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Program a Talk Station Like a Music Station – Sort of

| November 23, 2021

By Jon Quick
Jon Q Consulting
President/Founder

 

CARMEL, Ind. — Just as a music programmer has a music playlist, smart programmers, producers and hosts will have a topics playlist.

The topics playlist will appeal to your target audience. The list will continue to change and evolve every day. Too often we play topics that the host alone is interested in. Consider audience first. Does it matter to them? If so, go for it.

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