Tag: "audio content"

Wednesday, January 13, 2021

| January 13, 2021

Detroit Talk Radio Legend Frank Beckmann to Retire. Detroit radio personality Frank Beckmann will retire from Cumulus Media’s WJR-AM on March 26, wrapping a 48-year career with the heritage Motor City station. Beckmann has hosted the 9:00 am to 12:00 noon program on WJR for the past 18 years. During his career, he’s broadcast play-by-play for all four of Detroit’s professional sports teams and is credited for creating the market’s first sports talk program, “Sportswrap,” in 1981. Beckmann joined WJR in 1972. In 1981, he succeeded Bob Ufer as the University of Michigan football play-by-play announcer, a position he held for 33 seasons. Beckmann says, “I will be forever grateful to WJR for helping all of my boyhood dreams to come true. As a youngster growing up on the east side of Detroit, I always imagined sitting behind a microphone, announcing Lions and Tigers games. It was surreal for me to actually have been able to do that, along with experiencing the other great opportunities this radio giant known as WJR provided me. I only hope I’ve met some of the expectations of me, and I thank every person I’ve worked for, or with, at WJR… My co-workers and our clients are not only my friends; they are my family. I’d like to thank them, along with our loyal audience. Without their support, I would not have had this run. Finally, I’d like to give thanks to my family: my wife, Karen, son Jon, and daughter Tori, for the selfless sacrifices they’ve made through the years. And now that my professional sunset beckons, and while I say so long to my job, I say thanks to all of you for making my career and life more complete. My best wishes to my WJR colleagues and listeners.”

CES2021: “Eat, Drink, Play, Pay – Will We Ever be the Same?” Like many other events, the Consumer Electronics Show has gone virtual. Confessing that he misses the perennial January in Las Vegas trek, consultant Holland Cooke writes, “This session alone would have been worth the trip!” In today’s column: Data from a recent Harris Poll/MasterCard joint study about the pandemic shutdown’s impact on commerce. Four trends that on-air content should address and our advertisers’ messages should exploit. Read it here.

SRN News and TOWNHALL News Providing Coverage of Impeachment Debate. When the U.S. House of Representatives begins debate today over the Democrats’ Article of Impeachment against President Donald Trump, Salem Radio Network News and TOWNHALL News will provide unanchored, live coverage. SRN News begins coverage at 9:00 am ET and that will continue for an undetermined amount of time. Salem Radio Network says this live coverage is part of the Salem Radio Network’s ongoing commitment to provide O&Os and affiliates with complete coverage of breaking news 24/7.

KFI, Los Angeles Produces New Documentary on Kobe Bryant. Los Angeles news/talk KFI and correspondent Steve Gregory are launching a new iHeartRadio Original News Documentary and Podcast, “The Death and Life of Kobe Bryant.” This two-hour documentary will air Sunday, January 24, from 4:00 pm to 6:00 pm on KFI-AM 640 and will be syndicated across iHeartMedia’s 24/7 News radio affiliates. The limited, eight-episode companion podcast will also debut on January 24 and be distributed via the iHeartPodcast Network and can be heard on iHeartRadio and everywhere podcasts are available. It includes interviews and audio excerpts from live news coverage surrounding the helicopter crash that killed Bryant, his daughter and several others and will explore the void Bryant’s death left in the business world and the Black community. Exclusive program content also includes the NTSB’s investigation and controversies surrounding the incident, including illegal photos taken at the crash site by law enforcement. “The Death and Life of Kobe Bryant” is produced and hosted by award-winning journalist Steve Gregory. The series is co-produced by the KFI-AM 640 news department, Jacob Gonzalez, and Eric Sklar.

Entercom Study: Audio Has Highest Consumer Engagement Level. A recent study by market research firm Alter Agents and neuroscience experts at Immersion, commissioned by Entercom, concludes that audio content connects and engages audiences at a much deeper level than other media types, forming emotional connections and capturing attention. Entercom is presenting the results of the study during a session at the virtual CES2021 show this week called “Amplified Audio Defining Engaged Impressions.” Entercom SVP, research and insights Idil Cakim says, “In an uncertain world, and a cluttered media environment, people are seeking new experiences and looking for mediums that provide trust and certainty. Our study found that audio not only captures attention and moves people on an emotional level, but also inspires action through a sense of community and belonging.” The study consisted of a survey of a nationally representative population of adults, coupled with a neuroscience study by Immersion of individuals from the major U.S markets of Chicago, New York and Los Angeles. Alter Agents compiled the data to result in an examination of consumer experiences with audio versus various other mediums such as TV, video, social, and pureplay platforms. The primary metric tracked in the study was immersion, a scientific measure of emotional connection and attention. Audio was found to have the highest level of immersion among all the platforms with a score of 57 out of 100. Entercom says additional key findings included that consumers are listening to or watching seven different media platforms in a given week; one-third of broadcast over-the-air listeners have taken action after hearing an advertisement or a host recommendation as part of a commercial or an audio show; and local audio content and host trust are the largest influencers of listenership.

AWMF Announces New Categories and Extended Deadline for 2021 Gracie Awards. The Alliance for Women in Media Foundation announces that the deadline to submit entries for the 46th Annual Gracie Awards at the regular rate has been extended until January 21. AWMF is also offering a further extended deadline of January 28 at an additional cost. The Gracie Awards, presented by the Alliance for Women in Media Foundation, celebrate programming and individual achievement by, for and about women in television, radio and digital media. Submissions from all facets of media are encouraged. The AWMF says that because of the tireless work and bravery of journalists covering the unprecedented events in the first two weeks of 2021, it has added 10 new categories specifically dedicated to January 2021 Frontline Special Reports for on-air talent and programming in television, radio and digital media. See the categories here. AWMF executive director Becky Brooks comments, “We know the circumstances of the past year led to delivering content to audiences in ways we never expected, which is why we are more committed than ever to honoring the remarkable work that has been created by, for and about women. As our biggest fundraiser of the year, the Gracie Awards enable the Alliance for Women in Media Foundation to deliver on its promise of furthering the connection, education and recognition of women in media, even during turbulent times.” The Gracie Awards Gala, previously scheduled for May 2021, has been postponed to September 20, 2021, and the Gracie Awards Luncheon, previously scheduled for June 2021, has been postponed to July 21, 2021.

TALKERS News Notes. Fresno news/talker KMJ-AM/FM helped raise more than $30,000 to combat human trafficking on Monday (1/11) – Human Trafficking Awareness Day in the U.S. The Cumulus Media station partnered with local non-profit Breaking The Chains for the fundraising event. KMJ general manager Patty Hixson says, “Our loyal listeners always amaze me how they generously step up for great causes, especially one like human trafficking which has brought so much heartbreak and violence into our community. Well done! We will not stop fighting.”…..At next week’s NobleCon17 – Noble Capital Markets’ Seventeenth Annual Investor Conference taking place on Tuesday (1/19) – Townsquare Media chief executive officer Bill Wilson will deliver a presentation at approximately 4:30 pm ET. The conference is virtual, with no cost, obligation or restrictions to attend…..CUMULUS MEDIA’s Westwood One – the official network radio partner of the NCAA – unveils its 2020-2021 broadcast schedule for coverage of 20 regular season men’s basketball games that begins with tonight’s Texas Tech at Texas contest and ends with the Final Four and National Championship games on April 3 and 5, 2021…..Cadence13, a part of Entercom’s Podcast Network, announces a partnership with bestselling author Sarah Knight for a weekly podcast based on her No F*cks Given Guides self-help book series (The Life-Changing Magic of Not Giving a F*ck, etc.). Her “No F*cks Given” podcast is a series of 30-minute episodes on topics ranging from getting organized and surviving the daily grind to making big life changes and improving your relationships with family and friends that debuts on January 26…..AdLarge Media makes its first foray into the international market in an agreement with The Podcast Exchange for exclusive Canadian ad sales representation of its cabana podcast portfolio. AdLarge co-CEO Cathy Czukas says, “Working closely with the team at TPX, we are opening the door to international revenue for cabana podcasts. We’re enthusiastic about the opportunities this brings to our podcast partners.”

Trump Impeachment/25th Amendment Push, Capitol Attack Investigation/Arrests, State Capitals Increase Security, COVID-19 Stats & Vaccines, Social Media and “Free Speech,” and U.S. Executes Lisa Montgomery Among Top News/Talk Stories Yesterday (1/12). The U.S. House plans to move forward with Articles of Impeachment against Donald Trump in the absence of invoking the 25th Amendment by Mike Pence; the federal investigation into the assault on the U.S. Capitol and the arrests of some of those involved; state capitals across the country prepare for possible future attacks; the fast-rising number of COVID-19 cases in the U.S. and the rollout of the vaccines; YouTube joins Twitter and Facebook in banning Donald Trump plus the battle between Parler and app stores as Americans debate the concept of “free speech”; and the U.S. executes Lisa Montgomery, the first woman to be executed in 70 years were some of the most-talked-about stories on news/talk radio according to ongoing research from TALKERS magazine.

Monday Memo: Listeners’ Mindset, Advertisers’ Message

| October 26, 2020

By Holland Cooke
Consultant

 

BLOCK ISLAND, RI — Underway now: “10 Days. Infinite Possibilities.”  It’s the NAB/New York convention, perennially packing the Javits Center; but – like other events – now gone-virtual, at nabshow.com/ny2020/ . And if you’re just finding out about this, you’re not late. Sessions are available on-demand.

You might not know of NAB/New York, because it’s not a radio show per se. It’s about where-the-puck-is-going in an increasingly crowded media mix where 100-year-old radio needs to remain nimble.

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Friday, February 10, 2017

| February 10, 2017

PodcastOne-Commissioned Brand Lift Studies Indicate Positive Results for Advertisers.  This series of comprehensive studies by Edison Research was commissioned by PodcastOne and scrutinized the results of advertising tests with five major national consumer brands across five different product and service categories.  PodcastOne founder and executive chairman Norm Pattiz and Edison Research VP of strategy Tom Webster say that this is a “first-ever study of pre- and post-campaign brand lift for podcast advertisers” and was conducted over the last half of 2016.  It shows “significant positive impact of podcast advertising on brand recall, intent to purchase and recall of specific messaging.”  Some of the key findings include: 1) More than 60% of listeners mentioned a specific grocery brand post-campaign, up from 7% among listeners in the pre-study; 2) Unaided product awareness increased from the pre-study to the post-study by 47% for a financial services product, by 37% for an automobile aftermarket product and by 24% for a lawn and garden product; 3) In the post-study, over one-third of respondents had a “very favorable” opinion of an automobile aftermarket product, up from 18% in pre-study.  In the post-study, 22% said they were “very likely” to consider using a lawn and garden product, up from 16% in the pre-study; 4) Awareness of a specific campaign message for an automobile aftermarket product increased by 60% from the pre-study to the post-study, and for a casual dining restaurant by 76%.  Edison says it conducted three separate studies in 2016 on behalf of PodcastOne to examine the effectiveness of podcast advertising for five national brands.  Some of these brands were well known, but launching new messaging, while others were lesser-known brands looking for increased awareness and trial.  Edison reports that in all cases, online surveys of the audiences of several leading podcasts were conducted before the podcast advertising campaigns ran, and again after each brand had run 4-6 weeks’ worth of advertisements on those podcasts, using the same methodology in each case. The results of these pre- and post-campaign studies showed that these podcast audiences were receptive to brand messages, and showed an increased willingness to consider and/or purchase those brands.  PodcastOne’s Pattiz comments, “Our core focus has always been to independently verify that the podcast format provides enhanced brand impact well beyond traditional advertising formats.  These results further validate our mult-tiered approach to integrated advertising and measurement.”

TALKERS News Notes. After just five months on the job, it appears that radio personality Arnie States has exited Lotus’ sports talker KUUB, Reno “ESPN Radio 94.5” where he hosted the 1:00 pm to 4:00 pm show.  States’ info has been scrubbed from the station website.  States was previously one-third of the “Rob, Arnie and Dawn” show at KRXQ, Sacramento…..The nationally syndicated “America Outdoors Radio” reports three new stations joining its list of affiliate stations: KPAY, Chico, California; KZWY, Sheridan, Wyoming; and KXLE, Ellensburg, Washington.  The weekly show is hosted by John Kruse and covers topics including fishing, hunting and the shooting sports.

Trump Travel Order Battle Tops Talkers TenTM.  The court – and public opinion fight – over President Donald Trump’s order temporarily banning travel to the U.S. from seven predominantly Muslim nations was the most-talked-about story on news/talk radio this week, landing atop the Talkers TenTM.  At #2 this week was the confirmation hearings for Attorney General Jeff Sessions and the related rebuke of Senator Elizabeth Warren for impugning Sessions.  Coming in at #3 was Democratic senators’ attacks on labor secretary nominee Andrew Puzder, followed by criticism of the U.S.’ Yemen raid on Islamic State targets at #4.  The Talkers TenTM is a weekly chart of the top stories and people discussed on news/talk radio during the week and is the result of ongoing research from TALKERS magazine.  It is published every Friday at Talkers.com.  View this week’s entire chart here.

Does the Trump Era Present Fresh Opportunity for a New Chapter in Progressive Talk Media?  The leading progressive talk radio host in America, Thom Hartmann, is this week’s guest on the award-winning PodcastOne series “Up Close and Far Out with Michael Harrison.”  They discuss how the passionate galvanization of a large segment of the American public described as the “resistance” movement (to the Donald Trump administration) is sparking new opportunity for the expansion of progressive talk media.  Hartmann describes the “explosion” of growth being enjoyed by his multi-platform syndicated radio and television talk shows in terms of affiliates, viewers, callers and social media traffic since the election of the 45th president.  Harrison and Hartmann explore the social dynamics involved in tapping into under-served American passions erupting on all ends of the political spectrum – basically agreeing that these are extremely fertile times for news/talk radio of all political persuasions.  To listen to this not-to-be-missed conversation in its entirety, please click here or click on the “Up Close and Far Out” player box located in the right-hand column on every page of Talkers.com.

 

 

Greg Solk Named PD for CBS Radio’s WXRT and WJMK in Chicago.  Programming pro Greg Solk has a new gig and he gets to remain in his hometown of Chicago.  The former Hubbard Radio SVP of programming joins CBS Radio’s crosstown station group to serve as program director and operations manager for legendary rocker WXRT and classic hits WJMK “KHits 104.3.”  The company says Solk “joins the Chicago team with a goal of building loyalty among KHits’ engaged adult listeners while also spearheading a new era of growth at XRT, one of Chicago’s most respected radio brands.”  CBS Radio Chicago VP of programming Todd Cavanah comments, “Greg grew up listening to XRT as a teenager and spent decades programming against it.  This is an unbelievable opportunity for us to have not only a true fan of XRT but a strategic thinker to make XRT the number one rock choice in Chicago.  His deep knowledge of music’s past, present and future will keep XRT evolving forward by remembering the heritage of this unique Chicago brand.  For ‘KHits,’ Greg brings tremendous knowledge to the classic hits format and we welcome him as a partner on our programming team.”  Speaking about this new opportunity, Solk states, “I have been blessed in my career to work for some amazing stations in my hometown, but this opportunity is off the charts.  Everyone knows there is no station or staff anywhere in the world that can rival the 45-year heritage of WXRT — ‘Chicago’s Finest Rock.’  I am humbled to be a part of its brilliant legacy.  To be asked to also take the reins of ‘KHits’ makes this the most exciting move I can imagine.   I can’t wait to join the great team of professionals at CBS Radio.  I am honored by the confidence Tim Pohlman, Todd Cavanah and Chris Oliviero have placed in me.”

Music Radio News and Career Moves.  In an ongoing effort to illustrate the importance of broadcast radio to the discovery of new music, iHeartMedia is engaging in a world premiere of Katy Perry’s latest single, “Chained to the Rhythm.”  All day today, the song will air at the top of every hour (until 11:00 pm) on 150 iHM CHR, hot AC and rhythm stations.  iHeartMedia says that “research shows that more than 70% of listeners – including users of on-demand services like Spotify or Pandora – discover new music first on broadcast radio.  That’s why broadcast airplay is critical in the success of breaking new music.”…..On Sunday (2/12), WDVD, Detroit morning personality Blaine Fowler partners with Sweet Magnolia’s Southern Cooking in Southfield, Michigan to honor exceptional local women at the “Blaine’s Best Banquet.”  The event honors women from Southeastern Michigan who’ve “made outstanding contributions in their community, their workplace, or at home.”  Fowler says, “The response has been overwhelming and extremely heartening.  We knew we’d get some great stories, though we never expected that we would receive so many!  These stories tell of extraordinary commitment, determination, strength, selflessness, caring, and love.”  Ten nominated ladies who were hand-selected by Blaine will be honored in front of their friends and families.  Blaine will be telling each of their stories, as well as presenting the honorees with a Blaine’s Best commemorative award…..Pictured here at Wednesday evening’s “A Heroes and Friends’ Tribute to Randy Travis” at Nashville’s Bridgestone Arena are (from l-r) Kelly Lynn Janson (singer/songwriter Chris Janson’s wife), Chris Janson, NASH director of programming John Shomby, and singer/songwriter and “Mornings with Ty, Kelly & Chuck” co-host Chuck Wicks.  Wicks was one of the 30 performers at Wednesday’s tribute.  Proceeds from the event went to the Randy Travis Foundation for stroke research.

Charlie XCX Visits Beasley Las Vegas.  Pop star and Road Runner/Atlantic Records recording artist Charlie XCX poses for a photo backstage with some of the staff of Beasley Media Group’s hot AC KVGS “Star 107.9.”  From left to right are: KVGS morning show co-host Aimee Montgomery, afternoon personality and APD/MD Brian Hammer, Charlie XCX, night jock Chad Letts, and OM/PD John Candelaria.

How Mobile Can Save Your Talk Radio Brand

| October 20, 2014

By Gabe Barnes
Director, Business Development
Mersoft Media 

 

barnesgabewriterKANSAS CITY — Now I know that many of you may be thinking, “What the hell is this guy talking about?”

But hear me out first.

I am not saying that if you do not embrace mobile, your station might cease to exist.  I am saying that if you don’t embrace mobile, your station WILL CEASE TO EXIST as you know it.

The general population is quickly consuming the majority of its audio content through various digital platforms, and with mobile providing 24/7 access, users are looking at a traditional broadcast’s digital offering and measuring how it stack ups against the competition.

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