice of “The Mark Kaye Show.” Kaye met Chapman during his “Kaye’s Kids” charity event called “The 12 Days of Christmas.” Kaye says, “Every Christmas we surprise local children who are battling life-threatening illnesses with dream gifts. This past December, Quincy was one of those kids.” Chapman suffers from the painful Sickle Cell Disease that’s required several blood transfusions, spleen removal, and a recent hip transplant. “Quincy lives in constant pain,” says Kaye. “But you would never know it if you met him. He has an incredible personality, an amazing smile, and as soon as he spoke on the air we were blown away by the power of his voice. He sounds incredible!” After being at the station, Chapman posted a message on Instagram describing how much fun he had on the show and how he was “hooked” on radio. Kaye saw the post and came up with the idea of bringing him back into the studio to record elements for his show. Kaye says, “As soon as he walked in the studio you could tell by the look on his face how happy it made him. We asked him to record some liners and promos for us. Dude was a natural.”

Alpha Media’s Chris Schmidt Named NSMA’s Nebraska Sportscaster of the Year. Lincoln, Nebraska radio personality Chris Schmidt is named the National Sports Media Association’s 2021 Nebraska Sportscaster of the Year. Schmidt serves with Alpha Media’s news/talk KFOR-AM and sports talk KLMS-AM as play-by-play announcer, host of the “Hail Varsity” program, and cast member of the “KFOR Morning Show.” Alpha Media Lincoln market manager Katie Philipi says, “Chris is an exceptional broadcaster and his passion cannot be rivaled. He is so deserving of this award. The entire Alpha Lincoln family celebrates his achievement.” Schmidt comments, “I’m humbled and honored by this award. Thank you to the many folks I have worked with over the years and get to work with today. I have fun going to ‘work’ every day, talking about news and sports.”

Edison Research to Host Black Podcast Listener Report Networking Event. On February 28, Edison Research is hosting an online “networking” event to further the discussion of the results of the Black Podcast Listener Report it, SXM Media, and Mindshare released in October of 2021. Edison says the virtual event will give podcasters and other interested parties a chance to network and discuss various relevant podcast topics, such as key findings from the Black Podcast Listener Report, feedback for the next report, and other topics helpful to creators in the space.  The study participants consisted of over 2,500 Black Americans age 18+. It concluded that 36% of Black Americans now listen to podcasts monthly. Black listeners are closing the gap with the general market. In 2020, 17% of Black Americans were listening to podcasts weekly, compared with 24% of all Americans. Just a year later, the number of weekly Black listeners jumped to 26% (while the general market grew slightly to 28%). Also, 42% of Black monthly podcast listeners say they’ve been streaming shows for one year or less. You can read the report here and you can register for the networking event here.

Ukraine Tensions, COVID-19, Durham Probe, S.F. School Board Recall, Midterms/Trump & the GOP, Palin-NYTimes Case, Alec Baldwin Suit, and Beijing Winter Olympics Among Top News/Talk Stories Yesterday (2/15). The threat of war over Russia’s military buildup at the Ukraine border; the rate of COVID-19 cases in the U.S., the planned relaxing of mask mandates in numerous states, and the truckers’ protests; special counsel John Durham’s investigation into allegations of Hillary Clinton’s digital spying on Donald Trump; the successful recall of three liberal San Francisco School Board members; the battle for control of Congress in November’s midterm elections and Donald Trump’s influence over the GOP; a judge tosses Sarah Palin’s defamation suit against The New York Times; Alec Baldwin is sued in connection with the shooting death on the Rust set; and the politics behind the Beijing Winter Olympics were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS magazine.

Creesh, We Hardly Knew Ye…

| May 21, 2021

By Mark Wainwright
Talk Show Host

CNN’s “The Story of Late Night” overlooked both “Broadway Open House” and the brilliant young comedian/host who was stricken by tragedy on the eve of his network television debut.

SYRACUSE — Although I’ve enjoyed the first three episodes of “The Story of Late Night,” I was surprised that CNN barely acknowledged Jerry Lester and NBC’s “Broadway Open House,” which was TV’s first late night comedy/variety show. NBC aired it live, five nights a week between 11pm and midnight, and while a couple different personalities took brief turns hosting the program, most of the show’s run was emceed by the veteran vaudeville comic Jerry Lester.

Lester led a small troupe of performers through sketches, musical numbers, audience-participation gags, and whatever other silliness he could improvise. The program debuted in May of 1950, and after some early success, the show began to fade a bit over time. And when Lester walked away from the show a year later – evidently frustrated that cast member Jennie “Dagmar” Lewis was accidentally becoming the true star of the show, at his expense – that doomed the whole effort. NBC pulled the plug on August 24, 1951.

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