Tag: "diary markets"
By Holland Cooke
BLOCK ISLAND, RI — Warning: I was once a high school English teacher. And the way I write has several of my high school English teachers spinning-in-their-graves. Mrs. Krause once told me, “It looks like, after you write something, you sprinkle it with a salt shaker of hyphens.” So the following is not meant to nit-pick.
By Clark Smidt
Today, having simple access to only the very broad share and cume trends from subscribers, invites conjecture and imagination.
The current Spring Diary Markets, now being released, often show just one, two or three subscribers. A “do not sell” top-line number for ALL signals would add credibility for radio. Let’s check a few June Portable People Meter snap shots: