Monday Memo: #Rush4ever. Consultant Holland Cooke reckons that “there’s dang little we can do to keep someone sitting in a parked car with the key on Accessories. But Rush did that, often. And these carefully chosen archival clips they’re playing are even more captivating.” In this week’s column, HC suggests longer-term options to succeed a talent “who can never be replaced.” Read his column here.
Pending Business: Rush Changed How We Sell. Sales and marketing pro Steve Lapa says Rush Limbaugh changed not only what people talked about on AM radio, but how we sell the talk radio format. Limbaugh’s so-called controversial content often caused the “no-buy” tag to be applied to his program. “Big ratings were no longer an automatic revenue generator. Rush stood steadfast. His audience grew to become the biggest and arguably the most responsive of any network radio talent. A new chapter had to be written in the ad sales playbook. Sellers knew if Rush got behind an ad campaign, phones would ring, orders would come in, and sponsors could experience the powerful results that only talk radio can deliver.” Read Lapa’s column here.
Belling: Appleton Jock Should Not Be Fired. WISN-AM, Milwaukee afternoon drive personality Mark Belling pens a piece posted to his own website that addresses the suspension of rock WAPL-FM, Appleton, Wisconsin jock Len Nelson by Woodward Communications for comments critical of Rush Limbaugh after his death last week that culminated with the sentiment, “The world is a better place without Rush Limbaugh in it.” Belling, who was a frequent fill-in host for Limbaugh for more than 20 years, says, “Obnoxious as Nelson’s comments are, he should not have been suspended and he should certainly not be fired. If his audience sees him for the doofus he is, fine. But this pandemic of firing people for saying things others don’t like is un-American. And it’s childish. Nelson’s comments are not, to use a word the left loves, hurtful. Rush has been very important to my life and my career and I’m not hurt by Nelson’s comments one bit. I am able to consider the source and move on.” Read Belling’s entire commentary here.
TALKERS News Notes. New York City morning radio personality Jim Kerr signs a new deal with iHeartMedia’s classic rock WAXQ-FM “Q104.3” to continue in his role with the station through 2026. Kerr co-hosts the program with Shelli Sonstein. Station PD Eric Wellman says, “Getting to work every day with one of the true legends like Jim is a joy and a privilege. Knowing he will be with ‘Q104.3’ entertaining our audience every morning along with Shelli lets me sleep better at night. Here’s to another five years with Jim Kerr!” Active for decades in civic and charitable affairs, Kerr is a 35-year board member of HeartShare Human Services of New York and a member of the SAG-AFTRA Foundation board. He’s also a vice president of the Screen Actors Guild-American Federation of Television and Radio Artists…..Former longtime WAAF-FM, Boston air personality Mike Hsu is named morning drive host at Cumulus Media’s classic rock WWFX-FM, Worcester, Massachusetts “The Pike 100 FM.” Hsu lost his ig with WAAF when the station was sold by Entercom to Educational Media Foundation a year ago. He joined “The Pike” last August as a part-timer. Cumulus regional VP and market manager Bob Goodell says, “‘Pike’ program director Chuck Perks and I are both very excited to have Mike hosting The Pike’s morning show. He’s a part of the rock fabric of Central Massachusetts and one of the most well-known personalities from his time served at WAAF.”…..Hubbard Radio‘s WTOP, Washington announces the launch of season two of its “American Nightmare Podcast Series: Murder in a Safe Place.” This season focuses on a cold case that has haunted the D.C. region for over 23 years – the brutal rape and murder of a 50-year-old nurse inside the Maryland hospital where she worked. Throughout the podcast, veteran D.C. crime reporter and podcast host Paul Wagner searches for answers and clues to Sherry Crandell’s death. He says, “When I started working on this podcast a year ago, I thought I already knew everything there was to know about this case. I couldn’t have been more wrong. What I’ve learned as I’ve investigated this case has genuinely shocked me. I’m excited to share this new information with listeners as they come on this podcast journey with me.”…..SiriusXM announces two new talk programs. First, “Jamila’s Jams” is a new, one-hour show hosted by MTV and BET personality Jamila Mustafa, that airs on the Volume channel. On the program, Mustafa breaks down everything going on in pop culture right now – from the biggest moments in music to the biggest influencers of our time – “Jamila’s Jams” features lively conversations about hip hop and its relevance in today’s world. Second, the live, 10:00 am to 12:00 noon ET “Lurie Daniel Favors Show” focusing on the interconnectedness of race, class, gender, politics, and the law debuts on SiriusXM’s Urban View channel. Lurie Daniel Favors, Esq., is an activist, attorney and author with a long-standing commitment to racial and social justice. She is a weekly contributor to “The Karen Hunter Show” and co-hosts “Sunday Civics” on Urban View.
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Philadelphia Radio Pro Cody Anderson Dies at 78. The Philadelphia Inquirer has the obit for William “Cody” Anderson, the Black radio personality and executive who was the first GM of urban talker WURD-AM/W240CH, Philadelphia. He died on Saturday (2/20) from complications from COVID-19. Prior to his death he was host of the Saturday morning “Electric Magazine” program on WURD. Prior to his work with WURD, he served as general manager for urban contemporary WDAS-FM and was a former owner of WHAT-AM, where he created a Black talk format. WURD president and CEO Sara Lomax-Reese tells the Inquirer, “Cody was instrumental in breathing life into WURD and shepherding it over our almost 20 years, first as general manager and most recently as a beloved host, mentor and friend. Like his biological family, the WURD family will miss him deeply. But we are grateful for his tireless and generous support of independent Black media, which he championed every day of his life, especially through his advocacy of WURD Radio.”
COVID-19 Stats & Vaccines, State of GOP-Trump at CPAC, Biden’s Stimulus Plan-PPP Changes, Cuomo Investigation, Newsom Recall, Texas Winter Weather Woes, Denver 777 Incident Among Top News/Talk Stories Over the Weekend. The falling number of positive COVID-19 cases in the U.S. and the rollout of vaccines; the state of the Republican Party in the aftermath of the Trump impeachment acquittal and Donald Trump’s scheduled appearance at CPAC next Sunday; President Joe Biden’s $1.9 trillion stimulus plan and the new PPP protocol designed to help small businesses; the investigation into New York Governor Andrew Cuomo’s handling of COVID in nursing homes; the move to recall California Governor Gavin Newsom; Texas’ energy providers criticized for grid breakdown during cold snap; and a Boeing 777 engine fails on takeoff from Denver were some of the most-talked-about stories on news/talk radio over the weekend, according to ongoing research from TALKERS magazine.