Category: Sports

Sports Radio and the Coronavirus Pandemic – Now What?

| March 31, 2020

By Andy Bloom
Andy Bloom Communications
President

 

MINNEAPOLIS — In the days leading up to MLB’s Opening Day, I advised sports radio clients regarding ideas to keep listeners interested in their stations and teams while live sports remains on hiatus due to the coronavirus.

The ideas require franchises and leagues to work with local broadcast rights holders. I didn’t have contact with any of the teams or leagues. I thought, however, it would be logical for these organizations and their local broadcast partners to help keep their brands pertinent during the pandemic. A Wall Street Journal article I read convinced me the teams and leagues will listen to the idea.

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April 2018 PPM Analysis: Major League Baseball Flagships

| May 24, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Proven to be an extremely popular feature over the years, our analysis of Major League Baseball flagships is accompanied by its share of caveats and our first such 2018 ratings synopsis is no exception.

The following April 2018 scoreboards are for an MLB team’s English-language, Nielsen Audio subscribing key station.

It is not uncommon for an MLB team to have an AM and FM flagship and/or an emergency alternative (backup); however, we are not showing multiple stations for a team.

Rather, there is only one “Designated Hitter” per team.

Mirroring the one-station-per-team model, MLB flagships listed here have ratings data from one Nielsen Audio metro.

Specifically, information for the flagships of the Mets (WOR) and Yankees (WFAN) is limited to their home market – New York City – even though they may appear as well in Nassau-Suffolk (Long Island) and Middlesex-Somerset-Union.

Key stations for the two Bay Area teams – the San Francisco Giants (KNBR) and Oakland A’s (KGMZ) – have San Francisco ratings info only (not San Jose).

Things though admittedly get especially thorny for ratings stats of the primary flagship for the Los Angeles Angels, as KLAA is unlisted (April 2018) in both the Los Angeles and Riverside-San Bernardino-Ontario reports. Therefore, “NA” (Not Available) is frequently displayed next to KLAA throughout this entire overview.

Tribune Media news/talk WGN succeeds Cumulus Media-owned news/talk WLS-AM as the flagship of the Chicago White Sox. In 2014, WGN concluded a 56-year run as radio home of the cross-town Cubs.

In its first year as the San Diego Padres’ principal radio outlet, Entercom sports talk KWFN “97.3 The Fan” was CHR KEGY “Energy 97.3” up until early-May (2018).

No ratings information is shown for the flagship for the American League East’s Toronto Blue Jays (CJCL).

Data cited here is full-week, Monday-Sunday, 6:00 am – 12:00 midnight (6+) – it is not limited to any specific day-part.

With the extensive fine print concluded, it’s time to throw out the first pitch for this exclusive April 2018 TALKERS overview of MLB flagships – “Play Ball!”

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October 2017 PPM Analysis: NFL Flagships

| November 9, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES —Now might be the perfect time to do our first-ever PPM-era assessment of National Football League radio flagships.

While we will not address in any way the recent heated controversy surrounding certain NFL players (vis-à-vis the national anthem), it is worth mentioning that earlier this week, Bob Costas, who hosted “Football Night in America” on NBC-TV for more than a decade, said the decline of football, once “a cash machine,” is the most significant story in American sports.

The following analysis is comprised of the performance of (certain) NFL radio flagships in the October 2017 sweep, which covered September 14 – October 11.

Whereas Major League Baseball flagships deal with a 162-game regular season schedule that stretches over the course of six months, their NFL counterparts cover a team that (generally) plays once per week. This year’s NFL 16-game regular season schedule runs from early-September through the final day of 2017.

Moreover, unlike what we see throughout the vast majority of MLB, nearly half the NFL teams have multiple radio flagships, so highlighting one flagship per team is much more daunting with the NFL than MLB.

Add to that this full disclosure: In our trade paper arrangement with Nielsen Audio, we are strictly limited to use only 6+ Monday-Sunday 6:00 am – 12:00 midnight stats. Thus, we cannot isolate day-part or demo information for any station – or group of stations.

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The Future of Radio Play-By-Play

| October 5, 2017

Larry Stone
Stonecom Radio
President and General Manager

 

COOKEVILLE, Tenn. — As the radio world awaits word on the merger of Learfield and IMG, we must face a bigger issue.  Does radio play-by-play have a place in the media world of the future?

Today, we can watch any event on any device.  Outside of driving and watching TV (which technology will apparently soon fix as well), I no longer need radio for sports.

But the technology is only a small part of the issue.  We as radio broadcasters (including the two major producers of play-by-play) need to look long and hard at the product we are putting on the air. We, as an industry, are not making it fun or entertaining or, in many cases, even possible, to follow our favorite teams on the radio.

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July 2017 PPM Analysis: MLB Flagships

| August 23, 2017

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — The second in our four-part series of July 2017 recaps is this year’s second ratings overview of Major League Baseball’s radio flagships.

More specifically, the following scoreboards are for each MLB team’s English-language, Nielsen Audio-subscribing key station.

While some MLB teams have a secondary outlet and/or an emergency alternative, we are showing one designated hitter per team.

Key outlets of the two New York franchises (Mets and Yankees) appear in three PPM-rated markets (New York, Long Island, and Middlesex); the Angels’ flagship is listed in Los Angeles and Riverside; and key stations of the San Francisco and Oakland franchises (Giants and A’s) appear in San Francisco and San Jose.

In these instances, ratings information is limited to New York City for the flagships of the Mets (WOR) and Yankees (WFAN); the only ratings stats used for the Angels’ key station (KLAA) is from the Los Angeles report; while flagships for the two Bay Area teams – Giants (KNBR) and A’s (KGMZ) – have San Francisco ratings info only.

No ratings information is shown for the flagship for the American League East’s Toronto Blue Jays (CJCL).

Full-week, Monday-Sunday, 6:00 am – 12:00 midnight (6+) is the ratings data cited here. It is not limited to a specific day-part.

The July 2017 ratings period covered June 22 – July 19.

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Keeping Up with Every Word

| June 20, 2017

By Richard Neer
WFAN, New York
Talk Show Host

 

NEW YORK — They say any publicity is good publicity, but I’m sure my WFAN, New York colleague Mike Francesa can do without the tabloid coverage he’s received recently. The latest issue is his use of the term “Oriental” while discussing a recent court ruling. Mike was unaware that the term is now deemed offensive in some quarters… and has been replaced by Asian.

Political correctness does serve a purpose and the concept was founded with good intentions. However, it has run amok. It is one thing to be aware that certain words are deemed offensive and to use them anyway, in defiance of accepted norms. That was not the case here. There was no intent to offend. We can’t be expected to be one hundred per cent up-to-date on every nuance of the language, however diligent we may be. It is frustrating when you’ve used a word your entire life without a second thought and with no bad intentions, only to be told it is hurtful and no longer appropriate. Sometimes, it feels that you must dance among raindrops to avoid stepping on anyone’s toes.

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October 2016 PPM Analysis: MLB Flagships

| November 11, 2016

By Mike Kinosian
Managing Editor
TALKERS

kinosian-2LOS ANGELES — Now that the Chicago Cubs have ended their 108-year-old drought by beating the Cleveland Indians to win the 2016 World Series, we can circle the bases and head for home with the final 2016 ratings roundup for 29 of the 30 Major League Baseball teams’ primary, 162-game English-language (Nielsen Audio subscriber) flagships. No ratings data is shown for CJCL, the key station of the Toronto Blue Jays.

Unless otherwise noted, all stats cited in these scoreboards are for the total week (Monday-Sunday, 6:00 am – 12:00 midnight, 6+, October 2016).

Ratings information for the flagships of the Mets (WOR) and Yankees (WFAN) is limited to New York City.

Only Los Angeles ratings stats are used for the key stations of the Dodgers (KLAC) and Angels (KLAA).

Flagships for the two Bay Area teams – Giants (KNBR) and A’s (KGMZ) – have San Francisco ratings info only.

With those fine-print parameters out of the way, let us see how the flagships performed.

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September 2016 PPM Analysis: MLB Flagships

| October 10, 2016

By Mike Kinosian
Managing Editor
TALKERS

kinosian-2LOS ANGELES September 2016 information shown here is for 29 of the 30 Major League Baseball teams primary, 162-game English-language (Nielsen Audio subscriber) flagships.

No ratings data is shown for CJCL, the key station of the Toronto Blue Jays, which last night defeated the Texas Rangers to proceed to the American League Championship Series.

The other six teams remaining in the playoffs are the Boston Red Sox; Cleveland Indians; Washington Nationals; Chicago Cubs; Los Angeles Dodgers; and San Francisco Giants.

All stats cited in these scoreboards are for the total week (Monday-Sunday, 6:00 am – 12:00 midnight, 6+, September 2016).

Ratings information for the flagships of the Mets (WOR) and Yankees (WFAN) is limited to New York City; only Los Angeles ratings stats are used for the Angels’ key station (KLAA); and flagships for the two Bay Area teams – Giants (KNBR) and A’s (KGMZ) – have San Francisco ratings info only.

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August 2016 PPM Analysis: MLB Flagships

| September 12, 2016

By Mike Kinosian
Managing Editor
TALKERS

kinosian-2LOS ANGELES — August 2016 information shown here is for 29 of the 30 Major League Baseball teams primary, 162-game English-language (Nielsen Audio subscriber) flagships; no ratings data is shown for CJCL, the key station of the American League East’s Toronto Blue Jays.

All stats cited in these scoreboards are for the total week (Monday-Sunday, 6:00 am – 12:00 midnight, 6+, August 2016).

Ratings information for the flagships of the Mets (WOR) and Yankees (WFAN) is limited to New York City; only Los Angeles ratings stats are used for the Angels’ key station (KLAA); and flagships for the two Bay Area teams – Giants (KNBR) and A’s (KGMZ) – have San Francisco ratings info only.

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July 2016 PPM Analysis: MLB Flagships

| August 17, 2016

By Mike Kinosian
Managing Editor
Talkers

kinosian (2)1280px-Major_League_Baseball.svg (2)LOS ANGELES With the non-waiver trade deadline having passed the first of this month, we turn attention to July 2016 ratings data.

Information shown here is for 29 of the 30 Major League Baseball teams primary, 162-game English-language (C subscriber) flagships; no ratings information is shown for CJCL, the key station of the American League East’s Toronto Blue Jays.

All stats cited in these scoreboards are for the total week (Monday-Sunday, 6:00 am – 12:00 midnight, 6+, July 2016).

Ratings information is limited to New York City for the flagships of the Mets (WOR) and Yankees (WFAN).

Only Los Angeles ratings stats are used for the Angels’ key station (KLAA).

Flagships for the two Bay Area teams – Giants (KNBR) and A’s (KGMZ) – have San Francisco ratings info only.

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