Be the Best Talent Coach: Maximize Potential
By Jon Quick
JonQConsulting
President/Founder
“Coaching is unlocking people’s potential to maximize their own performance. It is helping them to learn rather than teaching them.”
–John Whitmore, Coaching for Performance: Growing Human Potential and Purpose: The Principles and Practice of Coaching and Leadership
CARMEL, Ind. — Many programmers just don’t do it, though it’s the most important part of their role, or at least it used to be. Coaching talent for: Great preparation. Powerful execution. Compelling communication. Audience retention. Better relating to the listener.
Ask today’s program director and too often you hear, “I don’t have the time.”
Programmers are often so caught up in corporate matters or minutiae that they really don’t have the time by the end of the day.
Thursday, September 16, 2021
Nielsen Podcasting Today Report: Lighter Listeners Fueling Audience Growth. According to the most recent Podcasting Today Report from Nielsen, the broadening of the audience for podcasts is being attributed to “light users” who make up 49% of U.S. podcast listeners. Those “light users” are defined as people who listen anywhere from one to three times a month. Nielsen says, “That’s a notable contrast to a typical podcast listener five or 10 years ago when most listening came from people who were more
likely to listen to each and every episode from their favorite titles – episodes that are oftentimes released once a week.” Nielsen says the evolution of podcasting engagement over the past few years highlights two important storylines: Consumer interest in new, engaging content from across the media landscape continues to grow, and podcast content has proven to be an attractive option among the media diets of millions of Americans, especially during the global COVID-19 pandemic. The study also concludes that “the pandemic has not had a negative impact on overall podcast engagement. While listener growth flattened somewhat during the second half of last year, it has ramped up notably in 2021, largely due to an increase in at-home listening, which is attributable to light listeners checking out the medium. The rise in at-home listening is also somewhat counter to historical podcast engagement, and again, speaks to the transformation of industry to a broader audience.” You can see the complete report here.
New York Festivals to Honor Molly Solomon with Lifetime Achievement Award. The New York Festivals Television & Film Awards announces it will honor Molly Solomon, executive producer & president of NBC Olympics production and executive producer for the Golf Channel with the eleventh annual New York Festivals Lifetime Achievement Award. A 13-time Emmy Award-winner, Solomon won a Gracie Award from the
American Women in Radio & Television for her Beijing Olympics work. She was also a producer on NBC’s primetime coverage of the 2008 Beijing Olympics Opening Ceremony, which won a Peabody Award. Solomon was named “Woman of the Year” by WISE (Women in Sports Events) in 2008, was named to the Sports Business Journal’s prestigious “Forty Under 40” list, honoring the best young talent in the business, among other industry honors. Solomon comments, “Thank you to the New York Festivals for the Lifetime Achievement Award. It’s an honor to be recognized among pioneers in our industry. It’s a dream job working at NBC Sports and Olympics covering the biggest sporting events across the world, working alongside the most talented team of announcers and production colleagues. I wouldn’t be here without each and every one of them.” The 2021 New York Festivals Storyteller’s gala celebrates the eleventh year of NYF’s strategic partnership with the annual NAB Show. For 2021, New York Festivals will celebrate global storytellers and honor world-class content from prominent television and radio stations, networks, international independent producers, and presenters in a virtual ceremony on October 12 at 6:00 pm ET.
John Catsimatidis, Chad Lopez and Rudy Giuliani are This Week’s Guests on Harrison Podcast. Three major players in the WABC, New York galaxy of radio luminaries are this week’s guests on the award-winning PodcastOne series, “The Michael Harrison Interview.” The four-way conversation took place Monday (9/13) shortly after the station’s extensive live two-day memorial tribute, “9/11 – 20 Years Later,” honoring the victims, first responders and families of the history-changing event. Former NYC Mayor Rudy Giuliani now hosts a daily 3:00 pm to 4:00 pm show on WABC. Red Apple Media CEO John Catsimatidis, who acquired the heritage station in the spring of 2020, hosts a
daily program, “Cats at Night,” heard 5:00 pm to 6:00 pm as well as a syndicated weekend program titled, “Cats Roundtable.” Chad Lopez, a longtime Big Apple radio management and marketing star, is president of Red Apple Media. The result is a remarkably candid, wide-ranging conversation covering Red Apple’s changes and ambitious plans for WABC going forward as well as the group’s observations of the social and political challenges facing New York City brought on by the pandemic. THIS IS NOT TO BE MISSED! To listen to the podcast in its entirety, please click here.
Salem’s WNYM, New York to Present ‘Broadcast for Broadway.’ Tomorrow (9/17), Salem Media Group’s news/talk WNYM, New York “AM 970 The Answer” will present a live event in conjunction with Nicholas & Lence Communications, The Broadway
Association, and The Actors Fund titled “Broadcast For Broadway” from 6:00 pm to 8:00 pm at The Hunt & Fish Club on W 44th Street in the heart of the Theater District. The station will produce a live broadcast of “Radio Night Live with Kevin McCullough” along with Cristyne Nicholas featuring Tony Award Winner Brian Stokes Mitchell and Brad Oscar from the Broadway cast of “Mrs. Doubtfire.” Additional scheduled guests include Joe Benincasa from The Actors Fund, Tom Harris from Times Square Alliance, and former NYPD chief of department & NYC Recovery Czar, Terence Monahan. Special VIP guests will also be in attendance for this event.
TALKERS News Notes. KJEL-FM, Lebanon, Missouri sports director Kevin
Stubblefield is being enshrined in the Missouri Sports Hall of Fame. Stubblefield is in his 25th year broadcasting at the Alpha Media country station. He’s called more than 4,000 games during his career…..Green Roll Media, LLC – a company founded by sports broadcasting pro and former 
KNBR, San Francisco program director Jeremiah Crowe – is partnering with SuperBook Sports to create multiple podcasts for Green Roll Media’s sports betting podcast network. Green Roll Media will produce “SuperBook Sports Podcast” and “Betting With The Barbers” podcasts each week during football season, focusing specifically on the NFL and college football betting strategy and insights from experienced industry professionals…..Bonneville Seattle and the MLB’s Seattle Mariners agree to a multi-year extension to keep KIRO-AM “710 ESPN Seattle” as the flagship radio station for Mariners baseball. The 2022 season will be the 32nd year that KIRO-AM has been the Mariners radio home. The Mariners have been broadcasting on “710 ESPN Seattle” since the station’s transition to an all-sports format in 2009, and KIRO-AM was the team’s home from 1985-2002…..After nearly two years of negotiations, SAG-AFTRA members at public radio news/talk WHYY-FM, Philadelphia have overwhelmingly approved their first-ever union contract. It sets a salary floor, creates a first ever parental leave benefit and establishes mechanisms for career growth. The unit won its union election 70 to 1 on October 30, 2019 and has been bargaining for a contract ever since, aside from a brief pause due to the pandemic. Frustrated by drawn-out negotiations, union members held a rally in July of this year in order to bring attention to their cause. SAG-AFTRA national executive director Duncan Crabtree-Ireland says, “After a long negotiation process, SAG-AFTRA members finally have a solid first agreement with WHYY that implements vital benefits and pay increases. I congratulate our negotiating team as well as our amazing WHYY members on their new contract.”…..Virtual News Center has adds Eternity Media Group’s Gospel WLNO-AM, New Orleans to its list of affiliate radio stations.
COVID-19, Woodward-Costa Peril Book, California Recall, Gymnasts’ Testimony, Debt Ceiling Debate, Australia Sub Deal, and Western Wildfires Among Top News/Talk Stories Yesterday (9/15). The rate of COVID-19 cases in the U.S., the battle over mask & vaccine mandates, and the debate over booster shots; the Bob Woodward and Robert Costa book Peril that details former President Donald Trump’s actions after the 2020 election; the aftermath of the recall election of California Governor Gavin Newsom; the testimony of former U.S. Olympic gymnasts about the FBI’s handling of their complaints about now-imprisoned doctor Larry Nasser; the debate in congress over raising the U.S. debt ceiling to avoid default; the U.S. and UK enter into a deal to provide nuclear subs to Australia to keep China in check; and the wildfires plaguing the U.S. West were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS magazine.
Pensacola News/Talk Outlet NewsRadio 92.3/ AM1620 WNRP Seeks Program Director. Pensacola, Florida news/talk outlet WNRP “NewsRadio 92.3/AM1620” has an immediate opening for a program director. ADX Communications says, “Enjoy life working in a beach paradise on the pristine Gulf Coast of Florida’s NW panhandle. Lead our award-winning, full-service news/talker “NewsRadio 92.3/ AM1620” WNRP in
Pensacola, Florida to the next level. We have an immediate opening for a forward-thinking program director. We’ve won seven Murrow Awards, nine Florida Association of Broadcast Journalists awards, and this year we’re nominated for a Marconi. We’re ready to take our experienced talk and news pros to the next level and grow our presence on-air, promotionally and on our social media platforms. News-based talk hosting/producing, creative production and technical trouble shooting are plusses. Must be organized, detail-oriented and with good staff communication skills. Our locally owned, independent owners are committed to live, local news and talk programming, and community-oriented promotions. The ADX Communications group also includes CatCountry98.7, 1330 ESPN Pensacola and Playlist 94.5. 401k/health/dental/vision plans available. Send audio or audio link with resume to aschiller@newsradio1620.com. EOE.
95.5 WSB, Atlanta Seeks Assistant PD. Atlanta news/talk outlet WSB-AM/WSBB-FM “95.5 WSB” has an opportunity for an assistant program director. The station says, “95.5 WSB, one of the most successful and respected news & talk radio brands in the country, is looking for an assistant program director. This person assists the director of
branding and programming in executing the 95.5 WSB programming and news strategy to include managing and developing news & talk talent, hosts, producers, the operations team, imaging producers, as well as coordinating strategic goals and input with the news director, manager of traffic operations, and digital content lead. This role requires a strong balance of strong people skills, initiative, creativity, and strategic and tactical command; it includes handling of assigned administrative duties, personnel management, coordination of schedules, and promotions (sales and marketing).” See more about this position and apply here.
Wednesday, September 15, 2021
NAB Pulls Back from In-Person NAB Show in Las Vegas. This year’s NAB Show in Las Vegas – planned for October 9-13 – is being cancelled. NAB executive vice president and managing director of global connections and events Chris Brown issued the following statement today (9/15): “For more than a year we have worked tirelessly to bring our industry together safely in Las Vegas at NAB Show. Unfortunately, the
pandemic and surge of the Delta variant has presented unexpected and insurmountable challenges for our global community. As we have always kept the best interest and safety of the industry as our priority, it has become apparent in the face of these challenges that we can no longer effectively host NAB Show or our co-located events, the Radio Show and Sales and Management Television Exchange, in person. NAB Show is the premiere destination for the media and entertainment industry and we will not move forward with a show that delivers anything less than the excellence our community has come to expect and deserves from us. While we are disappointed that we will not be together again in person next month, we look forward to converging at the 2022 NAB Show, April 23-27, 2022, to reignite our passion for our business and focus on a bright future ahead. Stay tuned for details regarding virtual options for accessing select 2021 NAB Show content through NAB Amplify.” Reacting to the NAB announcement, TALKERS founder Michael Harrison states, “This is an extremely unfortunate turn of events. As a convention-planning organization, TALKERS empathizes with the amount of forethought, coordination, and resources that are invested in presenting these industry gatherings. No doubt, this is a tough blow for the NAB and the industry. At TALKERS we were very lucky to be able to squeeze our live conference in this year on June 11 which seemed to be a window of calm opportunity between two waves of the coronavirus. I strongly suggest those who have yet to view the video recordings of every session – many that dealt productively with radio’s existential issues and are still extremely pertinent – do so at their convenience.” To view the videos from Talkers 2021, please click here.
Audacy and Cumulus Media Strike Deal for Digital Distribution Partnership. This content distribution deal between Audacy and Cumulus Media puts streaming audio from Cumulus’s 413 radio stations and its portfolio of podcasts onto the Audacy digital platform. Cumulus SVP of digital operations and business development Larry Linietsky
says, “We’re delighted with this opportunity to expand listeners’ ability to discover and connect with our stations and podcasts through the Audacy app. This partnership is in sync with our strategy of distributing our content through multiple platforms to make it available anywhere and anytime people want to enjoy it.” Audacy VP of business development Corey Podolsky comments, “The addition of Cumulus’s expansive portfolio of leading radio stations enhances and bolsters Audacy’s position as the fastest growing digital platform for radio listeners. Audacy looks forward to building on this initial partnership with Cumulus and will continue to develop new and innovative ways to super serve our listeners.”
Bret Gogoel Named Producer for WLS-AM, Chicago’s John Howell Show. The afternoon drive “John Howell Show” at Cumulus Media’s news/talk WLS-AM, Chicago has a new executive producer as Bret Gogoel is named to the position. Gogoel takes
over the role vacated by Mallory Vor Broker who was recently promoted to the news department covering city hall and the political beat for the station. She fills the role held for years by Bill Cameron, who retired. Gogoel has been a technical producer, fill-in producer, and podcast manager for WLS-AM since 2017 and was former play-by-play announcer for the Windy City 
Bulls basketball team. WLS-AM program director Stephanie Tichenor says, “I am delighted to announce that Bret Gogoel will be the new executive producer of ‘The John Howell Show.’ Bret has worked for Cumulus for over four years and during his tenure has worn many hats including producing the Chicago Bulls, Chicago White Sox, the PoPo Report, the Trip Sisters and more. Bret has also been an integral ‘pinch-hitter’ producer who has regularly filled in to produce drive time programs. He is the perfect fit for our afternoon drive team.” Gogoel comments, “I couldn’t be more excited to step into the big shoes left by Mallory and work with a consummate professional like John Howell. I hope to take everything I’ve learned from my time here at WLS and continue to put out a top-notch product.”
‘Chad & Nate’ New Late Morning Show on KKFN, Denver. The exit of Orlando “The Big O” Franklin from Bonneville’s sports talk KKFN-FM, Denver “104.3 The Fan” to join the staff of the San Francisco 49ers forced the station to make some programming changes. Now, KKFN program director Raj Sharan announces that Chad Brown (left) and Nate Jackson (right) will partner for the “Chad and Nate” show that will air from 9:00 am to
11:00 am beginning September 20. He says, “We’ve received incredible feedback from listeners on both Chad and Nate, hoping to hear them more regularly on the station. Chad and Nate’s contrasting personalities and insightful perspectives 
will create a unique and entertaining program every day.” As a result of the new schedule, the programs that follow will all begin one hour earlier. Additionally, Sandy Clough – who co-hosted with Franklin – moves to evenings where he’ll work with Shawn Drotar on the new night show, “Sandy and Shawn.” Bonneville Denver SVP and market manager Bob Call adds, “I’m excited we can bring Chad and Nate together. We’ve been looking for a way to get them both involved in our lineup on a daily basis. In addition, teaming Sandy with Shawn in the evening will give Denver sports fans an objective, unbiased and unaffiliated postgame show following Nuggets, Avalanche and Rockies games.”
iHeartMedia Albany’s Kristen Delaney to Retire. Radio sales and management pro Kristen Delaney is retiring from her position as area president for iHeartMedia Albany, effective December 31, 2021. Delaney began her broadcasting career in 1989 as an
account executive in Utica. She’s been serving as area president for Albany and Poughkeepsie, New York and Sussex, New Jersey since 2011. iHeartMedia Markets Group president Hartley Adkins says, “Rarely do you see someone so inspiring and skilled at their profession as Kristen Delaney. After almost 23 years with iHeartMedia, she still treated every day as a new adventure and those of us in her orbit all benefited. I applaud her in taking one more adventurous step to retirement. Kristen’s presence will be missed beyond words.”
WJCW-AM, Johnson City Host Tim Cable Succumbs to COVID-19. The Johnson City Press reports the death of WJCW-AM, Johnson City, Tennessee morning drive co-
host Tim Cable at age 60 after a battle with COVID-19. Cable co-hosted the “Thinking Out Loud” morning drive show with Carl Swan. He was a longtime media figure in the market and was well known for his WJHL-TV series “Cable Country.” In addition his morning show work, he served as play-by-play announcer for Daniel Boone High School and David Crockett High School sports. Cable was a graduate of Hampton High School and East Tennessee State University. He started his radio career at WBEJ in Elizabethton before venturing into television where he anchored news, weather and sports.
TALKERS News Notes. Tomorrow night (9/16), Nissan Stadium in Nashville – home of the NFL’s Tennessee Titans – will be the site of a high school football game between the White House Blue Devils and Waverly Central Tigers. The latter school’s football
facilities were destroyed by the recent flooding that hit the state. Titans Radio broadcaster Mike Keith approached Titans Radio and WGFX-FM “104.5 The Zone” operations manager Paul Mason about broadcasting the game and Mason says the result was a unanimous “yes.” Mason adds, “The entire Titans Radio team is humbled and looking forward to 
giving Waverly and White House an NFL broadcast experience. We can’t wait to hear ‘Tigers Radio’ Thursday night on ‘104-5 The Zone.’”…..Tom Griswold (pictured here in the studio) returned to his role as host of “The BOB & TOM Show” yesterday (9/14) after successful heart valve replacement surgery in mid-August and recovery at home in Indianapolis. Westwood One syndicates the program nationally (and on the American Forces Network worldwide) and says, “The comedic ringmaster of The BOB & TOM Show’s talent-packed ensemble cast was back in the studio in fine form this morning, entertaining the show’s loyal fans across the U.S.”
Broadcasters Foundation of America Raises $200,000-plus at 2021 Golf Tourney. The Broadcasters Foundation of America raised more than $200,000 to help broadcasters in need during Monday’s 2021 Celebrity Golf Tournament at the Sleepy
Hollow Country Club in Briarcliff Manor, New York. More than 150 broadcasters and celebrities turned out to help support broadcasters who have experienced terrible loss due to illness or unforeseen disaster. BFoA president Jim Thompson says, “The Celebrity Golf Tournament is one of our biggest annual fundraising events. We had to cancel last year’s tournament due to the pandemic, and we are grateful to return this year and to have strong support from our sponsors and players. The money comes at a time when we are helping more broadcasters and their families than ever before. Our thanks also go to everyone who has generously supported the mission of the Broadcasters Foundation with a donation.”
Gavin Newsom Recall Election, COVID-19, Peril Book Allegations, Afghanistan Exit, Texas Abortion Law, January 6 Investigation/Justice for J6 Rally, Korean Tensions, Wildfires and Flooding, and Norm MacDonald Dies Among Top News/Talk Stories Yesterday (9/14). California Governor Gavin Newsom survives recall election; the rate of COVID-19 cases in the U.S. and abroad, the battle over vaccine & mask mandates, and the deaths of anti-vaxxers; the new Bob Woodward book Peril details steps General Mark Milley took to prevent former President Donald Trump from “going rogue”; the U.S. military’s exit from Afghanistan and the Taliban’s control of the nation; the legal moves being attempted to combat Texas’ restrictive abortion law; the investigation into the January 6 Capitol attack and the September 18 “Justice for J6” rally; tensions on the Korean peninsula as both North and South Korea launch test missiles; the wildfires plaguing the U.S. West and the drenching rains of tropical depression Nicholas; and comedian and former “SNL” star Norm MacDonald dies were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS magazine.
Tuesday, September 14, 2021
WIP-FM, Philadelphia Names Rod Lakin Program Director. Philadelphia sports talk WIP-FM goes outside the Philly area for its new program director naming KMVP, Phoenix “Arizona Sports 98.7 FM” PD Rod Lakin as its new brand manager. Lakin will take over for Spike Eskin, who recently joined Audacy’s WFAN, New York as program
director on October 4. Audacy Philadelphia SVP and market manager David Yadgaroff says, “I’m pleased to welcome Rod Lakin to the WIP team and begin the next chapter for our iconic station. Rod brings a breadth of experience and deep understanding of what works in the sports audio format, which I trust will position WIP for much success as the home for Philadelphia sports fans.” Lakin has spent nearly two decades in the spoken-word format in Phoenix, first joining “ESPN Radio 860″ and “Newsradio 620” KTAR in 2003. He was a founding member of “Sports 620 KTAR” upon its launch in 2007, serving in a variety of roles over the next several years including director of the Arizona Diamondbacks Radio Network. In 2014, Lakin was named executive producer for KMVP-FM “Arizona Sports 98.7 FM.” In 2018, Lakin added programming duties for “ESPN 620 AM” and was named program director of “Arizona Sports 98.7 FM” in 2019.
iHeartMedia Denver Announces Programming Changes at KOA and KHOW. A number of changes at iHeartMedia Denver’s news/talk stations take place, effective September 20. First, Ross Kaminsky moves from KHOW where he’s been hosting the morning drive show to the 9:00 am to 12:00 noon show on sister KOA. He displaces the “Logan & Lewis” show but both Dave Logan and Rick Lewis move to the afternoon
drive daypart for the all-new “The KOA Sports Zoo” that will also feature current PM drive personalities Alfred “Big Al” Williams and JoJo Turnbeaugh. At KHOW, Michael Brown moves from his early afternoon 
show to the morning drive daypart where he’ll host “The Situation with Michael Brown.” Filling the 2:00 pm to 4:00 slot on KHOW is regular KOA and KHOW fill-in host Leland Conway, who joins the ranks of the full-time personalities. Regarding Kaminsky, iHeartMedia notes that he’s been named “Best Talk News/Talk Show” by the Colorado Broadcasters Association and “Best Radio Talk Show Host” by Westword. “The KOA Sports Zoo” – in addition to its four main personalities – will
feature Denver Broncos players and coaches, and other celebrities and will cover the MLB’s Colorado Rockies and University of Colorado Buffaloes. Michael Brown is “a fan-favorite and described by many as smart, funny and connected. As the Former Under Secretary of Homeland Security and Director of FEMA, Brown provides provocative insight into culture, current events and politics.” New full-time host Leland Conway is known as “a ‘happy libertarian,’ and has an uncanny ability to interview news makers, putting them at ease while cutting to the heart of the issue.” iHeartMedia Denver president Brenda Egger says, “Both KOA and KHOW have been serving Colorado and the Rocky Mountain West for close to a century. These enhancements further cement our position as the leading destination for unmatched news, talk and sports programming.”
Round Four of August 2021 PPM Data Released. The fourth of four rounds of ratings information from Nielsen Audio’s August 2021 PPM survey has been released for the group of markets including: Austin, Raleigh, Indianapolis, Milwaukee, Nashville, Providence, Norfolk, Jacksonville, West Palm Beach, Greensboro, Memphis, and Hartford. Nielsen’s August 2021 sweep covered July 22 – August 18. Today, TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways from this group of markets. In Indianapolis, Emmis Communications’ news/talk WIBC-FM dips two-tenths to an 8.0 share (weekly, 6+ AQH share) and slides from the #2 to the #3 rank. Good Karma Brands’ news/talk WTMJ, Milwaukee loses seven-tenths for an 8.2 share finish but remains ranked #1 while iHeartMedia’s crosstown news/talk WISN tacks on four-tenths for a 7.2 share finish and rises to the #3 rank. In Nashville, Cumulus Media’s WWTN-FM, “SuperTalk 99.7” rises to the #2 rank on the strength of a 1.5 share jump to a 7.8 share finish. You can see Mike Kinosian’s complete Ratings Takeaways from this round of markets (as well as the previous three rounds) here.
‘104-9 FOX Sports Upstate’ Launches in Greenville, SC. Gone from the 104.9 FM signal of WROO-FM, Greenville, South Carolina is the rock format and in is sports talk. iHeartMedia unveils “104-9 FOX Sports Upstate” that is airing the complete FOX
Sports Radio national programming lineup with the addition of the two-hour afternoon drive show hosted by longtime South Carolina sports broadcaster Phil Kornblut. His program, “Sports Talk with Phil Kornblut,” airs from 6:00 pm to 8:00 pm nightly in addition to “Outkick The Coverage,” “The Dan Patrick Show,” “The Herd with Colin Cowherd,” “The Doug Gottlieb Show,” “The Odd Couple with Chris Broussard & Rob Parker,” “The Jason Smith Show” and “The Ben Maller Show.” iHeartMedia Asheville/Greenville SVP of programming Brian Hall says, “We’re excited to bring back the FOX Sports Radio brand to the Upstate. Our listeners will have access to the best names in sports talk, plus regional coverage. It’s also a natural pairing with the South Carolina Gamecocks. Game on Upstate!”
Cumulus Media Studies NFL Fans’ Use of Radio vs. TV. This study from Cumulus Media’s Westwood One is based on research from GfK MRI, Ipsos, the NFL “Fan Tracker,” and a special Nielsen Portable People Meter analysis of NFL listening to national broadcasts and reveals the season-long reach of Westwood One’s NFL play-by-play broadcasts to be 56 million listeners. Cumulus Media chief insights officer
Pierre Bouvard says, “The research indicates the profile of the radio sports play-by-play audience is surprisingly different from the TV audience. The TV audience consists of casual sports fans while the audio audience is far more passionate and engaged – they are far more likely to be seen as sports experts by their friends, play fantasy sports, and attend games – this provides brands with a highly attentive audience.” Other key findings from the study indicated that: sports betting is more prevalent among AM/FM radio sports listeners versus the TV sports audience; in the car, the AM/FM radio NFL play-by-play broadcast is the ‘best available screen’ for employed and upscale sports fans and according to GfK MRI, the profile of the AM/FM radio NFL audience is much more upscale; compared to average Americans, NFL AM/FM radio audiences spend 16% more. See the study results here.
Salem Media Group Closes Refinancing of 2024 Senior Secured Notes. In a statement released on Monday (9/13), Salem Media Group announces it has closed the refinancing of $112.8 million of its senior secured notes due 2024 by way of exchange and/or sale and purchase of $112.8 of such 2024 Notes into $114.7 (reflecting a call premium of 1.688%) of newly issued 7.125% Senior Secured Notes due 2028.
After the refinancing, only $103.5 million of the 2024 Notes remain outstanding. At the same time, Salem has obtained commitments from the holders of the 2028 Notes to purchase up to $50 million in additional 2028 Notes, contingent upon Salem satisfying certain performance benchmarks, the proceeds of which are to be used exclusively to repurchase or repay 2024 Notes. Salem believes that the extended maturity of the 2028 Notes, the ability under the indenture governing the 2028 Notes to use certain asset sale proceeds and casualty loss proceeds to repurchase or repay the 2024 Notes, and the commitments to purchase up to $50 million in additional 2028 Notes, as well as certain other features of the refinancing, all contribute to the ability of Salem to pay the remaining 2024 Notes in full prior to or at maturity. Salem CEO Edward G, Atsinger III says, “With this refinancing and our expected future free cash flow generation, we believe Salem has a clear path to ultimately push out all of the rest of our outstanding debt maturities. It also provides flexibility to opportunistically invest in our business.”
TALKERS News Notes. Chicago media writer Robert Feder reports that Chicago-born
stand-up comic Brian Babylon, a.k.a., “Prince of Bronzeville,” is named the new host of the 9:00 pm to 12:00 midnight show on Tavis Smiley’s talk outlet KBLA, Los Angeles. Feder notes that Babylon hosted “The Morning AMp” from 2011 to 2015 on Chicago Public Media’s Vocalo platform…..ABC Audio announces that Derricke Dennis is promoted to staff correspondent. 
In this role, he’ll report for all ABC Audio platforms, continue to anchor newscasts – as well as coverage of breaking news and special events – and he’ll be instrumental in the company’s efforts to build new products and reach new audiences. Dennis has been serving the company as a freelancer and anchoring ABC’s flagship I-NET newscast…..VSiN announces that Stormy Buonantony joins the sports betting network as the new host of “My Guys in the Desert.” In addition to covering college football for ESPN,
Buonantony joins VSiN from AT&T SportsNet, where she was the rinkside reporter for the Vegas Golden Knights over the past two seasons. She says, “I’m so excited to expand my role and join the incredibly talented and knowledgeable team at VSiN full time. I’ve always joked that I grew up in a household where it didn’t matter who won or lost the game but rather by how many points they won or lost. This represents a special opportunity for me to combine my personal and professional backgrounds in my hometown of Las Vegas on a network committed to providing the best sports betting analysis out there.”…..Pet behaviorist and humorist Warren Eckstein celebrates 40 years in radio hosting, “The Pet Show With Warren Eckstein,” that is syndicated internationally by Radio America in 150 additional markets, including Guam and Canada.
COVID-19, California Recall, Afghanistan, January 6 Investigation/Justice for J6 Rally, Met Gala, Prince Andrew Case, California Wildfires/Tropical Storm Nicholas Among Top News/Talk Stories Yesterday (9/13). The rate of COVID-19 cases in the U.S., and the battle over vaccine mandates, and school mask requirements; today’s recall election of California Governor Gavin Newsom; the aftermath of the U.S.’s withdrawal from Afghanistan; the investigation into the January 6 Capitol attack and the looming Justice for J6 rally in Washington; U.S. Rep. Alexandria Ocasio Cortez wears a dress that says “tax the rich” to the Met Gala; Prince Andrew’s attorneys claim Jeffrey Epstein-related complaint is improper; and the wildfires in California and the threat of heavy rain in the Gulf south from Tropical Storm Nicholas were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS magazine.
