February 2022 PPM Ratings Takeaways – Part Four | TALKERS magazine - talk media trade : TALKERS magazine – “The bible of talk media.”

February 2022 PPM Ratings Takeaways – Part Four

| March 25, 2022

February 2022 PPM Data – Information for the February 2022 survey period has been released for Austin; Raleigh; Indianapolis; Milwaukee; Nashville; Providence; Norfolk; Jacksonville; West Palm Beach; Greensboro; Memphis; and Hartford.

Nielsen Audio’s February 2022 sweep covered February 3 – March 2

Managing editor Mike Kinosian provides “Takeaways” for spoken-word stations finishing in their respective markets’ top twenty.

Cited as well are each particular city’s #1 station (6+) and loftiest (6+) upticks and drop-offs.

All comparisons noted are January 2022 – February 2022 (6+).

AUSTIN

News/Talk: Waterloo Media-operated KLBJ-AM “News Radio” 4.4 – 4.7, +.3, eighth to ninth

News: None in the top twenty

Sports Talk: Genuine Austin Radio’s KTXX “The Horn” 2.0 – 2.2, +.2, repeats at #15

Public Radio News/Talk: University of Texas-owned KUT 6.8 – 6.3, -.5, second to third

Number One 6+: Waterloo Media-operated adult hits KBPA, second month in a row, flat at 8.7

Largest 6+ January 2022 – February 2022 Increase: country KASE (+1.3)

Largest 6+ January 2022 – February 2022 Decrease (Tie): regional Mexican KLZT and classic rock KLBJ-FM (-1.1)

RALEIGH

News/Talk: iHeartMedia’s WTKK “106.1 FM Talk” 7.4 – 7.6, +.2, remains in third-place

Curtis Media Group-owned WPTF “News Radio 680” 3.3 – 2.0, -1.3, #11 to #13

News: None in the top twenty

Sports Talk: Capitol Broadcasting’s WCMC-FM “99.9 FM The Fan” (Carolina Hurricanes) 2.7 – 1.8, -.9, #13 to #15

Public Radio News/Talk: University of North Carolina at Chapel Hill-owned WUNC 9.6 – 8.5, -1.1, #1

Number One 6+: public radio news/talk WUNC, second consecutive month, 9.6 – 8.5, -1.1

Largest 6+ January 2022 – February 2022 Increase: adult hits WBBB (+1.7)

Largest 6+ January 2022 – February 2022 Decrease: news/talk WPTF (-1.3)

INDIANAPOLIS

News/Talk: Emmis’ WIBC “93.1 FM Indy’s Mobile News” 10.6 – 9.7, -.9, repeats at #2

News: None in the top twenty

Sports Talk: Emmis-owned WIBC-HD2 “The Fan” (Pacers) 4.6 – 3.9, -.7, eighth to tenth

iHeartMedia’s WNDE “Fox Sports 1260” steady at .9, anchored at #19

Public Radio News/Talk: Metropolitan Indianapolis Public Broadcasting-owned WFYI 5.7 – 5.9, +.2, fifth to sixth

Number One 6+: Cumulus Media classic hits-oldies WJJK, second successive month, 11.2 – 12.1 +.9

Largest 6+ January 2022 – February 2022 Increase: adult contemporary WYXB (+1.4)

Largest 6+ January 2022 – February 2022 Decrease: news/talk WIBC (-.9)

MILWAUKEE

News/Talk: iHeartMedia’s WISN “News Talk 1130” 9.7 – 9.5, -.2, first to second

Good Karma Brands-owned WTMJ “Wisconsin’s Radio Station” (Bucks) 7.2 – 7.6, +.4, repeats in fourth-place

News: None in the top twenty

Sports Talk: iHeartMedia’s WRNW “97.3 The Game” 1.8 – 1.6, -.2, flat at #15

Good Karma Brands-owned WKTI “ESPN Milwaukee” 1.8 – 1.5, -.3, #15 to #16

Audacy’s WSSP “1250 AM The Fan” 1.2 – .8, -.4, #18 to #19

Public Radio News/Talk: University of Wisconsin-owned WUWM 4.8 – 5.6, +.8, ninth to sixth

Number One 6+: iHeartMedia classic hits-oldies WRIT, first month, 9.3 – 10.2, +.9

Largest 6+ January 2022 – February 2022 Increase: classic rock WKLH (+1.3)

Largest 6+ January 2022 – February 2022 Decrease: country WMIL (-1.8)

NASHVILLE

News/Talk: Cumulus Media’s WWTN “Super Talk 99.7” 6.9 – 7.2, +.3, second to third

iHeartMedia-owned WLAC “Talk Radio 1510” 2.6 – 3.3, +.7, #13 to #11

News: None in the top twenty

Sports Talk: Cumulus Media’s WGFX “104.5 The Zone” 4.7 – 2.4, -2.3, #9 to #14

Cromwell Radio Group-owned WPRT “102.5 The Game” (Predators) 1.1 – .7, -.4, #19 to #20

Public Radio News/Talk: Nashville Public Radio’s WPLN-FM 6.6 – 6.0, -.6, fourth to sixth

Number One 6+: Midwest Communications adult hits WCJK, second month in a row, 7.2 – 8.2, +1.0

Largest 6+ January 2022 – February 2022 Increase (Tie): adult hits WCJK and country WSM-FM (+1.0)

Largest 6+ January 2022 – February 2022 Decrease: sports talk WGFX (-2.3)

PROVIDENCE

News/Talk: Cumulus Media’s WPRO-AM & WEAN “News Talk 630 AM & 99.7 FM” 7.0 – 6.9, -.1, third to fourth

iHeartMedia-owned WHJJ “News Radio 920” .7 – .8, +.1, #16 to #17

News: None in the top twenty

Sports Talk: Beasley Media Group-owned WBZ-FM “98.5 The Sports Hub” (Celtics, and Bruins) 4.4 – 3.7, -.7, sixth to eighth

Audacy’s WVEI “Sports Radio 103.7” 4.2 – 3.6, -.6, seventh to ninth

Public Radio News/Talk: WGBH Educational Foundation-owned WGBH 2.8 – 2.9, +.1, locked at #10

Rhode Island Public Radio’s WNPN 2.8 – 2.3, -.5, #10 to #11

Number One 6+: iHeartMedia rock WHJY, first month, 10.4 – 11.1, +.7

Largest 6+ January 2022 – February 2022 Increase: adult contemporary WWLI (+1.0)

Largest 6+ January 2022 – February 2022 Decrease (Tie): country WCTK and sports talk WBZ-FM (-.7)

NORFOLK

News/Talk: Sinclair’s WNIS “News Talk AM 790” flat at 2.3, #13 to #14

News: iHeartMedia-owned WNOH “BIN 105.3 Because Truth Matters” .5 – .3, -.2, #21 to #20

Sports Talk: Max Broadcast Group’s WVSP “94.1 ESPN” 1.5 – 1.1, -.4, #17 to #18

Sinclair’s WTAR “Sports Radio 850” .6 – .3, -.3, repeats at #20

Public Radio News/Talk: None in the top twenty

Number One 6+: Audacy urban AC WVKL, second straight month, 11.1 – 10.6, -.5

Largest 6+ January 2022 – February 2022 Increase: rhythmic CHR WNVZ (+1.0)

Largest 6+ January 2022 – February 2022 Decrease: adult contemporary WVBW (-1.2)

JACKSONVILLE

News/Talk: Cox Media Group’s WOKV-FM “104.5 Jacksonville’s News & Talk” 9.6 – 10.2 +.6, #1

News: None in the top twenty

Sports Talk: Cox Media Group-owned WOKV-AM “ESPN Jacksonville 690 AM” .9 – 1.2, +.3, #18 to #16

Public Radio News/Talk: WJCT, Inc.’s WJCT  3.4 – 3.7, +.3, #12 to #10

Number One 6+: news/talk WOKV-FM, second consecutive month, 9.6 – 10.2 +.6

Largest 6+ January 2022 – February 2022 Increase: adult contemporary WEZI (+1.6)

Largest 6+ January 2022 – February 2022 Decrease: country WQIK (-1.3)

WEST PALM BEACH

News/Talk: iHeartMedia’s WJNO “News Radio 1290” 2.9 – 2.3, -.6, eighth to ninth

Hubbard Broadcasting-owned WFTL “News Talk 850” flat at 1.7, unchanged at #11

iHeartMedia’s WZZR “92.1 Real Radio” 1.7 – 1.3, -.4, #11 to #14

News: None in the top twenty

Sports Talk: Hubbard Broadcasting-owned WMEN “Fox Sports 640 AM South Florida” steady at .6, repeats at #17

Public Radio News/Talk: Dade County School Board’s WLRN flat at 3.2, stays in seventh-place

Number One 6+: Hubbard Broadcasting hot AC WRMF, second month in succession, 9.1 – 9.6, +.5

Largest 6+ January 2022 – February 2022 Increase: classic hits-oldies WEAT (+1.5)

Largest 6+ January 2022 – February 2022 Decrease: classic rock WKGR (-2.4)*

*Represents the largest January 2022 – February 2022 decrease (6+) of any station from these 12 PPM-markets

GREENSBORO

News/Talk: iHeartMedia’s WPTI “News Talk 94.5” 6.5 – 5.7, -.8, remains in fifth-place

News: None in the top twenty

Sports Talk: Curtis Media Group-owned WSJS & WPCM 600 AM & 920 AM” .6 – .5, -.1, stays at #16

Public Radio News/Talk: Wake Forest University’s WFDD 4.0 – 3.6, -.4, eighth to ninth

University of North Carolina at Chapel Hill-owned WUNC 1.8 – 1.6, -.2, repeats at #14

Number One 6+: Audacy urban AC WQMG, second straight month, 14.2 – 13.4, -.8

Largest 6+ January 2022 – February 2022 Increase: country WPAW (+1.1)

Largest 6+ January 2022 – February 2022 Decrease (Tie): urban AC WQMG; news/talk WPTI; and country WTQR (-.8)

MEMPHIS

News/Talk: iHeartMedia’s WREC “News Talk 600 AM” 2.6 – 3.0, +.4, #12 to #13

News: None in the top twenty

Sports Talk: Audacy-owned WMFS “Sports Radio 92.9” (Grizzlies) 4.7 – 3.5, -1.2, eighth to tenth and WMFS’ internet stream flat at .7, anchored at #18

Public Radio News/Talk: Mid-South Public Communications’ WKNO 2.6 – 1.3, -1.3, #12 to #17

Number One 6+: Cumulus Media urban-rhythmic oldies WRBO, second successive month, 14.1 – 12.4, -1.7

Largest 6+ January 2022 – February 2022 Increase: urban AC KJMS (+1.8)**

Largest 6+ January 2022 – February 2022 Decrease: urban-rhythmic oldies WRBO (-1.7)

**Represents the largest January 2022 – February 2022 increase (6+) of any station from these 12 PPM-markets

HARTFORD

News/Talk: Audacy’s WTIC-AM “News Talk 1080” steady at 5.3, unchanged at #7 and WTIC-AM’s internet stream .5 – 1.5, +1.0, #16 to #13

Red Wolf Broadcasting-owned WDRC-AM “The Talk of Connecticut”.9 – 1.1, +.2, #15 to #14

iHeartMedia’s WPOP “News Radio 1410 AM & 100.9 FM” .2, #20 (WPOP was unlisted in January 2022)

News: None in the top twenty

Sports Talk: iHeartMedia’s WUCS “97.9 ESPN” 1.2 – 1.1, -.1, remains at #14

Public Radio News/Talk: Connecticut Educational Communications-owned WNPR 8.6 – 9.6, +1.0, continues in second-place

New England Public Media’s WFCR .5 – .4, -.1, #16 to #19

Number One 6+: Audacy adult contemporary WRCH, 24th successive month, 11.6 – 10.9, -.7

Largest 6+ January 2022 – February 2022 Increase (Tie): public radio news/talk WNPR and news/talk WTIC-AM’s internet stream (+1.0)

Largest 6+ January 2022 – February 2022 Decrease: classic hits-oldies WHCN (-2.0)

Email Mike Kinosian at Mike.Kinosian@gmail.com   

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Category: Ratings Takeaways