By Steve Lapa
Lapcom Communications Corp
This week I encountered four different managers in top 20 markets who all started an email with, ”Sorry about…”
We are all human, we all make mistakes, and sometimes we all want to dial back the send button. But when the managers start getting sloppy, what’s next?
By Holland Cooke
BLOCK ISLAND, RI — Seventeen years ago (!) iPod was created to tote music. But it was consumers who reckoned that audio-is-audio and they started swapping spoken word content. This do-it-yourself talk radio was dubbed “podcasting,” back then referring to the device. Today that P.O.D. moniker acknowledges our “Programming On-Demand” culture.
“With hundreds of thousands of audio programs available on topics broad (NBA basketball, American history) to niche (knitting, Atari 2600 games), a wealth of stories and information is instantly available to stream on demand, whenever we want.”
— From “The New Generation of Audio,” an article in AARP Bulletin, read by radio’s heaviest users, Persons 50+.