Shari Gonzalez Promoted to Market President for iHeartMedia Miami. Radio sales pro Shari Gonzalez is promoted to market president for iHeartMedia’s Miami/Fort Lauderdale station group that includes news/talk WIOD, sports talk WINZ, WXBN “Black Information Network,” and eight music brands. She was most recently regional SVP of sales for the cluster. iHeartMedia division president Linda Byrd says, “I am thrilled to have the opportunity to promote Shari into her first market president role. In the short time that we have worked together, I have seen her competitiveness, work ethic and ability to move her team in the direction we need to go. Shari has the experience and smarts to make a great market president of iHeartMedia Miami/Fort Lauderdale. She will be a great leader in one of our most important markets.” Gonzalez comments, “I am honored and thrilled for this opportunity. To continue to work with and now lead this incredible portfolio of brands and this ‘best-in-class’ team of talented, passionate colleagues is a dream come true. Miami/Fort Lauderdale is experiencing a boom like no other market in the country and the South Florida market is filled with a culture and uniqueness that is second to none. As our market continues to grow as a multi-cultural, global economic and entertainment destination, we at iHeartMedia Miami/Fort Lauderdale remain committed to being the largest and most meaningful connection to millions in South Florida.”
‘The Rich Eisen Show’ Joins Audacy for Live Streaming and On-Demand Service. Sports media personality Rich Eisen enters into a content distribution partnership with Audacy to add his “The Rich Eisen Show” to the Audacy digital platform. “The Rich Eisen Show” streams live daily from 12:00 noon to 3:00 pm. The show, as well as his new podcast, “Just Getting Started,” are available on-demand on the Audacy digital platform. “The Rich Eisen Show” emanates from Los Angeles and is simulcast on NBC Sports on Peacock. Audacy EVP of programming Jeff Sottolano states, “Rich’s show is a terrific addition to our Audacy platform and reinforces our position as the unrivaled leader in local and national sports audio content. We’re thrilled to bring Rich’s mix of sports and culture to our audience, just in time for this week’s NFL Draft.”
Tricia Gallenback to Lead Cumulus Media’s Eugene Stations. Sales and management pro Tricia Gallenback is named the new vice president and market manager for Cumulus Media’s Eugene, Oregon station group that includes news/talk KUGN-AM, sports talk KUJZ-FM, and three music brands. She most recently held the same position at Reno Media Group’s stations in Reno, Nevada. Prior to that she was director of sales for Beasley Media Group’s Fayetteville, North Carolina operations. Gallenback says, “It’s an exciting time to work in radio! Cumulus is a dynamic and innovative company and I’m honored that [Cumulus RVP] Don Morin invited me to join the talented team in Eugene. The Cumulus stations in Eugene are iconic brands and have a history of commitment to community and partnership success. I’m looking forward to discovering how much more we can accomplish together.”
Ernest Fears III Rises to Director of Sales at Radio One Washington, DC. Radio sales pro Ernest Fears III is promoted to director of sales for Radio One’s Washington, DC station group that includes sports talk WTEM-AM “The Team 980” and news/talk WOL-AM/W240DJ. Fears was most recently general sales manager for the station group. Fears says, “During my 40 years in the business in the DC market, I’ve had the chance to work with so many professionals that I have learned from. If not for them, I would not stand where I am today. I look forward to paying forward the help and guidance that I received to my team and their clients.” Radio One senior regional vice president Jeff Wilson adds, “For decades, Ernie has been one of the most respected leaders in Washington, DC media. But today, we celebrate his leadership and innovation moving forward as we blaze new trails while creating unprecedented solutions for our business partners.”
WWO Blog: What Changes in TV Viewing Mean for Radio. In this week’s Westwood One blog, chief insights officer Pierre Bouvard addresses the changes taking place in the television industry as viewers shift from linear TV to ad-free streaming options. This is a massive challenge for advertisers who’ve made TV a big part of their media plans. The piece is peppered with ominous stats, including: Nielsen’s just-released Total Audience Report reveals linear television’s weekly reach among persons 25-54 has dropped from 85% in Q3 2018 to only 77% in Q3 2020; pay TV lost 5.5 million subscribers in 2020; MoffettNathanson reports that residential penetration of traditional pay TV is down to 61% of occupied households. This is sharply reduced from pay TV’s peak 89% penetration in 2009; and according to MoffettNathanson, in Q4 2020, 67% of all broadcast network viewership was from the 50+ audience. So how does radio advertising play into this? Bouvard says that putting AM/FM radio in the plan generates triple the reach of connected TV – for example, adding 50 points of AM/FM radio to 250 points of TV (225 linear TV GRPs and 50 connected TV GRPs) generates a +24% increase in reach, triple the incremental reach lift that connected TV can add alone.
TALKERS News Notes. A deal between direct mail firm We Mail America.com and the Independent Broadcasters Association to “bring the We Mail America.com business model to independently owned radio markets of all sizes.” A press release says, “We Mail America.com is reinventing the traditional direct mail model by coupling it with a full suite of digital advertising services that works precisely and in conjunction with each radio ad campaign and mail deployment. This comprehensive view of advertising fortifies audio marketing strategies across all mediums, screens, and devices.” IBA president (and Adams Media CEO) Ron Stone says, “Independent radio has never had so many competitors, and direct mail is certainly one of them. We Mail America.com brings a no-nonsense approach to direct mail and provides radio operators a new tool for their clients. The model that [We Mail America.com founder] Gary [Pizzati] has created enables independent stations to add a new source of revenue to their cluster that does not just move money from one pocket to the other.”…..Audacy’s C13Originals is expanding its longtime partnership with Pulitzer Prize-winning historian and #1 New York Times bestselling author Jon Meacham to launch Shining City Audio, a podcast studio co-venture focused on creating a wide-ranging slate of audio documentaries and series centered around history with some of the most well-respected historians and voices joining at launch. The Shining City Audio initial 2021 slate features two new series written and narrated by Meacham: “Fate of Fact,” a limited-run series examining the question of how and why so many conservative Americans have become prone to disinformation and anti-democratic narratives, and a daily podcast focused on this day in history…..SiriusXM today announced that it has acquired 99% Invisible Inc., the company owned by Roman Mars, the creator, host, and executive producer of the “99% Invisible” podcast. The acquisition brings the podcast host and his team to SiriusXM, where they will continue to operate 99% Invisible, the podcast “What Trump Can Teach Us About Con Law,” and develop new podcast projects…..Observing the reaction to the “Saturday Night Live” cast’s befuddlement at the news that Elon Musk will host an upcoming episode of the sketch comedy show, KZRG, Joplin, Missouri program director Peter Thiele is inviting Musk to appear as guest host on “KZRG Morning News Watch.” He says, “Elon Musk is one of the world’s greatest entrepreneurs! We are proud to invite him to be the guest host of the ‘KZRG Morning News Watch!’ Joplin, Missouri’s convenient location on two major freeways with a fantastic airport makes this offer even more tantalizing.”
COVID-19, Biden 100 Days Address, Deadly Police Shootings/Race Relations, Iran-Israel Tensions/John Kerry Allegation, Southern Border Crisis, Newsom Recall, and Oscars Show Among Top News/Talk Stories Yesterday (4/26). The rates of positive COVID cases in U.S. states, the rollout of and concerns about vaccines, and the overwhelming cases and deaths in India; President Joe Biden’s Wednesday address before Congress marking his first 100 days; protests over recent deadly police shootings of Black citizens and the call for a complete release of body camera video in the death of Andrew Brown Jr.; the military tensions between Iran and Israel and the allegation former Secretary of State John Kerry discussed Israeli air strikes with Iran’s foreign minister; the mass of unaccompanied children at the U.S.-Mexico border and the Biden administration’s immigration policy; petitioners gather enough signatures to put the recall of California Governor Gavin Newsom on the ballot; and Sunday night’s Oscars ceremony were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS magazine.