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April 2021 PPM Ratings Takeaways – Part Two

| May 19, 2021

April 2021 PPM Data – Information for the April 2021 sweep has been released for Washington, DC; Boston; Miami; Seattle; Detroit; Phoenix; Minneapolis; San Diego; Tampa; Denver; Baltimore; and St. Louis.

Nielsen Audio’s April 2021 survey period covered April 1 – 28.

In addition to providing “Takeaways” for spoken-word stations finishing in their respective markets’ top twenty, TALKERS magazine managing editor Mike Kinosian notes each particular city’s #1 station (6+), as well as highest (6+) positive spikes and sharpest declines.

All comparisons noted are March 2021 – April 2021 (6+).

WASHINGTON, DC

News/Talk: Cumulus Media’s WMAL “105.9 FM – Where Washington Comes To Talk” 3.9 – 4.0, +.1, ninth to tenth

News: Hubbard Broadcasting-owned WTOP & WTLP “Washington’s Top News” 9.0 – 8.1, -.9, remains in second-place

Sports Talk: Audacy’s WJFK-FM “106.7 The Fan” (Nationals) 1.7 – 2.1, +.4, #18 to #15

Public Radio News/Talk: American University-owned WAMU 9.7 – 10.2, +.5, repeating at #1

Pacifica Foundation’s public radio news/talk – jazz WPFW flat at 1.1, #19 to #20

Number One 6+: public radio news/talk WAMU, fourth straight month, 9.7 – 10.2, +.5

Largest 6+ March 2021 – April 2021 Increase: classic hits-oldies WWEG (+.7)

Largest 6+ March 2021 – April 2021 Decrease: news WTOP & WTLP (-.9)

BOSTON

News/Talk: iHeartMedia’s WRKO “AM 680 The Voice Of Boston” 4.4 – 4.3, -.1, unchanged at #8

News – Talk: iHeartMedia-owned WBZ-AM “News Radio 1030” 6.4 – 6.6, +.2, steady at #4

Sports Talk: Beasley Media Group’s WBZ-FM “98.5 The Sports Hub” flat at 6.9, remains in second-place

Audacy-owned WEEI-FM “93.7 Boston’s Sports Station” (Red Sox) 3.0 – 3.2, +.2, #11 to #12

Public Radio News/Talk: WGBH Educational Foundation-owned WGBH 4.4 – 4.7, +.3, eighth to seventh

Boston University’s WBUR 4.6 – 4.1, -.5, seventh to ninth

Number One 6+: iHeartMedia CHR WXKS-FM, first month, 6.8 – 7.4, +.6

Largest 6+ March 2021 – April 2021 Increase: hot AC WWBX (+.7)

Largest 6+ March 2021 – April 2021 Decrease: classic hits-oldies WROR (-.9)

MIAMI

Spanish News/Talk: Univision Radio-owned WAQI “710 AM Radio Mambi” 2.6 – 2.9, +.3, #13 to #11

Actualidad Media Group’s WURN-AM “Actualidad AM 1040” 2.2 – 2.0, -.2, #17 to #19

Fenix Broadcasting-owned WWFE “La Ponderosa” 1.6 – 1.7, +.1, #21 to #20

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: Dade County School Board-owned WLRN 3.7 – 3.4, -.3, eighth to ninth

Number One 6+: Cox Media Group urban AC WHQT, first month, 8.2 – 9.0, +.8

Largest 6+ March 2021 – April 2021 Increase: urban AC WHQT and classic hits-oldies WMXJ (both +.8)

Largest 6+ March 2021 – April 2021 Decrease: adult contemporary WFEZ (-.8)

SEATTLE

News/Talk: Bonneville’s KIRO-FM “97.3 FM” 6.4 – 6.2, -.2, first to second

Co-owned KTTH “AM 770 Conservative Talk Radio” 2.6 – 2.2, -.4, #18 to #20

News: Sinclair Broadcast Group’s KOMO-AM & KOMO-FM “Seattle News, Weather, Sports” 5.0 – 4.1, -.9, fifth to eighth

Sports Talk: Bonneville-owned KIRO-AM “710 AM ESPN Seattle” (Mariners) 2.7 – 3.4, +.7, #17 to #14

Public Radio News/Talk: Northwest Public Radio’s KUOW 5.6 – 5.4, -.2, third to fourth

Number One 6+: Audacy rock KISW, first month, 6.0 – 6.3, +.3

Largest 6+ March 2021 – April 2021 Increase: sports talk KIRO-AM and CHR KBKS (both +.7)

Largest 6+ March 2021 – April 2021 Decrease: news KOMO (-.9)

DETROIT

News/Talk: Cumulus Media’s WJR “News Talk 760 AM” 4.3 – 4.6, +.3, tenth to seventh

News: Audacy-owned WWJ News Radio 950” unchanged at 4.6, eighth to seventh

Sports Talk: Audacy’s WXYT-FM “97.1 The Ticket” (Tigers) 4.9 – 5.2, +.3, sixth to fifth

Public Radio News/Talk: Wayne State University-owned WDET 2.2 – 2.5, +.3, remains at #16

Number One 6+: Beasley Media Group classic rock WCSX, first month, 5.3 – 6.9, +1.6

Largest 6+ March 2021 – April 2021 Increase: classic rock WCSX (+1.6)

Largest 6+ March 2021 – April 2021 Decrease: urban AC WMXD (-.7)

PHOENIX

News/Talk: iHeartMedia’s KFYI “News Talk 550” 4.5 – 4.1, -.4, remains in fifth-place

Bonneville-owned KTAR-FM “News 92.3 FM” 3.6 – 3.2, -.4, #9 to #13

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: Maricopa County Community College-owned KJZZ 3.8 – 3.3, -.5, #8 to #12

Number One 6+: iHeartMedia adult contemporary KESZ, sixth straight month, 6.4 – 7.0, +.6

Largest 6+ March 2021- April 2021 Increase: rhythmic hot AC KZCE (+1.7)

Largest 6+ March 2021 – April 2021 Decrease: rock KUPD (-.7)

MINNEAPOLIS

News/Talk: Audacy’s WCCO News Talk 830” (Twins) 5.0 – 6.2, +1.2, eighth to fifth

iHeartMedia-owned KTLK “Twin Cities News Talk AM 1130” 4.0 – 3.5, -.5, #11 to #12

News: None in the top twenty

Sports Talk: iHeartMedia-owned KFXN “FM 100.3 K-Fan” 6.7 – 6.6, -.1, flat at #3

Public Radio News/Talk: Minnesota Public Radio’s KNOW 7.1- 7.7, +.6, remains in second-place

Number One 6+: Hubbard Broadcasting hot AC KSTP-FM, third straight month, 9.2 – 9.1, -.1

Largest 6+ March 2021 – April 2021 Increase: news/talk WCCO (+1.2)

Largest 6+ March 2021 – April 2021 Decrease: news/talk KTLK and classic country KLCI (both -.5)

SAN DIEGO

News/Talk: iHeartMedia’s KOGO “News Radio 600” 5.4 – 5.5, +.1, fourth to fifth

Co-owned KGB-AM “760 AM” steady at 1.8, #19 to #20

News: None in the top twenty

Sports Talk: Audacy’s KWFN “97.3 The Fan” (Padres) 1.6 – 3.0, +1.4, #20 to #15

Public Radio News/Talk: San Diego State University-owned KPBS 6.3 – 4.8, -1.5, first to seventh

Number One 6+: Audacy classic hits-oldies KXSN, second successive month, 6.3 – 6.6, +.3

Largest 6+ March 2021 – April 2021 Increase: classic rock KGB-FM (+1.6)

Largest 6+ March 2021 – April 2021 Decrease: public radio news/talk KPBS (-1.5)

TAMPA

News/Talk: Cox Media Group’s WHPT “102.5 The Bone – Real, Raw, Radio” 4.2 – 4.4, +.2, ninth to seventh

iHeartMedia-owned WFLA “News Radio 970” 3.9 – 4.0, +.1, steady at #10

News: None in the top twenty

Sports Talk: iHeartMedia’s WDAE “Tampa Bay’s Sports Radio” (Rays) 1.6 – 2.4, +.8, #19 to #18

Public Radio News/Talk: University of South Florida-owned WUSF unchanged at 3.3, #14 to #13

Number One 6+: Cox Media Group adult contemporary WDUV, 106th month in a row, 8.5 – 7.0, -1.5

Largest 6+ March 2021 – April 2021 Increase: sports talk WDAE (+.8)

Largest 6+ March 2021 – April 2021 Decrease: adult contemporary WDUV (-1.5)

DENVER

News/Talk: iHeartMedia’s KOA “News Radio 850” (Rockies) 2.2 – 3.4, +1.2, #15 to #10

Co-owned KDFD “Freedom 93.7” 2.6 – 2.8, +.2, #12 to #13

News: None in the top twenty

Sports Talk: Bonneville’s KKFN “104.3 The Fan” 2.2 – 2.1, -.1, #15 to #18

Public Radio News/Talk: Colorado Public Radio-owned KCFR 6.1 – 4.9, -1.2, second to third

Number One 6+: Bonneville country KYGO, third straight month, 6.8 – 6.9, +.1

Largest 6+ March 2021 – April 2021 Increase: news/talk KOA (+1.2)

Largest 6+ March 2021 – April 2021 Decrease: public radio news/talk KCFR (-1.2)

BALTIMORE

News/Talk: Hearst Television’s WBAL News Radio 1090” unchanged at 4.0, seventh to eighth

WCBM Maryland-owned WCBM “Talk Radio AM 680” 2.9 – 2.7, -.2, #13 to #15

News: None in the top twenty

Sports Talk: Audacy’s WJZ-FM “Baltimore Sports Radio 105.7 The Fan” (Orioles) 3.0 – 4.5, +1.5, #11 to #6

Public Radio News/Talk: Your Public Radio Corporation’s WYPR 2.9 – 3.4, +.5, #13 to #12

American University-owned WAMU 1.3 – 1.4, +.1, #17 to #19

Number One 6+: Radio One urban AC WWIN-FM, fourth consecutive month, 10.0 – 9.7, -.3

Largest 6+ March 2021 – April 2021 Increase: sports talk WJZ-FM (+1.5)

Largest 6+ March 2021 – April 2021 Decrease: rock WIYY (-.7)

ST. LOUIS

News/Talk: Audacy’s KMOX “The Voice Of St. Louis” (Cardinals) 4.0 – 5.3, +1.3, #11 to #7

Co-owned KFTK “Talk 97.1 FM” 3.2 – 3.4, +.2, #14 to #13

KFTK’s internet stream flat at .7, steady at #19

News: None in the top twenty

Sports Talk: Hubbard Broadcasting’s WXOS “101 ESPN” 3.6 – 3.3, -.3, #13 to #14

Public Radio News/Talk: University of Missouri-owned KWMU 3.0 – 2.5, -.5, flat at #15

Number One 6+: Hubbard Broadcasting rock KSHE, fourth month in a row, 12.8 – 12.7, -.1

Largest 6+ March 2021 – April 2021 Increase: news/talk KMOX (+1.3)

Largest 6+ March 2021 – April 2021 Decrease: adult hits WARH (-.7)

 

Up next: April 2021 overviews for Portland; Charlotte; San Antonio; Sacramento; Pittsburgh; Salt Lake City; Las Vegas; Orlando; Cincinnati; Cleveland; Kansas City; and Columbus. Email Mike Kinosian at Mike.Kinosian@gmail.com.

Thursday, April 22, 2021

| April 22, 2021

KFAB, Omaha Fires Chris Baker After Tweeting of Racist Image. A day after tweeting an image of Black natives in loincloths and holding spears with the caption “Guilty!” in the immediate aftermath of the Derek Chauvin verdict, iHeartMedia has fired KFAB, Omaha afternoon drive talk host Chris Baker, according to a piece in the Lincoln Journal Star.  iHeartMedia area president for Nebraska C. Taylor Walet III said in a statement the tweet was “completely inappropriate and unacceptable. Please know that this does not represent our viewpoint or our values, and we take this situation very seriously. Accordingly, Chris Baker’s employment with our company has been terminated.” Baker told the Journal Star that although he doesn’t expect people to believe his explanation, he says he was multi-tasking and searching for an image of “people celebrating” and inadvertently posted the image that he did. He added, “That’s not me, that’s not who I really am. There’s a difference between being intentional and being a fat-fingered boomer on Twitter. I don’t look at Black people that way.” On Wednesday, “Producer Josh” Odson and “Bird,” a.k.a. Meghan Bird, hosted the 2:00 pm to 6:00 pm program on KFAB.

Premiere Networks and EIB Network Launch ‘Rush Limbaugh: The Man Behind the Golden EIB Microphone’ Podcast Series. This 12-episode podcast is narrated by Rush Limbaugh’s longtime call-screener and “official show observer” James Golden, a.k.a., Bo Snerdley. Premiere Networks says, “The 12-episode series will detail legendary radio host Rush Limbaugh’s award-winning, 30-plus year career in radio that revitalized the spoken-word format and provided a platform for him to develop and lead modern conservatism in America. Featuring Limbaugh’s own words and never-before-heard stories shared by colleagues, friends and family, the series will give listeners a guided tour of the five-time Marconi Award winner’s historic journey from Cape Girardeau, Mo., to becoming the No. 1 talk radio host in America. The series will also highlight Limbaugh’s lasting legacy, which includes ‘The Rush Limbaugh Show’s’ continued dominance as the most-listened-to talk radio program in the U.S.” Golden says, “The only blessing greater than working with Rush was knowing the man that he truly was. It is not only my honor, but also my duty, to help ensure his legacy is properly acknowledged. I want to thank Premiere Networks and the EIB Network for allowing me this profound opportunity.” Premiere Networks president Julie Talbott adds, “We look forward to sharing this incredible series with millions of Rush Limbaugh fans. Those who knew Rush best will provide an insider’s look at his life and career, providing a true celebration and tribute to the greatest talk radio host of all time.” You can hear a trailer for the series that launches on May 12 here.

Audacy’s WILK-AM/FM, Wilkes-Barre Announces New Lineup; Local Hosts Nikki Stone and Bob Cordaro Join Air Staff. Northeastern Pennsylvania news/talk brand “WILK News Radio” – WILK-AM/FM, Wilkes-Barre; WODS-AM, West Hazleton; WAAF-AM, Scranton – adds two personalities to its re-tooled daily lineup. Market radio pro Nikki Stone joins the station as host of the 9:00 am to 12:00 noon and former Lackawanna County commissioner Bob Cordaro is the new 12:00 noon to 3:00 pm talk host. Jason Barsky co-hosts the morning show “The Morning News with Nancy and Jason” alongside Nancy Kman and Frank Andrews continues to be heard from 3:00 pm to 6:00 pm. Audacy SVP and market manager Ryan Flynn states, “We’re really excited to introduce this enhanced slate of programming to our listeners as we focus on the issues that matter most to Northeast PA. Nikki brings a breadth of experience in this market which we think will quickly build a sense of trust between her and our audience. Bob Cordaro, also someone with deep local roots, is an expert on the area, the people, and local politics. I trust his candor and connection with our audience will quickly translate to a successful afternoon show.” Stone has been a traffic reporter and host on the station since 2017. She says, “Northeast PA has always been home to me. I’m excited about this chance to open up conversation, talk about the issues that matter, and have a little fun with the people I consider neighbors and friends.” Cordaro comments, “I am incredibly honored to become part of the team at WILK and Audacy. While it is a daunting task to replace the great Rush Limbaugh in Northeast PA, I feel privileged to be able to do so. I want to thank our management team here in Scranton Wilkes-Barre as well as everyone at Audacy for giving me this opportunity. We are going to have a lot of fun promoting a conservative commonsense agenda that works for the people of this area and our country.”

Round Three of March PPMs Released. The third of four rounds of ratings data from Nielsen Audio’s March 2021 PPM survey has been released for 12 markets including: Portland, Charlotte, San Antonio, Sacramento, Pittsburgh, Salt Lake City, Las Vegas, Orlando, Cincinnati, Cleveland, Kansas City, and Columbus. Nielsen’s March 2021 sweep covered March 4 – March 31. TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways from this group of markets. Alpha Media’s news/talk KXL-FM, Portland slips three-tenths to a 5.7 share (weekly, 6+ AQH share) and falls from the #2 rank to #4. In Charlotte, Radio One’s news/talk WBT-AM/FM loses a half share, finishing the March survey with a 5.0 share good for the #5 rank in the market. iHeartMedia’s San Antonio news/talk WOAI-AM falls from the #2 rank to #7 after dropping 1.7 shares for a 5.0 share finish. In Salt Lake City, Bonneville’s KSL-FM sheds two-tenths to wrap the survey with a 6.8 share putting it in the #3 rank while iHeartMedia’s crosstown KNRS-AM/FM loses a half share and finishes with a 6.5 share and the #4 rank. See Mike Kinosian’s complete Ratings Takeaways report for this group of markets (as well and the first two rounds) here.

Radio’s Rob Carson Hosting ‘The Newsmax Daily’ for Newsmax Media. Radio pro Rob Carson has been working with Newsmax for some time now, but now the company officially launches the podcast “The Newsmax Daily with Rob Carson.” Newsmax says, “With ‘The Newsmax Daily’ you’ll get the latest top news with Rob Carson’s wit and wisdom to help you understand the events shaping our lives. Rob holds little back – and tries to find the humor in even the most frightening of news developments – especially when they emanate from the Biden-Harris White House!” Carson also hosts the TV program, “Rob Carson’s What in the World?” which airs Saturdays on Newsmax TV. Carson’s talk radio career includes stops in markets including: Chicago, Washington, San Francisco, Dallas, St. Louis, Philadelphia, Nashville, Phoenix, Minneapolis, New York City, and Baltimore.

Cumulus Media Re-Brands Westwood One Podcast Network. Effective May 6, the Westwood One Podcast Network becomes the CUMULUS PODCAST NETWORK. Cumulus says the move “consolidates the Company’s national and local podcasts into one entity, capturing the full breadth and diversity of the portfolio and providing advertisers with a comprehensive offering of podcasts, in addition to streaming, mobile, social and display.” Suzanne Grimes, executive vice president corporate marketing and president, Westwood One, will retain responsibility for the Company’s podcast sales network. She says, “Placing our podcasts under the Cumulus umbrella allows us to offer our advertising partners easy access to the company’s full arsenal of digital products. This exciting expansion takes our fast-growing podcast network to the next level, as well as simplifies the buying process for agencies and brands, allowing our partners to seamlessly tap into the full power of our premium on-demand audio content.”

Nielsen: March PPM Data Reveals Big Audience Gains. According to data from Nielsen Audio’s March 2021 PPM survey radio has achieved significant gains in radio listening across the aggregate of markets, to the tune of an 8% increase month-over-month in total AQH audience. This marks the largest single-month increase in average audience since June of last year. These gains were driven by increases in both weekly reach (adding nearly 4 million consumers in March – a 3% increase versus February) as well as time spent listening (gaining by over 20 minutes – on average –a 5% increase compared with last month). Nielsen adds that the year-over-year comparison between the March 2020 and March 2021 PPM stands at a 96 index for weekly reach and a 93 index for AQH. This means that from a weekly reach perspective, the radio audience in March 2021 is 96% the size of the same month from one year ago, while for AQH the number is 93%. This uptick in radio usage mirrors the positive changes in consumer sentiment and habits observed during Nielsen’s latest radio consumer study conducted during the March survey. Six in 10 Americans are now ‘ready to go’ and feeling life is becoming more normal in their city or town. Those working outside the home have increased nearly 70% since last April, while consumers spending more than an hour each day in a vehicle has more than doubled in that time. Heavy radio listeners, because they are more mobile and ‘ready to go’, are also more likely to engage in top activities including shopping for groceries, driving longer distances, ordering take-out, and getting together in-person with friends and family, particularly among those who are vaccinated.

Gene “Bean” Baxter Is This Week’s Guest on Harrison Podcast. Former KROQ, Los Angeles radio superstar Gene Baxter is this week’s guest on the award-winning PodcastOne series “The Michael Harrison Interview.” Known to his legion of fans by the nickname, “Bean,” he co-hosted (with Kevin Ryder) a wildly popular morning show called “Kevin & Bean” that ran on the legendary alt rock station for three decades and landed both performers in the Radio Hall of Fame. Then he announced his retirement from the show and moved to England (where he was born and raised as a young child) to get away from the pressures of the LA radio industry and his openly expressed distaste for the tone and direction of American politics. At present, now back in Great Britain, he co-hosts a show on Podcast Radio in London with another former KROQ broadcaster from his Kevin & Bean days – Allie Mac Kay – titled, “A Cup of Tea and a Chat with Allie & Bean.” Harrison and Bean take a deep dive into the worlds of the radio industry’s quirky culture and the increasingly harsh politics of modern times. Radio enthusiasts should not miss this! To listen to the podcast in its entirety, please click here or click on the player box marked “The Michael Harrison Interview” located in the right-hand column on every page of Talkers.com.

Chauvin Verdict Aftermath/Ohio Police Shooting, COVID-19, Biden’s Climate Summit, Florida’s ‘Anti-Riot’ Law, Border Crisis/Immigration Reform, and Putin Threatens West Among Top News/Talk Stories Yesterday (4/21). The aftermath of the Derek Chauvin verdict and the case of the fatal shooting of knife-wielding teen Ma’Khia Bryant in Columbus, Ohio; the disparate rate of COVID-19 cases in various U.S. states, the rollout of vaccines, and the exploding cases in India; President Joe Biden’s climate summit and commitment to halving U.S. greenhouse emissions by 2030; the controversy surrounding Florida’s new “anti-riot” law that allows motorists to hit people blocking public roads; the migrant crush at the U.S.-Mexico border and the Biden administration’s immigration policy; and Vladimir Putin’s vague threat against the West were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS magazine.

March 2021 PPM Ratings Takeaways – Part Three

| April 22, 2021

March 2021 PPM Data – Information for the March 2021 ratings period has been released for Portland; Charlotte; San Antonio; Sacramento; Pittsburgh; Salt Lake City; Las Vegas; Orlando; Cincinnati; Cleveland; Kansas City; and Columbus.

Nielsen Audio’s March 2021 sweep covered March 4 – March 31.

In addition to providing “Takeaways” for spoken-word stations finishing in their respective markets’ top twenty, managing editor Mike Kinosian notes each particular city’s #1 station (6+), as well as the most significant (6+) improvement and erosion.

All comparisons noted are February 2021 – March 2021 (6+).

PORTLAND

News/Talk: Alpha Media’s KXL “FM 101 News” 6.0 – 5.7, -.3, second to fourth

iHeartMedia-owned KEX “News Radio 1190” 3.4 – 2.7, -.7, #12 to #16

Alpha Media’s KUFO “Freedom 970” 1.4 – 1.6, +.2, #21 to #20

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: Oregon Public Broadcasting’s KOPB 11.2 – 10.7, -.5, repeats at #1

Number One 6+: public radio news/talk KOPB, third month in a row, 11.2 – 10.7, -.5

Largest 6+ February 2021 – March 2021 Increase: Three tied at +1.0 (triple A KINK; CHR KBFF; and regional Mexican KRYP)

Largest 6+ February 2021 – March 2021 Decrease: classical KQAC (-.9)

 

CHARLOTTE

News/Talk: Radio One-owned WBT AM & WBT-FM “Charlotte’s News Talk” 5.5 – 5.0, -.5, fourth to fifth

News: None in the top twenty

Sports Talk: Radio One’s WFNZ “Sports Radio The Fan” .7 – .9, +.2, steady at #19

Public Radio News/Talk: University Radio Foundation-owned WFAE 5.1 – 4.1, -1.0, #6 to #11

South Carolina Educational Television Commission’s WNSC flat at .6, remains at #20

Number One 6+: Beasley Media Group adult contemporary WKQC, fifth successive month, 7.5 – 6.7, -.8

Largest 6+ February 2021 – March 2021 Increase: CHR WHQC (+.9)

Largest 6+ February 2021 – March 2021 Decrease: Two tied at -1.0 (public radio news/talk WFAE and classical WDAV)

 

SAN ANTONIO

News/Talk: iHeartMedia’s WOAI “News Radio 1200” 6.7 – 5.0, -1.7, second to seventh

Alpha Media-owned KTSA “Stay Connected” flat at 1.6, #19 to #18

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: Texas Public Radio’s KSTX 3.7 – 3.6, -.1, #11 to #12

Number One 6+: Cox Media Group classic hits-oldies KONO-FM, third consecutive month, 8.3 – 9.6, +1.3

Largest 6+ February 2021 – March 2021 Increase: classic hits-oldies KONO-FM (+1.3)

Largest 6+ February 2021 – March 2021 Decrease: news/talk WOAI (-1.7)

 

SACRAMENTO

News/Talk: iHeartMedia’s KFBK-AM & KFBK-FM “News 1530 AM & 93.1 FM” 9.6 – 8.2, -1.4, first to second

Co-owned KSTE “Talk 650” 1.9 – 2.1, +.2, #13 to #14

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: Capital Public Radio’s KXJZ 5.9 – 5.3, -.6, fifth to sixth

KQED, Inc.’s KQEI .9 – .8, -.1, #16 to #19

Number One 6+: Bonneville adult contemporary KYMX, first month, 6.7 – 8.5, +1.8

Largest 6+ February 2021 – March 2021 Increase: adult contemporary KYMX (+1.8)

Largest 6+ February 2021 – March 2021 Decrease: news/talk KFBK-AM & KFBK-FM (-1.4)

 

PITTSBURGH

News/Talk: Audacy’s KDKA-AM “News Radio 1020 AM” 5.3 – 4.7, -.6, fifth to seventh

News: None in the top twenty

Sports Talk: Audacy-owned KDKA-FM “93.7 The Fan All Sports All The Time” 7.0 – 6.2, -.8, fourth to fifth

Public Radio News/Talk: Pittsburgh Community Broadcasting’s WESA 4.1 – 3.1, -1.0, #9 to #11

Number One 6+: iHeartMedia rock WDVE, first month, 9.0 – 9.7, +.7

Largest 6+ February 2021 – March 2021 Increase: adult contemporary WSHH (+1.0)

Largest 6+ February 2021 – March 2021 Decrease: public radio news/talk WESA (-1.0)

 

SALT LAKE CITY

News/Talk: Bonneville-owned KSL “News Radio” 7.0 – 6.8, -.2, second to third

iHeartMedia’s KNRS-AM & KNRS-FM “Talk Radio” 7.0 – 6.5, -.5, second to fourth

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: University of Utah’s KUER 5.7 – 4.7, -1.0, fourth to sixth

Number One 6+: Bonneville adult contemporary KSFI, second consecutive month, 7.1 – 8.4, +1.3

Largest 6+ February 2021 – March 2021 Increase: adult contemporary KSFI (+1.3)

Largest 6+ February 2021 – March 2021 Decrease: public radio news/talk KUER (-1.0)

 

LAS VEGAS

News/Talk: None in the top twenty

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: Nevada Public Radio Corporation-owned KNPR 2.9 – 2.3, -.6, #11 to #16

Number One 6+: iHeartMedia adult contemporary KSNE, fifth month in a row, 8.1 – 7.2, -.9

Largest 6+ February 2021 – March 2021 Increase: Two tied at +.7 (hot AC KMXB and alternative KXTE)

Largest 6+ February 2021 – March 2021 Decrease: adult contemporary KSNE (-.9)

 

ORLANDO

News/Talk: iHeartMedia’s WTKS “Real Radio 104.1” 6.4 – 5.9, -.5, fourth to fifth

Cox Media Group-owned WDBO “Orlando’s News Talk” 3.3 – 3.2, -.1, #12 to #11

iHeartMedia’s WFLF “Orlando News Radio” 1.7 – 1.4, -.3, unchanged at #18

Spanish News/Talk: Star Over Orlando-owned WRSO “Accion 97.9” .9 – 1.3, +.4, #21 to #19

News: None in the top twenty

Sports Talk: iHeartMedia-owned WYGM “96.9 The Game” unchanged at 1.3, remains at #19

Public Radio News/Talk: Community Connections’ WMFE 3.6 – 2.4, -1.2, #10 to #15

Number One 6+: Audacy classic hits-oldies WOCL, third straight month, 10.9 – 9.2, -1.7

Largest 6+ February 2021 – March 2021 Increase: Two tied at +1.0 (adult contemporary WMGF and country WWKA)

Largest 6+ February 2021 – March 2021 Decrease: classic hits-oldies WOCL (-1.7)

 

CINCINNATI

News/Talk: iHeartMedia’s WLW “700 Cincinnati’s News Radio” 8.8 – 9.1, +.3, first to second

Co-owned WKRC “55 KRC The Talk Station” 5.5 – 4.3, -1.2, fifth to tenth

News: None in the top twenty

Sports Talk: iHeartMedia’s WCKY “ESPN 1530” .9 – .7, -.2, #19 to #20

Public Radio News/Talk: Cincinnati Public Radio-owned WVXU 3.2 – 3.7, +.5, #12 to #11

Number One 6+: Cumulus Media classic hits-oldies WGRR, first month, 8.7 – 9.4, +.7

Largest 6+ February 2021 – March 2021 Increase: rock WEBN (+.9)

Largest 6+ February 2021 – March 2021 Decrease: news/talk WKRC (-1.2)

 

CLEVELAND

News/Talk: iHeartMedia’s WTAM “News Radio 1100” 6.3 – 6.9, +.6, seventh to fourth

News: iHeartMedia-owned WMMS-HD2 “BIN 99.1 Because Truth Matters” steady at .1, #18 to #19

Sports Talk: Audacy’s WKRK “Sports Radio 92.3 The Fan” unchanged at 3.4, #12 to #11

Public Radio News/Talk: Ideastream-owned WCPN 3.8 – 3.2, -.6, #10 to #12

Kent State University’s WKSU .6 – .7, +.1, flat at #17

Number One 6+: Audacy classic rock WNCX, first month, 10.3 – 10.6, +.3

Largest 6+ February 2021 – March 2021 Increase: adult hits WHLK (+.9)

Largest 6+ February 2021 – March 2021 Decrease: country WGAR (-1.5)

 

KANSAS CITY

News/Talk: Audacy’s KMBZ-FM “98.1 FM News, Traffic, Weather” 5.7 – 5.6, -.1, fifth to fourth

News: None in the top twenty

Sports Talk: Union Broadcasting’s WHB “Sports Radio 810” 2.4 – 2.8, +.4, unchanged at #15

Audacy-owned KCSP “Sports Radio 610 Our Teams, Our Town” 1.8 – 1.5, -.3, #19 to #20

Public Radio News/Talk: University of Missouri’s KCUR 5.7 – 5.3, -.4, fifth to eighth

Number One 6+: Cumulus Media classic hits-oldies KCMO-FM, fourth successive month, 10.0 – 8.8, -1.2

Largest 6+ February 2021 – March 2021 Increase: country KFKF (+1.2)

Largest 6+ February 2021 – March 2021 Decrease: classic hits-oldies KCMO-FM (-1.2)

 

COLUMBUS

News/Talk: iHeartMedia’s WTVN “News Radio 610” 7.5 – 5.9, -1.6, fourth to fifth

News: None in the top twenty

Sports Talk: Tegna-owned WBNS-FM “97.1 FM The Fan” 4.7 – 5.4, +.7, remains at #6

Co-owned WBNS-AM “ESPN 1460 AM” flat at .2, unchanged at #19

Public Radio News/Talk: Ohio State University’s WOSU 7.6 – 6.6, -1.0, remains at #3

Number One 6+: iHeartMedia country WCOL, third straight month, 10.0 – 11.3, +1.3

Largest 6+ February 2021 – March 2021 Increase: country WCOL (+1.3)

Largest 6+ February 2021 – March 2021 Decrease: news/talk WTVN (-1.6)

 

Up next: March 2021 overviews for Austin; Raleigh; Indianapolis; Milwaukee; Nashville; Providence; Norfolk; Jacksonville; West Palm Beach; Greensboro; Memphis; and Hartford. Email managing editor Mike Kinosian at Mike.Kinosian@gmail.com.  

Wednesday, April 21, 2021

| April 21, 2021

Round Two of March PPMs Released. The second of four rounds of ratings information from Nielsen Audio’s March 2021 PPM survey has been released for 12 markets including: Washington, Boston, Miami, Seattle, Detroit, Phoenix, Minneapolis, San Diego, Tampa, Denver, Baltimore, and St. Louis. Nielsen’s March 2021 survey period covered March 4 – 31. TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways from this group of markets and he reports that in the Washington, DC market Cumulus Media’s news/talk WMAL-FM loses 2.1 shares from the February to March surveys and finishes with a 3.9 share (weekly, 6+ AQH share) dropping from the #4 rank to #9, while Hubbard Radio’s crosstown all-news WTOP-FM remains ranked #2, although it shed nine-tenths for a 9.0 share finish. In Boston, iHeartMedia’s news/talk WRKO stays in the #8 rank while posting a 4.4 share, a decline of eight-tenths while sister all-news WBZ-AM slips 1.1 shares to a 6.4 share and slides from the #1 rank to #4. Bonneville’s KIRO-FM, Seattle remains ranked #1 even though it lost nine-tenths and wrapped the survey with a 6.4 share. And Sinclair Broadcast Group’s all-news KOMO-AM/FM, Seattle lost just two-tenths and stayed in the #5 spot with a 5.0 share. See Mike Kinosian’s complete Ratings Takeaways report for this group of markets (and yesterday’s group of 12) here.

Tweet by KFAB, Omaha Talk Host Chris Baker Draws Criticism; Station ‘Reviewing it Internally.’ According to a story published by the Omaha World-Herald, KFAB-AM afternoon drive talk host Chris Baker is being criticized for posting an image of a small group of Black natives in loincloths and brandishing spears with the caption, “Guilty!” immediately following the verdict against Derek Chauvin. Although the tweet was removed, it was screen captured and iHeartMedia management was made aware of it. iHeartMedia area president C. Taylor Walet III, told the paper the situation is under review by the company. He stated, “We are aware of the completely inappropriate tweet that was posted late Tuesday afternoon. Please know that this does not represent our viewpoint or our values. We take this situation very seriously and are reviewing it internally in order to take appropriate action.”

Markley, Van Camp & Robbins Approach 100 Affiliate Stations Threshold. The Compass Media Networks-syndicated “Markley, Van Camp & Robbins” talk radio program is rapidly approaching the 100-affiliate station mark after adding some two dozen new affiliates including 17 live clears. The program – co-hosted by Jamie Markley, David Van Camp, and Scott Robbins – was recently added to stations in the 12:00 noon to 3:00 pm ET slot at stations such as: WLAD-AM, Danbury, Connecticut; KPNW-AM, Eugene, Oregon; KJNO-AM, Juneau, Alaska; KMED-AM, Medford, Oregon; WMBD-AM, Peoria, Illinois; WSGW-AM/FM, Saginaw, Michigan; and more. WSGW-AM/FM operations manager Dave Maurer comments, “The live ‘Markley, Van Camp and Robbins’ show is making a positive contribution to the programming of 100.5 & 790 Newsradio WSGW! The guys get on the hot topics of the day, but they also know when to take the off ramp and add some entertaining elements to the show. I’m confident they are bringing us a broader audience including younger listeners and more women.” Alpha Media EVP of content Phil Becker adds, “‘Markley, van Camp and Robbins’ have achieved the perfect blend of chemistry and humor. This is the show news/talk stations have been looking for.”

WFAS-AM to Broadcast with All-Digital Signal. White Plains, New York talk station WFAS-AM receives permission from the FCC to broadcasting its signal in a digital format and eliminate the analog broadcast format. The Cumulus Media station posted the following on its website: “In October 2020, the Federal Communications Commission adopted a new rule allowing AM radio stations to operate using all-digital broadcast signals. 1230 WFAS-AM, licensed to White Plains, New York, has notified the FCC of its intention to switch from its current analog operation to all digital beginning on May 24th, 2021. Once WFAS has switched to an all-digital operation, only radios equipped with HD radio technology will be able to receive and play the station programming. WFAS will no longer be available on analog-only AM radios. Broadcasting in digital will eliminate annoying static and interference, improve the sound quality to equal FM radio and streaming and extend the range for clear reception.”

Political Voices Network and Counterpoint Partner to Provide Multi-Platform Home for Political Humor. A new partnership between Political Voices Network – an audio-and-video destination for political talk from popular hosts such as Stephanie Miller and Thom Hartmannand Counterpoint – a source for the latest political humor from top opinion cartoonists such as Pulitzer recipients Nick Anderson, Darrin Bell, Michael Ramirez as well as the Washington Post’s Michael de Adder – are joining forces to provide news junkies a twice-weekly side order of cartoon humor alongside their political-talk diets. Cartoons will be presented every Tuesday and Thursday with text-based commentary from the artists. New York- and Los Angeles-based Crossover Media Group Sales handles advertising and sponsorship sales for Political Voices Network. Political Voices Network co-founder Ron Hartenbaum says, “One of the most enduring and popular aspects of political opinion and commentary has been that great and especially American tradition of the political cartoon. The combined objective for Counterpoint and Political Voices Network is to expand both the audience for this top-flight creative content and fan sponsorship and support of this format. Thanks to this alliance we’ll be able to entertain fans with a service that blends seamlessly with our existing multiplatform offerings in a convenient destination for multi-format viewpoints on the day’s news.”

Three Award-Winning Content Creators Join New York Festivals Radio Awards Advisory Board. The New York Festivals Radio Awards announces the appointment of award-winning global storytellers Jennie Caltaldo, Helen Shaw, and Carole Zimmer to the Radio Awards Advisory Board. The 13-member Advisory Council provides NYF’s Radio Awards competition with ongoing knowledge of emerging trends and critical industry insights. Jennie Cataldo is an award-winning radio and podcast producer who serves as vice president of programming at BMP Audio in San Francisco. Helen Shaw is an award-winning producer/director who runs digital and broadcast storytelling agency Athena Media in Ireland. Carole Zimmer, reporter-at-large, is the host of the podcast “Now What?” about big life decisions, transitions and how you navigate all those curves in the road. The three also serve on the 2021 Radio Awards Grand Jury. This year is the eleventh year of NYF’s strategic partnership with NAB Show and all convention attendees will have access to the multi-day NAB event which is the world’s largest media entertainment marketplace and takes place in October 2021. The deadline to enter the 2021 Radio Awards competition is May 20. Find information about entering the competition here.

TALKERS News Notes. The Independent Broadcasters Association, Feeding America, and 375 radio stations partnered to hold the 2nd annual “Radio Cares – Feeding America Radiothon” on April 14 that raised $40,000 to provide 400,000 meals for individuals and families facing hunger in America. IBA president and Adams Radio Group CEO Ron Stone comments, “Hunger in America escalated because of the pandemic and there are families still struggling to put food on the table. I’m very proud of the stations that participated again. The work that Benztown, McVay Media, and Vipology put into this effort is unmatched – they truly define the word volunteerism!”…..The impactful mentoring message of Big Brothers Big Sisters of America will be highlighted on more than 850 live broadcast radio stations as the result of  a new partnership between the organization and iHeartMedia. iHM selected BBBSA for its Communities Spotlight Media Grant Program, the goal of which is to provide a platform for organizations to inspire, educate, and empower listeners to take a stand against systemic racism and promote social justice. Yesterday (4/20), a series of PSAs featuring voices of current youth (called “Littles”) began airing on iHeartRadio stations and the iHeartRadio app focusing on the need for Big Brothers Big Sisters mentors, and most especially Black men. The campaign runs through the end of the year…..The USA Radio Network-syndicated “Dan Sileo Radio Show” sports talk program is added to the lineup at KXEG-AM, Phoenix.

Delmarva Radio Personality Wayne Cannon Dies at 72. Longtime Salisbury-Ocean City, Maryland music radio personality and talk show host Wayne Cannon died on Monday (4/19) at the age of 72 after a battle with Pulmonary Fibrosis. After a stint in the Army, Cannon got his start in the early 70s at WETT-Ocean City, Maryland. He moved to WWTR, Bethany Beach, Delaware, then WSEA-AM, Georgetown, Delaware before returning to WETT. He joined WGMD, Rehoboth Beach in 1993 and served there for 20 years but continued to make contributions for another seven years.

Chauvin Guilty Verdict, COVID-19, Border Crisis/Immigration Policy, and EU Climate Deal/U.S. Climate Summit Among Top News/Talk Stories Yesterday (4/20). The guilty verdict against former Minneapolis police officer Derek Chauvin in the death of George Floyd; the exploding rate of COVID cases in several countries and the rollout of vaccines in the U.S.; Arizona Governor Doug Ducey’s deploying of National Guard troops to the Mexican border to respond to the migrant crisis and the Joe Biden administration’s immigration policy; and the EU agrees to a climate deal ahead of Biden’s Thursday climate summit that will include China’s Xi Jinping were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS magazine.

Michael Harrison Pens Lyrics to Animal Welfare Anthem – Appears on New Gunhill Road Album and Video. TALKERS founder Michael Harrison has been an outspoken supporter of the animal welfare movement for most of his adult life. Now he has the opportunity to express his views on the subject through his lyrics and performance of a song titled, “I Know You’re Real,” on the latest album by the historic group, Gunhill Road, that has roots going back to the golden age of album rock. The album is titled, What Year Is This! and it was produced by the band with remote technology during the pandemic year of 2020. In the process, Harrison has become an official member as a vocalist and songwriter of the long-lived band that has been in existence since 1969. Harrison tells TALKERS, “I go all the way back to 1971 with this great NYC-based ensemble when I played them every day on my morning show on WNEW-FM. They had two albums in that era that received critical praise and lots of airplay on FM album rock stations. They also had a hit single on top 40 radio – ‘Back When My Hair Was Short’ – in the early 70s. They had the reputation in those days as being the ‘best opening act’ in the NYC album rock club scene and appeared on the bill with some of the biggest names in music at such historic venues as the Bitter End.” Since then, the members of the group kept its spirit (and fan base) alive by continuing to record, release new material and play occasional concerts. Their longevity was the subject of a documentary feature film about the group that made a splash on the film festival circuit and was carried on Amazon Prime. Although the founding members eventually went in different directions (and successful careers) in their private lives, they kept the spirit of Gunhill Road alive through the decades by remaining very close friends and appearing sporadically at special events and charity concerts. The lyrics of the song “I Know You’re Real,” written by Harrison and performed by him in a spoken-word presentation on the new album and video, take an emotionally uplifting view of the connection between humans, animals, and the entire universe. There are two versions of the song on the album and video. The other features band member Brian Koonin singing the lyrics. Both versions have been posted to YouTube. The version spoken by Harrison can be viewed below

Harrison says, “The song is a spiritually uplifting tribute to animal welfare… which has long been one of my main interests and guiding themes of my life. If you have love and respect for all of Earth’s sentient creatures, please take a look and listen to the song and share the link with friends who might enjoy and appreciate them as well.” Harrison is available to appear as a guest on talk media shows to discuss the subject of animal welfare (not to be confused with animal rights) as well as what it was like to record with a band via Zoom during the pandemic. To book Michael Harrison on a talk show please call Barbara Kurland at TALKERS, 413-565-5413. To read a feature story about Gunhill Road and this experience written by Harrison, please click here.

Tuesday, March 30, 2021

| March 30, 2021

Entercom Changes Corporate Name to Audacy. This change was teased by Entercom on Monday in a tweet but makes the news official today, marking the change from Entercom Communications Corp to Audacy, effective immediately. In a press release, the company says: “Over the past three years, the company has purposefully evolved into a scaled, multi-platform audio content and entertainment organization with the country’s best radio broadcasting group and a leadership position in virtually every segment of the dynamic and growing audio market—including broadcasting, podcasting, digital, network, live experiences, music, sports and news. Audacy is also the #1 creator of original, premium audio content.” Chairman, president and CEO David Field adds, “We have transformed into a fundamentally different and dramatically enhanced organization and so it is time to embrace a new name and brand identity which better reflects who we have become and our vision for the future. ‘Audacy’ captures our dynamic creativity, outstanding content, and innovative spirit as we aspire to build the country’s best audio content and entertainment platform.” The company says its evolution has been fueled by: the acquisition of the CBS Radio group, the launch of RADIO.COM and building the fastest growing digital audio platform, the acquisition of Cadence13 and Pineapple Street Studios, enhancing its sports platform with the acquisition of QL Gaming Group and its partnership with FanDuel, and more. The company’s ticker symbol will change from ETM to AUD effective on or about Friday, April 9. Along with the name Entercom, effective today, the company will also sunset the RADIO.COM brand and align its direct-to-consumer platform under Audacy.

Alpha Media’s WSGW-AM/FM, Saginaw Adds ‘Markley, Van Camp & Robbins’ for Early Afternoons. Saginaw, Michigan news/talk WSGW-AM/FM announces it is filling the 12:00 noon to 3:00 pm daypart previously occupied by the Rush Limbaugh program with Compass Media Networks’ “Markley, Van Camp & Robbins Show” featuring Jamie Markley, David Van Camp, and Scott Robbins. The Alpha Media station says in mid-March it switched “from the Rush recordings to this new, live show from 12:00 noon to 3:00 pm. WSGW wanted a show that would serve conservatives on the hot topics of the day in an informative and entertaining style. The MVC&R Show does that perfectly because they include a Millennial, Gen Xer, and a Baby Boomer. The range of audience listenership this trio brings closes the generation gap and provides a unique perspective that no other show can do. At the end of the day, it’s three friends hanging out and talking about everything! It is a great show and 100.5 & 790 Newsradio WSGW is excited to announce their addition to the lineup.”

WDUN-AM/FM, Gainesville, Georgia to Air Todd Starnes Show in Noon to 3:00 pm Slot. The Gainesville, Georgia news/talk outlet announces it will fill the 12:00 noon to 3:00 pm daypart with the “Todd Starnes Show.” Jacobs Media’s WDUN-AM/FM is overseen by EVP and general manager Bill Maine, who says, “We know our listeners will miss Rush. He was the absolute best at what he did, and no one can replace him. But we are fans of Todd Starnes and we think moving Todd into that time slot, as well as adding more locally produced programs gives WDUN an exceptionally strong lineup of news/talk programs.”

KSL-AM/FM, Salt Lake City Expands Local Shows in Talent Shuffle. Salt Lake City news/talk KSL-AM/FM announces a series of changes in its lineup that includes the expansion of three programs. The Bonneville station says that with the departure of Lee Lonsberry from this station, Boyd Matheson’s “Inside Sources” program moves from the 11:00 am to 12:00 noon slot to the new 1:00 pm to 3:00 pm daypart. The “Utah’s Noon News” show expands from 30 minutes to a full hour from 12:00 to 1:00 pm and “The Dave and Dujanovic Show” grows by an hour to air from 9:00 am to 12:00 noon. KSL program director Kevin LaRue says, “Boyd is just too important of a voice to the community to only have him on KSL one hour a day. We’re excited to provide listeners a longer program to cover important issues. The thinking he offers about the news and current culture is unparalleled.” Matheson also serves as the opinion editor of the Deseret News. He says, “Having spent most of my career as an international business consultant really gave me a look at how things work, what leadership looks like, and how you pull people together. Then my time in Washington DC as a chief of staff understanding the behind-the-scenes things that go on where the real levers of power are in DC and of course our connection to politics here locally. ”

‘Free Talk Live’ Host and Co-Founder Ian Freeman Awaits Bail Ruling; Faces Fraud and Money Laundering Charges. The lead host and co-founder of the nationally syndicated talk radio program “Free Talk Live” – Ian Freeman– is awaiting a ruling from federal Judge Magistrate Andrea Johnstone on a bail request from his attorney, according to an article in the Manchester Union-Leader. Freeman is being charged with money laundering, fraud and conspiracy after a recent raid on his home by federal authorities. Assistant U.S. Attorney Georgina MacDonald alleges that Freeman and others operated a Bitcoin-dollar exchange program through churches with which they are affiliated and called Freeman a “sophisticated cybercriminal.” The Union-Leader reports the feds allege that Freeman used Shire Free Church accounts to convert dollars to Bitcoin and that those dollars came from “romance fraud, investment fraud, and your-friend’s-in-jail fraud.” MacDonald says Freeman “offered anonymity, didn’t ask questions and charged a 10% exchange fee” when “legitimate” exchange services charge 3% or less. In requesting bail, Freeman’s attorney, Mark Sisti, argued that Freeman is not a flight risk and that he’s known about the federal investigation for years because people agents interviewed would tell Freeman about their encounter with authorities. Sisti says Freeman could have fled before his arrest. Industry observers who follow this TALKERS Heavy Hundred program know that its main freedom-based theme and Freeman’s ongoing antagonistic position on laws he considers unconstitutional have provided it with provocative and compelling “reality show” type material even though it has been a source of irritation to both local Keene, New Hampshire (where the show is based) and federal law enforcement agencies. Part of the show’s formidable appeal to an ever-growing number of affiliates and loyal listeners has been the willingness of its primary host to “walk the walk” and not just “talk the talk.”

Sam Tatum Promoted to VP, Integrated Marketing & Partnerships for Radio One and Reach Media. Rising from his director of sales for Radio One’s Washington, DC cluster to the newly created position of vice president, integrated marketing & partnerships for Radio One and Reach Media is Samuel Tatum. In this new role, Radio One and Reach Media say they are further unifying their sales and integrated marketing efforts across both divisions to help brands and agency partners effectively connect with the coveted and influential Black consumer through authentic and powerful multiplatform touchpoints. Tatum will lead a team of marketers and project managers in developing and implementing new innovative marketing solutions for national advertisers and agencies utilizing all of the Radio One and Reach Media assets. As the primary liaison between the national sales teams and other departments within Radio One, Reach Media, and other Urban One divisions, Tatum will streamline communications, ensure the continuity of national and corporate partnerships, and make sure the sales teams continue to provide their advertising partners with the absolute best-in-class cross-platform solutions. Tatum states, “I am humbled by the confidence Reach Media and Radio One has placed in me and am excited to continue to grow the legacy of our founder, Cathy Hughes, in this new role. Radio One and Reach Media have a rich portfolio of assets, and I am passionate about the opportunity to create, develop, and execute unique, on-brand, and culturally appropriate solutions that provide reach and engagement with the Black consumer for our advertisers and partners. Let’s blaze new trails!”

Cumulus Media’s WGFX-FM, Nashville Announces Content Partnership with A to Z Sports. Nashville sports talker WGFX-FM “104.5 The Zone” announces it has entered into a content partnership agreement with popular online sports information and entertainment destination, A to Z Sports. Cumulus Media says, “The agreement brings together the two biggest sports entertainment brands in Nashville and Middle Tennessee, allowing them to create and share unique, deep-dive sports content across their respective digital platforms, including streaming and on-demand content, podcasts, social media, and much more, plus live and local on-air programming on ‘104.5 The Zone’ and high-engagement live events for area sports fans.” Per the terms of the agreement, “104.5 The Zone,” the flagship home for the Tennessee Titans and Nashville affiliate for University of Tennessee Volunteers, will regularly feature A to Z Sports personalities, while “104.5 The Zone” personalities will appear regularly on A to Z Sports’ popular programs. The partnership will create shared and complementary original programming between the brands and their platforms to give fans more and better sports news and talk than ever before. WGFX program director Paul Mason says, “We are truly excited to partner with A to Z Sports! This opens up more doors for both WGFX and A to Z to be more creative and implement new ideas in the market. The true winner in this partnership is the Nashville sports fan.” A to Z Sports is co-owned by Zach Bingham and Austin Stanley. Earlier this month, “104.5 The Zone” signed sports journalist Buck Reising as its midday air personality (10:00 am to 1:00 pm). Reising had previously been a frequent guest host on WGFX, but is mostly known for his “615 Sessions” podcast and live weeknight show, “A to Z Sports Primetime,” heard on A to Z Sports Nashville.

Audacy Unveils New Relationship with BetMGM. The new Audacy, formerly Entercom, unveils another sports betting deal, this time with BetMGM. This relationship is a multi-year deal designating BetMGM as a betting partner of Audacy across its sports broadcast stations, the Audacy, and Bet QL apps and digital platforms, and the “BetQL Audio Network.” The partnership will bring BetMGM’s sports betting content to Audacy sports talk listeners and gives BetMGM preferred access to Audacy talent. The partnership comes on the heels of several recent moves made by Audacy in the sports betting space, including the acquisition of sports data and iGaming affiliate platform QL Gaming Group and the launch of the “BetQL Audio Network, both of which are fundamental components of this deal. Audacy president of sports Mike Dee says, “The advent of legalized mobile sports betting has presented an unprecedented opportunity to bring the action closer to the audience than ever before and, as a result, provide our partners with a direct line of sight to tap into an attentive, fully engaged audience of potential sports bettors. We are proud to partner with BetMGM and wish to thank them for their confidence in us as we become one of their largest media partners. In light of our BetQL acquisition and related offerings, we believe this commitment is the latest validation that no other media company offers the wide variety of ways to connect with the sports betting audience the way that we do on a multi-platform basis.”

COVID-19 Cases Rising/Vaccines, WHO Virus Origin Report, Derek Chauvin Trial, Biden Economic Stimulus Plan, Suez Ship Freed, Lil Nas X Controversy Among Top News/Talk Stories Yesterday (3/29). The rising number of COVID-19 cases and the CDC’s warning of a fourth wave, plus the rollout of vaccines; the World Health Organization’s COVID origin report that suggests the coronavirus jump to humans from animals; the beginning of the trial of former Minneapolis police officer Derek Chauvin in the death of George Floyd; the Biden administration’s multi-trillion dollar economic plan that first focuses on infrastructure; the container ship that blocked the Suez canal for almost a week is freed; and the controversy over the new song from Lil Nas X and the accompanying “Satan Shoes” were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS magazine.