Archive for February, 2022
Monday, February 28, 2022
Monday Memo: Read Me, Please! “Few opportunities to engage are more powerful than the ongoing email conversation you have with listeners.” Consultant Holland Cooke calls it “a relationship that Pandora and Spotify and your robotic AM/FM competitors can’t emulate.” In this week’s column, HC shares tips for the most important words of your email: its subject line. Read about it here.
Pending Business: Sell Carefully. Radio sales pro Steve Lapa says the war in the Ukraine has the potential to bring more information and opinion-hungry listeners to your news/talk station and provides a sales opportunity. “The loyal audience base your station has worked hard to develop will lock in regularly for information updates and the clarity your air talent can bring to a complex and intimidating situation that could affect everything from the price of gas at the local pump to a roller coaster ride in their stock portfolio.” He offers six tips for selling during this historic news storm. Read more here.
KNBR-AM/FM, San Francisco Promotes Adam Copeland to Afternoons. Sports talk radio pro Adam Copeland is promoted to co-host of the afternoon drive with longtime host Tom Tolbert on Cumulus Media’s KNBR-AM/FM, San Francisco. This comes after Cumulus parts ways with Tolbert’s former co-hosts Larry Krueger and Rod Brooks. Tolbert tweeted last week about their departure, saying, “Rod and Larry are no longer on the show. It sucks. I’m always saddened when something doesn’t work. I love both of those guys. I consider them friends. I can’t tell you why some things work and some don’t work. It’s a bummer. It stinks.” The new “Tolbert and
Copes” show airs from 2:00 pm to 6:00 pm. Copeland joined KNBR as an intern in 2009 and was hired in 2016 as a board operator. He eventually became the producer of “KNBR Tonight with Ryan Covay.” In 2018, after time as a fill-in host on the station, Copeland was named host of his own talk 
show, “The Lead Off Spot with Adam Copeland,” airing weekday mornings from 5:00 am-6:00 am. He also served as a producer of the “Murph and Mac” morning program. Copeland says, “Having the opportunity to host ‘The Leadoff Spot’ and hang with Murph and Mac for the past four years has been a dream come true since I was 16 years old, and I’m forever indebted to all the loyal listeners, callers, and guests who made the show as fun and engaging as it was. It’s been the honor of my life. I look forward to bringing that same energy and enthusiasm to afternoon drive with the legendary Tom Tolbert. I know I have big shoes to fill, and I hope to make my fellow Bay Area sports fans proud. Onward and upward.”
Round Four of January PPM Survey Released. The fourth of four rounds of ratings information from Nielsen Audio’s January 2022 PPM survey has been released for 12 markets including: Austin, Raleigh, Indianapolis, Milwaukee, Nashville, Providence, Norfolk, Jacksonville, West Palm Beach, Greensboro, Memphis, and Hartford. Nielsen’s January 2022 sweep covered January 6 – February 2. Today, TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways for this group of markets. In the Raleigh market, iHeartMedia’s news/talk WTKK-FM jumps 1.1 shares for a 7.4 share (weekly, 6+ AQH share) finish and the #3 rank in the market, while Curtis Media Group’s crosstown news/talk WPTF tacks on nine-tenths for a 3.3 share finish good for the #11 rank. Emmis Communications’ news/talk WIBC-FM, Indianapolis recaptures 1.8 shares to wrap the survey with a 10.6 share and climbs to the #2 rank. In Milwaukee, iHeartMedia’s news/talk WISN-AM leaps to #1 after adding nine-tenths for a 9.7 share finish, while Good Karma Brands’ crosstown news/talk WTMJ-AM rises half a share for a 7.2 share finish good for the #4 rank. Cumulus Media’s news/talk WWTN-FM, Nashville tacks on eight-tenths to put up a 6.9 share that gives it the #2 rank in the market. Cox Media Group’s WOKV-FM, Jacksonville is back at #1 after shooting up 2.6 shares for a 9.6 share finish. You can see Mike Kinosian’s complete Ratings Takeaways for this group of markets (as well as the first three rounds) here.
Nielsen Holdings Reports 2021 Q4 Revenue Up 2.5%; Full Year Revenue Rises 4.1%. Ratings giant Nielsen Holdings plc reports its financial data from the fourth quarter of 2021 and for the full year, revealing Q4 revenue was $894 million, an increase of 2.5% over the same period in 2020. Revenue of the whole of 2021 was $3.5 billion, a year-over-year increase of 4.1%. For the full year of 2021, Nielsen reports net income from continuing operations attributable to Nielsen shareholders was $551 million, compared to $191 million in 2020. Nielsen CEO David Kenny says, “We delivered
strong results in 2021. We successfully sold Nielsen Global Connect, hit significant product milestones, and exceeded all of our original 2021 guidance metrics despite facing some unanticipated challenges. We are strongly positioned within the media ecosystem, with growing relevance as audiences shift to streaming, and we are delivering value to clients across our three essential solutions. We made measurable progress toward becoming a digital-first company, and our strategy aligns with where growth in the industry is coming from. We are piloting the first iteration of Nielsen ONE, which we launched in January, with a representative group of clients across media buyers and sellers and feedback has been positive. We also made progress on strengthening our balance sheet, reducing our net debt leverage by over half a turn in 2021. We now have the flexibility to return more capital to shareholders while continuing to invest in organic growth initiatives and pursue strategic, tuck-in M&A. Our $1 billion share repurchase authorization reflects our board’s confidence in both our short and long-term growth prospects and enables us to deliver value to our shareholders.” The company reports its financial position, stating, “As of December 31, 2021, the company had cash and cash equivalents of $380 million and gross debt of $5.626 billion, resulting in net debt of $5.246 billion.”
Russian Ukraine Invasion, COVID-19, The Economy/Financial Markets, CPAC 2022/Trump & the GOP, William Barr Book, State of the Union, and SAG Awards Among Top News/Talk Stories Over the Weekend. The Russian invasion of the Ukraine and the domestic and global responses to Vladimir Putin’s gambit; the falling rate of COVID-19 cases in the U.S., the relaxation of mask mandates, and the U.S. trucker convoys destined for Washington, DC; the state of the U.S. economy as the Ukraine invasion affects global markets, the ongoing inflation affecting consumer retail prices, and the financial markets activities; the weekend’s CPAC 2022 conference and Donald Trump’s influence over the GOP; former Attorney General William Barr’s new memoir containing criticism of Donald Trump is teased; anticipation of Tuesday’s State of the Union Address; and Sunday’s Screen Actors Guild 2022 awards ceremony were some of the most-talked-about stories on news/talk radio over the weekend, according to ongoing research from TALKERS magazine.
Pending Business: Sell Carefully
By Steve Lapa
Lapcom Communications Corp
President
PALM BEACH GARDENS, Fla. — As I write this week’s column, events in Russia, the Ukraine, and around the world are driving the content on news/talk radio stations everywhere. Whether it’s all-news, a local talk show, or a nationally or regionally syndicated program, the world is talking, watching, listening, posting, tweeting, documenting and sharing.
Monday Memo: Read Me, Please!
By Holland Cooke
Consultant
BLOCK ISLAND, RI — You DO regularly communicate with an opt-in email list…right? Few opportunities to engage are more powerful than the ongoing conversation you have with listeners. It’s a relationship that Pandora and Spotify and your robotic AM/FM competitors can’t emulate.
Any email you send is worthless if it doesn’t get read
And you yourself demonstrate why, every time you open your in-box. True or false: You delete some (lots) of messages unread, simply based on the subject line?
Friday, February 25, 2022
NOW POSTED: This Weekend’s Installment of “The Michael Harrison Wrap: An Overview of the National Conversation.” The latest installment of the one-hour weekend special, “The Michael Harrison Wrap,” that looks back each week at the hottest topics discussed in American talk media per the research of TALKERS magazine, is now posted. This new episode titled, “Putin Shootin,’” looks back at this past week of 2/21 to 2/25. The program features guests (in order of appearance): Kevin Casey, executive editor, TALKERS; Victoria Jones, executive director, DC Radio Company; Frank Morano, talk show host, WABC, New York; Dr. Daliah Wachs, physician/talk show host, Genesis Communications Network; Ross Kaminsky, talk show host, KOA, Denver; and Matthew B. Harrison, attorney/associate publisher, TALKERS. The show airs weekends on WONK-FM, Washington, DC; WTIC, Hartford; KSCO, Santa Cruz, CA; KDFD, Denver; KFNX, Phoenix; KTLK-FM, St. Louis; WPG, Atlantic City, NJ; SuperTalk 99.7 WTN, Nashville; KMZQ, Las Vegas; WTPL, Manchester, NH; WEMJ, Laconia, NH; WTSN, Dover-Portsmouth, NH; WVLY, Wheeling, WV; WTRW-FM, Scranton/Wilkes Barre, PA; WVOX, Westchester, NY; KBDT, Dallas; KQSP, Minneapolis; WGDJ, Albany, NY; WJFN-FM, Richmond, VA; WZFG, Fargo; KTGO, Tioga, ND; KWAM, Memphis; K-NEWS, San Luis Obispo; WGMD, Rehoboth Beach, DE; WCHM, Clarkesville, GA; WPHM, Port Huron, MI; KSYL, Alexandria, LA; KTOE, Mankato, MN; WCED, DuBois, PA; K-NEWS 101.3, Owensboro, KY; WWTK, Sebring, FL; WSAR-AM/FM, Fall River, MA; WIZM-AM/FM, La Crosse, WI; WMVA, Martinsville, VA; KQEN, Roseburg, OR; the Virginia Talk Radio Network; CRN Digital Talk Radio Network; Podcast Radio, UK and many more. To listen to this week’s episode, please click here. To view the latest TALKERS magazine topic research, please click here. “The Michael Harrison Wrap” is now available in syndication via Talk Media Network to stations across America on a market exclusive basis. For affiliation information, please click here or call 616-884-8616.
Round Three of January PPMs Released. The third of four rounds of ratings information from Nielsen Audio’s January 2022 PPM survey has been released for 12 markets including: Portland, Charlotte, San Antonio, Sacramento, Pittsburgh, Salt Lake City, Las Vegas, Orlando, Cincinnati, Cleveland, Kansas City, and Columbus. Nielsen’s January 2022 sweep covered January 6 – February 2. Today, TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways from this group of markets. In Portland, Alpha Media’s news/talk KXL-FM adds 1.7 shares for a 7.6 share (weekly, 6+ AQH share) and rises to the #4 rank, while iHeartMedia’s crosstown news/talk KEX-AM tacks on a half share for a 2.8 share finish and the #15 rank. Radio One’s news/talk WBT-AM/FM, Charlotte rises a full share to finish the month with a 3.9 share and leaps to the #13 rank. In Salt Lake City, iHeartMedia’s news/talk KNRS-AM/FM rises by 1.9 shares for a 7.6 share finish and climbs to the #2 rank, while Bonneville’s crosstown news/talk KSL-AM/FM adds 1.2 shares for a 6.5 share finish and wraps the survey ranked #4. Audacy’s Kansas City news/talk KMBZ-FM leaps 2.2 shares to wrap the survey with a 7.2 share good for the #3 rank in the market. You can see Mike Kinosian’s complete Ratings Takeaways for this group of markets (as well as the first two rounds) here.
Triton Digital Releases January Podcast Report. The January 2022 edition of Triton Digital’s U.S. Podcast Report has been released, revealing its ranking of the top 20 podcast networks and the top 100 podcasts based on average weekly downloads and
on average weekly users for participating networks and publishers. Based on average weekly downloads, Stitcher Media (SXM Media) was the top podcast network (55.4 million AWD). It was followed by NPR at #2, Audacy Podcast Network at #3 and Cumulus Podcast Network at #4. For the ranking of top podcasts (based on average weekly download), “NPR News Now” (NPR) was #1. Following at #2 was “Crime Junkie” (SXM), with “The Ben Shapiro Show” (Cumulus Podcast Nework) at #3. There was a debut on the top 100 rank this month as “The Brian Kilmeade Show” (FOX News Podcasts) entered the chart at #87. You can see the complete report here.
Newsmax TV Has Boots on the Ground in Ukraine. The news and talk network Newsmax TV is delivering the latest from Ukraine thanks to its two correspondents Sarah Williamson and Chuck Holton. Since early February of this year, Newsmax has had two television correspondents stationed in Ukraine tracking the escalating tensions and full-scale invasion. Australian Sarah Williamson joined Newsmax only in
December and was quickly assigned to the European war zone. Her experience includes covering the Palestinian-Israeli conflict for Israel’s i24 News for four years. Veteran war correspondent Chuck Holton is described by Newsmax’s chief content officer Elliot Jacobson as the company’s conflict zone correspondent. Most recently, he was reporting from Panama about migrants moving north toward the U.S. border. Jacobson says of their work in Ukraine, “We’re getting some unique perspectives. We’re talking to people on the ground. We have interviewed Ukrainian officials. We’re not just reporting without any interaction with the locals.” Newsmax has taken a stance in the conflict saying it “strongly opposes Putin.” Newsmax CEO Christopher Ruddy adds, “Newsmax believes Russia has made a major transgression and this should be condemned strongly by all people. I think we are seeing for conservatives a clarity moment where FOX News’ main host is stating categorically, he is siding with Putin and Russia in support of the invasion. Newsmax supports President Biden’s efforts to stop this invasion. If anything we think he is not being strong enough. We believe there is a bipartisan consensus in opposition to this dangerous aggression.”
Trevor Morini Named VP of Programming for iHeartMedia Raleigh. Programming pro Trevor Morini is appointed vice president of programming for iHeartMedia’s
Raleigh station group that includes news/talk WTKK-FM and four music brands, including CHR WDCG-FM, for which Morini will also serve as program director. He previously served with iHeartMedia as format center executive producer for iHeartMedia’s National Programming Group. Morini says,, “I am thrilled for the opportunity to lead the talented programming team in Raleigh. Together we will build upon their success and continue to grow our market-leading brands, and I am honored to be a part of it. Thank you to the iHeartMedia senior leadership team for their continued support.”
Salem Radio Network on Radio Row at CPAC. Pictured above at the CPAC 2022 radio row in Orlando are Salem Radio Network hosts Sebastian Gorka (left) and Charlie Kirk (right). In addition to hosting his program from the convention, Gorka is also taking part in a panel discussion called, “Fire Fauci” that features talk radio host Todd Starnes, Dr. Peter McCullough, and U.S. Rep. Matt Gaetz.
Russian Invasion of Ukraine Top News/Talk Story for Week of February 21-25. The shelling and movement of Russian troops into the Ukraine was the most-talked-about story on news/talk radio this week, landing atop the Takers TenTM. At #2 this week was the state of the U.S. economy, the financial markets activity and the soaring inflation, followed by the COVID-related issues of masks, vaccines, mandates and the Truckers’ Convoy at #3. The Talkers TenTM is a weekly chart of the top stories and people discussed on news/talk radio during the week and is the result of ongoing research from TALKERS magazine. It is published every Friday at Talkers.com. See this week’s complete chart here.
