Jimmy Failla is This Week’s Guest on Harrison Podcast. One of the funniest and freshest talents in news/talk radio, FOX News Radio’s 12:00 noon – 3:00 pm ET midday host Jimmy Failla, is this week’s guest on the award-winning PodcastOne series, “The Michael Harrison Interview.” Prior to filling the position as the host of “FOX Across America” in the spring of 2020, Failla – a native Long Islander – worked his way up through the ranks of New York’s stand-up comedy scene and served more than a decade as a cab driver in the Big Apple where he sharpened his insights into the human condition. Harrison and Failla engage in a fascinating discussion about the historic role of comedy and satire in political and social commentary with a focus on the impact today’s repressive political correctness is having upon the communication arts in general. Don’t miss this! To listen to the podcast in its entirety, please click here.
Kevin Dietz Officially Named Late Morning Host at WJR-AM, Detroit. WJR-AM, Detroit radio personality Kevin Dietz is officially named the host of the 9:00 am to 12:00 noon daypart. He’s been hosting the show at the Cumulus Media station since June 1, three months after longtime host Frank Beckmann retired back in March. Dietz made the announcement via his Facebook page. Dietz was a longtime investigative reporter at WDIV-TV, Detroit who was fired from the station in 2019 after he made a racial comment about another reporter at an Investigative Reporters and Editors conference. Dietz issued the following statement after the incident: “The intent of my comment was to openly acknowledge, amongst team members, the challenge it’s been for our company, and many companies, to achieve diversity goals. This is a serious subject that I approached through humor. Nevertheless, the station has a zero-tolerance policy on racially insensitive comments and they determined, despite the intent and context of my statement, that it violated the policy. I understand and support the need for such policies.”
‘Big Horn Radio Network’ Host Darian Dudrick Dies at 52 from COVID. The Cody Enterprise reports that KODI-AM/FM, Cody, Wyoming and “Big Horn Radio Network” morning drive talk host Darian Dudrick died on Tuesday (9/21) at the age of 52 after a battle with COVID-19. His “Daybreak with Darian Dudrick” program aired across the network and was popular for its “Speak Your Piece” call-in segment. Legend Communications co-owner Susan Patrick is quoted saying, “He was loved by the community and whole radio station. He was a great journalist and recognized across the state of Wyoming.” The station issued the following statement after his passing: “It is with saddened hearts that we have to say goodbye to one of our own. Our hearts go out to the Dudrick family with the passing of Darian, a man of God, loving father and husband. He was the voice of Cody and will be missed by all.” He is survived by his wife April and children Kaitlyn and Christian.
RAB: Marketers Looking to Capitalize on ‘Screen-Free Media.’ In its latest “Matter of Fact” column, the RAB addresses the “new wave of radio advertising” that marketers are exploring by presenting a piece by Tammy Greenberg originally published in the Association of National Advertisers Knowledge Center. The piece says, “The diversification of audio platforms and the attention audio commands among consumers has opened up tremendous opportunity for brands to expand their audio strategies and grow their audiences.” American Association of Advertising Agencies president and CEO Marla Kaplowitz says because consumers “are inundated with ads, audio and radio offer a very different and effective alternative to capturing consumer attention while adding complementary scale.” She says the biggest challenge for brands is creative. “It is a given that adding radio to a media mix is going to extend the reach and provide the opportunity to engage consumers differently. To be successful, brands must be thoughtful about the right execution because audio is not stimulating the other senses in the same way as visual media can. Brands must really focus on allowing the consumer to create their own visual sense connected to the audio advertising that invites them in.” Read the entire column here.
Audacy to Broadcast 5th Annual ‘I’m Listening’ Special Tonight. This evening from 6:00 pm to 8:00 pm Audacy broadcasts its fifth annual “I’m Listening” special – a live national broadcast bringing together artists, athletes, medical specialists and others with intimate conversations about mental health through authentic, open dialogue led by some of the nation’s top influencers. The two-hour special is taking place in partnership with the American Foundation for Suicide Prevention and airs across more than 230 Audacy stations and will be livestreamed via its digital app. The program is being co-hosted by Carson Daly (left) and Dr. Alfiee M. Breland-Noble (right) and features appearances by celebrities including: Machine Gun Kelly, Darius Rucker, Nelly, Glennon Doyle, Billie Eilish, Lil Nas X, Lizzo, Shakira, Justin Bieber, Cleveland Cavaliers’ Kevin Love, Rage Against the Machine’s Tom Morello, and Bleachers’ Jack Antonoff.
PodcastOne Announces Panel of Judges for ‘Self-Made Podcasts Edition’ Contest. The award-winning panel of judges who will select the winner in PodcastOne’s “Self-Made Podcast Edition” contest have been named. They are: Kailtyn Bristowe, creator and host of “Off the Vine,” Adam Carolla, Emmy Award-winner and “Entourage” creator Doug Ellin, broadcast journalist and “Cheating: When Love Lies” podcast host Jillian Hamilton, documentarian Barbara Schroeder, Oxford Road head of client services James Ingrassia, Ad Results VP of media DeSha Runnels, Podsights co-founder Sarah Cotenoff, Magellan AI chief revenue officer John Goforth, PodcastOne president and co-founder Kit Gray, and PodcastOne and Westwood One founder Norm Pattiz. “Self-Made Podcast Edition” is driven by fans as well as the panel of judges, all listening to see who will take the top prize: a podcasting contract with PodcastOne, and a total package worth over $100,000 including promotion across the network. The winner will then be crowned on September 30, 2021, International Podcast Day.
Brandi Love Visits ‘Shannon Burke Show.’ Pictured above is adult film actress Brandi Love (right) with talk radio host Shannon Burke (left). Love recently appeared on “The Shannon Burke Show” – heard afternoons on JVC Broadcasting’s “Florida Man Radio” (WDYZ-AM/W288CJ, Orlando and WZLB-FM, Fort Walton Beach) – and talked about getting booted from Turning Point USA’s Tampa conference in July because of her profession. Love is a columnist for The Federalist and a Donald Trump supporter and had a lot to say about hypocrisy.
TALKERS News Notes. Chicago media writer Robert Feder reports that all-news WBBM-AM/WCFS-FM, Chicago reporter Steve Miller is semi-retiring from the Audacy station after a 38-year career there. Feder reports that Miller will continue to do some fill-in work and special projects for the station. WBBM news director Ron Gleason says, “We’ve been blessed with many great reporters over the years, but when it comes to digging for tough-to-find information, I can’t think of anyone better than Steve Miller.”…..Audacy’s Cadence13 announces the launch of “Clear Eyes, Full Hearts: A Friday Night Lights Rewatch,” a weekly podcast hosted by actors Derek Phillips (Billy Riggins) and Stacey Oristano (Mindy Collette-Riggins), in which they return to the fictional town of Dillon, Texas to revisit the Emmy and Peabody Award-winning series. The pair invite listeners to take a trip back to Dillon, home of the Panthers and the Lions, as they break down iconic show moments, share behind-the-scenes stories, and answer fan questions, which listeners are invited to send in…..Cumulus Media and Rolling Stone introduce the podcast “Don’t Let This Flop” – a weekly podcast that highlights the week on TikTok, revealing the top trends and memes in all areas including dance, recipes, makeup challenges, viral videos, celebrity videos, grassroots campaigns intended to raise awareness of social issues, and anything else capturing TikTok users’ attention each week. Hosts Brittany Spanos and EJ Dickson are joined by a special guest each week to discuss the significance and relevance of the week’s most popular posts outside the world of TikTok…..The K-Star Talk Radio Network announces the addition of radio host Ron Edwards’ syndicated talk radio program, “The Ron Edwards American Experience,” to its schedule. The program is a one-hour, live, highlight reel of substantive information, history, and current events with a Christian, conservative perspective. K-Star program director Angeline Marie says, “He is a radio veteran that is well respected with over 20 years as a radio host and news anchor in several Midwest markets including Cleveland and Detroit.”
COVID-19, Debt Ceiling Debate, Border Crisis/Migrant Policy, Policing Reform Stalemate, Michael Sussman Indictment, U.S.-EU-Australian Indo-Pacific Tensions, and Gabby Petito Case Among Top News/Talk Stories Yesterday (9/22). The rate of COVID-19 cases in the U.S., booster shots, and mask & vaccine mandates; the debate in Congress over raising the U.S.’s debt ceiling to avoid default; the crisis at the U.S.-Mexico border and the return of migrants to Haiti; Democrats and Republicans in Congress at a stalemate over federal policing reform; the indictment of attorney Michael Sussman in connection with the DOJs Trump-Russia investigation; the cooperation between the U.S., Europe, and Australia in monitoring China’s rapidly expanding military presence in the Indo-Pacific; and the investigation into the death of Gabby Petito were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS magazine.
Cumulus Media Names Two Execs to Multi-Platform Content Development Positions. The new title SVP, sports, content and audience is a promotion for Bruce Gilbert, who has been serving with Cumulus Media for the past seven years. This new title formalizes Gilbert’s role following “consistent accomplishments leveraging the company’s massive sports portfolio to build compelling new franchises and successful partnerships.” Gilbert continues to direct all sports programming for Cumulus radio stations and Westwood One Sports, which also entails overseeing key partnerships with iconic brands including the NFL, the NCAA, the Masters, and the PGA Championship/Ryder Cup. Cumulus also brings Doug Cohn aboard as SVP, music & entertainment, content and audience in which he’ll “lead new content development across the company’s platforms, including broadcasting, podcasting, streaming, social media, digital, and live events.” He was previously with ViacomCBS as SVP, music & talent for Nickelodeon. Cumulus EVP of content and audience Brian Philips says, “Today’s audio ecosystem provides us with infinite opportunities to break talent out of their traditional lanes and our consumers with the ability to access our products whenever they wish, on an ever-widening array of platforms. Cumulus is bursting at the seams with creative chops and the ambition to thrive in this exciting environment. Doug has shown a Midas touch in understanding what the next generation will want, and Bruce has forged groundbreaking partnerships for years and will now have more runway to innovate – these two leaders possess the vision to produce a surge of remarkable new Cumulus content.”
Broadcast for Broadway. Pictured above at The Hunt & Fish Club on W 44th Street in the heart of the Theater District are (from l-r): The Broadway Association’s Cristyne Nicholas, Broadway historian, NYPost columnist, and WOR morning host Michael Riedel, and WNYM “AM 970 The Answer” afternoon host Kevin McCullough. Salem’s “AM 970 The Answer” and McCullough presented the “Broadcast For Broadway” show from 6:00 pm to 8:00 pm last Friday night as Broadway shows were staged for the first time since the pandemic began in March of 2020. The program was presented in conjunction with Nicholas & Lence Communications, The Broadway Association, and The Actors Fund.
WARC and iHeartMedia Study Underscores Gap in Audio Investment from Marketers. According to data from a study by WARC and iHeartMedia, although consumers spend 31% of their media time with audio, brands only allocate 8.8% of their media budget to audio, while 25% of brands eschew audio entirely. The study concludes that consumers of every generation are spending more and more time with audio content across radio, streaming and podcasts driven by audio’s ease and accessibility with the growth of wireless headphones and smart speakers adding to in-car, at home and at work listening. WARC Data forecasts audio advertising spend in the US to reach $13.9 billion this year, a double-digit recovery (+10.9%) from the pandemic’s 2020 cuts, yet the report highlights a large audio investment gap and the vast opportunity that exists in this mass reach and high engagement audio advertising market. The study identified four key types of advertiser attitudes towards audio: 1) Audio Avoiders, the 25% of advertisers who do not invest in audio at all; 2) Broadcast Believers, who have seen the benefits of radio and are beginning to delve into more forms of audio; 3) Digital Only, those who have started to invest but are missing out on the full suite of audio options, particularly the 90% reach of broadcast radio; and 4) Cross-Platform Champions, who explore audio’s full potential and continue to test, learn from and optimize their investments across platforms. iHeartMedia chief marketing officer Gayle Troberman says, “The Audio Investment Gap is the single-biggest growth opportunity for brands. With the growth of wireless headphones and smart speakers paired with in-car listening, audio is everywhere, and consumers are listening in more places, more times throughout the day. But too many brands are on mute. Brands that right-size their audio investments and begin spending and innovating across radio, streaming and podcasts outpace competitors in finding new audiences, building brand affinity and driving sales.” See the full report here.
NuVoodoo: Delta Variant Keeping the Vaccinated at Home. A recent study from NuVoodoo Media Services on public attitudes toward attending large indoor gatherings indicates the unvaccinated are “nearly twice as likely to attend large indoor gatherings with no COVID restrictions, when Compared to their vaccinated counterparts.” Among the people 18-64 surveyed, 47% were fully vaccinated, with another 10% having had the first of the two-shot vaccines – meaning 57% of the subjects are at least partially vaccinated. There’s another 5% who say they’re trying to find time to get vaccinated. There are 20% who are not interested in getting vaccinated at all and another 18% who say they’re still researching facts about the vaccines or aren’t sure about getting vaccinated. The study found “only 4 in 10 people would attend a large public indoor gathering that didn’t require prior COVID-19 vaccination or other safety measures.” NuVoodoo president Carolyn Gilbert says, “As always, the devil is in the details – and the results change with age. In our sample, which includes only pre-retirement demographics and excludes the vaccination status of seniors, 55-64s are the only age cell in our study where a solid majority are fully vaccinated. Vaccination rates hover around 40% among young women and fall well below that level among young men.” NuVoodoo EVP of research Leigh Jacobs adds, “Our study results indicate that Delta’s impact on event attendance is significant. For example, better than 2 in 5 either will not (or might not) attend business conferences or trade shows. Requiring proof of vaccination lifts attendance among the vaccinated while disenfranchising the unvaccinated. Potential attendance is limited either way. Last week’s cancellation of the October NAB event underscored the value of virtual attendance options wherever possible. Virtual won’t work to replace every event experience, but it can be an attendance-widening addition in many cases – and an insurance policy in others.”
TALKERS News Notes. The new podcast from retired NBA All-Star Metta World Peace debuts on PodcastOne today (9/21). “Mettaphorically Speaking” features Metta World Peace as he interviews a variety of people from the worlds of athletics, music, film and television, and business covering topics including sports, business, mental health and community, with a goal of inspiring and empowering listeners to pursue their own passions and dreams.” PodcastOne president Kit Gray comments, “Metta World Peace was a force to be reckoned with on the hardwood courts of the NBA and he’s a force to be reckoned with in the world of podcasting. His drive to search for the deeper purpose and meaning in life matches the drive that shone in his career as a professional athlete, and we couldn’t be more pleased to be hosting his podcast.”…..iHeartMedia announces a new iHeartPodcast slate of true-crime shows in collaboration with KT-Studios after their first successful venture together produced, “The Piketon Massacre.” The new slate of podcasts begins with, “The Dougherty Gang.” iHeartPodcast Network COO Will Pearson says, “iHeartMedia is excited to join forces with KT-Studios to co-produce this brilliant new slate of true-crime podcasts. We’ve seen incredible success with KT-Studios and are excited to offer listeners a full slate of new podcasts that delve into everything from unsolved murders to some of the most bizarre crimes in the name of love.”…..This Thursday, WMVP-AM, Chicago “ESPN Chicago” personality David Kaplan steps off on the second annual Walk As One Chicago charity walk to benefit Bernie’s Book Bank, a nonprofit dedicated to increasing book ownership. During the 24-mile walk, Kaplan and Bernie’s Book Bank CEO Darrin Utynek will distribute free books to K-6th grade students at James Ward Elementary. Since 2009, Bernie’s Book Bank has distributed more than 19 million books to Chicagoland children ages birth through sixth grade.
COVID-19, Debt Ceiling Debate, Biden UN Address, Immigration Woes/Border Agents Violence, U.S.-Australia Sub Deal, Canadian Election, and Gabby Petito Case Among Top News/Talk Stories Yesterday (9/20). U.S. COVID-19 deaths match the number of those who died from 1918-21 Spanish Flu pandemic, boosters, masks & mandates; the debate in congress over raising the U.S. debt ceiling; President Joe Biden to make first address to UN; the immigrant situation at the U.S.-Mexico border and the video of border agents on horses rounding up Haitian migrants; the controversy over the U.S.-Australia nuclear sub deal; Prime Minister Justin Trudeau wins re-election but fails to gain a majority in parliament in Canada; and the case of Gabby Petito and missing fiancé Brian Laundrie were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS magazine.
By Steve Lapa
Lapcom Communications Corp
PALM BEACH GARDENS, Fla. — Ready for the next round of re-discovering audio? I hope so, because it’s arrived and ready for your sales talent. Or, are you still stuck selling 60- or 30-second packages? Wake up, smell the coffee, and read on.
Last week Amazon and Group M opened the door to a next level opportunity for audio. You know where this all winds up, right?