Tag: "Monster Mash"
Halloween Promotion Ideas
By Holland Cooke
Radio Consultant
BLOCK ISLAND, RI – The only holiday Americans spend more on is Christmas.
Here comes October, which begins on the heels of another mass shooting, and with yet-another episode of the partisan Washington brinksmanship that has cost Congress in public approval polls, and threatens to relegate talk radio to a wearying caricature.
Meanwhile, the listeners that local retailers want most to see pull into the parking lot are buying pumpkins and candy and wondering who/what to dress up as. So Halloween affords radio an opportunity to be about what people are up to.
