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Monday Memo: “And While I Have You…” Even music stations can harness the power of talk radio, if enterprising local hosts use social media to “make the audience the show.” When you’re out-and-about – news people covering, for instance, the city council meeting – or hosts and DJs on the midway at the county fair – use that thing-in-your-pocket-we-used-to-call “a phone” to gather vox populi. Ask them…something else. In this week’s column, consultant Holland Cooke says this is a great way to make your hard work count twice and he outlines an on-air and digital sponsorship opportunity. Read it here.
Pending Business: Winners or Champions?. Sales pro Steve Lapa, president of Lapcom Communications Corp, says that a lot of radio sellers consider themselves “winners,” but it’s the “champions” who realize the most success year in and year out. What’s the difference? Lapa says, “Winners will focus on outperforming a competitor. In sales it simply means you will strive to be #1. How you get there – your sales skills, planning, organization, product knowledge, and daily motivation are all part of winning that #1 competitive ranking. Champions focus on setting a standard so high their focus is different. It isn’t just about outperforming the competitor. It’s about performing at a level so high only they know they can achieve.” Read six things he’s learned from champions here.
Bloomberg Black Business Beat Launches on 20 Affiliate Stations. The new specialty feature “Bloomberg Black Business Beat” from Bloomberg Radio and Key Networks is launching on 20 radio affiliates. In June, Key Networks and Bloomberg Radio announced that it had entered into an agreement with Superadio Networks, LLC, to make the “Bloomberg Black Business Beat” available to its affiliates across the U.S. Stations airing the program include: WLIB-FM, New York; WJBR-FM, Philadelphia; KDYA-AM, San Francisco; WNZN-FM, Cleveland; WRSV-FM, Raleigh; WABB-AM, Greenville, SC; WGRI-AM, Cincinnati; WCGL-AM and WWZR-FM in Jacksonville; as well as WBXB-FM and WJZU-AM in Norfolk, VA. The “Bloomberg Black Business Beat” is hosted by Renita Young, and is a daily look at the intersection of culture and commerce affecting Black American audiences. Topics range from the latest trends in Black-owned businesses and profiles of Black entrepreneurs, to a continuing look at diversity in the workplace and an inside look at the business of entertainment. Key Networks chief revenue officer Dennis Green says, “Once again, the leader in business and financial news has created top-notch content with the ‘Bloomberg Black Business Beat.’ We are proud to present timely, topical content of interest to the Black community and advertisers looking to reach this important audience.”
Kelly Lynch to Leave WGY-AM/FM, Albany for Opportunity Outside of Radio. After a career of more than a decade with iHeartMedia’s WGY-AM/FM, Albany in which she co-hosted the morning show with Chuck Custer, and more recently Doug Goudie, Kelly Lynch will exit the station after the September 3 program for an opportunity outside of radio. The station says that during her time there, she helped raise millions of dollars for the Bernard and Millie Duker Children’s Hospital at Albany Medical Center and for many Capital District children’s charities through WGY’s Christmas Wish Program. Lynch says, “I would like to thank WGY and iHeartMedia for allowing me to be a part of the tremendously important work we have done over the last 11 years. I have enjoyed having a front row seat to the biggest news stories of the last decade, and it has been an immense privilege to share these stories with our listeners. I have also had the honor of working alongside the most talented people in our industry and treasure the lasting friendships I have formed along the way.”
Larry Elder Holds Rally for Campaign to Recall Gavin Newsom. Pictured above is Salem Radio Network talk host Larry Elder at a rally at Will Rogers State Beach on Saturday (7/31). Elder is one of dozens appearing on the ballot for the September 14 recall election of California Governor Gavin Newsom. Elder addressed several hundred supporters in opposition to Governor Newsom, L.A. County District Attorney George Gascon, and local City Council member Mike Bonin.
TALKERS News Notes. The nationally syndicated “Erick Erickson Show” announces the program has added five new affiliate stations to its roster. The “Erick Erickson Show” airs live from 12:00 noon to 3:00 pm ET from Cox Media Group’s flagship news/talk WSB-AM/WSBB-FM, Atlanta. Now carrying the program are CMG O&Os WDBO-AM, Orlando; WOKV-FM, Jacksonville; KRMG-AM/FM, Tulsa; WHIO-AM/FM, Dayton; and WGAU-AM, Athens, Georgia…..SiriusXM is announcing a new program that will debut this fall called “Let’s Go!,” a weekly show starring NFL legends Tom Brady and Larry Fitzgerald. The one-hour show will feature back-to-back, in-depth conversations with Brady and Fitzgerald, conducted by Emmy Award-winning broadcaster Jim Gray. Gray has been interviewing both Brady and Fitzgerald since they came into the league, and for more than a decade when the three were together for the pregame and halftime of the NFL “Monday Night Football” broadcast. This year, their conversations will be in a longer format and will premiere exclusively on SiriusXM. The show will air Mondays at 6:00 pm ET on the Mad Dog Sports Radio channel during the NFL season…..WNRI, Woonsocket, Rhode Island talk host John DePetro is celebrating his accolades from Rhode Island Monthly’s 2021 annual reader’s poll in which he was honored with “Best Local News Site/Blog” and “Best Social Media” for his Twitter feed. In 2020, DePetro was named “Best Talk Radio Host.” DePetro, posing below with his recent honors, says, “Last year I was voted top radio talk show and this year I am pleased we extended to win in other platforms like my website and social media. Being recognized with radio awards is very gratifying but I am very pleased how we have extended my brand into other platforms like Facebook Live and Twitter because you have to be where the news is.”
Starnes Media Group Syndicating ‘Mid-South Gardening’ Program. Memphis-based Starnes Media Group is putting the “Mid-South Gardening” program into national syndication. Starnes Media Group says that the three-hour weekend program that airs live from 7:00 am to 10:00 am ET Saturdays is a caller-driven program hosted by master gardeners Jim Crowder, Vador Vance, and Ken Mabry. The show has been on the air in Memphis for more than 20 years. The program is available via XDS.
COVID-19 Delta Variant/Mask Policies, Trump Election Denial-GOP Influence, Infrastructure Bill, January 6 Investigation, Critical Race Theory, Urban Crime Spike, and the Olympics Among Top News/Talk Stories Over the Weekend. The rising cases of Delta variant COVID-19 in many places and the resurgence of mask guidelines; former President Donald Trump’s continuing insistence in the “stolen” election mantra and his influence over the Republican Party; the $1 trillion bi-partisan infrastructure bill; the House committee investigating the January 6 Capitol attack; the issue of critical race theory and protests against local school administrations; the dramatic rise in gun-related crime in America’s urban centers; and the Tokyo Olympics were some of the most-talked-about stories on news/talk radio over the weekend, according to ongoing research from TALKERS magazine.
By Holland Cooke
BLOCK ISLAND, RI — My most recent column seems to have hit a nerve. I do appreciate hearing from station owners and radio’s remaining programmers and local hosts who were irked that I’ve called-out political talk radio as a daily downer.
Remember focus groups?
The research radio used to fund is now sorely needed to explain how we sound.
Monday Memo: Meet Meg. While syndicated shows compete to fill former Rush Limbaugh hours, some stations are reverting to local hosts. In this week’s column, consultant Holland Cooke introduces you to “a radio newcomer who quickly clicked.” Read it here.
Pending Business: The Long and Winding Road. The seller who needs to provide metrics in a highly accountable media landscape and has no “numbers” to show could be at a competitive disadvantage. But sales and marketing pro Steve Lapa offers strategy for selling news/talk radio when your station doesn’t subscribe to a ratings service. Read it here.
Cardle and Woolley Join KJCE, Austin for Mornings. Austin news/talk KJCE “Talk 1370AM” announces the addition of the “Cardle and Woolley” morning news and talk program to its program schedule in the 7:00 am to 9:00 am slot. Jim Cardle (left) is publisher of the online political newsletter TexasInsider.org and has more than 30 years of connections and experience across the political spectrum, from his years on Capitol Hill and the George H.W. Bush administration, to years of working with elected officials from across the state. Lynn Woolley (right) brings more than 30 years of talk radio experience from markets across Texas, including more than 24 years as host of the syndicated “The Lynn Woolley Show,” heard in several Texas markets. He’s also worked as a radio news anchor in Dallas and Austin, a political writer for The Dallas Morning News and The Epoch Times and has worked on the ad agency side of the business in his native Temple and across much of Central Texas. Audacy Austin SVP and market manager Bob Mackay says, “We are excited to provide Austin and central Texas with a new local outlet to join the conversation on issues and concerns people have that affect our area. The combination of Jim’s and Lynn’s opinions and perspectives will be informative and entertaining as we aim to serve the community.”
Cumulus Media Bids Adieu to WTOD-FM, Toledo; Moves ‘The Ticket’ to WQQO-HD2. With Saturday’s closing on Cumulus Media’s sale of Toledo radio station WTOD-FM to Delmarva Educational, Cumulus announces that the sports talk format “The Ticket ESPN” moves to WQQO-HD2. Cumulus Toledo/Monroe VP and market manager Dana DiModica says, “We are sad to see a station like WTOD leave our cluster but are excited to move forward with the change on 100.7 to ESPN sports and to still carry our alternative rock format, now on 94.5’s HD signal. We were fortunate enough to keep all our employees, and that is always our ultimate goal while carrying great programming for our loyal listeners in Northwest Ohio.” “The Ticket ESPN” is home to Cleveland Browns pre-game and post-game shows, Bowling Green State University sports and Central Catholic sports.
iHeartMedia Dayton to Move to New Offices in Dayton Arcade. WDTN-TV, Dayton is reporting that iHeartMedia’s Dayton stations will move into the historic Dayton Arcade in downtown Dayton with the move-in date expected sometime in late September. The iHeartMedia Dayton cluster includes sports talk WONE-AM “980 FOX Sports,” WIZE “Black Information Network, and six music brands. Market president Dave Litteral says, “We are thrilled to be part of the transformation of this historic landmark and bring our broadcast and digital operations to the heart of our city. Connecting our influencers, marquee talent, and operation staff with the innovation Space and Arts Centers in the Arcade will cement our commitment to the Downtown Dayton Business District. It’s really the perfect location for iHeartMedia Dayton.”
TALKERS News Notes. The weekend program, “Cindy Stumpo is Tough as Nails,” launches its fourth season on iHeartMedia’s all-news WBZ-AM, Boston. Cindy Stumpo hosts the program that airs Saturday nights at 8:00 pm with her daughter Samantha. iHeartMedia says that on the program, “Cindy unpacks the world of construction, real estate, renovations, design and more with help of expert guests. Cindy is known for her raw and uncensored perspective on everything about being a woman who has been successful in the male dominated construction and development industry. Almost nothing is off limits: panic attacks, menopause, abuse, domestic violence, we never know what’s next. Cindy’s social media presence is unstoppable with over 75,000 followers on Instagram and videos on her YouTube Channel regularly garnering 100,000-plus views. Cindy has shown that she is a multimedia force.”…..The Independent Broadcasters Association’s IBA webinar series continues this week with “The FCC EEO Rules and How to Survive Them,” taking place Thursday (5/6) at 2:00 pm ET. Veteran telecom lawyer Gregg Skall will put owners and managers on the path to successful license renewal and FCC EEO audit survival, without FCC fines and sanctions. Most importantly, this one webinar will provide full credit for stations by training management on compliance with FCC EEO requirements. The webinar is for member stations only. See information about joining the IBA here…..This month is the fourth annual Maryland Podcast Month. Founded in 2018, Maryland Podcast Month brings together podcasts of all stripes to “cross-collaborate and cross-promote in order to create more opportunities for podcasts to get new listeners.” Maryland Podcast Month is non-partisan and non-ideological and consists of all sorts of locally produced conduct, including podcasts about news, politics, sports, life, culture, food, wrestling, and other shows. Founder Brian Griffiths says, “Maryland Podcast Month is all about shining a light on locally produced content. In this time of social distancing, there is no better way to connect to others and connect to our community and topics of interest than through podcasting. Maryland podcasters are still producing great content, and they deserve a bigger spotlight.” For the first time, Maryland Podcast Month is sponsoring the Maryland Podcast Awards. Winners will be announced on Wednesday (5/5).
Michael Harrison Embarks Upon Talk Media “Animal Tour.” TALKERS founder Michael Harrison has begun a series of talk media interviews on radio, TV, and in print in support of his new music album with the historic rock band Gunhill Road, What Year Is This! and the animal welfare anthem, “I Know You’re Real.” This past week, Harrison has appeared on the Jim Bohannon Show (Westwood One), the Harry Hurley Show (WPG, Atlantic City), “Sterling on Sunday” with Walter Sterling and “The Big Picture” with Holland Cooke on RT America (pictured above). Harrison and Cooke discussed animal welfare as well as the state of media and journalism in the digital era. To view the segment that ran this Friday evening (4/30) please click here. To view the music video version of “I Know You’re Real (spoken version)” featuring Harrison reciting the lyrics he wrote, please click here. Harrison will continue the tour into the spring. To book him on a talk show, please call Barbara Kurland at TALKERS at 413-565-5413.
Mentoring and Inspiring Women in Radio Announces Non-Profit Status. The Mentoring and Inspiring Women in Radio, Inc. organization announces that it has officially achieved designation as a 501(c)(3) charitable entity. The volunteer organization, formerly known as the Mentoring and Inspiring Women in Radio Group, consists of top-level female radio professionals who use their experience, influence, and resources to help other women in radio develop management and leadership skills. The benefits of this IRS structure include additional sponsorship options that will aid in expanding MIW’s reach, enhance mentoring opportunities and magnify MIW’s mission of strengthening radio’s next generation of female leadership. The MIWs have dedicated the past 20 years to this vision. Since its inception, the organization has published an annual Gender Analysis Study that tracks percentages of women placed in senior management roles. Additionally, MIW presents educational panels and networking opportunities at radio broadcasting conferences and collaborates with other industry groups aligned with furthering women’s careers in radio. MIW board president Ruth Presslaff says, “Today’s announcement is the culmination of one of MIW’s most ambitious long-range goals. It could not have been done without the leadership of our board treasurer, Valerie Blackburn, and the pro bono work of Foster Garvey PC, we are indebted to them both. We are equally grateful to so many who volunteered their time and expertise to MIW, from the very beginning of the MIW Group in 2000, to those in subsequent years whose participation ensured the continuation of our organization. Each of these women, and men, along with our generous and loyal corporate sponsors, represents a unique and important brick in the MIW foundation.”
COVID-19, Border Crisis/Deadly San Diego Boat Accident, Biden’s ‘American Families Plan,’ Texas Special Congressional Election, Severe Weather in the South, and the NFL Draft Among Top News/Talk Stories Over the Weekend. The rate of COVID cases in the U.S., the vaccine rollout, and the skyrocketing death toll in India; the migrant crisis at the U.S.-Mexico border and the deadly boat accident near San Diego allegedly involving smuggling; President Joe Biden’s $1.8 trillion “American Families Plan”; two Republicans will face a runoff after beating the Democrat in the special election for Texas’ 6th Congressional District; severe weather in the South hits Tupelo, Mississippi and threatens more of the region today; and the 2021 NFL Draft were some of the most-talked-about stories on news/talk radio over the weekend, according to ongoing research from TALKERS magazine.