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Wednesday, February 16, 2022

| February 16, 2022

MIW Reveals Gender Analysis Study Results. The Mentoring and Inspiring Women in Radio organization reveals the results of the 22nd MIW Gender Analysis Study that tracks the progress of female professionals holding general manager, sales manager, and program director/brand manager titles. MIW says the study reflects data from the calendar year 2021 and was accounted for by PrecisionTrak. In the general manager category, women hold the position at 20.79% of U.S. radio stations. This is an increase of almost a full percentage point from 2020, which was 19.9%. Notably, this number continues to show consistent growth from 2004, when the percentage of female general managers was only 14.9%. Looking at sales managers, 33.59% of stations had a woman in the position last year. MIW says the management position that poses the greatest challenge for women is program director/brand manager. Only 12.09% of U.S. stations had women in the position in 2021, versus 12.2% in 2020. MIW board president Ruth Presslaff says, “If the glass is half full we should celebrate any upward movement, even if it’s incremental, as jobs continue to be eliminated in the continuing pandemic. However, it’s disappointing that the glass isn’t filling faster for those in programming and MIW is paying close attention to this issue. We encourage you to register at radiomiw.com to learn about our multiple opportunities for mentoring and career development!”

iHeartMedia to Celebrate WOR, New York’s 100th Anniversary. WOR-AM, New York owner iHeartMedia is preparing to celebrate the news/talk station’s 100th anniversary of its first broadcast on February 22, 1922. Next Tuesday (2/22), “Len Berman and Michael Riedel in the Morning” will kick off the tribute by interviewing on-air hosts from WOR’s history to share memories of their time at the station. WOR will also air audio of historic moments and invite listeners to call in with their favorite WOR recollections. On February 23, the Empire State Building will light up in the colors of the station’s logo beginning at 5:40 pm. WOR program director Tom Cuddy says, “A station broadcasting for over a century is truly incredible. 710 WOR has a strong connection with the communities we serve, and as the media landscape continues to evolve, it’s exciting to see our reach has continued to grow as WOR listeners adopt streaming on smart devices and the iHeartRadio app.” WOR was initially launched to sell radios and other merchandise at Bamberger’s department store in Newark, New Jersey.

Talk Host Mark Kaye Announces 15-Year-Old Sickle Cell Patient as New Voice of the Program. WOKV-FM, Jacksonville-based, syndicated radio talk show host Mark Kaye (left) names 15-year-old Quincy Chapman (right) the new voice of “The Mark Kaye Show.” Kaye met Chapman during his “Kaye’s Kids” charity event called “The 12 Days of Christmas.” Kaye says, “Every Christmas we surprise local children who are battling life-threatening illnesses with dream gifts. This past December, Quincy was one of those kids.” Chapman suffers from the painful Sickle Cell Disease that’s required several blood transfusions, spleen removal, and a recent hip transplant. “Quincy lives in constant pain,” says Kaye. “But you would never know it if you met him. He has an incredible personality, an amazing smile, and as soon as he spoke on the air we were blown away by the power of his voice. He sounds incredible!” After being at the station, Chapman posted a message on Instagram describing how much fun he had on the show and how he was “hooked” on radio. Kaye saw the post and came up with the idea of bringing him back into the studio to record elements for his show. Kaye says, “As soon as he walked in the studio you could tell by the look on his face how happy it made him. We asked him to record some liners and promos for us. Dude was a natural.”

Alpha Media’s Chris Schmidt Named NSMA’s Nebraska Sportscaster of the Year. Lincoln, Nebraska radio personality Chris Schmidt is named the National Sports Media Association’s 2021 Nebraska Sportscaster of the Year. Schmidt serves with Alpha Media’s news/talk KFOR-AM and sports talk KLMS-AM as play-by-play announcer, host of the “Hail Varsity” program, and cast member of the “KFOR Morning Show.” Alpha Media Lincoln market manager Katie Philipi says, “Chris is an exceptional broadcaster and his passion cannot be rivaled. He is so deserving of this award. The entire Alpha Lincoln family celebrates his achievement.” Schmidt comments, “I’m humbled and honored by this award. Thank you to the many folks I have worked with over the years and get to work with today. I have fun going to ‘work’ every day, talking about news and sports.”

Edison Research to Host Black Podcast Listener Report Networking Event. On February 28, Edison Research is hosting an online “networking” event to further the discussion of the results of the Black Podcast Listener Report it, SXM Media, and Mindshare released in October of 2021. Edison says the virtual event will give podcasters and other interested parties a chance to network and discuss various relevant podcast topics, such as key findings from the Black Podcast Listener Report, feedback for the next report, and other topics helpful to creators in the space.  The study participants consisted of over 2,500 Black Americans age 18+. It concluded that 36% of Black Americans now listen to podcasts monthly. Black listeners are closing the gap with the general market. In 2020, 17% of Black Americans were listening to podcasts weekly, compared with 24% of all Americans. Just a year later, the number of weekly Black listeners jumped to 26% (while the general market grew slightly to 28%). Also, 42% of Black monthly podcast listeners say they’ve been streaming shows for one year or less. You can read the report here and you can register for the networking event here.

Ukraine Tensions, COVID-19, Durham Probe, S.F. School Board Recall, Midterms/Trump & the GOP, Palin-NYTimes Case, Alec Baldwin Suit, and Beijing Winter Olympics Among Top News/Talk Stories Yesterday (2/15). The threat of war over Russia’s military buildup at the Ukraine border; the rate of COVID-19 cases in the U.S., the planned relaxing of mask mandates in numerous states, and the truckers’ protests; special counsel John Durham’s investigation into allegations of Hillary Clinton’s digital spying on Donald Trump; the successful recall of three liberal San Francisco School Board members; the battle for control of Congress in November’s midterm elections and Donald Trump’s influence over the GOP; a judge tosses Sarah Palin’s defamation suit against The New York Times; Alec Baldwin is sued in connection with the shooting death on the Rust set; and the politics behind the Beijing Winter Olympics were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS magazine.