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Category: Analysis

October 2020 PPM Analysis: The News Format

| November 3, 2020

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — A thorough analysis of news stations initiates our three-part series of October 2020 ratings summaries.

The following scoreboards are comprised of news operations that rank in the top 20 (6+) in any of the 48 PPM-markets during the October 2020 ratings period (September 10 – October 7).

Similar to what we witnessed this time last month when 69% of our sample experienced September 2019 – September 2020 growth, 63% of news panelists chalk up October 2019 – October 2020 improvement.

Ratings stats in this exclusive analysis are limited to stations paying Nielsen Audio for its data.

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September 2020 PPM Analysis: News/Talk

| October 15, 2020

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES —  An across-the-board news/talk recap finalizes our three-part series of September 2020 ratings summaries.

Posted earlier this week were full reviews of the news format (Tuesday, 10/13) and sports talk (yesterday, 10/14).

This detailed synopsis highlights all commercial, English-language news/talk outlets (including online streams, if applicable) that appeared with at least a .5 (6+) in any of Nielsen Audio’s 48 PPM-markets during the September 2020 ratings period (August 13 – September 9).

Unless otherwise noted, information for each news/talk station and stream was factored into all of our highlighted charts.

The percentage of news/talk stations logging a September 2019 – September 2020 upswing (71%) remains consistent with August 2019 – August 2020’s (64%); July 2019 – July 2020’s 65%; and June 2019 – June 2020’s 68%.

Nielsen Audio only releases audience estimates for facilities that subscribe to its services.

Owing to that reason, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

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September 2020 PPM Analysis:
Sports Talk

| October 14, 2020

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES —  Sports talk is the focus of the second in our three-part series of detailed September 2020 PPM overviews.

The following scoreboards are comprised of sports talk facilities that rank in the top 20 (6+) in any of the 48 PPM-markets during the September 2020 ratings period, which covered August 13 – September 9.

After a lengthy coronavirus-related absence, Major League Baseball, the NBA, and NHL resumed their respective seasons in various abbreviated fashions, with all three leagues successfully progressing to the post-season.

The Tampa Bay Lightning defeated the Dallas Stars four games to two to win the Stanley Cup (9/28), while the Los Angeles Lakers clinched the NBA title this past Sunday night (10/11) by besting the Miami Heat in a series that went six games as well.

Thus, franchises in Tampa and Los Angeles already have one 2020 title each and could add at least one more, as MLB’s two Championship Series find the Tampa Bay Rays pitted against the Houston Astros and the Los Angeles Dodgers squaring off against the Atlanta Braves.

As far as the NFL is concerned, the first regular season game was (Thursday) September 10, the day after the September 2020 sweep concluded. Fourteen (14) more contests were played (Sunday) September 13, followed by two Monday night affairs (9/14).

Ratings information in this exclusive analysis is limited to sports talk properties that subscribe to Nielsen Audio’s audience estimates.

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The Spoken Word Audio Report

| October 14, 2020

By Holland Cooke
Consultant

 

BLOCK ISLAND, RI — Like telling the punchline at the beginning of the joke, I’ll bottom-line it for you. Ready?

Talk, on the phone. Digest what follows, and you will understand why to take those four words literally.

Worth your time.

This 2nd annual study from NPR and Edison Research mashes-up a 4000+ Edison Share of Ear survey sample, and another thousand interviews with 18+ monthly spoken-word audio consumers, and video from Zoom-focus-group type interviews.

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September 2020 PPM Analysis:
The News Format

| October 13, 2020

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Our detailed series of September 2020 ratings summaries begins with an overview of news stations.

The following scoreboards are comprised of news operations that rank in the top 20 (6+) in any of the 48 PPM-markets during the September 2020 ratings period (August 13 – September 9).

While only roughly one of every four news stations in our sample experiences month-to-month improvement (23%, 6+), three times as many notch year-to-year gains (69%).

Ratings stats in this exclusive analysis are limited to stations paying Nielsen Audio for its data.

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