Tag: "music radio"
By Mike Kinosian
LOS ANGELES — A thorough examination of mainstream CHR will put a bright seasonal bow around our four-part series reviewing November 2017 ratings performances.
Earlier recaps addressed news/talk (last Friday, 12/8); NBA flagships (Monday, 12/11); and adult hits (yesterday, 12/12).
As was the case with those other three overviews, our mainstream CHR analysis is comprised of data from PPM-market facilities that rank in the top 20 (6+, November 2017).
Bookends for these four recaps (news/talk and mainstream CHR) represent two of the three largest sample bases (historically) in the medium, with country being the other.
Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive mainstream CHR breakdown are limited to stations that pay Nielsen Audio for its data.
The company’s November 2017 ratings period covered October 12 – November 8.
By Holland Cooke
1972: I was a DJ and Budd Clain was my PD at WSPR, Springfield, MA, a stand-alone AM. His wife told me that, one Saturday afternoon, he dozed-off on the living room sofa. She tip-toed-in and turned off the radio…and he woke up.
Fast-forward to present day: Post-consolidation scale dictates that general managers become market managers. And GSM to DOS was logical, especially with NTR and digital. But the biggest casualty of the way consolidation re-packed middle management was when program directors disappeared. Stations are now “managed” rather than “programmed,” because: