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Monday, April 11, 2022

| April 11, 2022

Pending Business: It Should Be Easy. Radio sales pro Steve Lapa says in today’s column that advertising with your news/talk station should be easy. But, is it? He says, “I’m betting it’s more difficult than you think.” If you’ve never done it, try to call your station – from outside the building – and go through the process of reaching the sales department. Lapa offers a “self-check” to see how you do in the area of communication. Read more here.

 

Monday Memo: Bad News. Following-up last week’s column about how stations can better-exploit “good news,” consultant Holland Cooke outlines a playbook for “handling the gaffes inevitable in talk radio.” Read more here.

 

Cumulus Media and Daily Wire Partner for Local Digital News. A new syndication agreement between conservative news and entertainment media company The Daily Wire and Cumulus Media will include delivering Daily Wire digital content to Cumulus radio station websites in key markets across the United States. Under the terms of the deal, Daily Wire breaking news, original reporting, sports, and entertainment coverage by The Daily Wire is available on more than 50 Cumulus radio station websites, with plans to expand in the coming weeks. Cumulus Media EVP of corporate marketing and president of Westwood One, Suzanne Grimes, says, “This new deal expands our partnership with Daily Wire to include yet another Cumulus distribution platform. Our listeners now have a new way to engage with high quality content from The Daily Wire, in real time, on our Cumulus local stations’ websites.” Westwood One and Daily Wire already partner to deliver “The Ben Shapiro Radio Show.” Last year, Westwood One and Daily Wire announced they were expanding broadcast programming offerings with the addition of “The Michael Knowles Show” from 5:00 pm to 6:00 pm ET.

 

‘The Regular Joe Show’ Enters Syndication with Genesis Communications Network. Talk radio host Joe Giganti announces he and Genesis Communications Network are partnering to nationally syndicate his “The Regular Joe Show.” His program has been regionally syndicated throughout Wisconsin from his home base at Midwest Communications’ WTAQ, Green Bay since 2020. Giganti says, “When I moved to Green Bay in 2007 from my native Washington, D.C., I quickly recognized the pivotal role Wisconsin specifically and the heartland generally play in our national political identity. This impact was drawn into crystal-clear focus with the intrigue surrounding the 2020 elections.” GCN affiliates director Adam Miller comments, “The GCN family is excited to welcome ‘The Regular Joe Show’ to its morning lineup! With a proven track record in Green Bay and markets across Wisconsin as a whole, we look forward to seeing this broadcast perform at a national scale as our country transitions into an uncertain and polarized future.”

 

iHeartMedia Names Whalley VP of Sales for WOR-AM and WAXQ-FM in New York. Radio sales pro Brittany Whalley joins iHeartMedia New York as vice president of sales for news/talk WOR-AM “The Voice of New York” and classic rock WAXQ-FM “Q104.3.” In this role, Whalley will be responsible for overseeing the Q104.3 and 710 WOR sales teams, including sales growth and strategic partnerships. She will report to SVP of sales Steve DeLusant. Whalley joins the iHeartMedia New York team from Cox Media Group’s Long Island station group where she was general sales manager. She says, “iHeartMedia is a massive leader in the audio space and I am ecstatic to be joining their NYC team. I look forward to collaborating with the incredibly talented sales team and achieving goals the leadership team has put in place. The abundance of resources available at iHeartMedia to super-serve clients is a dream come true.”

 

TALKERS News Notes. The nationally syndicated early afternoon program “The Todd Starnes Show” has two new affiliates in the Sunflower State as Steckline Communications adds the 12:00 pm – 3:00 pm ET show to KQAM, Wichita and KIUL, Garden City, Kansas…..ESPN Radio announces that it is teaming former New York Giants star Chris Canty (left) and sports radio pro Chris Carlin (right) for the new 3:00 pm to 7:00 pm ET “Canty & Carlin” program, effective April 25. Canty says, “I’m fired up to work with Carlin. We were able to establish chemistry going back to our days working at 98.7 FM in New York. He’s a pro’s pro that puts in the work to be at his best and also bring out the best in others. We both take sports seriously, but we won’t take ourselves seriously. We’ll keep our audience informed, make them think and hopefully get a few laughs along the way.”…..Chicago media writer Robert Feder reports that current WBBM-FM “B96” weekend personality Gabe Ramirez is beginning a dual role with Audacy Chicago. He’s now a regular fill-in host on sports talk WSCR “The Score.” He begins his work with the station hosting the evening show this week. Also, WSCR promotes Chris Tannehill to senior audio producer…..Federal Communications Commission chairwoman Jessica Rosenworcel and National Association of Broadcasters president and CEO Curtis LeGeyt will participate in a fireside chat on the NAB Show on April 25 in Las Vegas. LeGeyt says, “In today’s hyper-competitive media landscape, a regulatory framework that allows local radio and television stations to evolve, adapt and better serve their audiences is of vital importance. Broadcasters look forward to hearing from chairwoman Rosenworcel about her role as the head of a critical agency and her outlook on the future of our industry.”

 

Russia-Ukraine War, the Economy/Inflation, Midterms/Trump & the GOP, Hunter Biden Investigation, January 6 Committee/Greene Challenge, Macron-Le Pen Race, COVID-19, and Elon Musk & Twitter Among Top News/Talk Stories Over the Weekend. Russia’s continuing invasion of Ukraine and the U.S.’s reaction to the war; the state of the U.S. economy, including high gas and food prices; the November midterm elections and Donald Trump’s influence over the GOP; the ongoing DOJ investigation into Hunter Biden’s international business ventures; the January 6 committee’s investigation into the Capitol assault and a challenge to Marjorie Taylor Greene’s candidacy for re-election based on allegations she encouraged the January 6 attack; the race for France’s presidency between liberal Emmanuel Macron and conservative Marine Le Pen; concerns about a new wave of COVID in the U.S. as China continues harsh lockdowns; and Elon Musk declines to take a seat on Twitter’s board after acquiring a 9% stake in the company were some of the most-talked-about stories on news/talk radio over the weekend, according to ongoing research from TALKERS magazine.

Pending Business: King Content

| March 7, 2022

By Steve Lapa
Lapcom Communications
President

 

PALM BEACH GARDENS, Fla. — If “content is king,” then what is sales?

The sports world seems to be redefining how we view value and utilize king content. The trailblazer is arguably the biggest brand in sports: the National Football League.

The NFL wrote the book on how constant improvement and innovation, especially in media coverage, could drive a brand to unmatched heights in event marketing, viewership, influence, and income. It is no accident the NFL is now in the spotlight again moving the media innovation needle to 5.0.

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Friday, May 14, 2021

| May 14, 2021

NOW POSTED: This Weekend’s Installment of “The Michael Harrison Wrap: An Overview of the National Conversation.” The latest installment of the one-hour, weekend special, “The Michael Harrison Wrap,” that looks back each week at the hottest topics discussed in American talk media per the research of TALKERS magazine, is now posted. This new episode titled, “Vulnerability,” looks back at this past week of May 10-14, 2021. The program features guests (in order of appearance): Kevin Casey, executive editor, TALKERS magazine; Michael Riedel, talk show host, WOR, New York; Steve Weisman, law professor, Bentley University, Boston / founder, Scamicide.com; Joey Hudson, talk show host, 94.5 The Answer, WGTK-FM, Greenville, SC; Dr. Daliah Wachs, talk show host, Genesis Communications Network / physician; Wayne Avrashow, attorney / commentator, RealClear PoliticsVictoria Jones, executive director, DC Radio Company. The show airs each week on its flagship, WONK-FM, Washington, DC, Friday evenings at 6:00 pm ET. It also airs throughout the weekend on WTIC, Hartford; KSCO, Santa Cruz, CA; KDFD, Denver; KFNX, Phoenix; WVLY, Wheeling, WV; WTRW-FM, Scranton/Wilkes Barre, PA; WVOX, Westchester, NY; KBDT, Dallas; KQSP, Minneapolis; KBKW, Aberdeen, WA; WGDJ, Albany, NY;  WJFN-FM, Richmond, VA; WZFG, Fargo; KTGO, Tioga, ND; KWAM, Memphis; K-NEWS, San Luis Obispo; WGMD, Rehoboth Beach, DE; WCHM, Clarkesville, GA;  WPHM, Port Huron, MI; KSYL, Alexandria, LA; KTOE, Mankato, MN; WCED, DuBois, PA; K-NEWS 101.3, Owensboro, KY; WWTK, Sebring, FL; WSAR-AM/FM, Fall River, MA; WIZM-AM/FM, La Crosse, WI; WMVA, Martinsville, VA; the Virginia Talk Radio NetworkCRN Digital Talk Radio Network; the iHeart Podcast NetworkPioneer Valley Radio, Springfield, MA; Podcast Radio, UK and many more.  To listen to this week’s episode, please click here. To view the latest TALKERS magazine topic research, please click here.  “The Michael Harrison Wrap” is now available in syndication via Talk Media Network to stations across America on a market exclusive basis. For affiliation information, please click here or call 616-884-8616.

Radio One’s WBT-AM/FM, Charlotte and Morning Host Bo Thompson Renew. WBT-AM/FM, Charlotte morning drive host Bo Thompson and Radio One reach a multi-year agreement for Thompson to continue hosting the morning show on the heritage news/talk station. The Charlotte native began his career at WBT in 1990 at age 16. He worked at the station while still attending Myers Park High School and continued through his years at Davidson College. Thompson’s entire three-decade broadcast career has been in Charlotte, mostly dedicated to WBT. Radio One regional vice president Marsha Landess says, “Bo has done an amazing job of keeping Charlotte listeners engaged and informed during mornings on WBT. He has proven to be a compelling broadcaster keeping Charlotte informed on local, regional and national issues and we are thrilled he will be taking WBT into the future.” Thompson adds, “I’m very proud to continue working for the station that has been my broadcast life. It’s an honor for me that I’ll be here both for WBT’s 100th anniversary and to celebrate a decade hosting mornings next year.”

Bill O’Reilly’s Killing the Mob Hits #1 on NYT Best Sellers List. The latest book by conservative media personality, author, and broadcast journalist Bill O’Reilly has reached #1 on the New York Times Best Sellers List. Sales of KILLING THE MOB: The Fight Against Organized Crime in America (St. Martin’s Publishing Group) have soared since its release on May 4 to push it into the top spot and it’s the 16th time one of O’Reilly’s books has accomplished this feat. O’Reilly is also host of the Key Networks-syndicated programs “The O’Reilly Update” and “The O’Reilly Update – Morning Edition,” heard on more than 240 stations across the country. In his new book, O’Reilly traces the brutal history of 20th century organized crime in the United States and plumbs the history of this nation’s most notorious serial robbers, conmen, and especially, mob family bosses.

Markley, van Camp & Robbins Show Adds 10 New Affiliate Stations; Surpasses 100 Station Mark. The Compass Media Networks-syndicated “Markley, van Camp & Robbins Show” has recently added 10 new stations to its roster of affiliates and now enjoys distribution across a growing platform of 105 metro markets. Compass Media Networks says the show – airing live from 12:00 noon to 3:00 pm ET daily – “represents perspectives from every generation. David van Camp is a millennial, Jamie Markley represents Gen X, and Scott Robbins is the Baby Boomer. The witty and downright funny conversations between the hosts about the news topics of the day make this show truly unique.” Jamie Markley comments, “I’m humbled. We feel like we have such a real connection with all the great people that listen to the show. Something I seem to hear a lot is something to the extent of ‘when I listen to you guys, I feel like I’m hanging out with friends, talking about what’s going on in the world and having some laughs.’ That’s one of the greatest compliments you can get in my opinion.  Thanks to Compass Media Networks for taking a shot on us and connecting us to so many good people across America!”

Cherri Gregg Exiting KYW, Philadelphia to Join Public Radio WHYY. The Philadelphia Business Journal reports that Cherri Gregg will leave her community affairs reporter position with Audacy’s all-news KYW, Philadelphia to join crosstown public radio outlet WHYY-FM, effective June 14. In her new role with WHYY, she’ll be afternoon host in which she’ll anchor local top-of-the-hour news and other breaks in the national programming plus take on interview and news assignments. In a statement, Gregg says, “I truly respect the grassroots, in-depth approach to storytelling at WHYY. I am excited about the opportunity to help engage the community in the many important conversations of our time.” Gregg has been with KYW since December of 2010. Her role with KYW has included serving as host and executive producer of the weekly public affairs show “Flashpoint.”

BIA Advisory: Radio Revenue Fell 23.6% in 2020; Digital Continues to Be Strong. The first quarter edition of BIA Advisory Services’ 2021 Investing In Radio Market Report is out and BIA says, “As anticipated, the radio industry took a very big hit in 2020 due to the pandemic and subsequent cutbacks in overall spending activity. According to the report, over-the-air advertising revenues dropped to $9.7 billion, a 23.6 % decline from $12.8 billion in 2019. Digital ad revenues at stations demonstrated their continued strength, though, posting only a slight decline to $939 million in revenues in 2020 versus $1 billion in 2019.” BIA SVP and chief economist Mark Fratrik says, “Local radio stations have been feeling the impact of new competition for the past few years; unfortunately, the pandemic just exacerbated the problem and it will take some time to recover. The shining star continues to be radio’s online digital advertising revenues, which will outpace over-the-air growth this year and moving forward. Those broadcasting groups that have invested in and oriented their companies toward digital will benefit faster from that foresight.” Fratrik forecasts 2021 total local radio revenues to reach $11.7 billion, with $1 billion coming directly from online revenues; a 9.7 % increase over 2020. Find out more about the study here.

TALKERS News Notes. A new multi-year agreement between Beasley Media Group’s sports talk WBZ-FM, Boston “98.5 The Sports Hub” and the NHL’s Boston Bruins is signed, extending the partnership for the station to serve as flagship for the Boston Bruins Radio Network. In addition to broadcasting all Bruins games, “98.5 The Sports Hub” will continue to air 30-minute pre- and post-game shows along with the two-hour weekly program, “The Hockey Show” which airs Saturdays from 9:00 am to 11:00 am during season. Beasley Boston VP and market manager Mary Menna comments, “We are thrilled to continue our longstanding partnership with the Boston Bruins and to be able to share our passion for the Bruins with our loyal New England fans. We are so excited to be back in the TD Garden cheering the Bruins on to the playoffs.”…..At the 2021 IAB Podcast Upfront, Audacy’s Cadence13 announces some new podcasts it is launching. First, Grammy-nominated bassist Este Haim and Primetime Emmy Award-winning actor Darren Criss are co-hosting their first-ever podcast, “That Thing I Do.” Launching this summer, the close friends will share their mutual love of music, pop culture, and more with special guests on the weekly show that focuses on the “things that people do” that wider audiences may not be as familiar with. Second, Cadence13 is partnering with award-winning actress Ellen Pompeo — the star of ABC’s long-running hit series “Grey’s Anatomy” — for her first-ever podcast, “Tell Me with Ellen Pompeo,” set to launch this fall. On the program Pompeo will sit down for in-depth, candid conversations with a wide range of guests— celebrity and otherwise — who inspire her, extraordinary people who do extraordinary things, to find out what makes them great. Pompeo will use the weekly show to shine a light on people and highlight issues important to her and the world at large…..iHeartMedia is launching a new, standalone podcast venture – My Cultura, dedicated to elevating Latinx voices and creators, and sharing the Latinx experience with millions of listeners. In partnership with Enrique Santos, the company’s top-rated on-air personality and president and chief ceative officer of iHeartLatino, My Cultura will offer creators a platform to share stories and perspectives relevant to Latinx listeners and all audiences. The network will roll out six new shows at launch in Summer 2021, and 30 shows throughout its first year, across a variety of genres including pop culture, music, comedy, mental health, finance, news and more.

COVID-19 Vaccine Hesitancy, Variants and Stats Top News/Talk Story for Week of May 10-14. The number of Americans who are hesitant about the COVID-19 vaccine, concerns about variants, and the number of cases in the U.S. and abroad combined as the most-talked-about story on news/talk radio this week, landing atop the Talkers TenTM. At #2 this week was U.S. Rep. Liz Cheney’s ouster from her leadership role and the influence of former President Donald Trump on the Republican party. Following at #3 was the Colonial Pipeline hack and the resulting gas shortage in the Southeast. The Talkers TenTM is a weekly chart of the top stories and people discussed on news/talk radio during the week and is the result of ongoing research from TALKERS magazine. It is published every Friday at Talkers.com. See this week’s complete chart here.

Barry Farber Memorial Tribute Now Posted on YouTube. The Industry Memorial Tribute to talk radio legend Barry Farber presented by the Farber Family and TALKERS has been posted to YouTube. Several dozen family members, colleagues, and friends of late talk radio icon Barry Farber gathered via Zoom on Wednesday, May 5 to pay tribute to the uniquely talented broadcaster who passed away a year earlier, one day after his 90th birthday. The informal presentation was moderated by Michael Harrison and featured, among its many speakers, members of Barry Farber’s immediate family including his daughters Bibi Farber and Celia Farber, industry colleagues Sean Hannity of Premiere Networks and FOX News Channel, Mike Horn of CRN Digital Talk Radio Network, and Frank Morano of WABC, New York. To view the event on YouTube, click here or visit the memorial website Barry Farber Radio here.

Pending Business: Value

| January 25, 2021

By Steve Lapa
Lapcom Communications Corp
President

 

PALM BEACH GARDENS, Fla. — Value is one of the most difficult concepts for any professional seller to advance, but easily one of the most important. Presenting the value proposition is a never-ending challenge, especially for the broadcast seller. I’ve seen too many sellers get hung up on product features that are station-centric, important to management, talent, and the seller. The truth is the advertiser doesn’t see it the same way.

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Monday, June 8, 2020

| June 8, 2020

Monday Memo: New Normal HR? If you’ve been broadcasting remotely during the shutdown, and you’re daydreaming about getting back to what was left of radio station camaraderie, consultant Holland Cooke quotes Cher from “Moonstruck:” “SNAP OUT OF IT!” In this week’s column: Why telecommuting is GOOD news for you; and an HR expert explains how listeners’ lives are changed. Read it here.

George Floyd Protests, De-Funding Police, Re-Opening Across America, COVID-19 Statistics & Projections, U.S.-China Relations, and Tropical Storm Cristobal Among Top News/Talk Stories Over the Weekend. The racism and police brutality protests that took place all over the world; the prospect of de-funding the police department in Minneapolis and in other cities; states across the nation continue to re-open their economies; the number of confirmed COVID-19 cases in the U.S., the death toll, and projections about future cases; tense relations between China and the U.S. over the coronavirus pandemic; and tropical storm Cristobal hits the Gulf Coast were some of the most-talked-about stories on news/talk radio over the weekend, according to ongoing research from TALKERS magazine.

Pending Sales: Clients (As Well as Listeners) Seek Connection. Sales and marketing consultant Steve Lapa, president of Lapcom Communications, writes in today’s column that the on-air team at your news/talk station “is working hard to deliver the storylines driving the news cycle and talk the talk the listener expects every day… And THAT is the light in the darkness. That critical expectation of the listener attracted to the content of your news/talk programming is your start point. The reason your listener is engaged is your path to a cohesive sales flow that can resonate with potential sponsors.” Read his column here.

Emmis Suspends Sports Talker Joe Staysniak After Race Discussion. Former Indianapolis Colts player and current WFNI, Indianapolis “1070 The Fan” morning drive co-host Joe Staysniak is serving a one week, no-pay suspension from his show after management deemed his remarks about the police and racism in America were insensitive. The Indianapolis Star reports that during a discussion about the protests taking place in the aftermath of the death of George Floyd, Staysniak said that Black people should say, “I’m going to stop being a victim,” and “Well, you know, get an education, you know, get a second job.” When co-host Jeff Rickards said that a Black driver is six times more likely to get pulled over than a white driver in some parts of Indiana, Staysniak responded, “OK and then you have to look at why. Is that racism or is that the time of day? Is that the car they’re driving? Are lights out? Are turn signals working?” He added, “It comes down to a cultural thing too. Are we putting ourselves in a situation where we don’t need to be? Again, when we have multiracial police officers…cell phones out…it just becomes harder and harder to believe you are being targeted like that.” Staysniak has apologized and Emmis CEO Jeff Smulyan said in a statement, “Emmis takes very seriously its commitment to the communities in which we proudly serve and reaffirms its dedication in rooting out injustices and oppression in any form.”

TALKERS News Notes. In Indianapolis, iHeartMedia debuts a new business talk outlet branded “Business News 97.5 FM” on translator W248AW, bumping the simulcast of alternative WOLT-FM. The station is airing almost exclusively content from Bloomberg Radio. iHeartMedia Indianapolis SVP of programming Mike Killabrew says, “This is a unique format for a unique time. As the Indianapolis market continues pushing forward in a responsible fashion, we want to provide sound financial and business content to consumers looking to rebuild their personal and professional portfolios.” The company has not indicated what the feeder station is for the FM translator…..The Nevada Talk Network – consisting of KELY-AM, Ely; KNNR-AM, Sparks; KNNT-FM, Battle Mountain; KAVB-FM, Hawthorne; and KPKK-FM Amargosa Valley – adds Starnes Media Group’s “The Todd Starnes Show” to its programming lineup for the 9:00 am to 12:00 noon daypart…..WNRI, Woonsocket, Rhode Island talk show host John DePetro received a “thank you” from Black Lives Matter Rhode Island Gary Dantzler as Dantzler took part in a press conference with Governor Gina Raimondo in which the governor announced a state partnership with Black Lives Matter to improve race relations. DePetro tells TALKERS magazine that he often had Brother Gary (as he’s called) on his radio show as a guest and treated him fairly. “The moment he chose to acknowledge it is incredible and positive for talk radio, since he was always shunned by local TV.”…..The radio edition of the “Cigar Dave Show” will end on June 27 after 25 years as host Dave Zeplowitz transitions the content to “more timely, daily short to medium-form, unrestricted podcasts aligned with related new e-commerce initiatives.”…..Dr. David Samadi, M.D. is named lead medical contributor for Newsmax TV. Dr. Samadi currently serves as director of Men’s Health and Urologic Oncology at St. Francis Hospital in Roslyn, New York. Newsmax CEO Christopher Ruddy says, “Dr. Samadi is not only a brilliant surgeon, but also a great communicator who is able to explain complex medical issues clearly and concisely. During the coronavirus we have found him to be an invaluable resource for our viewers.”

Roger Neel Retiring from WNBF, Binghamton. After 42 years with the station, Roger Neel is retiring from his full-time position with Townsquare Media’s WNBF, Binghamton. Neel serves as morning show personality and brand manager for the news/talk station and for sister sports talker WYOS “CBS Sports Radio.” His last day will be June 19.  Neel joined the station in 1978 when he was hired as the play-by-play announcer for Binghamton’s minor league hockey franchise the Broome Dusters.

Music Radio News and Career Moves. Tomorrow (6/9), Cumulus Media’s urban-formatted radio stations, along with Westwood One urban brands, will air an 8 minute and 46 second audio tribute to George Floyd at 1:00 pm ET. The nationwide tribute, titled “8:46-Remembering George Floyd,” will align with Floyd’s burial Tuesday. Cumulus VP, urban formats Kenny Smoov says, “People are tired. They want Change now. They want Peace now. It is a beautiful thing to see people from outside of the African American community and from all over the world coming together to say ENOUGH! Let’s be the living generation that ends systemic racism!”…..Programming and on-air pro “Big Rick” Daniels is named program director for Gulf South Communications’ country WTVY, Dothan, Alabama “95.5 Your Country.” Daniels was most recently morning personality at country WGCC-FM, Bowling Green, Kentucky. At Gulf South, Daniels will also serve as digital brand manager for classic country WDJR-FM and CHR WKMX-FM…..Condolences to the family and friends of triple A WWCD-FM, Columbus “CD 102.5” program director and afternoon personality Mason “Mase” Brazelle who died on Saturday (6/6) after a sudden illness at the age of 53. The station’s website says, “Mase to all was known for his deep knowledge and passion for music, his ability to make anyone feel welcome, staff and listeners alike. Mase was a staunch supporter of shopping local from his vast collection of vinyl records from local stores and live music dating back to his time as a drummer in a rock band. Mase will be deeply missed.”