Tag: "Nielsen Insights"
The Presidential Race Top News/Talk Story for Week of March 21-25. The activities of the candidates for president and the primary races were the most-talked-about story on news/talk radio during the week, landing atop the Talkers TenTM. At #2 this week was the Brussels terror attacks. Coming in at #3 was the battle against Islamic State followed by President Obama’s trips to Cuba and Argentina at #4. The Talkers TenTM is a weekly chart of the top stories and people discussed on news/talk radio during the week and is the result of ongoing research from TALKERS magazine. It is published every Friday at Talkers.com. View this week’s entire chart here.
WPGG, Atlantic City’s Harry Hurley Gets National Attention for Governor Christie Interview. The fiscal crisis being faced by Atlantic City, New Jersey – the city will run out of money on April 8 – is a regional issue but Governor Chris Christie has national visibility, so the media pays attention when he speaks. Christie did a 40-minute interview with WPGG morning host Harry Hurley on March 24 that was reported on by the Wall Street Journal, the Associated Press, The Washington Times, the Philadelphia Enquirer, and a New Zealand-based organization called Foreign Affairs, in addition to the New Jersey media. Christie has proposed a state takeover of the city that has support in the New Jersey legislature but New Jersey Assembly Speaker Vincent Prieto opposes the plan. Hurley tells TALKERS magazine Christie appeared on his show without interruption from 7:35 to 8:15 and was followed by a 40-minute interview with Atlantic City Mayor Don Guardian, who responded to the governor. Hurley says he’s amazed at how the interview went viral. Harry Hurley was recently named the 2016 recipient of the prestigious Sharon L. Harrison Memorial Award for Outstanding Community Service by a Radio Talk Show Host (“Humanitarian of the Year”). It will be presented to him during the Awards Ceremony at the forthcoming TALKERS 2016: Bridging the Generations conference set for Friday, May 20 on the campus of Hofstra University in Hempstead, NY. Hurley is one of more than 60 speakers set for what promises to be a memorable and productive day. The conference will be an early sellout. For information, please click here.
KXL, Portland Hosting Democratic Presidential Primary Debate. This primary election debate will be between representatives from the Hillary Clinton and Bernie Sanders camps who will discuss the issues along with local student campaign supporters. A media panel comprised of KXL talk host Lars Larson, KXL morning news anchor Rebecca Marshall, and KOIN-TV news reporter Jeff Gianola will moderate. It will take place at Alpha Media’s Skype Live Studio on March 29 from 7:00 pm to 8:30 pm with a social hour from 6:00 pm to 7:00 pm. Alpha EVP of programming Scott Mahalick says, “‘FM News 101 KXL’ owns the leadership position with the presidential debate coverage so this Skype Live Studio debate is a natural extension of our election coverage strategy.” The debate is open to the public.
WTMJ, Milwaukee’s Charlie Sykes Hosts Ted Cruz at Annual ‘Insight’ Event. This year’s version of the annual “Charlie Sykes Insight” live event featured GOP candidate Senator Ted Cruz as he launched his campaign to win the Wisconsin GOP Primary. He took part in a one-on-one interview with WTMJ, Milwaukee talk show host Charlie Sykes on Wednesday (3/23). Cruz and Sykes spoke for an hour. As the station has done in past years, audio from the event was broadcast on Sykes’ midday show. Pictured here are (from l-r): Cruz, Sykes and Heidi Cruz.
Nielsen Investigates Millennials. The Holy Grail of advertising in 2016 is to reach the Millennial generation – defined roughly as those ages 18-35 (as of 2015). But as the Nielsen Insights report highlights, not all Millennials (nor Boomers nor Gen-Xers for that matter) are at the same points in their lives – and that matters when trying to understand their media behavior. In looking at technology penetration and media usage, Nielsen breaks the Millennial generation into three types: Dependent Adults (living in someone else’s home), On Their Own (living in their own home without children) and Starting a Family (living in their own home with children). Obviously the three types have different lifestyles and, consequently, different media habits. Much of the report explains differences in digital device penetration and usage, but about radio it has this to say: “The report found that radio reaches 90% of Millennials who are Dependent Adults and 89% of Millennials who are On Their Own. But that number rises to 92% among Millennials who are Starting a Family. This group contains a higher percentage of Hispanics, who tend to be heavy users of radio.” See the whole report and more here.
Narcissism and Talk Radio. Forensic psychiatrist Dr. Renee Kohanski writes in a piece for TALKERS magazine about the topic of narcissism. The presidential campaign has brought this subject front-and-center as commentators analyze political candidates and media figures. But it’s important to understand what the terms mean as they apply to personality types. Read this enlightening article to learn about the difference between narcissism and self-esteem and the gray areas in between. Click her for here.
Rhode Island Radio Hall of Fame Announces Class of 2016. The Rhode Island Radio Hall of Fame was created in 2008 to “to celebrate the storied history of the industry in Rhode Island, and to honor the men and women who have played a part in its growth.” This year’s class of inductees includes regular TALKERS magazine/RadioInfo contributor Holland Cooke who began his radio career at WPRO-AM, Providence as a disc jockey and served as program director for WSNE, Providence. Other inductees include: Bob DeCarlo, Bill George, Mike Gorman, Bruce Palmer, and Debbie Rich. Additionally, the Shepard Award – created to recognize the founders of radio in the Ocean State (John and Robert Shepard, owners of the Shepard Department Stores) and to honor present-day contributors to the industry through leadership, dedication, achievement, innovation and spirit – goes to Karen Kutniewski. The Distinguished Service Award will be presented to Denise Laprise to celebrate her more than 25 years as support staffer for Providence media. This year’s induction ceremony will also include recognition for the Legacy Station of the Year. Created to recognize outstanding Rhode Island radio stations of the past, their formats, and their personnel on and off the air, this year they remember “JB 105.” Proceeds from the May 12 ceremony will benefit Special Olympics of Rhode Island.
Odds & Sods. The GCN-syndicated “Doctor Daliah” show – hosted by Dr. Daliah Wachs – is added to the program lineup at Florida Talk Radio-owned WSRQ, Sarasota, Florida…..Author, voice-over artist, audio producer, and cancer survivor Robin Marshall is collaborating with Flatlands Avenue Productions for marketing and promotion of her exclusive, “Sugar Mom Podcast.” Debra Grobman and Rita Rich, principals at Flatlands, describe in the podcast, how Marshall encourages women to step out of their comfort zone and be all they can be!