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Monday Memo: Weekend Warriors, Battling the Virus

| May 18, 2020

By Holland Cooke
Consultant

 

BLOCK ISLAND, RI — As the cooped-up are coping, talkers are listening. In last week’s column, a panel of weekday hosts describes the mood they’re monitoring.

This week, a panel of weekend ask-the-expert hosts describes how callers’ questions flesh-out listeners’ lives during the shutdown now easing in phases.

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Weekends: Hit! Or Miss?

| May 30, 2017

By Holland Cooke
Media Consultant

 

BLOCK ISLAND, R.I. — At many talk stations, Saturday and Sunday are the most profitable days of the week.  At smart stations, shows are “appointment listening” that reflect listeners’ weekend routines and bring revenue the station wouldn’t otherwise get.  At other stations, management shrugs, and doesn’t (dare) listen.

I recently met the GM of a cluster owned by one of radio’s big two.  When I asked “Do all your reps sell all your stations?” she smiled, assuring me that “we don’t ‘silo-sell.’”  Meaning that the talk station’s inventory gets tossed-in with cluster mates, in this case AC, AOR, and oldies FMs.  I could scream.

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Thursday, May 12, 2016

| May 12, 2016

Talkers2016 logo lgGOING, GOING… TALKERS Convention Registrations Close Today.  The 19th annual installment of the talk media industry’s longest-running and most important convention is on the verge of being an early sellout.  Registrations will not be taken after 5:00 pm ET today.  The event – TALKERS 2016: Bridging the Generations – will take place one week from tomorrow on Friday, May 20 on the campus of Hofstra University in Hempstead, NY.  TALKERS EVP Kevin Casey states, “This installment of the historical and colorful conference will be extremely contemporary in its focus in terms of talk media’s need to open the tent to younger demos, expand its menu options, become indispensable to the public and strategically integrate both its old and new media platforms into an effective, symbiotic system.”  Casey will personally moderate the panel, “The Millennials and the Media.”  The conference will feature a power-packed day of non-stop panels, presentations, addresses, live broadcasts, technology exhibits and tremendous networking opportunities at the “Breakfast with Hannity,”  “Salem Luncheon” and “Radio Hofstra University Closing Reception.”  More than 65 industry leaders from programming, sales, technology, research, management and ownership will be participating in speaking roles.  Registrations ($299 per person and open only to media industry professionals) can only be taken over the phone with credit card by calling 413-565-5413 before 5:00 pm ET today.  For complete agenda, hotel, sponsorship and travel information, please click here.

latzerjonAlpha Media Appoints Latzer Regional Interactive Sales Manager.  Media sales pro Jon Latzer is named to the regional interactive sales director position with Alpha Media.  The company’s VP of business development, Lindi Glasgow, says, “We are excited about this new position to better serve our Alpha markets and clients.  Digital and mobile are key to our 360 approach to drive ROI for our customers.  Jon’s radio, digital and start-up experience make him the perfect fit for the job and Alpha culture.”  Latzer has served in sales and management capacities at media firms including CBS, iHeartMedia, Katz Radio Group, TuneIn and Rovi.

The Presidential Race, Iran Nukes Deal, MIT Islamophobia-Global Warming Lecture, Facebook Anti-Conservative Allegations, Brazil President Impeachment/Looming Summer Olympics,  and NBA-NHL Playoffs Among Top News/Talk Stories Yesterday (5/11).  The activities of the candidates for president and Donald Trump’s scheduled meeting with House Speaker Paul Ryan; the fallout over former Obama Administration staffer Ben Rhodes’ comments that it purposely mislead the media in order to secure a nuclear deal with Iran; controversy over Australian professor’s MIT lecture suggesting a connection between Islamophobia and global warming; the charge that Facebook’s trending topics are manipulated by people averse to conservative topics; the impeachment of Brazilian President Dilma Rousseff and the related concerns over public safety at the this summer’s Olympic Games; and the NBA and NHL playoffs were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS magazine.

nielsen logoNielsen Audio Releases Third Round of April 2016 PPM Data.  The third of four rounds of April 2016 PPM ratings data from Nielsen Audio has been released for 12 markets including: Portland, Charlotte, Pittsburgh, Sacramento, San Antonio, Cincinnati, Cleveland, Salt Lake City, Las Vegas, Kansas City, Orlando, and Columbus.  The April 2016 survey period covered March 24 to April 20.  You can find the complete 6+ ratings numbers from subscribing stations here.  Additionally, TALKERS/RadioInfo managing editor Mike Kinosian provides his “Twelve Takeaways” from this group on the main page of our sister publication here.

drasaProfile: America’s Health Coach, Dr. Asa.  TALKERS magazine managing editor Mike Kinosian profiles talk show host and “America’s Health Coach” Dr. Asa in a piece published today (5/12).  Ten years ago, Dr. Asa Andrews hosted a one-hour, late Sunday evening show in Nashville.  Now, Dr. Asa is preparing to celebrate the decade mark and his show is heard nightly from 9:00 pm – 12:00 midnight.  In addition, he hosts a daily 10:30 am – 11:00 am syndicated television program that is seen in 300 markets.  Dr. Asa comments, “I have always been a big believer that, if you serve people, and give them hope and practical help, you can impact their lives.  Ratings and revenue will come if you do that with great programming.  It is through a very conscious effort that we do not ‘hawk’ products or become an info-mercial.  We have been successful because the show’s focus is our desire to help people, stations, and communities thrive.”  Read more here.

ramseySalt16Dave Ramsey’s Smart Money Tour Stops in Salt Lake City.  Nationally syndicated talk radio star Dave Ramsey brought his Smart Money event to Salt Lake City’s Abravanel Hall (home of the Utah Symphony!) on Wednesday (5/11).  The program, focusing on how to win with money, get out of debt and invest for the future, was promoted with the help of local affiliate KNRS “Talk Radio 105.9.”  KNRS general manager Joyce Wirthlin says, “Another Dave Ramsey Salt Lake event created a tremendous opportunity for us.  In addition to generating sponsorship revenue, it provided an opportunity for our current and potential endorsement clients to see firsthand the powerful influence of the Ramsey brand.  Listeners of the show are incredibly engaged and loyal and there is nothing more telling of that connection Dave has than looking around a room full of thousands of people that are a part of his tribe.”  On Tuesday (5/10), Ramsey also hosted his EntreLeadership 1 Day event along with best-selling author Chris Hogan and Ramsey personality Christy Wright.  Pictured here are (from l-r): iHeartMedia regional vice president Stu Stanek, KNRS program director and personality Rod Arquette, Rachel Cruz, Wirthlin, and Ramsey.

Odds & Sods.  Chicago radio legend Garry Meier is launching a daily podcast that will feature interviews with “ameiergarry wide range of guests from authors to Academy Award winners and everyone in between.”  Meier states, “All of the growth in broadcasting appears to be in the digital arena.  As that migration happens more and more every day, week, month and year, I’m happy to be riding that wave.”  Meier says that Howard Stern, Richard Lewis and Chicago Blackhawks president and CEO John McDonough will be among his first guests…..Radio personality and XtreMedia founder Kevin McCullough reports that his weekend talk show “Radio Night ‘Live’” – a talk radio/television simulcast – has acquired its 300th affiliate station with the addition of KOTK, Omaha “AM 1420 The Answer.”  “Radio Night ‘Live’” is a show that was launched with an adjusted format after McCullough’s eight-year run with former radio partner Stephen Baldwin.  McCullough says the show’s current success is the result of work with “amazing partners like Salem Media Group, depetroRaimondorally16GCN, and BizTV/Radio.”…..WPRO-AM, Providence talk show host John DePetro (pictured here with mic) joined Rhode Island State Representative Patricia Morgan in a recent rally at the Rhode Island State House against Governor Gina Raimondo.  Critics of the governor say her efforts to market Rhode Island by going outside the state to a New York design shop indicates she is “out of touch” with Rhode Islanders.  Interestingly, the rally drew supporters ofgravelineShanghai16 both Donald Trump and Bernie Sanders who are critical of Raimondo.  See a video news report about the rally here…..Checking in with TALKERS magazine from Shanghai is “Into Tomorrow” host Dave Graveline, pictured here with the city’s iconic skyline behind him.  Graveline has been reporting from the giant CES Asia ellerFM16show but says he’ll be back in the states in time to join fellow broadcasters at the TALKERS 2016 Bridging the Generations conference at Hofstra University on Friday, May 20…..Local, independent station owner Anne Eller announces the addition of an FM translator signal to her station, WCRS, Greenwood, South Carolina.  She says she was blown away by the response to the addition of the 98.5 FM signal.  “It is fantastic.  Of course the signal goes further and doesn’t drop off in the evening.  Businesses are calling me!”

Wednesday, May 27, 2015

| May 27, 2015

recode logoFormer Dial Global/WW1 Execs Launch Program Sales and Distribution Firm. Former Dial Global and Westwood One executives Spencer Brown and David Landau announce they are partnering with Michael Rolnick to form the firm DGital Media.  They describe it as “an audio engagement company that partners with media brands to create, distribute, and monetize spoken-word audio products.”  The company’s first venture will be the creation of the Re/code Radio network in partnership with Revere Digital LLC.  Re/code is a tech news web destination founded by journalists Walt Mossberg and Kara Swisher.  The first program to be rolled out will be “Re/code Decode” with host Kara Swisher, expected to go live in June.  Revere Digital COO Lorenzano Kennett comments, “With the proliferation of mobile devices and the popularity of podcasts, we want to make sure our content is available to our audiences wherever they are – in the car, in the office, etc.  By partnering with DGital Media, Re/code will be able to leverage our authoritative content and brand with outstanding audio programming, distribution and monetization.”  DGital Media co-founder David Landau adds, “Partnering with Re/code as a brand accomplishes exactly what we set out to do – which is to amplify media brands through audio.  The Re/code Radio network will bring the same excellence in reporting and analysis to readers through the spoken word.”  Also joining the company as chief content officer is Chris Corcoran, former EVP for content at Dial Global/Westwood One, and as executive vice president for sales and strategy, Grace Carrick, formerly vice president of sales at Dial Global/Westwood One.

2015 NYC 150Talkers New York 2015 to Mark 25th Anniversary of TALKERS Magazine.  The forthcoming 18th annual installment of the talk media industry’s longest-running and most important national convention – Talkers New York 2015 – will also serve as the publication’s 25th “birthday party.”  TALKERS was launched by publisher Michael Harrison in June of 1990 with the first issue of TALKERS: The Information-Radio Newspaper hitting the streets on July 23rd of that year.  TALKERS VP/executive editor Kevin Casey states, “This is an important milestone, not only for us, but for the talk radio and media industries as well.  That little trade publication provocatively named ‘Talkers’– that dared to refer to the relative handful of spoken-word stations that existed at the time as an ‘industry’ — has chronicled, championed and inspired one of the most colorful and historically significant chapters of American broadcasting ever gathered and archived in one continuous collection.  This year’s conference will serve as a milestone honoring that achievement and rich body of work.”  Casey adds, “Not only will Talkers New York 2015 have features that make note of this history but we will be publishing a number of retrospectives looking back at the past quarter-century in the days and weeks surrounding the conference and leading up to the official anniversary date in July.”  Talkers New York 2015 is sold out but a few choice sponsorship opportunities remain available.  For information, please call 413-565-5413.  To see the latest updated agenda, please click here.

alphamedia logoAlpha Media to Pay $38,250,000 for Morris and JMJ Stations.  From a filing with the FCC, we learn the price for the 36 stations that Morris Communications and JMJ operate in Topeka and Salina, Kansas; Amarillo, Texas; Palm Springs and Victor Valley, California; Anchorage and Wasilla, Alaska; Grays Harbor-Hoquiam, Washington and Wenatchee-Columbia River, Washington: $38,250,000.  This is not an all-cash deal.  Morris will receive $20 million worth of Alpha Holdings private stock (8,196,722 units in the aggregate), $6,585 worth of Alpha Holdings II private stock, and $18,250,000 in cash.

delaneykateKate Delaney Joins NBC Sports Radio for Weekend Shows.  Sports and news/talk radio pro Kate Delaney is adding weekend talk duties at NBC Sports Radio to her plate as she takes over the 12:00 noon to 3:00 pm Saturday and Sunday shows from Anita Marks, who left the network to join WEPN-FM, New York “ESPN New York 98.7FM.”  During the week, Delaney is host of the GCN-syndicated “America Tonight” late night news/talk show.  NBC says Delaney’s show will feature “players, coaches, experts and analysts…from the locker room to the playing fields and beyond.”  Delaney’s sports pedigree includes being the first woman to host a solo sports radio talk show on WFAN, New York City and KRLD, Dallas.  She’s covered 15 Super Bowls, 10 U.S. Opens, and 15 Final Fours.  She has also been to the Kentucky Derby 10 times along with the other two Triple Crown races, the Preakness and the Belmont.  NBC Sports Radio program director Jack Silver comments, “It’s a major coup for us to have Kate with us on the weekends.  She connects really well with sports fans.  She’s smart, funny, and she knows her way around the world of sports.  Kate brings great energy, insight, and opinion to our weekend lineup.”

Odds & Sods. Joining the lineup of weekend talk shows at Talk Media Network is the “Into Tomorrow withgravelinelogo Dave Graveline” program.  In welcoming the almost-20-year-old program to the company’s roster, Talk Media Network CEO Josh Leng says, “The ‘Into Tomorrow’ team travels the globe to deliver the most comprehensive technology discussion available on radio, each and every week.  Talk Media mcpheemicheleNetwork is proud to offer radio stations this valuable program via satellite, for easy automation and scheduling.”…..Journalist and talk show host Michele McPhee – formerly with Entercom’s WRKO, Boston – is the new afternoon drive personality at WMEX, Boston, the daypart held briefly by Howie Carr before WRKO again became his syndicated program’s Boston affiliate.

2016 Presidential Prospects, ‘Is FOX News Bad for GOP?’ Flap, Hillary’s Role in Benghazi, Clintons Finances Scrutiny, ISIS Successes in Iraq and Syria, Amnesty Order Loses Round in Court, Obama Accuses Russia of Aggression, FIFA Scandal, Deadly Texas and OK Floods, and NBA/NHL Playoffs Among Top News/Talk Stories Yesterday (5/26).  The activities of the potential candidates for president in 2016; reaction to historian Bruce Bartlett’s contention that FOX News is “self-brainwashing” conservative voters; more debate over Hillary Clinton’s role in the deadly Benghazi attack; ongoing scrutiny of the Clintons’ financial dealings and income reporting; the success of ISIS in Iraq and Syria and questions about America’s Iraq policy; President Obama’s amnesty order loses round at the Appeals Court level; Obama accuses Russia of military aggression; a report of widespread corruption at FIFA – soccer’s governing body; the deadly flooding in Texas and Oklahoma; and the NBA and NHL playoff action were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS.

Friday, September 19, 2014

| September 19, 2014

kfwb sportsKFWB Ready to Unleash “The Beast 980.” Los Angeles talker KFWB officially plugs in all the components to transition to all-sports “The Beast 980” next Monday (9/22).  Weekday mornings (5:30 am – 9:00 am) will be kick-started by a locally originated program headed by noted Fox and ESPN talent Jeanne Zelasko, and former NBA, UCLA player Marques Johnson.  Having worked at San Diego’s XETRA “XTRA Sports,” the talented Zelasko is no stranger to doing Southern California sports radio.  “The Jim Rome Show” (Rome is also an XTRA alum) airs from Orange County (9:00 am – 12:00 noon), followed by a three-hour show (12:00 noon – 3:00 pm) local show fronted by longtime KNBC-TV, Los Angeles (Channel 4) sports anchor Fred Roggin.  Brett Winterble (SiriusXM) and former Jacksonville Jaguars, New York Giants tight end George Wrighster take over from 3:00 pm – 7:00 pm; “L.A. Sports Today” follows between 7:00 pm – 9:00 pm. CBS Sports Radio‘s Doug Gottlieb will air from 9:00 pm – 11:00 pm. In addition to being the flagship of the NBA’s Los Angeles Clippers, “The Beast” will carry Sunday, Monday, and Thursday NFL games; NCAA football and basketball play-by-play; and a weekly overview of USC athletics.

rosejoeOdds & Sods.  WQAM, Miami morning drive personality Joe Rose is giving up his “other” gig as sports anchor at NBC affiliate WTVJ, Miami.  In a press statement, Rose comments, “It’s time for me to slow downmarottarich and get a decent night’s sleep!  It’s been a fun ride and I’ve been able to cover a lot of major sporting events that I never could have if it wasn’t for NBC 6.”…..KFI, Los Angeles morning sports anchor Rich Marotta is leaving KFI and the radio business.  Marotta, who appears on the Bill Handel show, is a well-known Southern California sports voice, who’s also done radio play-by-play broadcasts for pro teams including the NBA’s Clippers, the NHL’s Kings and the NFL’s Raiders.

johnsonpattiReach Media Adds Patti Johnson to NY Sales Staff.  This is a return to REACH Media Inc. for Patti Johnson who most recently served as local sales manager for iHeartMedia in Chicago.  Prior to that, Johnson served for almost three years as an account executive in the Chicago offices of REACH Media.  Her new gig begins Monday (9/22) as she works from the New York office of REACH as account manager, Eastern sales.  She also previously worked for Interep Radio Sales in Chicago and St Louis in various sales positions.

crninternational logoCRN International Study Draws Eye-Opening Conclusions About Radio Ads.  The results of CRN International’s research poll of 525 consumers and the resultant white paper shines a spotlight on the traditional methods of advertising on radio, how consumers perceive those efforts and what might be done to make radio a more effective advertising vehicle.  When it comes to influencing a purchase decision, the study — conducted and released by the Connecticut-based, national ad agency that specializes in radio — indicates that 41% of survey respondents said that custom content – defined as useful or entertaining information provided by a sponsor – would be the messaging form most likely to increase their purchase decision.  Testimonials from everyday consumers like themselves came in second as a purchasing influencer at 20%, with traditional commercials finishing third at 18%.  A red flag for radio is that more than 80% of the respondents confirmed that they pay little attention to radio spot commercials.  Those ads, they said, have little chance of influencing a buying decision, according to the study.  Perhaps more alarming for radio operators is the results seemed to fly in the face of previous studies that most radio listeners stay tuned in through entire lengthy commercial stop sets.  In the CRN research, 67% of the consumers said they don’t make it past the second advertisement during a commercial break.  However, positive signs from the study include some of the following conclusions: Regarding endorsements from their favorite radio DJ personalities, 28% said that tactic would have a positive impact on their chances of considering or buying the sponsor’s product; Regarding endorsements from everyday people like themselves, 42% said that tactic would increase their chances of considering or buying the sponsor’s product; 23% of the respondents said meeting radio personalities at a live, local radio station appearance would be of interest to them; 52% said they would be interested in participating in a contest or sweepstakes heard on the radio; Almost 60% said they would be very or somewhat receptive to considering or buying the product of a contest or sweepstakes sponsor.  To see the CRN International white paper, click here.

americaweekendlogo‘America Weekend’ Airs on WNJE, Trenton.  Becoming a part of Connoisseur Media-owned religious formatted Trenton, New Jersey outlet WNJE’s programming is “America Weekend.”  The Envision Networks-syndicated weekend news/talk program is described by the syndicator as a show “designed to be a break from the usual brokered programming and political fare of most news/talk stations, ‘America Weekend’ covers the lighter side of news and lifestyle issues facing today’s on-the-go talk listeners.”  The program offers over 12 hours of new programming each weekend from the lineup of hosts that includes: Ed Kalegi, Mike Bennett, Valerie Smaldone, Leslie Gold, Smith and Sabatino, Animal Radio, and “Into Tomorrow” with Dave Graveline.

siriusWhartonOfficial Opening.  The new SiriusXM studios at the Wharton School on the campus of Penn are official opened by Geoffrey Garrett, newly appointed Dean of the Wharton School (left), and Scott Greenstein, president and chief content officer, SiriusXM (right).  The ceremony for the official ribbon cutting for SiriusXM’s studio for Business Radio powered by the Wharton School took place on September 18.

The NFL and Domestic Violence Top News/Talk Story for Week of September 15-19.  The intense controversy over recent domestic violence cases involving NFL players was the most-talked-about story on news/talk radio, landing atop the Talkers TenTM for the week of September 15.  Coming in at #2 was the U.S.-led coalition against ISIS.  At #3 was the new domestic terror threats tied with the foiled Australian plot followed by Hillary Clinton’s presidential ambitions and the GOP hopefuls at #4.  The Talkers TenTM is a weekly chart of the top stories and people discussed on news/talk radio during the week.  It is the result of ongoing research from TALKERS and is published every Friday at Talkers.com.  View this week’s entire chart here.