Tag: "March 2018 PPM Analysis: News/Talk"
By Mike Kinosian
The fourth and final installment of our special feature summary of March 2018 ratings overviews deals with (commercial, English language) news/talk outlets.
All-news was addressed last Wednesday (4/25); public news/talk the following day (Thursday, 4/26); and we highlighted mainstream rock last Friday (4/27).
The ratings criteria for PPM-market commercial news/talk facilities is at least a .5 (6+) in the March 2018 ratings period, which covered March 1 – 28. By contrast, eligibility to appear on the all-news; public news/talk; and rock panels is based on a top 20 finish (6+, March 2018).
Nielsen Audio releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive overview are limited to stations that pay Nielsen Audio for its data.