Category: Analysis

May 2019 PPM Analysis: DC Repeats As Spoken-Word Champ

| July 2, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — On numerous occasions the past several years, we have depicted the top news/talk markets in a specific ratings sweep.

This, however, is our most ambitious project to date, as we assess the temperature of spoken-word stations as a complete entity in all 48 PPM-markets.

Especially as it relates to this particular exercise, our definition of spoken-word includes commercial English-language news/talk outlets; all-newsas well as business news – facilities; and public radio news/talk operations.

That last category can be acutely thorny, since by their very noncommercial nature, some stations falling under that banner are – admittedly – much broader in scope and could be ascribed as “variety.”

As a result, even though these stations are tagged “public radio news/talk,” it is highly-possible that listeners could hear them air jazz, classical, bluegrass, and/or several other musical genres in various dayparts. It is our intention that programming on stations listed here as “public radio news/talk” falls predominantly (if not exclusively) under the news, news/talk umbrella.

Another member of the spoken-word family, sports talk, is purposefully excluded from this analysis. Results from that format’s May 2019 performance were posted on (Thursday) June 20 and have been archived on our website.

Nielsen Audio only releases audience estimates for stations subscribing to its services.

As a result, stats in this analysis are limited to facilities paying Nielsen Audio for its information.

In the last bit of fine-print for this comprehensive overview, we have applied absolutely no ratings restrictions for the May 2019 sweep, which covered April 25 through May 22. Every news; news-talk; and public radio news/talk station notching at least a .1 (6+, May 2019) is included in this comprehensive recap.

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May 2019 PPM Analysis:
Public Radio News/Talk

| June 24, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Our four-part series of detailed recaps of the May 2019 ratings period concludes by highlighting the performance of public radio news/talk.

Breakouts shown here consist of data from public radio news/talk facilities that rank in the top 20 (6+) in any PPM-market during that aforementioned April 25 through May 22-conducted sweep.

In addition to that particular ratings caveat, Nielsen Audio only releases audience estimates for stations subscribing to its services.

As a result, ratings stats in this analysis are limited to facilities paying Nielsen Audio for its information.

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May 2019 PPM Analysis: Urban AC

| June 21, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Each month, we focus on three spoken-word genres and one music-intensive format.

In our third installment of May 2019 ratings overviews, urban AC takes center stage representing that latter category.

This summary is comprised of PPM-market urban ACs that rank in the top 20 (6+) in the May 2019 sweep, which covered April 25 – May 22.

Nielsen Audio only releases audience estimates for facilities that subscribe to its services.

Owing to that reason, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

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May 2019 PPM Analysis: Sports Talk

| June 20, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Our four-part series of comprehensive May 2019 PPM overviews continues with a look at sports talk, which notches a very slight uptick both month-to-month (April 2019 – May 2019) and year-to-year (May 2018 – May 2019).

The following scoreboards are comprised of sports talk facilities that rank in the top 20 in any of the 48 PPM-markets (6+, May 2019).

Ratings information in this exclusive analysis is limited to sports talk properties that subscribe to Nielsen Audio’s audience estimates.

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May 2019 PPM Analysis:
The All-News Format

| June 19, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Our comprehensive four-part series of May 2019 ratings recaps commences with an overview of all-news stations.

The following scoreboards reflect data from such properties that appear in the top 20 (6+) in May 2019, a ratings period that covered April 25 – May 22.

Nielsen Audio releases audience estimates for facilities that subscribe to its services. As a result, ratings stats in this exclusive analysis are limited to stations paying that company for its data.

Entercom has a virtual stranglehold on the all-news genre, as that company owns all but three stations listed.

The exceptions are iHeartMedia’s WBZ-AM, Boston (also listed in Providence); WTOP, Washington, DC (Hubbard Broadcasting); and KOMO, Seattle (Sinclair Broadcast Group).

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April 2019 PPM Analysis:
Internet Streams

| June 4, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — While the following is admittedly only a one ratings period snapshot (April 2019), it does provide insight to the performance of station internet “streams” by 6+-share; format; and each PPM-market.

In terms of market rank proficiency, only seven (7) station “streams” managed to crack the top twenty (6+, April 2019).

In all cases, they are in the smallest PPM-markets: Norfolk CHR WNVZ (#14, .4, 6+); Hartford hot AC WTIC-FM (#16, .3, 6+); Hartford public radio news/talk WFCR (#17, .1, 6+); Greensboro public radio news/talk WFDD (#18, .2, 6+); Memphis sports talk WMFS (#18, .1, 6+); Jacksonville alternative WXXJ (#19, .3, 6+); and Greensboro regional Mexican WYMY (#19, .1, 6+).

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April 2019 PPM Analysis:
Commercial News/Talk

| May 28, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES —  An in-depth analysis of commercial, English-language news/talk properties completes our four-part series of April 2019 overviews.

All commercial, English-language news/talk outlets (including online streams, if applicable) that appeared in any of Nielsen Audio’s 48 PPM-markets (6+, April 2019) are included.

Unless otherwise noted, information for each station and stream was factored into all of our highlighted charts.

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April 2019 PPM Analysis:
Classic Hits-Oldies

| May 24, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — The first two installments of this comprehensive four-part special feature series of April 2019 ratings overviews dealt with spoken-word formats.

Specifically, an all-news overview was posted Wednesday (5/22) and our analysis of Major League Baseball flagships (all of which are either sports talkers, news/talk, or all-news) appeared yesterday (5/23).

On deck Monday is the all-inclusive look at commercial news/talk.

Our attention right now though is on classic hits-oldies, with this summary comprised of PPM-market facilities that rank in the top 20 (6+, April 2019).

Bottom-line matchup: In April 2019, the typical PPM-market classic hits-oldies station generally notches a 6+-share of 5.30 and finishes sixth/seventh (#6.70). Those (6+) rank and share stats exceed both all-news (4.00/#9.76) and our particular panel of MLB flagships (3.98/#12.17).

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

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April 2019 PPM Analysis:
Major League Baseball Flagships

| May 23, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Entering the batter’s box … is this year’s first check on Major League Baseball radio flagships.

Unlike most of our other ratings overviews, this particular one comes with some unique ground rules and fine-print.

Leading off, the following scoreboards are for an MLB team’s English-language, Nielsen Audio subscribing key station during the April 2019 sweep.

Some MLB teams have an AM and FM flagship and/or an emergency alternative (backup); however, we only show one “designated hitter” per team.

Mirroring the one-station-per-team model, MLB flagships listed here have ratings data from one Nielsen Audio metro.

For example, information is limited for the flagships of the Mets (WCBS-AM taking over from WOR) and Yankees (WFAN) to their home market of New York City, even though they may appear in Nassau-Suffolk (Long Island) and/or Middlesex-Somerset-Union.

The primary flagship for the Los Angeles Angels, KLAA, is unlisted (April 2019) in both the Los Angeles and Riverside-San Bernardino-Ontario reports. Therefore, we are using the team’s secondary outlet, KSPN, throughout this entire overview.

No ratings information is available/shown for the flagships of the American League East’s Toronto Blue Jays (CJCL) and the American League West’s Oakland Athletics (KTRB, which has succeeded KGMZ).

Data cited here is not limited to any specific day-part. All stats are full-week, Monday – Sunday, 6:00 am – 12:00 midnight (6+).

Finally, it’s important to note that Major League Baseball’s 2019 regular season schedule began with the Oakland Athletics hosting the Seattle Mariners at the Tokyo Dome on March 20 – 21.

Traditional opening day, featuring all 30 MLB clubs, took place on March 28, fortuitously coinciding with the start of Nielsen Audio’s April 2019 sweep (March 28 – April 24).

With that out of the way, it’s time to throw out the first pitch and play ball.

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April 2019 PPM Analysis:
The All-News Format

| May 22, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — An overview of all-news stations begins our thorough four-part series of April 2019 ratings recaps.

The following scoreboards reflect data from such properties that appear in the top 20 (6+) in April 2019, a ratings period that covered March 28 – April 24.

Nielsen Audio releases audience estimates for facilities that subscribe to its services. As a result, ratings stats in this exclusive analysis are limited to stations paying that company for its data.

All but three stations listed here are owned by Entercom. The exceptions are iHeartMedia’s WBZ-AM, Boston (also listed in Providence); WTOP, Washington, DC (Hubbard); and KOMO, Seattle (Sinclair Broadcast Group).

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March 2019 PPM Analysis:
Commercial News/Talk

| April 29, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Our four-part series of March 2019 overviews concludes with a thorough analysis of commercial, English-language news/talk properties.

Included are all commercial, English-language news/talk outlets (including online streams, if applicable) that appeared in any of Nielsen Audio’s 48 PPM-markets (6+, March 2019).

Unless otherwise noted, information for each station and stream was factored into all of our highlighted charts.

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March 2019 PPM Analysis:
Mainstream Rock

| April 26, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Each month, we review PPM performances of three spoken-word genres and one music-intensive format.

Today’s focus is in the latter category with mainstream rock in the spotlight.

This overview is comprised of PPM-market mainstream rock facilities that rank in the top 20 (6+) in the March 2019 survey period, which covered February 28 through March 27.

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

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March 2019 PPM Analysis:
Public Radio News/Talk

| April 25, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Public radio news/talk is the focus of our second installment of a four-part series of detailed synopses of the March 2019 ratings period.

Breakouts shown here consist of data from public radio news/talk facilities that rank in the top 20 (6+) in any PPM-market during that February 28 through March 27-conducted sweep.

In addition to that particular ratings caveat, Nielsen Audio only releases audience estimates for stations subscribing to its services.

As a result, ratings stats in this analysis are limited to facilities paying that company for its information.

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March 2019 PPM Analysis:
The All-News Format

| April 24, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Our comprehensive four-part series of March 2019 ratings recaps commences with an overview of all-news stations.

The following scoreboards reflect data from such properties that appear in the top 20 (6+) in March 2019, a ratings period that covered February 28 – March 27.

Nielsen Audio releases audience estimates for facilities that subscribe to its services. As a result, ratings stats in this exclusive analysis are limited to stations paying that company for its data.

All but three stations listed here are owned by Entercom. The exceptions are iHeartMedia’s WBZ-AM, Boston (also listed in Providence); WTOP, Washington, DC (Hubbard); and KOMO, Seattle (Sinclair Broadcast Group).

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2019 NAB Show: Sound Bites from Sin City

| April 9, 2019

By Holland Cooke
Consultant

 

LAS VEGAS — 100,000+ of us from some 160 countries are swarming the mammoth Convention Center.  Clients I’m talking to here are upbeat.  If you’re in sessions I’m attending, I’m That Guy, in the back, typing feverishly.  Here’s what I’m hearing:

National Association of Broadcasters President & CEO Gordon Smith, opening the convention:

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February 2019 PPM Analysis: Commercial News/Talk (Part Two)

| April 2, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Yesterday’s column (Monday, 4/1) addressed the national big-picture performance of commercial, English-language news/talk stations in Nielsen Audio’s February 2019 survey period.

In a follow-up piece, we dissect the format on a more localized basis.

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February 2019 PPM Analysis: News/Talk

| April 1, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — A thorough analysis of commercial, English-language news/talk properties concludes our four-part series of February 2019 overviews.

Included are all commercial, English-language news/talk outlets (including their online stream, if applicable) that appeared in any of Nielsen Audio’s 48 PPM-markets (6+, February 2019).

Unless otherwise noted, information for each station and stream was factored into all of our highlighted charts.

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February 2019 PPM Analysis:
Classic Rock

| March 29, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — After having posted special feature February 2019 ratings overviews of sports talk stations (Wednesday, 3/27) and public radio news/talk outlets (yesterday, Thursday, 3/28), we turn our attention to classic rock.

This summary is comprised of PPM-market classic rockers that rank in the top 20 (6+) in the February 2019 ratings period, which covered January 31 – February 27.

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

Bottom-line matchup: The typical PPM-market classic rock station in February 2019 generally notches a 6+-share of 5.13 and finishes in sixth-place (#6.31), both stats exceeding what we previously noted in sports talk and public radio news/talk.

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February 2019 PPM Analysis:
Public Radio News/Talk

| March 28, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Our four-part series of all-encompassing synopses of the February 2019 ratings period continues with a focus on public radio news/talk stations.

Breakouts shown here consist of data from public radio news/talk facilities that rank in the top 20 (6+) in any PPM-market during the February 2019 sweep (January 31 – February 27).

In addition to that particular ratings caveat, Nielsen Audio only releases audience estimates for stations that subscribe to its services. Thus, ratings stats in this analysis are limited to facilities paying that company for its information.

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February 2019 PPM Analysis: Sports Talk

| March 27, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — The 2019 Major League Baseball season officially got underway last Wednesday (3/20) in Tokyo as the Seattle Mariners swept a two-game series against the Oakland A’s.

With that as a backdrop, our four-part series of comprehensive February 2019 PPM overviews launches with a look at sports talk, which has a letdown February when indexed against January 2019.

The following scoreboards are comprised of sports talk facilities that rank in the top 20 in any of the 48 PPM-markets (6+, February 2019).

Ratings information in this exclusive analysis is limited to sports talk properties that subscribe to Nielsen Audio’s audience estimates.

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PPM Analysis: January 2019’s Pacesetters

| March 8, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES —  It has become a clear-cut “given” that adult contemporary facilities that play continuous Christmas music from mid-November through late-December will (with rare exceptions) enjoy substantial success in Nielsen Audio’s “Holiday” ratings periods.

Several weeks ago, we confirmed that annual ratings tradition by detailing the magnitude of AC’s strength and which formats were most adversely impacted by the juggernaut that is this proven all-Christmas music strategy.

To be clear, adult contemporary doesn’t have an exclusive patent on all-Christmas music, but even several decades into this basic yet highly-rewarding phenomenon, AC remains the single most strident partisan.

When Christmas tunes were returned to storage, stations reverted to their regular format.

Now it’s time to examine how things shook out in the January 2019 ratings sweep (January 3 – 30) and see which formats/specific stations are in the lead (#1 and #2) positions in their respective PPM-markets.

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January 2019 PPM Analysis:
Major Movers

| March 6, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — In a special feature piece at about this time last month, we noted that – owing to a wildly popular programming strategy of playing wall-to-wall Christmas music from (roughly) Thanksgiving week through December 25 – Nielsen Audio’s “Holiday” survey period can be known for reflecting some especially noteworthy wobbles.

The same can certainly be said for the ratings company’s January sweeps when listening habits revert to pre-Christmas levels.

If, for example, you sensed there were copious Holiday” 2018 – January 2019 (6+) improvements of nine-tenths, your perception was exceptionally well-founded, as 29 stations posted such gains.

Additionally, 21 stations registered a +1.2, while another 21 a +1.1 (Holiday” 2018 – January 2019, 6+); the January 2019 ratings period covered January 3 – 30.

The following summarizes which formats benefitted the most from turning the calendar to January and which wished the “Holiday” sweep could have continued even longer. Gold star if you blurted out “adult contemporary” for the latter.

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January 2019 PPM Analysis: News/Talk

| March 4, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Our four-part series of January 2019 overviews wraps up with a comprehensive analysis of commercial, English-language news/talk properties.

Included are all commercial, English-language news/talk outlets (including their online stream, if applicable) that appeared in any of the 48 PPM-markets (6+, January 2019).

If Nielsen Audio listed a commercial, English-language news/talk station (or stream) in January 2019, it appears below and – unless otherwise noted – its information was factored into all of our highlighted charts.

Therefore, the only fine-print is “DNA,” meaning a station – or its stream – “Did Not Appear” (unlisted) in a particular survey period.

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January 2019 PPM Analysis: Rhythmic CHR

| March 1, 2019

By Mike Kinosian
Managing Editor
TALKERS

Our four-part series reviewing January 2019 ratings performances continues with a thorough examination of rhythmic CHR.

Earlier recaps addressed all-news (Wednesday, 2/27) and sports talk (yesterday, 2/28).

Our rhythmic CHR analysis is comprised of data from PPM-market facilities that rank in the top 20 (6+, January 2019).

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive rhythmic CHR breakdown are limited to stations that pay Nielsen Audio for its data.

The company’s January 2019 ratings period covered January 3 – 30.

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January 2019 PPM Analysis: Sports Talk

| February 28, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Our four-part series of comprehensive January 2019 PPM overviews continues with a look at sports talk.

The following scoreboards are comprised of sports talk facilities that rank in the top 20 in any of the 48 PPM-markets (6+, January 2019).

Given that Nielsen Audio only releases audience estimates for stations that subscribe to its services, ratings information in this exclusive analysis are limited to properties that pay that company for its data.

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January 2019 PPM Analysis: News

| February 27, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — An overview of news stations kicks off our all-encompassing four-part series of January 2019 ratings recaps – and – spoiler alert: The format had an outstanding January.

The following scoreboards reflect data from news properties that appear in the top 20 (6+) in January 2019, a ratings period that covered January 3 – 30.

Nielsen Audio releases audience estimates for facilities that subscribe to its services. As a result, ratings stats in this exclusive analysis are limited to stations paying that company for its data.

All but three stations listed here are owned by Entercom. The exceptions are iHeartMedia’s WBZ-AM, Boston (also listed in Providence); WTOP, Washington, DC (Hubbard); and KOMO, Seattle (Sinclair Broadcast Group).

Qualifying in the Baltimore report is Entercom’s WDCH, which airs a business news format.

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PPM Analysis: “Holiday” 2018’s
Top-Rated Stations

| February 13, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES —  We’ve witnessed it yet again:  The “Holiday” survey period hardly resembles the other 12 sweeps in a calendar year.

Nielsen Audio’s “Holiday” 2018 survey period covered December 6 (2018) – January 2 (2019) and – repeating a familiar theme – stations that played wall-to-wall Christmas music (up until December 25) reaped the benefits.

As usual, the overwhelming majority of those outlets are adult contemporary.

All the facts and figures are contained in this special report, including which formats were most adversely impacted in “Holiday” 2018.

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“Holiday” 2018 PPM Analysis: News/Talk

| February 4, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — A thorough analysis of commercial, English-language news/talk properties concludes our four-part series of “Holiday” 2018 PPM overviews.

All commercial, English-language news/talk outlets (including their online stream, if applicable) that appeared in any of the 48 PPM-markets (6+, “Holiday” 2018) are included – there are no ratings restrictions whatsoever.

Thus, if Nielsen Audio listed a commercial, English-language news/talk station (or stream) in “Holiday” 2018, it appears below and, unless otherwise noted, its information was factored into all of our highlighted charts.

The only fine-print is “DNA,” meaning a station – or its stream – “Did Not Appear” (unlisted) in a particular survey period.

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“Holiday” 2018 PPM Analysis: Adult Contemporary

| February 1, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — The third of four installments of our comprehensive look at “Holiday” 2018 overviews is for adult contemporary – the format that leads the way in the all-Christmas music programming strategy.

While stations from other formats engage in wall-to-wall Christmas music, adult contemporary was the originator and, by an overwhelming majority, it remains the most common proponent.

Full disclosure: Not every adult contemporary station listed here played all-Christmas music during the “Holiday” 2018 sweep and some ACs (14% of our sample) even register a December 2018 – “Holiday” 2018 decline.

Regardless if they programmed all-Christmas music roughly between Thanksgiving week and Christmas Day, all adult contemporary facilities that rank in the top 20 in a PPM-market (6+, “Holiday” 2018) comprise the following scoreboards in the industry’s most extensive overview of a “Holiday” ratings sweep.

Nielsen Audio only releases audience estimates for stations that subscribe to its services. Owing to that reason, ratings information in this “Holiday” 2018 report are limited to stations that pay Nielsen Audio for its data.

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“Holiday” 2018 PPM Analysis: Sports Talk

| January 31, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — As we head into Super Bowl Sunday, our four-part series of detailed “Holiday” 2018 PPM overviews continues with a look at sports talk.

The following scoreboards are comprised of sports talk facilities that rank in the top 20 in any of the 48 PPM-markets (6+, “Holiday” 2018).

Given that Nielsen Audio only releases audience estimates for stations that subscribe to its services, ratings information in this exclusive analysis are limited to properties that pay that company for its data.

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“Holiday” 2018 PPM Analysis: All-News

| January 30, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Our extensive four-part series of “Holiday” 2018 ratings recaps commences with an analysis of all-news properties.

The following scoreboards reflect data from all-news stations that appear in the top 20 (6+) in “Holiday” 2018, a ratings period that covered December 6 (2018) – January 2 (2019).

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. As a result, ratings stats in this exclusive overview are limited to stations paying that company for its data.

All but three stations listed here are owned by Entercom. The exceptions are iHeartMedia’s WBZ-AM, Boston (also listed in Providence); WTOP, Washington, DC (Hubbard); and KOMO, Seattle (Sinclair Broadcast Group).

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December 2018 PPM Analysis:
Contemporary Christian

| January 14, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Each month, we analyze PPM ratings performance of four different formats – three in the spoken-word arena and one music-intensive genre.

Having already posted December 2018 PPM overviews last week of all-news (Wednesday, 1/9); sports talk (Thursday, 1/10); and public radio news/talk (Friday, 1/11), we unveil our first-ever look at contemporary Christian.

As is the case with the three aforementioned spoken-word formats, the following scoreboards are comprised of contemporary Christian stations that rank in the top 20 in any of the 48 PPM-markets (6+, December 2018).

Given that Nielsen Audio only releases audience estimates for stations that subscribe to its services, ratings information in this exclusive analysis is limited to properties that pay that company for its data.

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December 2018 PPM Analysis:
Public Radio News/Talk

| January 11, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Our four-part series of extensive overviews of the December 2018 ratings period continues with a focus on stations under the public radio news/talk umbrella.

Breakouts shown here consist of data from public radio news/talk facilities that rank in the top 20 (6+) in any PPM-market during the December 2018 sweep (November 8 – December 5).

In addition to that particular ratings caveat, Nielsen Audio only releases audience estimates for stations that subscribe to its services. Thus, ratings stats in this analysis are limited to facilities paying that company for its information.

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December 2018 PPM Analysis:
Sports Talk

| January 10, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Our four-part series of detailed December 2018 PPM overviews continues with a look at sports talk; all-news was in the spotlight yesterday (Wednesday, 1/9).

The following scoreboards are comprised of sports talk facilities that rank in the top 20 in any of the 48 PPM-markets (6+, December 2018).

Given that Nielsen Audio only releases audience estimates for stations that subscribe to its services, ratings information in this exclusive analysis are limited to properties that pay that company for its data.

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December 2018 PPM Analysis: All-News

| January 9, 2019

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — An analysis of all-news properties begins our extensive four-part series of December 2018 ratings recaps.

The following scoreboards reflect data from all-news stations that appear in the top 20 (6+) in December 2018, a ratings period that covered November 8 – December 5.

All but three stations listed here are owned by Entercom. The exceptions are iHeartMedia’s WBZ-AM, Boston (also listed in Providence); WTOP, Washington, DC (Hubbard); and KOMO, Seattle (Sinclair Broadcast Group).

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. As a result, ratings stats in this exclusive overview are limited to stations paying that company for its data.

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“We’re Number One!” … and Runners-Up

| December 17, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — For our final scoreboard of 2018, we offer a hat-tip to stations that finished first or second in the November 2018 sweep, which covered October 11 through November 7.

In addition to giving these stations their due recognition, it will be interesting to see how things will shift in the December 2018 survey period (November 8 – December 5), when a number of FM music stations suspended their customary format to play wall-to-wall Christmas music.

Watch this space for that analysis at roughly the same time next month.

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November 2018 PPM Analysis:
Strongest News/Talk Markets

| December 12, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Our most extensive news/talk analysis was posted yesterday (Tuesday, 12/11).

As a follow-up, we have ranked the strongest news/talk markets, according to 6+-share in the November 2018 sweep, which concluded (11/7) one day after the much ballyhooed mid-term elections (11/6).

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November 2018 PPM Analysis: News/Talk

| December 11, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Our four-part series of detailed November 2018 PPM overviews concludes with a look at commercial, English-language news/talk.

It had been frequently stated that the 2018 mid-term elections (on November 6) would perhaps be the most important in our lifetime – if not in the country’s history.

Any hyperbole notwithstanding, such statements play right into news/talk’s wheelhouse. Therefore, for a variety of reasons, the format’s month-to-month (October 2018 – November 2018) and year-to-year (November 2017 – November 2018) results were even more highly anticipated than usual.

Concurrent with the critically important nature of the November 2018 sweep, which covered October 11 through November 7, the following constitutes our most thorough overview and analysis of any format to date as there are no ratings restrictions whatsoever.

All commercial, English-language news/talk outlets (including their online stream, when applicable) that appeared in any of the 48 PPM-markets are included (6+, November 2018).

If Nielsen Audio listed a commercial, English-language news/talk station (or stream) in November 2018, it appears below and its information was factored into all of our highlighted charts, if applicable.

Thus, the only fine-print is for “DNA,” meaning a station or its stream “Did Not Appear” (was unlisted) in a particular survey period.

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November 2018 PPM Analysis:
Urban Contemporary

| December 10, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Having already posted November 2018 PPM overviews of all-news (last Thursday, 12/6) and sports talk (last Friday, 12/7), we turn our attention to urban contemporary.

Our four-part series will conclude tomorrow (Tuesday, 12/11) with a thorough look at news/talk.

Meanwhile though, the following scoreboards are comprised of urban contemporary stations that rank in the top 20 in any of the 48 PPM-markets (6+, November 2018).

Given that Nielsen Audio only releases audience estimates for stations that subscribe to its services, ratings information in this exclusive analysis are limited to properties that pay that company for its data.

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November 2018 PPM Analysis: Sports Talk

| December 7, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Our four-part series of detailed November 2018 PPM overviews continues with a look at sports talk; all-news was in the spotlight yesterday (Thursday, 12/6).

The following scoreboards are comprised of sports talk facilities that rank in the top 20 in any of the 48 PPM-markets (6+, November 2018).

Given that Nielsen Audio only releases audience estimates for stations that subscribe to its services, ratings information in this exclusive analysis are limited to properties that pay that company for its data.

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November 2018 PPM Analysis: All-News

| December 6, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES —  Our four-part series of November 2018 ratings recaps begins with an analysis of all-news properties.

The following scoreboards reflect data from all-news stations that appear in the top 20 (6+) in November 2018, a ratings period that covered October 11 – November 7.

Among qualifying all-news facilities, approximately three of every five are either up or even month-to-month (60%, October 2018 – November 2018, 6+).

All but three stations listed here are owned by Entercom. The exceptions are iHeartMedia’s WBZ-AM, Boston (also listed in Providence); WTOP, Washington, DC (Hubbard); and KOMO, Seattle (Sinclair Broadcast Group).

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. As a result, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

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October 2018 PPM Analysis: News/Talk

| November 12, 2018

By Mike Kinosian
Managing Editor
TALKERS

Los Angeles – Our four-part special feature summary of October 2018 ratings overviews concludes with news/talk.

In order to be included in this analysis, a PPM-market (commercial, English-language) news/talk facility had to chalk up at least a .5 (6+) in the October 2018 ratings period, which covered September 13 – October 10.

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive overview are limited to stations that pay Nielsen Audio for its data.

Spoiler Alert: It certainly appears that the news/talk format was buoyed in October 2018 by the mid-term elections, as it was difficult to find many commercial news/talkers that weren’t either up or steady (6+) from September 2018.

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October 2018 PPM Analysis: Country

| November 9, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Following extensive October 2018 overviews of public radio news/talk and Major League Baseball flagships, we turn our attention to stations in the country format; waiting on deck is our thorough examination of (commercial) news/talk.

Breakouts shown here consist of data from country-formatted properties that rank in the top 20 in any PPM-market (6+, October 2018).

Over and above that particular ratings caveat, Nielsen Audio only releases audience estimates for stations that subscribe to its services. Thus, ratings stats in this analysis are limited to facilities that pay Nielsen Audio for its data.

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October 2018 PPM Analysis:
Major League Baseball Flagships

| November 8, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — This is our third and final check this year on Major League Baseball radio flagships.

The following scoreboards are for an MLB team’s English-language, Nielsen Audio subscribing key station during the October 2018 sweep.

While some MLB teams have an AM and FM flagship and/or an emergency alternative (backup), we only show one “designated hitter” per team.

Mirroring the one-station-per-team model, MLB flagships listed here have ratings data from one Nielsen Audio metro.

Specifically, information for the flagships of the Mets (WOR) and Yankees (WFAN) is limited to their home market of New York City, even though they may appear in Nassau-Suffolk (Long Island) and/or Middlesex-Somerset-Union.

Key stations for the two Bay Area teams – the San Francisco Giants (KNBR) and Oakland A’s (KGMZ) – have San Francisco ratings info only here – nothing from San Jose.

The primary flagship for the Los Angeles Angels, KLAA, is unlisted (October 2018) in both the Los Angeles and Riverside-San Bernardino-Ontario reports. Therefore, “NA” (“Not Available”) is displayed next to KLAA throughout this entire overview.

No ratings information is shown for the flagship for the American League East’s Toronto Blue Jays (CJCL).

Data cited here is full-week, Monday – Sunday, 6:00 am – 12:00 midnight (6+), so it is not limited to any specific day-part.

With that out of the way, it’s time to throw out the first pitch.

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October 2018 PPM Analysis: Public Radio News/Talk

| November 7, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — We begin our four-part series of extensive overviews of the October 2018 ratings period by focusing on public radio news/talk.

Breakouts shown here consist of data from public radio news/talk facilities that rank in the top 20 (6+) in any PPM-market during the October 2018 sweep (September 13 – October 10).

In addition to that particular ratings caveat, Nielsen Audio only releases audience estimates for stations that subscribe to its services. Thus, ratings stats in this analysis are limited to facilities paying that company for its information.

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September 2018 PPM Analysis: News/Talk

| October 16, 2018

By Mike Kinosian
Managing Editor
TALKERS

Los Angeles – The fourth and final installment of our special feature summary of September 2018 ratings overviews deals with (commercial, English-language) news/talk outlets.

All-news was addressed last Thursday (10/11); sports talk last Friday (10/12); and hot AC yesterday (10/15).

In order to be included in this analysis, a PPM-market (commercial, English-language) news/talk facility had to chalk up at least a .5 (6+) in the September 2018 ratings period, which covered August 16  – September 12.

Added this month to the news/talk overview is a chart detailing the format’s strongest-to-softest PPM-markets by 6+ AQH share.

Nielsen Audio releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive overview are limited to stations that pay Nielsen Audio for its data.

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September 2018 PPM Analysis: Hot AC

| October 15, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Following two extensive September 2018 spoken-word arena-focused overviews last week (all-news, Thursday, 10/11 and sports talk Friday, 10/12), we turn our attention to hot AC. Waiting on deck is our thorough examination of news/talk.

Breakouts shown here consist of data from hot ACs that rank in the top 20 in any PPM market (6+, September 2018).

Over and above that particular ratings caveat, Nielsen Audio only releases audience estimates for stations that subscribe to its services. Thus, ratings stats in this analysis are limited to facilities that pay Nielsen Audio for its data.

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September 2018 PPM Analysis:
Sports Talk

| October 12, 2018

By Mike Kinosian,
Managing Editor
TALKERS

LOS ANGELES — Our four-part series of detailed September 2018 PPM overviews continues with a look at sports talk; all-news was in the spotlight yesterday (Thursday, 10/11).

The following scoreboards are comprised of sports talk facilities that rank in the top 20 in any of the 48 PPM-markets (6+, September 2018).

Given that Nielsen Audio only releases audience estimates for stations that subscribe to its services, ratings information in this exclusive analysis are limited to properties that pay that company for its data.

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September 2018 PPM Analysis: All-News

| October 11, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES —  A review of all-news properties initiates our four-part series of September 2018 ratings recaps.

The following scoreboards reflect data from all-news stations that appear in the top 20 (6+) in September 2018, a ratings period that covered August 16 – September 12.

Among qualifying all-news properties, approximately seven of ten are either up or even month-to-month (71%, August 2018 – September 2018, 6+).

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. As a result, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

While the vast majority of outlets on this particular panel program news around-the-clock, a few run talk blocks in addition to their news commitment, making them genuine news – talk hybrids.

All but three facilities listed here are owned by Entercom. The exceptions are iHeartMedia’s WBZ-AM, Boston (also listed in Providence); WTOP, Washington, DC (Hubbard); and KOMO, Seattle (Sinclair Broadcast Group).

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Seen & Heard at the Radio Show – Day 3

| September 28, 2018

By Jeff McKay
Special Features Correspondent
TALKERS magazine

 

ORLANDO — The 2018 RAB/NAB Radio Show in Orlando culminated in the annual Marconi Radio Awards Dinner and Cox Media Group was a big winner with Houston’s KKBQ-FM named “Legendary Station of the Year,” Joe Kelley of WDBO-FM in Orlando as “Large Market Personality of the Year,” Atlanta’s WSB-AM receiving “Major Market Station of the Year” and WDBO in Orlando taking home “Large Market Station of the Year.”

In the halls of the Hilton Bonnet Creek, at the seminars and in the Marketplace, everyone was talking about the Senate hearings for Supreme Court nominee Brett Kavanaugh.  But when the talk returned to radio, there were interesting discussions about such topics as tracking media exposure over multiple platforms and if or when deregulation would happen.

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Seen & Heard at NAB: Day 2

| September 27, 2018

By Jeff McKay
Special Features Correspondent
TALKERS magazine

 

ORLANDO — Thursdays are always a busy day at the NAB Radio Show that begins with the Advertiser Breakfast and culminates in the Marconi Radio Awards Dinner in the evening.  The talk of the NAB for many has turned from radio to Capitol Hill thanks to the extraordinary events surrounding the Senate Judiciary hearings for Brett Kavanaugh, but radio chatter today at the Marketplace and in the Hilton halls centers on monetizing podcasting, the state of radio, where news/talk is heading, and how the connected car could change radio.

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Seen and Heard at 2018 Radio Show – Day 1

| September 26, 2018

By Jeff McKay
Special Features Correspondent
TALKERS magazine

 

ORLANDO — The NAB here in Orlando has begun with a focus in the seminar rooms on topics including the state of radio today, what the future brings, advertising, and a marketplace of companies highlighting the latest products and technology.  However, in the halls of the Hilton — home to the show this year — a big topic is digital and how to properly market and capitalize on new technologies…and of course the news of the proposed SiriusXM–Pandora merger!

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Echo for Your Car

| September 24, 2018

By Holland Cooke
Media Consultant

 

BLOCK ISLAND, RI — Introducing Echo Auto, “The first Echo for your car.”
List price: $49.99 – and just $24.99 with free shipping to gazillions of Amazon Prime members who can ask Alexa to play your station’s stream — or to simply ask for a song, and hear it without you.

While AM/FM broadcasters cope with new-tech dashboards that already make stations hard to find, Amazon describes a new smart speaker that:

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August 2018 PPM Analysis: Mainstream CHR

| September 18, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — A thorough examination of mainstream CHR wraps up our four-part series reviewing August 2018 ratings performances.

Earlier recaps addressed all-news (last Thursday, 9/13); public radio news/talk (last Friday, 9/14); and sports talk (yesterday, 9/17).

As was the case with those other three overviews, our mainstream CHR analysis is comprised of data from PPM-market facilities that rank in the top 20 (6+, August 2018).

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive mainstream CHR breakdown are limited to stations that pay Nielsen Audio for its data.

The company’s August 2018 ratings period covered July 19 – August 15.

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August 2018 PPM Analysis: Sports Talk

| September 17, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Our four-part series of detailed August 2018 PPM overviews continues with a look at sports talk.

The following scoreboards are comprised of sports talk facilities that rank in the top 20 in any of the 48 PPM-markets (6+, August 2018).

Given that Nielsen Audio only releases audience estimates for stations that subscribe to its services, ratings information in this exclusive analysis are limited to properties that pay that company for its data.

Spoiler alert: The format enjoys a stellar July 2018 – August 2018 performance and nearly as strong August 2017 – August 2018 showing.

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August 2018 PPM Analysis:
Public Radio News/Talk

| September 14, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — The second of our four-part series of extensive overviews of the August 2018 ratings period addresses public radio news/talk; we examined all-news outlets yesterday (Wednesday, 9/13).

Breakouts shown here consist of data from public radio news/talk facilities that rank in the top 20 (6+) in any PPM-market during the August 2018 sweep.

In addition to that particular ratings caveat, Nielsen Audio only releases audience estimates for stations that subscribe to its services. Thus, ratings stats in this analysis are limited to facilities that pay the company for its information.

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August 2018 PPM Analysis: All-News

| September 13, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Our four-part series of August 2018 ratings recaps commences with a review of all-news properties.

The following scoreboards reflect data from all-news stations that appear in the top 20 (6+) in August 2018, a ratings period that covered July 19 – August 15.

Among qualifying all-news properties, one of every four is even month-to-month (25%, July 2018 – August 2018, 6+).

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. As a result, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

While the vast majority of outlets on this particular panel program news around-the-clock, a few run talk blocks in addition to their news commitment, making them genuine news – talk hybrids.

All but four facilities listed here are owned by Entercom. The exceptions are WBZ-AM, Boston (also listed in Providence) and KFBK, Sacramento (both iHeartMedia); WTOP, Washington, DC (Hubbard); and KOMO, Seattle (Sinclair Broadcast Group).

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July 2018 PPM Analysis: News/Talk

| August 23, 2018

By Mike Kinosian
Managing Editor
TALKERS

Los Angeles – The fourth and final installment of our special feature summary of July 2018 ratings overviews deals with (commercial, English-language) news/talk outlets.

All-news was addressed Monday (8/20); MLB flagships the following day (Tuesday, 8/21); and we highlighted adult hits yesterday (Wednesday, 8/22).

Ratings criteria for PPM-market (commercial, English-language) news/talk facilities is at least a .5 (6+) in the July 2018 ratings period, which covered June 21  – July 18; eligibility to appear on our all-news and adult hits analyses is based on a top 20 finish (6+, July 2018).

Nielsen Audio releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive overview are limited to stations that pay Nielsen Audio for its data.

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July 2018 PPM Analysis: Adult Hits

| August 22, 2018

By Mike Kinosian
Managing Editor
TALKERS

 LOS ANGELES — Our four-part series of July 2018 ratings overviews continues with an in-depth examination of adult hits.

Previously posted were similar July 2018 ratings summaries for all-news operations (Monday, 8/20) and MLB flagships (yesterday, 8/21).

This analysis of adult hits stations is comprised of PPM-market facilities that rank in the top 20 (6+) in the July 2018 sweep, a ratings period that covered June 21 through July 18.

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. For that reason, ratings stats and information in the following charts are limited to stations that pay Nielsen Audio for its data.

Bottom-line: When indexed against all-news and MLB flagships, the roughly two-dozen qualifying PPM-market adult hits properties in our sample claim the strongest 6+-share (5.55) and best average 6+-rank (#5.71), easily outdistancing all-news (4.34/#8.33) and MLB flagships (3.77/#13.03).

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July 2018 PPM Analysis: Major League Baseball Flagships

| August 21, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — The July 2018 survey period, which covered June 21 – July 18, is as close to the midway point of the 162-game Major League Baseball schedule as we could get for our second check this year on MLB radio flagships.

The following scoreboards are for an MLB team’s English-language, Nielsen Audio subscribing key station during the July sweep.

While some MLB teams have an AM and FM flagship and/or an emergency alternative (backup), we only show one “designated hitter” per team.

Mirroring the one-station-per-team model, MLB flagships listed here have ratings data from one Nielsen Audio metro.

Specifically, information for the flagships of the Mets (WOR) and Yankees (WFAN) is limited to their home market of New York City, even though they may appear in Nassau-Suffolk (Long Island) and/or Middlesex-Somerset-Union.

Key stations for the two Bay Area teams – the San Francisco Giants (KNBR) and Oakland A’s (KGMZ) – have San Francisco ratings info only here – nothing from San Jose.

Things though get especially tricky for ratings stats of the primary flagship for the Los Angeles Angels, as KLAA is unlisted (July 2018) in both the Los Angeles and Riverside-San Bernardino-Ontario reports. Therefore, “NA” (Not Available) is frequently displayed next to KLAA throughout this entire overview.

No ratings information is shown for the flagship for the American League East’s Toronto Blue Jays (CJCL).

Data cited here is full-week, Monday – Sunday, 6:00 am – 12:00 midnight (6+), so it is not limited to any specific day-part.

With those disclaimers out of the way, it’s time to “play ball.”

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July 2018 PPM Analysis: All-News

| August 20, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — All-news properties take center stage as we begin our four-part series of July 2018 ratings recaps.

The following scoreboards reflect data from all-news stations that appear in the top 20 (6+) in July 2018, a ratings period that covered June 21 – July 18.

Among qualifying all-news properties, only of every five is up month to month (20%, June 2018 – July 2018, 6+), while roughly one in three (36%) shows a July 2017 – July 2018 increase.

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. As a result, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

While the vast majority of outlets on this particular panel program news around-the-clock, a few run talk blocks in addition to their news committment, making them genuine news – talk hybrids.

All but four facilities listed here are owned by Entercom. The exceptions are WBZ-AM, Boston and KFBK, Sacramento (both iHeartMedia); WTOP, Washington, DC (Hubbard); and KOMO, Seattle (Sinclair Broadcast Group).

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June 2018 PPM Analysis: News/Talk

| July 23, 2018

By Mike Kinosian
Managing Editor
TALKERS

Los Angeles – The fourth and final installment of our special feature summary of June 2018 ratings overviews deals with (commercial, English language) news/talk outlets.

Sports talk was addressed last Wednesday (7/18); public radio news/talk the following day (Thursday, 7/19); and we highlighted alternative last Friday (7/20).

Ratings criteria for PPM-market commercial news/talk facilities is at least a .5 (6+) in the June 2018 ratings period, which covered May 24 – June 20. By contrast, eligibility to appear on the above-stated other three genres is based on a top 20 finish (6+, June 2018).

Nielsen Audio releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive overview are limited to stations that pay Nielsen Audio for its data.

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June 2018 PPM Analysis: Alternative

| July 20, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Having already posted thorough June 2018 ratings overviews for sports talk (Wednesday, 7/18) and public radio news/talk (yesterday, 7/19), we turn our attention to a similar analysis for alternative – occasionally referred to as “modern rock.”

The following scoreboards are comprised of alternative-formatted facilities that rank in the top 20 in any PPM-market (6+, June 2018).

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive analysis are limited to stations that pay that company for its data.

Bottom-line comparison: Among the three genres we’ve addressed so far, public radio news/talk has the best June 2018 market rank (#11.35, 6+) and highest June 2018 market share (3.48, 6+); alternative is second in both categories (#13.38/3.02, 6+), while sports talk is third (#13.38/2.64, 6+).

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June 2018 PPM Analysis: Public Radio News/Talk

| July 19, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — The second of our four-part series of extensive overviews of the June 2018 ratings period addresses “public” stations whose primary focus is news/talk; we examined sports talk yesterday (Wednesday, 7/18).

Breakouts shown here consist of data from public news/talk facilities that rank in the top 20 (6+) in any PPM-market during the June 2018 sweep, which covered May 24 – June 20.

Over and above that particular ratings caveat, Nielsen Audio only releases audience estimates for stations that subscribe to its services. Thus, ratings stats in this analysis are limited to facilities that pay the company for its information.

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June 2018 PPM Analysis: Sports Talk

| July 18, 2018

By Mike Kinosian,
Managing Editor
TALKERS

LOS ANGELES — Sports talk launches our four-part series of detailed June 2018 PPM overviews.

Spoiler alert: The format enjoys far better June 2017 – June 2018 results than its month-to-month (May 2018 – June 2018) performance.

The following scoreboards are comprised of sports talk facilities that rank in the top 20 in any of the 48 PPM-markets (6+, June 2018).

Given that Nielsen Audio only releases audience estimates for stations that subscribe to its services, ratings information in this exclusive analysis are limited to properties that pay that company for its data.

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Ex-“stream”-ly Enlightening Net Results

| July 2, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — A little over three weeks ago (6/8) in New York City, an uncommonly tight-knit community gathered for “TALKERS 2018,” making it the 21st chapter of talk media’s longest-running and most relevant national convention.

Panel discussions and gathering-area locations alike were abuzz with optimism about spoken-word formats and recent ratings success stories.

There was justifiable reason for the palpable upbeat “Full Speed Ahead!” attitude pervasive at this year’s confab, especially given that literally within 72 hours after founder/publisher Michael Harrison gaveled the seminar to adjournment, May 2018 PPM results were released.

Five news/talk outlets chalked up top-two results (6+): WSB-AM Atlanta (7.5, #1); KMOX, St. Louis (8.3, #1); WOKV, Jacksonville (9.3, #1); WISN, Milwaukee (7.7,  #2); and WKXW, Middlesex-Somerset-Union (6.0, #2).

An equal number of news properties finished no lower than second as well (6+): WTOP, Washington, DC (9.7, #1); WBBM-AM, Chicago (4.9, #2); KCBS-AM, San Francisco (5.4, #2); news – talk hybrid KFBK, Sacramento (6.7, #2); and KCBS-AM, San Jose (6.4, #2).

A half-dozen sports talk representatives placed in the top five (6+), including WFAN, Long Island (4.7, #3); KDKA-FM, Pittsburgh (7.4, #3); WFAN, New York (4.7, #5); WIP, Philadelphia (6.1, #5); WBZ-FM, Boston (5.7, #5); and WXYT-FM, Detroit (5.3, #5).

The May 2018 sweep included six instances of public news/talkers being (6+) pacesetters in their respective markets: KQED, San Francisco (8.1, #1); KPBS, San Diego (6.4, #1); KCFR, Denver (6.0, #1); KOPB, Portland (8.0, #1); KUT, Austin (8.2, #1); and KQED, San Jose (6.9, #1).

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May 2018 PPM Analysis: Urban AC

| June 25, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Each month, we focus on three spoken-word genres and one music-intensive format.

In our fourth and final installment of May 2018 ratings overviews, urban AC takes center stage representing that latter category.

Previous special feature analyses of the most recent PPM sweep dealt with all-news (last Wednesday, 6/20); sports talk (Thursday, 6/21); and public news/talk (Friday, 6/22).

This summary is comprised of PPM-market urban ACs that rank in the top 20 (6+, May 2018).

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

Bottom-line matchups: The typical PPM-market urban AC meeting the above-stated criteria registers a May 2018 6+-share of 5.47, the best among the four genres we examined from that ratings period; the runner-up is all-news (4.41, 6+).

Additionally, it is customary for a qualifying urban AC to rank seventh (#7.16, 6+), which is the strongest of these four categories with all-news (#8.62, 6+) again placing second-best.

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May 2018 PPM Analysis:
Public News/Talk

| June 22, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — The third of our four-part series of extensive overviews of the May 2018 sweep looks at public stations whose primary focus is news/talk.

Breakouts shown here consist of data from public news/talk facilities that rank in the top 20 (6+) in any PPM market during the May 2018 ratings period, which covered April 26 – May 23.

Over and above that particular ratings caveat, Nielsen Audio only releases audience estimates for stations that subscribe to its services. Thus, ratings stats in this analysis are limited to facilities that pay the company for its information.

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May 2018 PPM Analysis: Sports Talk

| June 21, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Our four-part series of detailed May 2018 PPM overviews continues with sports talk; an analysis of all-news operations was posted yesterday (Wednesday, 6/20).

The following scoreboards are comprised of sports talk facilities that rank in the top 20 (6+) in any of the 48 PPM-markets for the May 2018 survey period, which covered April 26 – May 23.

Given that Nielsen Audio only releases audience estimates for stations that subscribe to its services, ratings information in this exclusive analysis are limited to properties that pay that company for its data.

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May 2018 PPM Analysis: All-News

| June 20, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Our four-part series of May 2018 ratings recaps commences with an overview of all-news properties.

The following scoreboards reflect data from all-news stations that appeared in the top 20 (6+) in May 2018, a ratings period that covered April 26 – May 23.

Among qualifying all-news properties, May 2018’s average market share is off slightly from April 2018 (4.53 – 4.41, 6+); however, the (6+) market rank improves from #8.75 to #8.62.

A whopping 93.75% of our panel was down or flat (March – April, 6+), but the format bounces back (April – May), as 62.5% are either down or flat.

May 2017 – May 2018 stats for all-news outlets are extremely consistent with comparable April 2017 – April 2018 figures.

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. As a result, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

While the vast majority of outlets on this particular panel program news around-the-clock, a few run talk blocks (in addition to their news commitment), making them genuine news – talk hybrids.

All but four properties listed here are owned by Entercom. The exceptions are WBZ-AM, Boston and KFBK, Sacramento (both iHeartMedia); WTOP, Washington, DC (Hubbard); and KOMO, Seattle (Sinclair Broadcast Group).

Appearing in the Baltimore report, Bloomberg-operated WDCH airs a business news format.

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April 2018 PPM Analysis: News/Talk

| May 29, 2018

By Mike Kinosian 
Managing Editor
TALKERS

Los Angeles – The fourth and final installment of our special feature summary of April 2018 ratings overviews deals with (commercial, English language) news/talk outlets.

All-news was addressed last Wednesday (5/23); Major League Baseball flagships the following day (Thursday, 5/24); and we highlighted classic hits-oldies last Friday (5/25).

Ratings criteria for PPM-market commercial news/talk facilities is at least a .5 (6+) in the April 2018 ratings period, which covered March 29 – April 25. By contrast, eligibility to appear on the all-news and classic hits-oldies panels is based on a top 20 finish (6+, April 2018); there is no (6+) threshold for the MLB flagships.

Nielsen Audio releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive overview are limited to stations that pay Nielsen Audio for its data.

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April 2018 PPM Analysis:
Classic Hits-Oldies

| May 25, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — The first two installments of this four-part special feature series of April 2018 ratings overviews dealt with spoken-word formats. Specifically, an all-news overview was posted Wednesday (5/23) and our analysis of Major League Baseball flagships (all of which are either sports talkers or news/talk) appeared yesterday (5/24). On deck Monday is the comprehensive look at news/talk.

Right now though our attention is on classic hits-oldies, with this summary comprised of PPM-market facilities that rank in the top 20 (6+, April 2018).

Bottom-line matchup: In April 2018, the typical PPM-market classic hits-oldies station generally notches a 6+-share of 5.13 and finishes #6.33. Those (6+) rank and share stats are better than both all-news (4.53/#8.75) and our particular panel of MLB flagships (3.98/#12.39).

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

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April 2018 PPM Analysis: Major League Baseball Flagships

| May 24, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Proven to be an extremely popular feature over the years, our analysis of Major League Baseball flagships is accompanied by its share of caveats and our first such 2018 ratings synopsis is no exception.

The following April 2018 scoreboards are for an MLB team’s English-language, Nielsen Audio subscribing key station.

It is not uncommon for an MLB team to have an AM and FM flagship and/or an emergency alternative (backup); however, we are not showing multiple stations for a team.

Rather, there is only one “Designated Hitter” per team.

Mirroring the one-station-per-team model, MLB flagships listed here have ratings data from one Nielsen Audio metro.

Specifically, information for the flagships of the Mets (WOR) and Yankees (WFAN) is limited to their home market – New York City – even though they may appear as well in Nassau-Suffolk (Long Island) and Middlesex-Somerset-Union.

Key stations for the two Bay Area teams – the San Francisco Giants (KNBR) and Oakland A’s (KGMZ) – have San Francisco ratings info only (not San Jose).

Things though admittedly get especially thorny for ratings stats of the primary flagship for the Los Angeles Angels, as KLAA is unlisted (April 2018) in both the Los Angeles and Riverside-San Bernardino-Ontario reports. Therefore, “NA” (Not Available) is frequently displayed next to KLAA throughout this entire overview.

Tribune Media news/talk WGN succeeds Cumulus Media-owned news/talk WLS-AM as the flagship of the Chicago White Sox. In 2014, WGN concluded a 56-year run as radio home of the cross-town Cubs.

In its first year as the San Diego Padres’ principal radio outlet, Entercom sports talk KWFN “97.3 The Fan” was CHR KEGY “Energy 97.3” up until early-May (2018).

No ratings information is shown for the flagship for the American League East’s Toronto Blue Jays (CJCL).

Data cited here is full-week, Monday-Sunday, 6:00 am – 12:00 midnight (6+) – it is not limited to any specific day-part.

With the extensive fine print concluded, it’s time to throw out the first pitch for this exclusive April 2018 TALKERS overview of MLB flagships – “Play Ball!”

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April 2018 PPM Analysis: All-News

| May 23, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — An overview of all-news properties launches our four-part series of April 2018 ratings recaps.

The following scoreboards reflect data from all-news stations that appeared in the top 20 (6+) in April 2018, a ratings period that covered March 29 – April 25 – and one that was not especially kind to this particular format.

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. As a result, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

While the vast majority of outlets on this particular panel program news around-the-clock, a few run talk blocks (in addition to their news commitment), making them genuine news – talk hybrids.

All but four properties listed here are owned by Entercom. The exceptions are WBZ-AM, Boston and KFBK, Sacramento (both iHeartMedia); WTOP, Washington, DC (Hubbard); and KOMO, Seattle (Sinclair Broadcast Group).

Appearing in the Baltimore report, Bloomberg-operated WDCH airs a business news format.

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March 2018 PPM Analysis: News/Talk

| April 30, 2018

By Mike Kinosian
Managing Editor
TALKERS

The fourth and final installment of our special feature summary of March 2018 ratings overviews deals with (commercial, English language) news/talk outlets.

All-news was addressed last Wednesday (4/25); public news/talk the following day (Thursday, 4/26); and we highlighted mainstream rock last Friday (4/27).

The ratings criteria for PPM-market commercial news/talk facilities is at least a .5 (6+) in the March 2018 ratings period, which covered March 1 – 28. By contrast, eligibility to appear on the all-news; public news/talk; and rock panels is based on a top 20 finish (6+, March 2018).

Nielsen Audio releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive overview are limited to stations that pay Nielsen Audio for its data.

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March 2018 PPM Analysis:
Mainstream Rock

| April 27, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Earlier this week, we reviewed March 2018 ratings performances of two spoken-word formats – all-news (Wednesday, 4/25) and public news/talk yesterday (Thursday, 4/26).

We now shift our attention to mainstream rock for the same March 2018 ratings period, which covered March 1 – 28.

Mirroring the two aforementioned summaries, this mainstream rock overview is comprised of PPM-market facilities that rank in the top 20 (6+, March 2018).

It is typical for PPM-market rock stations meeting March 2018 ratings criteria to rank ninth/tenth (#9.59, 6+) with an AQH of 4.18 (6+).

For comparison purposes, it is common in March 2018 that eligible all-news outlets rank seventh/eighth (#7.64) with a 6+-AQH share of 4.79; corresponding 6+ stats for public news/talk qualifiers are #10.92/3.74.

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

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March 2018 PPM Analysis: Public News/Talk

| April 26, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Our extensive overview of the March 2018 sweep continues with a look at public stations whose primary focus is news/talk.

Yesterday’s analysis was of all-news stations (Wednesday, 4/25).

Breakouts shown here consist of data from public news/talkers that rank in the top 20 in any PPM market (6+, March 2018).

Over and above that particular ratings caveat, Nielsen Audio only releases audience estimates for stations that subscribe to its services. Thus, ratings stats in this analysis are limited to facilities that pay the company for its information.

Bottom line: Whereas the typical qualifying PPM-market all-news station ranks #7.64 with a 4.79 AQH-share (March 2018, 6+), its public news/talk colleague is #10.92/3.74 (6+).

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March 2018 PPM Analysis: All-News

| April 25, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Our four-part series of March 2018 ratings recaps begins with an overview of all-news properties.

The following scoreboards reflect data from all-news stations that appeared in the top 20 (6+) in March 2018, a ratings period that covered March 1- 28.

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. As a result, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

All but four stations listed here are owned by Entercom. The exceptions are WBZ-AM, Boston and KFBK, Sacramento (both iHeartMedia); WTOP, Washington, DC (Hubbard); and KOMO, Seattle (Sinclair Broadcast Group).

While the vast majority of stations on this particular panel program news around-the-clock, a few run talk blocks (in addition to their news commitment), making them genuine news – talk hybrids.

Appearing in the Baltimore report, Bloomberg-operated WDCH airs a business news format.

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NAB2018: Radio. Always on. Always in Range.

| April 9, 2018

By Holland Cooke
Media Consultant

 

LAS VEGAS — Among pep-talk signage here: “Radio has historically defined the in-car experience.  Now, radio can define any experience on the go, regardless of location.”

Nowhere did that ring truer than in the Digital Futures session on Sunday morning…packed, even after Saturday night in Vegas…

Newspapers are playing radio.

“Newspapers are struggling” isn’t news, but Mike Barthel from Pew Research told us just how badly.  USA newspaper ad revenue was near $50 billion in 2000, now it’s fallen to $18 billion and change.  Of all interloper media, newspapers make a greater percentage of their haul from digital, 29%; compared to local TV, which realizes 4-5% of its ad revenue from digital.

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February 2018 PPM Analysis: News/Talk

| April 2, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Our extensive four-part special feature summary of February 2018 ratings overviews concludes with commercial, English language news/talk outlets.

Sports talk facilities were highlighted last Wednesday (3/28); public news/talk on Thursday (3/29); and classic rock last Friday (3/30).

To be included in this summary, a PPM-market commercial, English language news/talker needs to register at least a .5 (6+) in the February 2018 ratings period, which covered February 1 – 28.

The ratings requirement for sports talk, public news/talk, and classic rock is a top-twenty finish (6+) in any PPM-market.

Albeit the methodology used is different among the genres, however, for comparison purposes, a commercial news/talk station in our February 2018 sample usually has a Monday-Sunday (6+) average-quarter-hour share of 3.24 and ranks fourteenth (#14.35), whereas a public news/talk outlet is 3.86/#10.61 (6+), and a representative qualifying sports/talk property is 2.64 #14.17 (6+).

Nielsen Audio releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive overview are limited to stations that pay Nielsen Audio for its data.

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February 2018 PPM Analysis:
Classic Rock

| March 30, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — After having posted special feature February 2018 ratings overviews of sports talk stations (Wednesday, 3/28) and public news/talk outlets (yesterday, Thursday, 3/29), we turn our attention to classic rock.

This summary is comprised of PPM-market classic rockers that rank in the top 20 (6+) in the February 2018 ratings period, which covered February 1 – February 28.

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

Bottom-line matchup: The typical PPM-market classic rock station in February 2018 generally notches a 6+-share of 4.98 and finishes in sixth/seventh place (#6.54), stats exceeding what we noted in sports talk and public news/talk.

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February 2018 PPM Analysis:
Public News/Talk

| March 29, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — As a follow-up to yesterday’s analysis of sports talk (Wednesday, 3/28), we carry on our extensive overview of the February 2018 sweep with a look at public-owned stations whose primary focus is news/talk.

Breakouts shown here consist of data from public news/talk stations that rank in the top 20 in any PPM market (6+, February 2018).

Over and above that particular ratings caveat, Nielsen Audio only releases audience estimates for stations that subscribe to its services. Thus, ratings stats in this analysis are limited to facilities that pay the company for its information.

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February 2018 PPM Analysis:
Sports Talk

| March 28, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Our four-part series of detailed February 2018 PPM overviews commences with sports talk, which had far better season-to-season results (February 2017 – February 2018) than its month-to-month (January 2018 – February 2018) performance.

The following scoreboards are comprised of sports talk facilities that rank in the top 20 in any of the 48 PPM-markets (6+, February 2018).

Given that Nielsen Audio only releases audience estimates for stations that subscribe to its services, ratings information in this exclusive analysis are limited to properties that pay that company for its data.

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Smart Speakers Are Exploding

| March 19, 2018

By Holland Cooke
Media Consultant

 

BLOCK ISLAND, RI — That headline is NOT an April Fool’s joke…and they’re not literally exploding.  That’s simply the enthused headline atop the recent NuVoodoo research summary.

Even with so many smart speakers under the Christmas tree, we’re still early-on in the adoption curve, so this will only become more opportune for broadcasters.

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PPM Analysis: January 2018’s
Highs & Lows

| March 12, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — This time last month, we highlighted “Holiday” 2017 success achieved by stations programming all-Christmas music, as well as the significant consequence that proven programming strategy had across-the-board.

The following recaps the falloff (in some cases, particularly steep) that many of those all-Christmas music stations (the majority of which are adult contemporary) experienced in January 2018 and how stations in certain formats, including those in the spoken-word arena, have quickly rebounded.

Included below are all PPM-stations that either improved – or decreased – by one full-share (“Holiday” 2017 – January 2018, 6+).

We have broken out this interesting data market-by-market; format-by-format; highs to lows; and (6+) AQH share and ranking.

This supplements our earlier in-depth January 2018 ratings overviews of all-news (Wednesday, 2/28); sports talk (Thursday, 3/1); commercial news/talk (Friday, 3/2); and rhythmic CHR (Monday, 3/5).

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January 2018 PPM Analysis:
Rhythmic CHR

| March 5, 2018

By Mike Kinosian
Managing Editor
TALKERS

Our four-part series reviewing January 2018 ratings performances concludes with a thorough examination of rhythmic CHR.

Earlier recaps addressed all-news (Wednesday, 2/28); sports talk (Thursday, 3/1); and commercial news/talk (Friday, 3/2).

Our rhythmic CHR analysis is comprised of data from PPM-market facilities that rank in the top 20 (6+, January 2018).

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive rhythmic CHR breakdown are limited to stations that pay Nielsen Audio for its data.

The company’s January 2018 ratings period covered January 4 – 31.

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January 2018 PPM Analysis: News/Talk

| March 2, 2018

By Mike Kinosian
Managing Editor
TALKERS

The third in our four-part special feature summary of January 2018 ratings overviews deals with (commercial, English language) news/talk outlets.

All-news was addressed on Wednesday (2/28) and sports talk facilities were highlighted yesterday (3/1).

Heightening the scope of our already expansive analysis, we’ve extended the ratings criteria for PPM-market news/talk facilities to those registering at least a .5 (6+) in the January 2018 ratings period, which covered January 4 – 31.

While at the same time robustly inflating the eligible news/talk sample base by approximately one-third, it slightly lowers the format’s (6+) AQH share and raises the typical (6+) market rank.

By way of perspective, an all-news station in our January 2018 sample usually has a Monday-Sunday (6+) average-quarter-hour share of 4.74 and ranks eighth (#8.29), whereas a sports talk outlet is 3.06/#13.00 (6+), and a representative qualifying news/talk property is 3.19/#14.67 (6+).

It’s imperative to note that the threshold for inclusion for all-news and sports talk remains the same from past overviews – a top-twenty finish (6+) in any PPM-market; this marks the first time we are implementing the .5 or higher yardstick (6+) for news/talk (only).

Nielsen Audio releases audience estimates for facilities that subscribe to its services. Owing to that consistent reason, ratings stats in this exclusive overview are limited to stations that pay Nielsen Audio for its data.

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January 2018 PPM Analysis: Sports Talk

| March 1, 2018

By Mike Kinosian
Managing Editor

LOS ANGELES — Our extensive four-part series of January 2018 PPM overviews continues with sports talk; a look at all-news operations was posted yesterday (Wednesday, 2/28).

The following scoreboards are comprised of sports talk facilities that rank in the top 20 (6+, January 2018) in any of the 48 PPM-markets.

Nielsen Audio only releases audience estimates for stations that subscribe to its services.

Owing to that reason, ratings information in this exclusive analysis are limited to properties that pay Nielsen Audio for its data.

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January 2018 PPM Analysis: All-News

| February 28, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Bidding adieu to the shortest month of the year, we commence our four-part series of January 2018 ratings recaps with an overview of all-news operations.

The following scoreboards reflect data from all-news stations that appeared in the top 20 (6+) in January 2018, a ratings period that covered January 4- 31.

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. As a result, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

With the exception of WBZ-AM, Boston and KFBK, Sacramento (both iHeartMedia); WTOP, Washington, DC (Hubbard); and KOMO, Seattle (Sinclair Broadcast Group), all stations listed here are Entercom-owned properties.

The vast majority of stations shown here do – indeed – program news around the clock; however, a few run talk blocks, making them genuine news – talk hybrids.

Appearing in the Baltimore report, Bloomberg-operated WDCH airs a business news format.

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PPM Analysis: 2017 in Review

| February 13, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — As was once again documented in exhaustive detail in our exclusive series of “Holiday” 2017 overviews posted here last week, the “Holiday” sweep is without question the most volatile of Nielsen Audio’s 13 ratings periods per calendar year, particularly as it relates to music radio. 

Historically, the December and January survey periods produce the next wildest activity as they directly lead up to and follow the “Holiday” momentum; things tend to quickly shake back to a sense of “normalcy” in the January report.

Owing to major programming modifications (primarily all-Christmas music), listening patterns change significantly, of course, in November and December.

Given that a variety of formats are impacted, pronounced ratings swings in the aforementioned survey periods are hardly limited though to music-intensive formats.

In anticipation of next week’s January 2018 results, let’s examine the extent and 2017 timeline of high/low fluctuations registered by a comprehensive cross-section of spoken-word stations.

Each facility shown here (a) appeared in all 13 ratings periods (January 2017 through “Holiday” 2017), notching a minimum of .1 (6+) each time and (b) reached 1.0 or higher (6+) at least once in the last 13 sweeps.

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PPM Analysis: A Closer Look at “Holiday” 2017

| February 9, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Analogous to the ocean of red minus marks we have been witnessing in the stock market since last Friday (2/2), the “Holiday” 2017 ratings report contains a plentiful percentage of striking downward moves as well.

There are, of course, obvious differences in the two scenarios.

Unlike Wall Street’s massive negative “correction” (as they prefer to call it), the radio industry knew 12 months in advance exactly what was going to happen; when; and why.

For many years, it has been common knowledge that one particular blue-chip “stock,” the one that plays wall-to-wall Christmas music for a roughly four-week period leading up to Christmas Day, balloons in the “Holiday” ratings period.

Furthermore, unlike Wall Street investors in extreme angst regarding what/when constitutes the market’s “bottom,” history indicates radio ratings usually shake right back out in January or February, at the latest.

Ever since the all-Christmas music phenomenon became a genuine “thing,” several natural curiosities have surfaced, such as:

  • When will the widespread popularity for around-the-clock holiday music reach its ceiling?
  • Which formats are most susceptible to the all-Christmas strategy?
  • Can a market sustain multiple all-Christmas music stations?
  • Especially in light of CBS’s “Big Brother” getting Omarosa to take on NBC’s Olympics coverage, is there counter-programming solution to all-Christmas music?
  • How can an all-Christmas music station extend its brand past the January or February sweep?

Those last two questions are ongoing daunting challenges left up to the programmers; however, in this overview and the adult contemporary ratings analysis posted earlier this week (Wednesday, 2/7), you might find, at least, a glimmer of insight to the first three queries.

In addition to Wednesday’s in-depth analysis of adult contemporary – the dominant all-Christmas music format – we have also addressed the “Holiday” 2017 sweep as it relates to public news/talk; commercial news/talk; and urban contemporary.

Included below are all PPM-stations that either improved – or decreased – by one full-share (December 2017 – “Holiday” 2017, 6+) and this special report ends with even bonus coverage to the bonus coverage.

We have broken out this interesting data market-by-market; format-by-format; highs to lows; and (6+) AQH share and ranking.

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“Holiday” 2017 PPM Analysis: Adult Contemporary

| February 7, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — We purposefully reserved the fourth installment of our comprehensive look at “Holiday” 2017 overviews for adult contemporary – the format that leads the way in the all-Christmas music programming strategy.

While a representative or two from some other formats engage in wall-to-wall Christmas music, adult contemporary was the originator and, by an overwhelming majority, it remains the most common proponent.

To be clear though, not every adult contemporary station listed here plays all-Christmas music during “Holiday” sweeps and some ACs even register a December 2017 – “Holiday” 2017 decline.

You will, however, see that the great majority of PPM-market adult contemporary stations are up month-to-month.

Whether or not they program all-Christmas music roughly between Thanksgiving week and Christmas Day, adult contemporary facilities that rank in the top 20 in a PPM-market (6+, “Holiday” 2017) comprise the following scoreboards in the industry’s most extensive overview of a “Holiday” ratings sweep.

Nielsen Audio only releases audience estimates for stations that subscribe to its services. Owing to that reason, ratings information in this “Holiday” 2017 report are limited to stations that pay Nielsen Audio for its data.

To add perspective throughout this analysis, we are including several “Flashback” ratings comparisons from previous “Holiday” sweeps.

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“Holiday” 2017 PPM Analysis:
Urban Contemporary

| February 6, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — A thorough examination of stations under the urban contemporary umbrella represents the third in our series of “Holiday” 2017 ratings overviews.

Previously posted were “Holiday” 2017 ratings summaries of public news/talk stations (Friday, 2/2) and commercial news/talk (yesterday, 2/5).

This urban contemporary analysis is comprised of PPM-market facilities that rank in the top 20 (6+) in the “Holiday” 2017 ratings period, which covered December 7 (2017) through January 3 (2018).

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. For that reason, ratings stats and information in the following urban contemporary charts are limited to stations that pay Nielsen Audio for its data.

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“Holiday” 2017 PPM Analysis: Commercial News/Talk

| February 5, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Our series of thorough recaps of “Holiday” 2017 PPM results kicked off last Friday (2/2) with public news/talk outlets.

We continue with commercial news/talkers, whose average (6+) “Holiday” 2017 share is 3.21 compared to public news/talk’s 3.38; the typical commercial news/talk station in our sample finishes at #12.02 (6+), versus #11.07 for public news/talk.

Parameters used for these news/talk scoreboards are that facilities must appear in a PPM-market’s top 20 (6+, “Holiday” 2017).

Included as well is a list of commercial news/talk stations that ranked below #20 (6+) in “Holiday” 2017, although their stats are not incorporated in any charts in this analysis.

Given that Nielsen Audio only releases audience estimates for subscribers to its services, ratings stats in this exclusive news/talk overview are limited to stations that pay Nielsen Audio for its data.

As a reminder, this particular “Holiday” 2017 PPM overview/analysis deals only with commercial news/talk outlets.

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“Holiday” 2017 PPM Analysis:
Public News/Talk

| February 2, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — We commence our extensive overview of the “Holiday” 2017 sweep with a look at public-owned stations that primarily focus on news/talk.

Breakouts shown here consist of data from public news/talk stations that rank in the top 20 in any PPM market (6+, “Holiday” 2017).

Over and above that particular ratings caveat, Nielsen Audio only releases audience estimates for stations that subscribe to its services. Thus, ratings stats in this analysis are limited to facilities that pay the company for its information.

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PPM Analysis: December 2017’s Ups & Downs

| January 15, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — Each month, we analyze PPM ratings performances of two spoken-word formats and two music-intensive formats. In the December 2017 sweep, for example, we have already addressed all-news; sports talk; hot AC; and country.

Given the fact, however, that the December 2017 ratings period (November 9 through December 6) again featured many (primarily) adult contemporary stations transitioning to all-Christmas music, we are adding bonus coverage to gauge the overall impact of this annual programming strategy.

This particular overview addresses all PPM-stations that either improved – or decreased – by one full-share (November 2017 – December 2017, 6+).

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December 2017 PPM Analysis: Country

| January 10, 2018

By Mike Kinosian
Managing Editor
TALKERS

LOS ANGELES — The fourth and final installment of our special feature December 2017 ratings overviews summarizes the format with the most qualifying stations of any musical genre – country.

Our previous analyses dealt with all-news (Friday, 1/5); sports talk (Monday, 1/8); and hot AC (yesterday, Tuesday, 1/9).

This summary is comprised of PPM-market country facilities that rank in the top 20 (6+) in the December 2017 ratings period, which covered November 9 – December 6.

Bottom-line matchup: In terms of (6+) AQH share, results for our country panel (4.29, 6+) are very similar to all-news (4.46, 6+) and hot AC (4.34, 6+).                               

Nielsen Audio only releases audience estimates for facilities that subscribe to its services. Owing to that reason, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.

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CES 2018: Robo-Car Revs Up

| January 10, 2018

By Holland Cooke
Media Consultant

 

LAS VEGAS — In his opening keynote, Consumer Technology Association President/CEO Gary Shapiro told us that:

  • In 1960, one third of Americans lived in cities.
  • Today half do.
  • In 2050, two-thirds will.

He introduced Ford Motor Company CEO Jim Hackett, who reckons that “roads that were built for cars replace streets that were built for living.”  Hackett’s mission is “a total redesign of the surface transportation system.”  In his view, “these already stressed systems are collapsing.”  And “the living street” depicted in his multimedia presentation foretells gentrified urban space that’s a throwback to more convivial times.  A key component in this transformation will be autonomous vehicles.

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December 2017 PPM Analysis: Hot AC

| January 9, 2018

By Mike Kinosian,
Managing Editor
TALKERS

LOS ANGELES — Following two extensive December 2017 overviews in the spoken-word arena (all-news, Friday 1/5 and sports talk yesterday, 1/8), we turn our attention to hot AC.

Breakouts shown here consist of data from hot ACs that rank in the top 20 in any PPM market (6+, December 2017).

Over and above that particular ratings caveat, Nielsen Audio only releases audience estimates for stations that subscribe to its services. Thus, ratings stats in this analysis are limited to facilities that pay Nielsen Audio for its data.

Bottom-line comparison: Based on our parameters and analysis, hot AC (#8.81) and all-news (#8.41) are similar in average 6+ rank in December 2017, as well as typical 6+share (4.34, hot AC/4.46, all-news).   

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CES 2018: Software, Hardware, Hard Feelings

| January 9, 2018

By Holland Cooke
Media Consultant

 

LAS VEGAS — As some 180,000 of us – from 150 countries — swarm Las Vegas this week, we media are under strict instructions FROM the Consumer Electronics Show not to SAY “Consumer Electronics Show” in our reports. They want us to say “C.E.S.,” which, to me, sounds like a disease.

The Consumer Electronics Association even changed its name to “Consumer Technology Association,” because the way we use smartphones and Amazon and Uber and AirBnB – and with Bitcoin and presidential Tweets grabbing headlines – it’s clear that technology is no longer just gadgets.

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