Round Four of February PPMs Released
The fourth of four rounds of ratings data from Nielsen Audio’s February 2024 PPM survey has been released for 12 markets including Austin, Raleigh, Indianapolis, Milwaukee, Nashville, Providence, Norfolk, Jacksonville, West Palm Beach, Greensboro, Memphis, and Hartford. The survey covered February 1 – 28. Today, TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways from this group of markets. In Austin, Waterloo Media’s news/talk KLBJ-AM drops six-tenths to finish with a 5.1 share (6+, weekly AQH share) but remains ranked #5, while Audacy’s news/talk KJCE-AM rises two-tenths for a 0.3 share and stays ranked #28. In Raleigh, iHeartMedia’s news/talk WTKK-FM rises half a share to finish with an 8.0 share that lifts it to the #3 rank, while Curtis Media’s news/talk WPTF loses two-tenths for a 0.8 share finish good for the #19 rank. In Nashville, Cumulus Media’s news/talk WWTN-FM tacks on three-tenths to wrap the survey with a 5.7 share and inches up to the #5 rank, while iHeartMedia’s news/talk WLAC is steady with a 2.1 share but moves up one spot to the #17 rank. See Mike Kinosian’s complete Ratings Takeaways from this group of markets here.
The fourth of four rounds of ratings data from Nielsen Audio’s Holiday 2023 PPM survey has been released for 12 markets including Austin, Raleigh, Indianapolis, Milwaukee, Nashville, Providence, Norfolk, Jacksonville, West Palm Beach, Greensboro, Memphis, and Hartford. The survey period covers December 7, 2023 – January 3, 2024. Today, TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways from this group of markets. In Raleigh, iHeartMedia’s news/talk WTKK-FM falls a full share to finish with a 5.0 share (weekly, 6+ AQH share) that leaves it ranked #5, while Curtis Media’s news/talk WPTF loses two-tenths for a .6 share finish good for the #22 rank. In Milwaukee, iHeartMedia’s news/talk WISN sheds six-tenths to wrap the survey with a 9.0 share, but remains ranked #1 for the fourth consecutive survey, while Good Karma Brands’ news/talk WTMJ declines 1.2 shares for a 6.4 share finish that leaves it ranked #5. In Nashville, Cumulus Media’s news/talk WWTN-FM falls four-tenths to a 3.9 share good for the #12 rank, while iHeartMedia’s news/talk WLAC-AM dips three-tenths to a 1.2 share and remains ranked #19.