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Commercial Fads and Fashions

| May 15, 2017

Al Herskovitz
H&H Communications
President

 

BRADENTON, Fla. — The wide world of commercials is no different than any other segment of society.  It goes through its periods of fads and fashions.  “Way back when” it was the singing commercial or the jingle that led the way.  There even were actual companies that produced these jingles for you in general categories with a space open within them to insert the name of the local advertiser.  And, of course, some  of the  national sponsors had tunes created especially for them that took on a bit of a hit-song quality.  There are those among  you who may even remember “Pepsi Cola Hits the Spot!”

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