Tag: "April 2016 PPM Analysis: MLB Flagships"
By Mike Kinosian
LOS ANGELES — Listed below are April 2016 6+-ratings results for Major League Baseball flagship stations.
The following MLB scoreboards are for English-language flagships that are Nielsen Audio subscribers appearing in print.
In addition to their main flagship, some MLB teams have a secondary outlet and/or an emergency alternative. Rather than showing multiple stations, however, we have chosen each team’s primary, 162-game flagship.
Key outlets of the two New York franchises (Mets and Yankees) appear in three PPM-rated markets (New York, Long Island, and Middlesex); the Angels’ flagship is listed in Los Angeles and Riverside; and key stations of the San Francisco and Oakland franchises (Giants and A’s) appear in San Francisco and San Jose.
In these instances, ratings information is limited to New York City for the Mets (WOR) and Yankees (WFAN) flagships; only Los Angeles ratings stats are used for the Angels’ key station (KLAA) ; and flagships for the two Bay Area teams – Giants (KNBR) and A’s (KGMZ) – have San Francisco ratings info only.
No ratings information is shown for the flagship for the American League East’s Toronto Blue Jays (CJCL).
Ratings data cited here is Monday-Sunday, 6:00 am – 12:00 midnight (6+, April 2016) and is not limited to a specific day-part.