Nielsen Podcasting Today Report: Lighter Listeners Fueling Audience Growth. According to the most recent Podcasting Today Report from Nielsen, the broadening of the audience for podcasts is being attributed to “light users” who make up 49% of U.S. podcast listeners. Those “light users” are defined as people who listen anywhere from one to three times a month. Nielsen says, “That’s a notable contrast to a typical podcast listener five or 10 years ago when most listening came from people who were more likely to listen to each and every episode from their favorite titles – episodes that are oftentimes released once a week.” Nielsen says the evolution of podcasting engagement over the past few years highlights two important storylines: Consumer interest in new, engaging content from across the media landscape continues to grow, and podcast content has proven to be an attractive option among the media diets of millions of Americans, especially during the global COVID-19 pandemic. The study also concludes that “the pandemic has not had a negative impact on overall podcast engagement. While listener growth flattened somewhat during the second half of last year, it has ramped up notably in 2021, largely due to an increase in at-home listening, which is attributable to light listeners checking out the medium. The rise in at-home listening is also somewhat counter to historical podcast engagement, and again, speaks to the transformation of industry to a broader audience.” You can see the complete report here.
New York Festivals to Honor Molly Solomon with Lifetime Achievement Award. The New York Festivals Television & Film Awards announces it will honor Molly Solomon, executive producer & president of NBC Olympics production and executive producer for the Golf Channel with the eleventh annual New York Festivals Lifetime Achievement Award. A 13-time Emmy Award-winner, Solomon won a Gracie Award from the American Women in Radio & Television for her Beijing Olympics work. She was also a producer on NBC’s primetime coverage of the 2008 Beijing Olympics Opening Ceremony, which won a Peabody Award. Solomon was named “Woman of the Year” by WISE (Women in Sports Events) in 2008, was named to the Sports Business Journal’s prestigious “Forty Under 40” list, honoring the best young talent in the business, among other industry honors. Solomon comments, “Thank you to the New York Festivals for the Lifetime Achievement Award. It’s an honor to be recognized among pioneers in our industry. It’s a dream job working at NBC Sports and Olympics covering the biggest sporting events across the world, working alongside the most talented team of announcers and production colleagues. I wouldn’t be here without each and every one of them.” The 2021 New York Festivals Storyteller’s gala celebrates the eleventh year of NYF’s strategic partnership with the annual NAB Show. For 2021, New York Festivals will celebrate global storytellers and honor world-class content from prominent television and radio stations, networks, international independent producers, and presenters in a virtual ceremony on October 12 at 6:00 pm ET.
John Catsimatidis, Chad Lopez and Rudy Giuliani are This Week’s Guests on Harrison Podcast. Three major players in the WABC, New York galaxy of radio luminaries are this week’s guests on the award-winning PodcastOne series, “The Michael Harrison Interview.” The four-way conversation took place Monday (9/13) shortly after the station’s extensive live two-day memorial tribute, “9/11 – 20 Years Later,” honoring the victims, first responders and families of the history-changing event. Former NYC Mayor Rudy Giuliani now hosts a daily 3:00 pm to 4:00 pm show on WABC. Red Apple Media CEO John Catsimatidis, who acquired the heritage station in the spring of 2020, hosts a daily program, “Cats at Night,” heard 5:00 pm to 6:00 pm as well as a syndicated weekend program titled, “Cats Roundtable.” Chad Lopez, a longtime Big Apple radio management and marketing star, is president of Red Apple Media. The result is a remarkably candid, wide-ranging conversation covering Red Apple’s changes and ambitious plans for WABC going forward as well as the group’s observations of the social and political challenges facing New York City brought on by the pandemic. THIS IS NOT TO BE MISSED! To listen to the podcast in its entirety, please click here.
Salem’s WNYM, New York to Present ‘Broadcast for Broadway.’ Tomorrow (9/17), Salem Media Group’s news/talk WNYM, New York “AM 970 The Answer” will present a live event in conjunction with Nicholas & Lence Communications, The Broadway Association, and The Actors Fund titled “Broadcast For Broadway” from 6:00 pm to 8:00 pm at The Hunt & Fish Club on W 44th Street in the heart of the Theater District. The station will produce a live broadcast of “Radio Night Live with Kevin McCullough” along with Cristyne Nicholas featuring Tony Award Winner Brian Stokes Mitchell and Brad Oscar from the Broadway cast of “Mrs. Doubtfire.” Additional scheduled guests include Joe Benincasa from The Actors Fund, Tom Harris from Times Square Alliance, and former NYPD chief of department & NYC Recovery Czar, Terence Monahan. Special VIP guests will also be in attendance for this event.
TALKERS News Notes. KJEL-FM, Lebanon, Missouri sports director Kevin Stubblefield is being enshrined in the Missouri Sports Hall of Fame. Stubblefield is in his 25th year broadcasting at the Alpha Media country station. He’s called more than 4,000 games during his career…..Green Roll Media, LLC – a company founded by sports broadcasting pro and former KNBR, San Francisco program director Jeremiah Crowe – is partnering with SuperBook Sports to create multiple podcasts for Green Roll Media’s sports betting podcast network. Green Roll Media will produce “SuperBook Sports Podcast” and “Betting With The Barbers” podcasts each week during football season, focusing specifically on the NFL and college football betting strategy and insights from experienced industry professionals…..Bonneville Seattle and the MLB’s Seattle Mariners agree to a multi-year extension to keep KIRO-AM “710 ESPN Seattle” as the flagship radio station for Mariners baseball. The 2022 season will be the 32nd year that KIRO-AM has been the Mariners radio home. The Mariners have been broadcasting on “710 ESPN Seattle” since the station’s transition to an all-sports format in 2009, and KIRO-AM was the team’s home from 1985-2002…..After nearly two years of negotiations, SAG-AFTRA members at public radio news/talk WHYY-FM, Philadelphia have overwhelmingly approved their first-ever union contract. It sets a salary floor, creates a first ever parental leave benefit and establishes mechanisms for career growth. The unit won its union election 70 to 1 on October 30, 2019 and has been bargaining for a contract ever since, aside from a brief pause due to the pandemic. Frustrated by drawn-out negotiations, union members held a rally in July of this year in order to bring attention to their cause. SAG-AFTRA national executive director Duncan Crabtree-Ireland says, “After a long negotiation process, SAG-AFTRA members finally have a solid first agreement with WHYY that implements vital benefits and pay increases. I congratulate our negotiating team as well as our amazing WHYY members on their new contract.”…..Virtual News Center has adds Eternity Media Group’s Gospel WLNO-AM, New Orleans to its list of affiliate radio stations.
COVID-19, Woodward-Costa Peril Book, California Recall, Gymnasts’ Testimony, Debt Ceiling Debate, Australia Sub Deal, and Western Wildfires Among Top News/Talk Stories Yesterday (9/15). The rate of COVID-19 cases in the U.S., the battle over mask & vaccine mandates, and the debate over booster shots; the Bob Woodward and Robert Costa book Peril that details former President Donald Trump’s actions after the 2020 election; the aftermath of the recall election of California Governor Gavin Newsom; the testimony of former U.S. Olympic gymnasts about the FBI’s handling of their complaints about now-imprisoned doctor Larry Nasser; the debate in congress over raising the U.S. debt ceiling to avoid default; the U.S. and UK enter into a deal to provide nuclear subs to Australia to keep China in check; and the wildfires plaguing the U.S. West were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS magazine.
By Holland Cooke
BLOCK ISLAND, RI — By the time you read this, it could be moot. If the last year-and-a-half has taught us anything, it’s that anything could happen, at any time, and disrupt the life routine of which we want our work to be the soundtrack.
So – barring the unforeseen – four topics are of extreme relevance:
Only last week we achieved the vaccination goal the president was hoping for by a July 4 that could have been Independence Day from the virus. Lesson learned: Deniers invited this variant, and it’s a bugger. Watch Florida, Louisiana, Missouri, and wherever else went-red overnight.