Tag: "competitive advantage"
By Steve Lapa
Lapcom Communications Corp
Drop these two old school excuses from your sales banter and get closer to the winning side of your business interactions.
I am as serious as your commission check. What I am about to share, fresh from the field, is as old as your first pocket calculator with the same limitations of performance, yet I hear this day after day in my marketing work. It’s old, tired, and needs to go.