September 2021 PPM Ratings Takeaways – Part Four | TALKERS magazine : TALKERS magazine – “The bible of talk media.”

September 2021 PPM Ratings Takeaways – Part Four

| October 8, 2021

September 2021 PPM Data – Information for the September 2021 survey period has been released for Austin; Raleigh; Indianapolis; Milwaukee; Nashville; Providence; Norfolk; Jacksonville; West Palm Beach; Greensboro; Memphis; and Hartford.

Nielsen Audio’s September 2021 sweep covered August 19 – September 15.

Managing editor Mike Kinosian provides “Takeaways” for spoken-word stations finishing in their respective markets’ top twenty.

Also cited are each particular city’s #1 station (6+) and loftiest (6+) upticks and drop-offs.

All comparisons noted are August 2021 – September 2021 (6+).

AUSTIN

News/Talk: Waterloo Media-operated KLBJ-AM “News Radio” 5.0 – 4.9, -.1, fifth to fourth

News: None in the top twenty

Sports Talk: Genuine Austin Radio’s KTXX “The Horn” 1.5 – 1.6, +.1, #18 to #17

Public Radio News/Talk: University of Texas-owned KUT 9.0 – 7.5, -1.5, carries on in the runner-up slot

Number One 6+: Waterloo Media-operated adult hits KBPA, seventh month in succession, 10.4 – 11.0, +.6

Largest 6+ August 2021 – September 2021 Increase: regional Mexican KLQB (+1.4)

Largest 6+ August 2021 – September 2021 Decrease: public radio news/talk KUT (-1.5)

RALEIGH

News/Talk: iHeartMedia’s WTKK “106.1 FM Talk” 4.8 – 6.4, +1.6, seventh to fourth

Curtis Media Group-owned WPTF “News Radio 680” 3.6 – 2.4, -1.2, #12 to #14

News: None in the top twenty

Sports Talk: Capitol Broadcasting’s WCMC-FM “99.9 FM The Fan” 1.9 – 2.3, +.4, repeats at #15

Public Radio News/Talk: University of North Carolina at Chapel Hill-owned WUNC 9.8 – 10.9, +1.1, #1

Number One 6+: public radio news/talk WUNC, 11th consecutive month, 9.8 – 10.9, +1.1

Largest 6+ August 2021 – September 2021 Increase: news/talk WTKK (+1.6)

Largest 6+ August 2021 – September 2021 Decrease: country WQDR-FM (-1.8)

INDIANAPOLIS

News/Talk: Emmis’ WIBC “93.1 FM Indy’s Mobile News” 8.0 – 7.4, -.6, third to fourth

News: None in the top twenty

Sports Talk: Emmis-owned WIBC-HD2 “The Fan” (Colts) 4.4 – 5.5, +1.1, eighth to seventh

iHeartMedia’s WNDE “Fox Sports 1260” .3 – .2, -.1, flat at #20

Public Radio News/Talk: Metropolitan Indianapolis Public Broadcasting’s WFYI 6.7 – 6.9, +.2, steady at #5

Number One 6+: Cumulus Media adult hits WJJK, eighth successive month, unchanged at 9.4

Largest 6+ August 2021 – September 2021 Increase: sports talk WIBC-HD2 (+1.1)

Largest 6+ August 2021 – September 2021 Decrease: classic rock WFBQ (-.9)

MILWAUKEE

News/Talk: Good Karma Brands-owned WTMJ “Wisconsin’s Radio Station” (Brewers and Green Bay Packers) 8.2 – 9.1, +.9, #1

iHeartMedia’s WISN “News Talk 1130” 7.2 – 8.9, +1.7, third to second

News: None in the top twenty

Sports Talk: iHeartMedia’s WRNW “97.3 The Game” 1.9 – 1.3, -.6, flat at #15

Audacy-owned WSSP “1250 AM The Fan” .8 – .9, +.1, #18 to #16

iHeartMedia-owned WOKY “The Big 920” .6 – .7, +.1, #20 to #18

Public Radio News/Talk: University of Wisconsin-owned WUWM 4.6 – 4.9, +.3, tenth to ninth

Wisconsin Educational Communications Board’s WHAD .8 – .7, -.1, flat at #18

Number One 6+: news/talk WTMJ, sixth straight month, 8.2 – 9.1, +.9

Largest 6+ August 2021 – September 2021 Increase: news/talk WISN (+1.7)

Largest 6+ August 2021 – September 2021 Decrease: classic hits-oldies WRIT (-1.0)

NASHVILLE

News/Talk: Cumulus Media’s WWTN “Super Talk 99.7” steady at 7.8, second to first

iHeartMedia-owned WLAC “Talk Radio 1510” 2.1 – 2.9, +.8, #16 to #14

News: None in the top twenty

Sports Talk: Cumulus Media’s WGFX “104.5 The Zone” (Tennessee Titans) 4.2 – 4.8, +.6, #10 to #11

Cromwell Radio Group-owned WPRT “102.5 The Game” .8 – 1.0, +.2, #20 to #18 and co-owned WBUZ-HD3 “94.9 Game 2” .4 – .8, +.4, #23 to #20

Public Radio News/Talk: Nashville Public Radio’s WPLN-FM 3.9 – 4.9, +1.0, #12 to #10

Number One 6+ (Tie): news/talk WWTN, first month, flat at 7.8 and Midwest Communications adult hits WCJK, ninth straight month, 8.5 – 7.8, -.7

Largest 6+ August 2021 – September 2021 Increase: CHR WRVW (+1.1)

Largest 6+ August 2021 – September 2021 Decrease: country WSM-FM (-1.4)

PROVIDENCE

News/Talk: Cumulus Media’s WPRO-AM & WEAN “News Talk 630 AM & 99.7 FM” flat at 4.2, remains in eighth-place

News – Talk: iHeartMedia-owned WBZ-AM “1030 News Radio” steady at 1.8, continues at #12

Sports Talk: Beasley Media Group‘s WBZ-FM “98.5 The Sports Hub” (New England Patriots) unchanged at 4.3, stays at #7

Audacy’s WVEI “Sports Radio 103.7” 3.4 – 3.7, +.3, locked in ninth-place

Public Radio News/Talk: Rhode Island Public Radio-owned WNPN 2.7 – 2.9, +.2, #11 to #10

WGBH Educational Foundation’s WGBH 2.8 – 2.4, -.4, #10 to #11

Number One 6+: iHeartMedia rock WHJY, second straight month, 11.7 – 12.2, +.5

Largest 6+ August 2021 – September 2021 Increase: adult contemporary WWLI (+1.8)

Largest 6+ August 2021 – September 2021 Decrease: classic hits-oldies WWBB (-1.0)

NORFOLK

News/Talk: Commonwealth Radio’s WNIS “News Talk AM 790” 2.2 – 2.3, +.1, steady at #14

News: iHeartMedia-owned WNOH “BIN 105.3 Because Truth Matters” 1.1 – 1.0, -.1, #19 to #17

Sports Talk: Max Broadcast Group’s WVSP “94.1 ESPN” .9 – 1.0, +.1, #20 to #17

Public Radio News/Talk: None in the top twenty

Number One 6+: Audacy urban AC WVKL, 35th consecutive month, 12.1 – 11.8, -.3

Largest 6+ August 2021 – September 2021 Increase (Tie): adult hits WNOB and rock WNOR (+.6)

Largest 6+ August 2021 – September 2021 Decrease: adult contemporary WVBW (-1.1)

JACKSONVILLE

News/Talk: Cox Media Group’s WOKV-FM “104.5 Jacksonville’s News & Talk” 7.9 – 8.2, +.3, carries on at #3

News: None in the top twenty

Sports Talk: Cox Media Group-owned WOKV-AM “ESPN Jacksonville 690 AM” .3 – .6, +.3, continues at #20

Public Radio News/Talk: WJCT, Inc.’s WJCT  4.8 – 4.4, -.4, repeats at #8

Number One 6+: Renda Broadcasting adult contemporary WEJZ, second consecutive month, 9.9 – 10.1, +.2

Largest 6+ August 2021 – September 2021 Increase: CHR WKSL (+.7)

Largest 6+ August 2021 – September 2021 Decrease: classic hits-oldies WJGL (-1.0)

WEST PALM BEACH

News/Talk: iHeartMedia’s WJNO “News Radio 1290” 2.7 – 2.5, -.2, #11 to #12

Hubbard Broadcasting-owned WFTL “News Talk 850” 2.0 – 2.2, +.2, #15 to #14

iHeartMedia’s WZZR “92.1 Real Radio” 1.4 – 1.5, +.1, #19 to #17

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: Dade County School Board-owned WLRN 4.1 – 4.2, +1, repeats at #5

Number One 6+: iHeartMedia adult contemporary WOLL, first month, 6.8 – 8.3, +1.5

Largest 6+ August 2021 – September 2021 Increase: adult contemporary WOLL (+1.5)

Largest 6+ August 2021 – September 2021 Decrease: CHR WLDI (-.8)

GREENSBORO

News/Talk: iHeartMedia’s WPTI “News Talk 94.5” 3.8 – 3.9, +.1, steady in ninth-place

News: None in the top twenty

Sports Talk: Curtis Media Group-owned WSJS & WPCM 600 AM & 920 AM” flat at .4, remains at #15

Public Radio News/Talk: Wake Forest University’s WFDD 3.5 – 3.9, +.4, tenth to ninth

University of North Carolina at Chapel Hill-owned WUNC 2.1 – 2.0, -.1, continues at #13

Number One 6+: Audacy urban AC WQMG, fourth month in a row, 11.3 – 11.0, -.3

Largest 6+ August 2021 – September 2021 Increase: rhythmic CHR WJMH (+.7)

Largest 6+ August 2021 – September 2021 Decrease: country WPAW (-.6)

MEMPHIS

News/Talk: iHeartMedia’s WREC “News Talk 600 AM” 4.1 – 4.8, +.7, repeats in eighth-place

News: None in the top twenty

Sports Talk: Audacy cluster-mates WMFS “Sports Radio 92.9” 4.0 – 4.3, +.3, remains at #9; WMFS’ internet stream .6 – .5, -.1, #16 to #17; and WMC-AM “ESPN 790 AM” .5 – .3, -.2, #18 to #19

Public Radio News/Talk: Mid-South Public Communications’ WKNO 1.7 – 1.9, +.2, continues at #14

Number One 6+: iHeartMedia urban AC KJMS, seventh consecutive month, 10.6 – 10.9, +.3

Largest 6+ August 2021 – September 2021 Increase: news/talk WREC (+.7)

Largest 6+ August 2021 – September 2021 Decrease: hot AC WMC-FM (-1.9)

HARTFORD

News/Talk: Audacy’s WTIC-AM “News Talk 1080” 6.0 – 6.2, +.2, repeats at #6

Red Wolf Broadcasting-owned WDRC-AM “The Talk of Connecticut” .8 – 1.0, +.2, steady at #14

iHeartMedia’s WPOP “News Radio 1410 AM & 100.9 FM” locked at .2, #17 to #20

News: None in the top twenty

Sports Talk: iHeartMedia-owned WUCS “97.9 ESPN” flat at .6, #15 to #16

Public Radio News/Talk: Connecticut Educational Communications’ WNPR 7.8 – 7.7, -.1, unchanged at #3

New England Public Media’s WFCR flat at .6, #15 to #16 and WCFR’s internet stream, which last appeared in print in December 2019, .2, #19

Number One 6+: Audacy adult contemporary WRCH, 18th successive month, 10.8 – 9.7, -1.1

Largest 6+ August 2021 – September 2021 Increase: rhythmic CHR WZMX (+.6)

Largest 6+ August 2021 – September 2021 Decrease: adult contemporary WRCH (-1.1)

 

Email Mike Kinosian at Mike.Kinosian@gmail.com.  

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Category: Ratings Takeaways