February 2022 PPM Ratings Takeaways – Part Three | TALKERS magazine - talk media trade : TALKERS magazine – “The bible of talk media.”

February 2022 PPM Ratings Takeaways – Part Three

| March 24, 2022

February 2022 PPM Data – Information for the February 2022 ratings period has been released for Portland; Charlotte; San Antonio; Sacramento; Pittsburgh; Salt Lake City; Las Vegas; Orlando; Cincinnati; Cleveland; Kansas City; and Columbus.

Nielsen Audio’s February 2022 sweep covered February 3 – March 2

Managing editor Mike Kinosian provides “Takeaways” for spoken-word stations finishing in their respective markets’ top twenty.

Cited as well are each particular city’s #1 station (6+) and loftiest (6+) upticks and drop-offs.

All comparisons noted are January 2022 – February 2022 (6+).

PORTLAND

News/Talk: Alpha Media’s KXL “FM 101 News” 7.6 – 7.7, +.1, repeats in fourth-place

iHeartMedia-owned KEX “News Radio 1190” 2.8 – 3.1, +.3, #15 to #14

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: Oregon Public Broadcasting’s KOPB 10.1 – 8.9, -1.2, #1 and KOPB’s internet stream 2.1 – 1.9, -.2, flat at #19

Number One 6+: public radio news/talk KOPB, second month in succession, 10.1 – 8.9, -1.2

Largest 6+ January 2022 – February 2022 Increase: country KUPL (+.7)

Largest 6+ January 2022 – February 2022 Decrease: adult contemporary KKCW (-1.5)

CHARLOTTE

News/Talk: Radio One-owned WBT AM & WBT-FM “Charlotte’s News Talk” 3.9 – 3.3, -.6, #13 to #14

News: None in the top twenty

Sports Talk: Radio One’s WFNZ-FM “Sports Radio 92.7” 2.2 – 2.1, -.1, flat at #16

Beasley Media Group-owned WSOC-HD3 “Fox Sports Charlotte” .3 – .4, +.1, stays at #20

Public Radio News/Talk: University Radio Foundation’s WFAE 4.2 – 4.6, +.4, #12 to #8

South Carolina Educational Television Commission-owned WNSC .4 – .5, +.1, remains at #19

Number One 6+: Beasley Media Group adult contemporary WKQC, first month, 4.4 – 6.3, +1.9

Largest 6+ January 2022 – February 2022 Increase: adult contemporary WKQC (+1.9)*

Largest 6+ January 2022 – February 2022 Decrease: urban-rhythmic oldies WOSF (-.7)

*Represents the largest January 2022 – February 2022 increase (6+) of any station from these 12 PPM-markets

Note: Roughly two weeks into the February 2022 sweep (2/16), Radio One flipped urban contemporary WQNC to sports talk WFNZ-FM.

SAN ANTONIO

News/Talk: iHeartMedia’s WOAI “News Radio 1200” (Spurs) 4.4 – 5.1, +.7, eighth to seventh

Alpha Media-owned KTSA “Stay Connected” 2.6 – 2.4, -.2, unchanged at #14

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: Texas Public Radio’s KSTX 3.4 – 3.3, -.1, flat at #12

Number One 6+ (Tie): Cox Media Group classic hits-oldies KONO-FM, first month, 6.8 – 7.1, +.3 and iHeartMedia adult contemporary KQXT, first month, 7.0 – 7.1, +.1

Largest 6+ January 2022 – February 2022 Increase:  country KAJA (+1.4)

Largest 6+ January 2022 – February 2022 Decrease: classic rock KTKX (-1.4)

SACRAMENTO

News/Talk: iHeartMedia-owned KFBK-AM & KFBK-FM “News 1530 AM & 93.1 FM” 7.1 – 6.5, -.6, locked in third-place and cluster-mate KSTE “Talk 650” 3.7 – 3.3, -.4, #11 to #12

News: None in the top twenty

Sports Talk: Audacy’s KIFM-AM “ESPN 1320” 1.3 – .9, -.4, #18 to #19

Public Radio News/Talk: Capital Public Radio-owned KXJZ 5.0 – 4.6, -.4, seventh to sixth

Number One 6+: Audacy classic rock KSEG, second month in a row, 9.3 – 10.2, +.9

Largest 6+ January 2022 – February 2022 Increase:  country KNCI (+1.1)

Largest 6+ January 2022 – February 2022 Decrease: rock KRXQ (-.8)

PITTSBURGH

News/Talk: Audacy’s KDKA-AM “News Radio 1020 AM” 5.0 – 4.8, -.2, sixth to seventh

News: None in the top twenty

Sports Talk: Audacy-owned KDKA-FM “93.7 The Fan All Sports All The Time” 9.1 – 7.5, -1.6, second to fourth

Public Radio News/Talk: Pittsburgh Community Broadcasting’s WESA 3.1 – 2.8, -.3, repeats at #11

Number One 6+: iHeartMedia classic hits-oldies WWSW, fourth month in succession, 10.1 – 10.8, +.7

Largest 6+ January 2022 – February 2022 Increase:  adult hits WRRK (+.8)

Largest 6+ January 2022 – February 2022 Decrease:  sports talk KDKA-FM (-1.6)

SALT LAKE CITY

News/Talk: iHeartMedia’s KNRS-AM & KNRS-FM “Talk Radio” 7.6 – 8.4, +.8, #2 to #1

Bonneville-owned KSL “News Radio 102.7 FM & 1160 AM” 6.5 – 6.0, -.5, repeats in fourth-place

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: University of Utah’s KUER 4.3 – 4.1, -.2, eighth to tenth

Number One 6+: news/talk KNRS, first month, 7.6 – 8.4, +.8

Largest 6+ January 2022 – February 2022 Increase:  classical KBYU (+1.6)

Largest 6+ January 2022 – February 2022 Decrease: classic hits-oldies KRSP (-1.2)

LAS VEGAS

News/Talk: Beasley Media Group-owned KDWN “The Talk Of Las Vegas” 1.4 – 2.2, +.8, #23 to #15

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: Nevada Public Radio’s KNPR 2.5 – 2.2, -.3, #14 to #15

Number One 6+: iHeartMedia adult contemporary KSNE, first month, 6.9 – 7.4, +.5

Largest 6+ January 2022 – February 2022 Increase: urban-rhythmic oldies KOAS (+1.5)

Largest 6+ January 2022 – February 2022 Decrease: rhythmic hot AC KXQQ (-.7)

ORLANDO

News/Talk: iHeartMedia’s WTKS “Real Radio 104.1” 6.2 – 6.3, +.1, sixth to fourth and cluster-mate WFLF “Orlando News Radio” 1.3 – 1.8, +.5, #19 to #16

Cox Media Group-owned WDBO “Orlando’s News Talk” 1.9 – 1.6, -.3, anchored at #17

News: None in the top twenty

Sports Talk: iHeartMedia-owned WYGM “96.9 The Game” (Magic) 2.0 – 1.5, -.5, #16 to #18

Public Radio News/Talk: Community Connections’ WMFE 2.5 – 2.4, -.1, #13 to #15

Number One 6+: iHeartMedia CHR WXXL, second straight month, 8.3 – 7.9, -.4

Largest 6+ January 2022 – February 2022 Increase: classic rock WMMO (+1.0)

Largest 6+ January 2022 – February 2022 Decrease: Spanish contemporary WOEX (-.7)

CINCINNATI

News/Talk: iHeartMedia-owned WLW “700 Cincinnati’s News Radio” 11.5 – 12.3, +.8, locked in second-place and cluster-mate WKRC “55 KRC The Talk Station” 7.0 – 5.3, -1.7, repeats in fourth-place

News: None in the top twenty

Sports Talk: iHeartMedia’s WCKY “ESPN 1530” 1.4 – 1.1, -.3, #17 to #19

Public Radio News/Talk: Cincinnati Public Radio-owned WVXU 4.8 – 5.1, +.3, sixth to fifth

Number One 6+: Cumulus Media classic hits-oldies WGRR, second successive month, 13.4 – 12.6, -.8

Largest 6+ January 2022 – February 2022 Increase: news/talk WLW (+.8)

Largest 6+ January 2022 – February 2022 Decrease: news/talk WKRC (-1.7)**

**Represents the largest January 2022 – February 2022 decrease (6+) of any station from these 12 PPM-markets

CLEVELAND

News/Talk: iHeartMedia’s WTAM “News Radio 1100” (Cavaliers) 4.7 – 5.5, +.8, seventh to sixth

News: None in the top twenty

Sports Talk: Audacy-owned WKRK “Sports Radio 92.3 The Fan” 5.4 – 4.2, -1.2, #6 to #11 and WKRK’s internet stream 1.1 – 1.0, -.1, #16 to #17

Public Radio News/Talk: Ideastream’s WCPN 4.1 – 4.4, +.3, #11 to #9

Kent State University-owned WKSU flat at 1.5, steady at #15

Number One 6+: Radio One urban AC WZAK, second month in a row, 11.3 – 11.1, -.2

Largest 6+ January 2022 – February 2022 Increase (Tie): news/talk WTAM and country WGAR (+.8)

Largest 6+ January 2022 – February 2022 Decrease: sports talk WKRK (-1.2)

KANSAS CITY

News/Talk: Audacy’s KMBZ-FM “98.1 FM News, Traffic, Weather” 7.2 – 7.8, +.6, #3 to #1 and cluster-mate KMBZ-AM “Talk 980 AM” .5 – .9, +.4, #22 to #20

Cumulus Media-owned KCMO-AM “Talk Radio 710 AM” .5 – .9, +.4, #22 to #20

News: None in the top twenty

Sports Talk: Audacy-owned KCSP “Sports Radio 610 Our Teams, Our Town” 2.9 – 1.5, -1.4, #12 to #18

Public Radio News/Talk: University of Missouri’s KCUR 6.0 – 6.5, +.5, fifth to fourth

Number One 6+: news/talk KMBZ-FM, first month, 7.2 – 7.8, +.6

Largest 6+ January 2022 – February 2022 Increase (Tie): hot AC KZPT and country KBEQ (+.9)

Largest 6+ January 2022 – February 2022 Decrease: sports talk KCSP (-1.4)

COLUMBUS

News/Talk: iHeartMedia-owned WTVN “News Radio 610” 8.5 – 9.3, +.8, #3 to #1

News: iHeartMedia’s WYTS “Columbus’ BIN 1230” flat at .3, #19 to #20

Sports Talk: Tegna-owned WBNS-FM “97.1 FM The Fan” (Blue Jackets) 9.5 – 8.8, -.7, #1 to #2 and co-owned WBNS-AM “ESPN 1460 AM” flat at .6, #18 to #17

Public Radio News/Talk: Ohio State University’s WOSU 7.7 – 8.3, +.6, fifth to third

Number One 6+: news/talk WTVN, first month, 8.5 – 9.3, +.8

Largest 6+ January 2022 – February 2022 Increase:  adult contemporary WSNY (+1.2)

Largest 6+ January 2022 – February 2022 Decrease: CHR WNCI (-1.2)

Up next: February 2022 overviews for Austin; Raleigh; Indianapolis; Milwaukee; Nashville; Providence; Norfolk; Jacksonville; West Palm Beach; Greensboro; Memphis; and Hartford.

Email Mike Kinosian at Mike.Kinosian@gmail.com

 

Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Category: Ratings Takeaways