Archive for November, 2021
Monday Memo: We’re Late. “Like the bookstores and stockbrokers and travel agents that were early casualties,” consultant Holland Cooke sees radio and TV stations as “middlemen the Internet is squeezing-out.” In this week’s column, HC warns that “we-who-power-the-towers are late, if we still regard digital content as an adjunct” and he urges that “we should only do what only we can do.” Read more here.
Pending Business: A New Exercise. Radio sales pro Steve Lapa writes in today’s column that “the radio business can learn a lot about the core changes facing 21st century commercial media in general by watching how the outdoor advertising industry is adjusting to the drastically new conditions of the modern era. Next time you’re moving through traffic take notice of the variety of messages on the out-of-home media around you. Billboards of all sizes, and all kinds – poster boards, vinyls, newer digital, stationary, mobile, building signage, airport boards, bus stop enclosures – all are blatant reminders that the medium is the message and the creative is changing.” Read more here.
Terry Ford to Program Cumulus Media’s ‘107.5 The Game’ in Columbia, South Carolina. Sports talk radio pro Terry Ford joins Cumulus Media’s WNKT-FM, Columbia, South Carolina “107.5 The Game” as program director. In this role, Ford will also oversee the cluster’s sister sports talk station WISW-AM “ESPN 1320.” Ford was most recently with Clarity Communications’ sports talk WZNN-FM, Lexington, Kentucky “Sports 96.1” as host and program director. During his career he’s served as late night host at Audacy’s WJZ-FM “105.7 The Fan” and as a host on the Yahoo Sports Radio network. Ford says, “I am truly excited to become the next program director of such a quality sports brand as ‘107.5 The Game’ in Columbia. ‘The Game’ has sharp upper management support, a rock-solid infrastructure, and a talented staff, so this was an easy decision for me. I want to thank Cumulus Columbia market manager Tammy O’Dell for offering me this fabulous opportunity. In my many conversations with Tammy, you could hear her love and passion for ‘107.5 The Game.’ I also want to thank Cumulus SVP of sports, programming and audience Bruce Gilbert. It was Bruce who put me on Tammy’s radar. I can’t wait to land in Columbia and get started!”
MyPillow CEO Mike Lindell Says No More Advertising for Salem. Numerous consumer publications, including Business Insider, are reporting that MyPillow CEO Mike Lindell has pulled ads for his MyPillow products from the air at Salem Radio Network after complaining on his 96-hour livestream “Thanks-a-Thon” over the holiday weekend that the broadcast network has not had him on any of the talk shows in a “long, long time.” The Business Insider piece says Lindell “expressed annoyance that Salem apparently never took the time to explain why, in his opinion, the mainstream media had shunned him. He said that ‘woke’ retailers had also ‘canceled’ him and described their actions as ‘a joke.’” The story notes that retailers including Bed Bath & Beyond and Kohl’s stopped selling his products after Lindell began his campaign spouting voter fraud theories. Salem has not publicly commented on the matter.
Bold Gold Broadcast & Media Foundation 6th Annual Event Features Churchill Author Interview. The Bold Gold Broadcast & Media Foundation, which supports efforts to defend free speech and help young people enter the news and talk radio formats, held its 6th annual event on November 19 in Wilkes-Barre, Pennsylvania. The sold-out program was themed “Celebrating the Leadership of Winston Churchill – Defender of Free Speech & Western Civilization” and featured keynote remarks by professor Andrew Roberts (pictured at right being interviewed by broadcaster James Rosen), author of the 2018 international best-seller, Churchill: Walking With Destiny. Roberts spoke about how Churchill used the power of oratory and the medium of radio to rally the free world to confront a variety of tyrannical ideologies and threats to freedom. Vince Benedetto, president of the Bold Gold Foundation and Bold Gold Media Group, addressed the rising importance of the Foundation’s work in an age of increased censorship and cancel culture. The event also honored local business leader and entrepreneur, Rob Grimm, with the 2021 Atlas Award for Citizenship.
Good Karma’s ‘101.7 The Truth’ Announces Black-Owned Business Giveback. The Milwaukee talk station owned by Good Karma Brands announces a partnership with Associated Bank called Black-Owned Business Giveback, a promotion to help support Black-owned businesses by awarding them a free radio advertising campaign on WGKB-AM/W269DL “101.7 The Truth.” Each month, the first 10 businesses to register at BlackBusinessGiveback.com wins a campaign that includes one 30-second commercial that airs 50 times over the month. The promotion will run through the end of 2022. Station general manager Cherie Harris comments, “We are thankful for our partnership with Associated Bank for the Black-Owned Business Giveback Promotion. Our Black-owned businesses are a vital part of the community’s growth and economic development, and we want to be sure they are given every opportunity to succeed.” The 10 chosen businesses will be invited to work with ‘The Truth’ team to write and produce their customized radio spots. At the conclusion of the campaign in November 2022, over 100 businesses will be awarded a free advertising campaign valued at $2,000.
Broadcasters Foundation of America Asks for Help on Giving Tuesday. Tomorrow – November 30 – is Giving Tuesday, the international day of giving, and the Broadcasters Foundation of America asks that you think of them on this day of philanthropy. For over 70 years, the Broadcasters Foundation has provided medical aid and disaster relief to broadcasters and their families across the United States. This year, the Foundation will give away more than $1.8 million in monthly and emergency grants. Your gift will help them reach every broadcaster in need. One broadcaster says, “We would be lost without the generosity of the Broadcasters Foundation of America. Because of your support, chronic illness has not taken everything from me. From the bottom of our hearts, thank you!” On behalf of everyone at the Broadcasters Foundation of America, thank you and have a safe and happy holiday season. Donate here.
MIW Presents Recognizing Women in Operational Excellence Webinar. The Mentoring and Inspiring Women in Radio organization, together with vCreative, are recognizing and celebrating women in radio “whose unsung efforts ensure efficiency, both operationally and financially, for their radio stations and groups.” The program’s inaugural free webinar, “Recognizing Women in Operational Excellence,” takes place Thursday (12/2) from 1:00 pm to 1:45 pm ET. It’s being hosted by vCreative CEO Susie Hedrick and MIW board member Valerie Blackburn and showcases three uniquely talented women who make a significant impact daily on their company’s Operations: Becky Degener, Townsquare Media, vice president of traffic operations; Mildred Sibley, Entravision, vice president of station traffic operations; and Melissa Mitchell, Bonneville, director of finance and corporate controller. Webinar participants will hear how these professionals strategically embrace emerging technologies; integrate new products into existing workflows; and hire and train teams. You can register for the webinar here.
COVID-19/Omicron Variant, Financial Markets/Inflation, Crime Spike/Mass Looting, January 6 Investigation, China Military Aggression, Thanksgiving/Football, and the Ghislaine Maxwell Trial Among Top News/Talk Stories Over the Holiday Weekend. The rate of COVID-19 cases in the U.S. and abroad and concerns about the new Omicron variant; the world’s financial markets react to the news of the Omicron variant and the high retail prices facing consumers; the rising crime statistics in major cities and the ongoing spate of smash-and-grab flash mobs; the investigation into the January 6 Capitol attack and the Committee’s seeking information from former Donald Trump chief of staff Mark Meadows; China’s continuing aggressive posture toward Taiwan; the Thanksgiving Holiday weekend; and this week’s start of the trial of accused Jeffrey Epstein co-conspirator Ghislaine Maxwell were some of the most-talked-about stories on news/talk radio over the weekend, according to ongoing research from TALKERS magazine.
TALKERS magazine Offices Closed for the Thanksgiving Holiday. The offices of TALKERS magazine will be closed from the end of business today (11/24) through the weekend. TALKERS will reopen on Monday (11/29). The staff of TALKERS hopes that everyone enjoys a relaxing and enjoyable weekend with family and friends. Happy Thanksgiving!
NOW POSTED: This Thanksgiving Weekend’s Installment of “The Michael Harrison Wrap: An Overview of the National Conversation.” The latest installment of the one-hour weekend special, “The Michael Harrison Wrap,” that looks back each week at the hottest topics discussed in American talk media per the research of TALKERS magazine, is now posted. This new episode titled, “Thanksgiving Weekend,” looks back at this past week of 11/22 – 11/26. The program features guests (in order of appearance): Kevin Casey, executive editor, TALKERS; Dr. Daliah Wachs, talk show host, Genesis Communications Network/physician; Lars Larson, talk show host, Compass Media Networks; Dr. Murray Sabrin, professor emeritus of finance, Ramapo College of New Jersey; Harry Hurley, talk show host, WPG, Atlantic City; Richard Neer, talk show host, WFAN, New York; and Victoria Jones, executive director, DC Radio Company. The show airs each week on its flagship, WONK-FM, Washington, DC, Friday evenings at 6:00 pm ET. It also airs throughout the weekend on WTIC, Hartford; KSCO, Santa Cruz, CA; KDFD, Denver; KFNX, Phoenix; KTLK-FM, St. Louis; WPG, Atlantic City, NJ; “SuperTalk 99.7” WTN, Nashville; WVLY, Wheeling, WV; WTRW-FM, Scranton/Wilkes Barre, PA; WVOX, Westchester, NY; KBDT, Dallas; KQSP, Minneapolis; KBKW, Aberdeen, WA; WGDJ, Albany, NY; WJFN-FM, Richmond, VA; WZFG, Fargo; KTGO, Tioga, ND; KWAM, Memphis; K-NEWS, San Luis Obispo; WGMD, Rehoboth Beach, DE; WCHM, Clarkesville, GA; WPHM, Port Huron, MI; KSYL, Alexandria, LA; KTOE, Mankato, MN; WCED, DuBois, PA; K-NEWS 101.3, Owensboro, KY; WWTK, Sebring, FL; WSAR-AM/FM, Fall River, MA; WIZM-AM/FM, La Crosse, WI; WMVA, Martinsville, VA; KQEN, Roseburg, OR; the Virginia Talk Radio Network; CRN Digital Talk Radio Network; the iHeart Podcast Network; Pioneer Valley Radio, Springfield, MA; Podcast Radio, UK and many more. To listen to this week’s episode, please click here. To view the latest TALKERS magazine topic research, please click here. “The Michael Harrison Wrap” is now available in syndication via Talk Media Network to stations across America on a market exclusive basis. For affiliation information, please click here or call 616-884-8616.
WWO: Radio and Podcast Revenues to Rise in 2022. This week’s blog post from the CUMULUS MEDIA | Westwood One Audio Active Group, assesses leading revenue forecasts and key trends to watch for in the coming year. The piece predicts that 2020 AM/FM radio revenue will grow 6% to 8% while podcast revenue will grow 31%. Of the big 10 categories that represent 60% of local revenue for radio stations, the five to watch are: auto, TV/cable, healthcare, home improvement, and communications/cellular. Travel and entertainment should also surge. At the network level, look for continued growth in pharmaceutical, financial, business-to-business brands, recruitment, consumer packaged goods, restaurants, insurance, and auto. The post predicts that when it comes to ad-supported audio, AM/FM radio will remain dominant, AM/FM radio streaming will surpass Pandora and Spotify, podcasts will continue to explode, and Pandora will collapse.
Sarah Quinn Named Marketing Director for iHeartMedia Greensboro. Radio and marketing pro Sarah Quinn joins iHeartMedia Greensboro, North Carolina as marketing director for the cluster that includes news/talk WPTI-FM and seven music brands. Quinn comes to iHeartMedia from Alpha Media’s Canton, Ohio operations where she was marketing and promotions director and an air personality. iHeartMedia Greensboro SVP of programming Zac Davis says, “We had some great candidates from different backgrounds apply for this integral position, but Sarah possessed a unique skill set that really stood out to us. Her beliefs and work ethic align well with what we’re doing here in Greensboro and she’s going to hit the ground running!”
Alliance for Women in Media Unveils New Mentoring Program. The Alliance for Women in Media announces the launch of a new program – “AWM Connects presented by the Ford Motor Company Fund and Ziploc Accessory Bags.” This new program is “an exciting new virtual mentoring program that will connect young/new professionals with senior level executives throughout television, radio, and digital media.” The event takes place on December 15 from 12:00 noon to 1:00 pm and includes an opportunity for mentees and mentors to interact. Mentees will also be connected with mentors for a one-on-one conversation following the conclusion of the event. Mentors will be members of the AWM and AWM Foundation Board of Directors as well as high-level executives specifically selected to match up with the mentees that apply for the program. Mentees interested in participating in this inaugural program should apply by December 1. AWM president Becky Brooks says, “The Alliance for Women in Media has been connecting, educating and recognizing women in all forms of media for 70 years and this is the next opportunity to fulfill our important mission. We strongly encourage up and coming women in radio, television and digital medias to apply for an opportunity to experience this unique mentoring program and stay engaged with AWM as we move into the next 70 years.”
South Carolina Radio Station Holds ‘On-Air Job Fair.’ WCRS, Greenwood, South Carolina owner Anne Eller (pictured at right with Jay Logan of the local Reagan Flooring company) recently held an “On-Air Job Fair” to assist in matching up employers with open positions with people looking for work. Eller tells TALKERS magazine that one employer needed as many as 30 people to care for clients with disabilities and special needs. Another was seeking flooring installers. An international company in the healthcare field had manufacturing and other specialized jobs available. She says she’s been hearing local stories from businesses, industries, and service providers about the increasing lack of employees for jobs, many of which offered good starting salaries and benefits. She adds, “Although this is a nationwide problem, the lack of workers has been impacting our economy for months. Restaurants had shorter hours or were closing on more days. People needing home and other repairs had long waits. The stories were endless, and I knew that I had to do something to help.” Connecting with the Greenwood SC Chamber of Commerce, she asked the Chamber to promote the idea to its members and in return, she would provide a business with 10 minutes of free air time to discuss their business or organization, the types of services it provides and the employees and skills needed for the positions. She had one requirement: employers had to give a phone number so that people could call and discuss the position because she believes many people are intimidated by filling out job applications online. She says the job fair was a success as employers received calls after their air time from potential employees and other businesses began calling to find out when the next job fair would be held. Eller says, “We will monitor the demand in the community. I am passionate about serving the needs of my listeners and advertisers, and I would love to see this happen again.”
TALKERS News Notes. San Antonio-based, nationally syndicated talk radio host Joe “Pags” Pagliarulo is sitting in for Premiere Networks afternoon drive talk host Sean Hannity on today’s program. Pags tells TALKERS, “I’m extremely thankful and thrilled to crack the mic for broadcasting superstar Sean Hannity. Huge shoes to fill.”…..Edison Research announces the debut of The Infinite Dial 2021 UK, sponsored by Bauer Media and Spotify, debuting in a webinar on Thursday, December 2. Edison Research president Larry Rosin says, “We are excited to add the UK to the list of countries around the world investigating digital audio, podcasting, and social media usage via The Infinite Dial franchise. Thanks to Bauer Media and Spotify for bringing this beneficial research to the media community in the UK.”…..PodcastOne announces the launch of “Melissa Gorga On Display,” a new pop culture podcast hosted by the reality star and influencer. Gorga, who has spent a decade on the immensely popular Bravo series “Real Housewives of New Jersey,” brings to the podcast her expertise in all things marriage, motherhood, fashion and, of course, reality television. PodcastOne president Kit Gray says, “There is absolutely no denying the immense popularity of Melissa Gorga and the impact her presence has had on pop culture around the world. Her podcast is exactly what audiences want in a celebrity-hosted podcast, and listeners will not be disappointed.”…..Hubbard Radio’s all-news WTOP, Washington, in partnership with EagleBank and 4giving, announces the conclusion of its inaugural Week of Giving holiday charity campaign aimed at raising money and awareness for local charities. The WTOP Week of Giving Campaign ran for one week from Monday, November 8 through Friday, November 12 and raised $9,054 for local charities. WTOP also matched donations made as part of an internal employee match program encouraging employees, as well as their friends and family, to donate during the Week of Giving. WTOP general manager Joel Oxley says, “We’re so honored to be able to give back to our community in this way and thankful for the giving spirit of our loyal audience. We couldn’t help these charities and the people they support without them.”
Inflation-Gas Prices/Supply Chain, January 6 Investigation, California Looting Spree, Charlottesville Jury Awards Damages, COVID-19, Ohio Opioid Verdict, Ahmaud Arbery Case, and Thanksgiving Holiday Among Top News/Talk Stories Yesterday (11/23). The soaring prices of food and gasoline and the broken supply chain; the investigation into the January 6 Capitol attack and the subpoenas issued for Donald Trump adviser Roger Stone and media figure Alex Jones; the rising number of smash-and-grab mall looting cases in California; a jury in Charlottesville awards $26 million in damages stemming from the deadly 2017 Unite the Right rally; the rising rate of COVID-19 cases in the U.S. and abroad and the battle over mask & vaccine mandates; an Ohio jury finds CVS, Walgreens and Walmart liable in the opioid epidemic; the jury considers the evidence in the trial of three men in the death of Ahmaud Arbery; and the Thanksgiving holiday were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS magazine.