Tag: "station imaging"
Memo: Copy Copy Like This. While listeners – whom your advertisers want to meet – have been disrupted, NOTHING resonates like empathy, succinctly conveyed. For this week’s column, consultant Holland Cooke has collected examples instructive to commercial copy we craft for local retailers, and station imaging. Read it here.
Re-Opening Across America, Memorial Day Holiday, Michigan Protests, COVID-19 Tests/Vaccine Research, Presidential Race, Brazil Travel Ban, and ‘The Match’ Among Top News/Talk Stories Over the Weekend. States across the country begin cautiously re-opening their economies; the Memorial Day holiday takes place without the usual parades and observances; Michigan Governor Gretchen Whitmer’s battle against lockdown protesters; the number of COVID-19 tests being done in the U.S. and the global work being done to create a vaccine; the November presidential election; President Trump puts a ban on flights from Brazil as the coronavirus sweeps through the South American nation; and “The Match” featuring Tiger Woods, Phil Mickelson, Peyton Manning, and Tom Brady playing golf were some of the most-talked-about stories on news/talk radio over the weekend, according to ongoing research from TALKERS magazine.
Pending Business: What’s All the Fuss About? Sales and marketing consultant Steve Lapa, president of Lapcom Communications, writes in today’s column that great sellers have always been built to work remotely. He draws a sports analogy. “High-performing athletes are regularly well-coached and prepared. Then, on their own, away from the head coach – remotely – often with private coaches, they practice. When they return for the next session they are better… the takeaway here is the individual commitment to practicing ‘remotely.’” Read his column here.
PPM Analysis: News/Talk. TALKERS magazine managing editor Mike Kinosian presents a look at the performances of radio stations based on data from Nielsen Audio’s April PPM survey, today focusing on news/talk formatted stations. It appears that radio listeners shifted from wanting straight news about the pandemic in March – when all-news outlets saw their weekly, 6+ AQH shares shoot up – to wanting to hear analysis and discussion about the COVID-19 pandemic in April. Seventy-eight percent of news/talk stations saw their AQH shares go up during the April survey, led by big gainers such as iHeartMedia’s WISN-AM, Milwaukee (+3.5, 9.3 share), Bonneville’s KSL-AM/FM, Salt Lake City (+2.8, 8.8 share), and Cumulus Media’s WPRO-AM, Providence (+2.3, 6.1 share). It’s important to note that radio cume was down across the board in April and that dramatic increases in time spent listening are driving these AQH spikes. With that said, some impressive year-over year AQH increases happened in April. Cox Media Group’s WSB-AM/WSBB-FM, Atlanta was up 7.3 shares over April 2019 (13.9 share, #1), iHeartMedia’s KFBK, Sacramento shot up 5.6 shares (11.6 share, #1), and Emmis Communications’ WIBC-FM, Indianapolis was up 5.1 shares (10.3 share, #1). Also, in April there were 11 news/talk outlets that ranked #1 in their respective markets. See Mike Kinosian’s entire report here.
Erick Erickson Interviews Mike Pence in Sanitized Space at Waffle House HQ. Pictured above is Georgia talk radio host Erick Erickson (left) conducting an in-person interview with Vice President Mike Pence (right) on Friday (5/22) at Waffle House corporate headquarters in Norcross, Georgia. The interview aired on Erickson’s WSB-AM/WSBB-FM, Atlanta afternoon drive show on Friday and on his statewide syndicated late morning show today (5/26). Erickson says of preparing for the interview, “I didn’t have to wear a mask. The Secret Service took my temperature, made me set up all my equipment, then made me leave the room so they could sanitize everything themselves. I was not allowed back to my equipment until the interview. It was a new twist on these sorts of interviews.” The two discussed the progress being made in re-opening Georgia, the what-ifs of a potential flare-up of coronavirus cases, and what might be expected for college football this year.
KOIL, Omaha Launches New ‘Local 1290’ Program. Omaha news/talk KOIL “News Talk 1290” says it is debuting a new, daily two-hour program “focusing on the local community as our friends, neighbors and businesses begin to face the new normal.” The live program is being hosted by Neil Nelkin and will focus on everything “local” in Omaha, Nebraska and Council Bluffs, Iowa as businesses start to re-open and figure out how to go forward. Other NRG Media on-air talent will join the program as co-hosts, including Nikki and Laura from KQKQ-FM “Sweet 98.5,” Mike’l Severe and Damon Benning from KOZN-AM “1620 The Zone,” and Matt Tompkins from KOOO-FM “101.9 The Keg.” Neil Nelkin comments, “Finally a positive show about our listeners, our community and businesses within the Omaha and Council Bluffs area. We want to highlight the local business and hear their stories about how they are doing and re-opening. It’s a community feel good, as we are all in this together.”
TALKERS News Notes. The global pandemic can’t keep Stephanie Miller’s “Sexy Liberal Tour” down. Miller’s SM Radio Productions says, “Until it’s safe to travel and gather in large groups again, the hysterically funny ‘Sexy Liberal Tour’ is now set to come into fans’ homes with ‘Stephanie Miller’s Sexy Liberal Virtual Tour.’” It will debut virtually on Saturday, June 6 at 9:00 pm ET / 6:00 pm PT and will feature Stephanie Miller, John Fugelsang, Hal Sparks, Frances Callier, and Angela V. Shelton…..Nationally syndicated talk host Buck Sexton interviewed President Trump in the Oval Office for a conversation that aired on his Premiere Networks-syndicated show. Among the topics discussed were the president’s thoughts on the intelligence community, the judiciary, the “deep state,” “Russiagate,” Michael Flynn, and more. The president also told Sexton the country will “never do this again” and will deal with the coronavirus issue by employing the country’s “best resources” to put out any fires as they emerge…..The Times-Union of San Diego reports that Mexican signal XEPRS-AM, Tijuana could be back on the air as “The Mightier 1090” around July 4, to coincide with the return of Major League Baseball. As has been reported, Flagstaff, Arizona-based marketing executive Bill Hagen is leasing the former sports talk outlet and plans to build a lifestyle and sports talk station around afternoon personality – and former longtime “Mighty 1090” personality – Scott Kaplan. The sports talk format on XEPRS ended 13 months ago when Broadcasting Company of the Americas lost its lease on the signal…..GCN-syndicated host Kate Delaney is honored with a 2020 Communicator Award for Excellence from the Academy of Interactive and Visual Arts. Her DelaneyMediaGroup won in the Commercial Campaign category for “Her Story.” Delaney tells TALKERS magazine the feature airs on 70 stations and Amazon’s Echo…..Last Friday (5/22), WTKS-FM, Orlando’s “The News Junkie” radio show – hosted by Shawn Wasson, Sabrina Ambra, and Chris “C-lane” Lane – held “the World’s First Live Radio Broadcast With Social Distancing.” Pictured below is the trio at their broadcast booth. They say that fans arrived at staggered times to prevent a large crowd outside and those feeling sick were urged not to attend. Each table was limited to only a few guests and hand sanitizer and optional masks were available for all guests. Wasson says, “The show featured plenty of drinks, plenty of fun and games. What we didn’t do is have people shaking hands and hanging all over each other. We showed that with enough planning and preparation you can juggle being safe and having a blast.”
Music Radio News and Career Moves. Last week’s WKQX, Chicago radiothon supporting the Chicago Independent Venue League netted $34,000 for the association and its live music venues. The morning show trio of Brian, Ali, and Justin were on air for 34 hours and interviewed artists including Billy Joe Armstrong from Green Day, Grouplove, Silversun Pickups, Cage The Elephant, Local H, KFlay, All Time Low, Powfu, Chip Z’Nuff, and Jerry from JBTV. The event was sponsored by Goose Island Beer Company, supporting Chicago music venues since 1988…..iHeartMedia flips classic hits WJDX, Jackson, Mississippi to hip hop as “The New Real 105.1.” The station’s lineup includes “The Breakfast Club,” with DJ Envy, Angela Yee, and Charlamagne Tha God in morning drive. iHeartMedia Jackson market president Mike Comfort says, “We are excited to launch ‘The New Real 105.1’ in Jackson and bring another choice for hip hop and R&B to the market. Based on our research, we know not only is this going to connect with our market’s audience, but this format is also going to produce a strong listener base for our advertisers – things just got real!”…..iHeartMedia Philadelphia re-brands alternative WRFF as “ALT 104.5.” Station PD and midday personality Amber Miller says, “Who doesn’t love the big reveal at the end of a makeover show. Well, ta-da! Philly’s Alternative Rock station is now sounding bigger and better than ever, combining the music and personalities our listeners love with this fresh, energetic new aesthetic. The station offers listeners the same music and entertainment they crave, just with a fresh new coat of paint.”
By Holland Cooke
BLOCK ISLAND, RI — While listeners – whom your advertisers want to meet – have been disrupted, NOTHING resonates like empathy, succinctly conveyed. These examples are instructive to commercial copy we craft for local retailers, and station imaging:
“Thank you for making us part of your together.”
DQ ad, promoting drive-through service
“If you’re over mac & cheese and PB&J’s…”
Pizza Hut delivery TV commercial
Talk Host Craig Silverman and KNUS, Denver Have Different Takes on His Departure. Only this appears to be agreed upon by former Denver chief deputy district attorney Craig Silverman and Salem Media Group’s news/talk KNUS, Denver – he exited during his Saturday program. Silverman claims he was ousted in the middle of his show after a segment critical of President Trump aired. But KNUS general manager Brian Taylor tells FOX 31 Denver that he was removed after appearing on a competing station. Taylor says, “He decided that it was important to work across town and so on Saturday on his program he announced that, and that’s what prompted our decision to take him off the air. The notion that he was relieved from his program because he criticized President Trump is absolutely untrue. We’ve never told Mr. Silverman the position to take on his impeachment.”
Monday Memo: What’s really ‘Official?’ With AM/FM broadcasters now competing with SO many audio competitors, the timing couldn’t be worse to blend-into the blah-blah-blah with dated-sounding station imaging. In this week’s column, consultant Holland Cooke warns against what he calls “the most-abused word” in promo copy. Read it here.
iHeartMedia Announces $500 Million Private Offering. Via a filing with the Securities Exchange Commission,iHeartMedia, Inc. announces its intent to offer, $500 million aggregate principal amount of Senior Secured Notes due January 2028 in a private offering to qualified institutional buyers. Proceeds from the notes – guaranteed on a senior secured basis by iHeartCommunications’ direct parent, iHeartMedia Capital I, LLC, and the subsidiaries of iHeartCommunications that guarantee iHeartCommunications’ term loan facility – are intended (together with cash on hand) “to prepay at par a portion of the outstanding borrowings under its term loan facility, to pay accrued and unpaid interest thereon to, but excluding, the date of prepayment, and to pay fees and expenses related to the offering of the Notes and the use of proceeds therefrom.”
Dunlap Maintains Innocence; Has New Attorney. On Friday (11/15), the Times-Picayune’s Ramon Antonio Vargas wrote an updated story on the case of former WWL-AM/FM, New Orleans sports talk host Seth Dunlap, who was fired from the Entercom station on October 31 in the aftermath of in investigation into the September 10 posting of a gay slur on the radio station’s Twitter account. If you’ve been following this story, you are aware that Entercom, based on its own investigation, believes Dunlap sent the text himself several days after posting to his own Facebook page an open letter to New Orleans Saints QB Drew Brees complaining about Brees’ work with Focus on the Family, an organization that is not LGBTQ-friendly. Dunlap also went public with his own struggles in the radio biz as an openly gay man. Several days later the anti-gay slur appeared on the WWL Twitter feed. Entercom turned the investigation over to the New Orleans Police Department and recently, a judge denied the NOPD a warrant for Dunlap’s arrest on extortion charges. The request for a warrant was based in part on WWL’s statement that Dunlap sought $1.8 million from the station for him to drop his planned lawsuit against it for allowing a hostile workplace. Dunlap has since changed lawyers. Megan Kiefer no longer represents him. Dunlap tells the Times-Picayune that Billy Gibbens is his attorney. Another new development is that Dunlap says he no longer has the iPhone from which WWL and police believe he accessed the station’s Twitter account. The NOPD says their investigation is ongoing and Dunlap says he is still considering suing the station.
Jimmy de Castro ‘Retiring’ from Entercom. In a memo to staffers last Friday, Entercom COO Weezie Kramer announced that Jimmy de Castro – senior vice president and market manager for the company’s Chicago, Milwaukee, and Madison station groups – is retiring from his position with the company. He’s expected to leave in mid-December. Kramer says of de Castro in her memo, “Jimmy was tasked with breathing new energy and positivity into the organization as we embarked on our journey as a new team. And Jimmy delivered. His spark, creativity, experience, and business acumen were just what was needed to improve our brands, our culture, our business, and our building in Chicago.” De Castro tells Chicago media writer Robert Feder that he’ll continue to operate sports marketing and consulting firm After The Whistle LLC and his firm The Content Factory, and through the latter he hopes to get into sports betting and gaming content.
Place Assumes Mornings on New Hampshire’s WNTK-FM. The Valley News reports that market on-air pro Jason Place is taking over the morning drive show on Sugar River Media’s news/talk WNTK-FM, New London, New Hampshire. Place takes over the program from former host Keith Hanson. Hanson – a local Republican committee chairman – exited the station in October after his controversial use of profanity on social media in defense of his decision to bring Jihad Watch author Robert Spencer to the area for a presentation caused a stir. Though the Valley News says station officials deny his exit had to do with that incident. Place tells the paper he isn’t hosting the show to espouse a certain political philosophy; he wants to have conversations with listeners. “What matters is what the listener thinks. Hopefully, we can get a conversation going, learn something. and have some fun. … God, I just hope I don’t take myself too seriously.”
TALKERS News Notes. St. Louis news/talk KMOX “News Radio 1120” announces it signs a contract extension to continue to serve as the flagship radio station for St. Louis Cardinals games through the 2024 season. Entercom St. Louis SVP and market manager Becky Domyan says, “We are honored to continue to work with the world class St. Louis Cardinals. ‘News Radio 1120 KMOX’ and the Cardinals are synonymous institutions here in this great city and we couldn’t be more excited to continue this fantastic partnership.”…..Westwood One Podcast Network announces that “The Dan Bongino Show” adds a once-weekly interview show to its daily lineup. The new program launched with an interview with President Trump. During the interview, the president shared thoughts about why he uses social media, the impeachment hearings, the whistleblower’s identity, Ukraine’s new president, looking forward to the new Inspector General report, draining the swamp, tax cuts, the economy, capital gains indexing, Obamacare, and more. Bongino is a former Secret Service Agent, former NYPD officer, and a New York Times best-selling author…..AdLarge Media announces that Dave Boretti is named its vice president of Midwest sales. Boretti comes to AdLarge from a similar position with PodcastOne. Chicago-based Boretti says, “I’ve had conversations with Don for a few years about moving to AdLarge and this came together at the perfect time. AdLarge is an exciting company with leadership that consistently is ahead of emerging trends in audio. I look forward to marshalling their assets to help AdLarge’s advertisers achieve their goals.”
Impeachment Testimony/Ukraine Allegations, 2020 Presidential Race, Deadly Fresno Football Party Shooting, Hong Kong Protests, China’s Muslim Detention Docs, Prince Andrew Interview, Iran Protests, Venice Flooding/Climate Change, and Kanye West at Osteen Church Among Top News/Talk Stories Over the Weekend. The impeachment testimony against President Trump and the related allegations of impropriety with regard to Ukraine’s military aid money; the Democrats hoping to challenge President Trump in 2020 and Michael Bloomberg’s entrance into the race as a Republican; the shooting at a football watching party in Fresno that took the lives of four; the protests at Hong Kong Polytechnic University; the revelation of Chinese documents indicating detention of Muslims; Prince Andrew’s awkward interview with the BBC regarding his relationship with Jeffrey Epstein; protests in Iran over the doubling of gas prices; the city of Venice suffers its third flood in a week that officials are blaming on climate change; and Kanye West’s appearance at Joel Osteen’s Lakewood Church in Houston were some of the most-talked-about stories on news/talk radio over the weekend, according to ongoing research from TALKERS magazine.
2019 Giants of Broadcasting & Electronic Arts Honored. Pictured above are the nine distinguished members of the media industry who were honored Friday (11/15) at the 17th Annual Library of American Broadcasting Foundation’s Giants of Broadcasting & Electronic Arts awards ceremony held at New York City’s famed Gotham Hall. Clockwise from top left are: CW Television Network president Mark Pedowitz, Urban One CEO Alfred C. Liggins III, Patrick Communications founder and CEO Larry Patrick, CBS Television Stations president Peter Dunn, Advanced Television Systems Committee president emeritus Mark Richer, PBS president & CEO Paula Kerger, journalist Connie Chung, NBC Nightly News anchor Lester Holt, and Premiere Networks president Julie Talbott. Photo: Wendy Moger-Bross
Music Radio News and Career Moves. Albuquerque CHR outlet KKOB-FM re-brands as “93-3 The Q.” Cumulus Media Albuquerque VP and market manager Jeff Berry comments, “‘93-3 The Q’ is the natural evolution of 93.3, a highly rated radio outlet with compassionate personalities, an enormous fan base, and market-leading, multi-platform content. ‘93-3 The Q’ brings renewed passion for and connection with the city of Albuquerque and its people. It is a reflection of our commitment to Albuquerque listeners and we couldn’t be more excited to grow and expand the brand when it is healthy and take it to the next level.”…..iHeartMedia Asheville announces the debut of “The Woody & Wilcox Show” on its WKSF-HD3/W266CP “ALT 101.1.” iHeartMedia Asheville SVP of programming Brian Hall says, “We are pumped to add ‘The Woody and Wilcox Show’ to the lineup. Woody and Wilcox can’t deliver food to your door, but they will deliver a morning wake-up call that Asheville listeners will love.”