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Pending Business: Next

| May 24, 2021

By Steve Lapa
Lapcom Communications Corp
President

 

PALM BEACH GARDENS, Fla. — Ready for the next round of re-discovering audio? I hope so, because it’s arrived and ready for your sales talent. Or, are you still stuck selling 60- or 30-second packages? Wake up, smell the coffee, and read on.

Last week Amazon and Group M opened the door to a next level opportunity for audio. You know where this all winds up, right?

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