Tuesday, February 10, 2015 | TALKERS magazine : TALKERS magazine – “The bible of talk media.”

Tuesday, February 10, 2015

| February 10, 2015

dixonjasonJason Dixon Exits ‘Detroit Sports 105.1.’  After a year and a half as the only program director WMCG, Detroit has known since flipping to sports in August of 2013, Jason Dixon announces he’s resigned from the station effective immediately.  Greater Media’s “Detroit Sports 105.1” debuted 16 months ago to challenge the sports talk dominance of CBS RADIO’s crosstown WXYT-FM.  Dixon tells TALKERS magazine he’s available for new opportunities and can be reached at: 919-999-6096 or via email at JasonDixonPD@Gmail.com.

podcastone logoVinny G Show Comes to PodcastOne.  Former “Jersey Shore” cast member Vinny Guadagnino is hosting a weekly podcast to be made available via PodcastOne.  Dubbed, “Get Into It with Vinny G,” the show will feature the host, “alongside his crazy friends and family members, celebrity guests, and other people from all walks of life, as they ‘get into’ every topic imaginable, including sports, pop culture, politics, self-help, food, comedy, dating and relationships, and more.  It debuts Thursday (2/12) and features a reunion with The Jersey Shore’s Pauly D.  PodcastOne chairman and CEO Norm Pattiz says, “Though I’ve never been to the Jersey Shore, a heck of a lot of people have, and most of them are Vinny fans.  That’s because he’s a unique guy who’s open about who he is and gives back to the community.  He’s a really interesting guy with a huge social following, which usually means success when launching a new podcast.  We’re delighted to add ‘Get Into It with Vinny G’ to the PodcastOne lineup.”

shepardbradWestern Massachusetts Radio Star Brad Shepard Launching Pioneer Valley Radio.  Longtime Springfield, Massachusetts-area talk radio personality, commentator and prominent local arts & entertainment figure, Brad Shepard has announced the launch of Pioneer Valley Radio – an online platform designed to present talk shows and conversations specifically geared to “serving the civic and cultural interests of Western Massachusetts.”  Pioneer Valley Radio – located at www.PioneerValleyRadio.com – will serve as a free online home for what Shepard describes as “a wide variety of talk shows and informative conversations about what’s happening here in Western Massachusetts.”  According to Shepard, “There are so many things to talk about in the Pioneer Valley that are not being addressed today in contemporary on-air broadcasting.  Hot issues like the casino.  The economy.  Public safety,  Education. Race relations. Health services.  The arts.  Public transportation.  The list is endless.  This platform will fill a dangerously huge void and be dedicated to serving the public good.  We will be doing audio shows (and some video) about politics, civics, health care, high school sports – you name it.  The key ispioneervalleyradioLG localness and the goal is to serve the interests of the people of this region across the board.  We will not embrace or ‘target’ any specific political ideology or bias.  We can leave that to traditional, on-air talk radio.”  Shepard – who was heard the past 12 years in morning drive on iHeartMedia’s heritage outlet, WHYN-AM (and a number of local stations for years before that) will serve as general manager of the new “media station.”  He will also personally host a variety of talk shows (available on demand 24/7) that will include interviews with a wide array of prominent local figures and every day folks, as well as his own commentaries — plus calls from listeners.  Pioneer Valley Radio will also provide live coverage of special events considered too niche or “small” to be given time on traditional over-the-air stations.  The station will also feature a variety of programs produced and hosted by other voices in the community including former radio, television and newspaper personalities who’ve been squeezed out of their jobs for reasons having nothing to do with their talent, skill or performance.  Shepard tells TALKERS, “It is no secret that budget cutbacks have forced many of the local traditional media outlets in this area to cut back on programming which has tragically resulted in the loss of jobs for some mighty fine talents, not to mention live and local discussion programs.  We will do our best to rectify that unfortunate situation.”  Pioneer Valley Radio is being designed and powered by Michael Harrison’s Massachusetts-based, multimedia firm Goodphone Communications, Inc.  Pioneer Valley Radio will be free to listeners and funded by local advertising.  Shepard says, “Because we are online and not restricted by enormous technical and regulatory burdens, we will make amazingly affordable and effective advertising packages available to local businesses seeking to get their messages out to the public in a manner that won’t clutter up the programming while giving these good businesses clear sailing in really getting their full stories and services valuable exposure.  This is the kind of thing to which intelligent, creative use of the internet lends itself.”

brandwidth coverKipper McGee Authors Book on Digital Disruption.  Radio pro Kipper McGee is publishing a new book this spring in which the programmer and consultant examines broadcasting’s experience with the “digital disruption.”  Titled, Brandwidth: How Big Broadcasting Missed the Mediamorphosis, McGee says the book “offers 7 ways YOUR brand(s) can avoid their mistakes…We live in a time when broadcasters are being attacked in ways not even dreamed about a decade ago.  Many operators insist on acting penny wise and PPM foolish.”  He says the book “reveals common traits of the biggest winners and losers and offers powerful takeaways for ANY brand planning to thrive in the ever-changing digital world order.”

connecticut broadcastersSnowy Winter Puts New England Stations in Consistent Emergency Mode.  Much of the Northeast has been battered by the series of winter storms affecting the region, and broadcast outlets have been in storm coverage mode pretty steadily over the past month.  The Connecticut Broadcasters Association reports how some of its member stations have been serving their markets.  Some examples from the January 26-27 blizzard, in particular, include: CBS RADIO’s news/talk WTIC-AM, Hartford made sure its generator was ready for multiple days of service.  It arranged for announcers to broadcast from home and for staff to stay in nearby hotels in order to keep the station on the air; in Eastern Connecticut, Hall Communications‘ six radio stations provided storm updates twice an hour, carried the governor’s press conferences, and had the New London mayor and local Emergency Management directors on several times.  Staffers stayed overnight at local stations or nearby hotels to remain on the air; WLAD-AM, Danbury put staffers up in a nearby hotel and expanded local programming with live weather and traffic information, and interviews with officials from Danbury, Ridgefield, Bethel and Brookfield; in the Connecticut River Valley, WMRD-AM and WLIS-AM stayed on the air by having someone sleep at the stations.  They provided hourly weather updates and interrupted programming with storm-related news and information.  Among other stories, they were able to report on a local power outage caused by a snowplow knocking down a power pole; WINY, Putnam gassed up an all-wheel-drive vehicle to get radio personnel to work, contacted local police to serve as potential back-up transportation, tested station generators and fuel levels, and provided meals for staff in nearby hotels.  One employee stayed with his grandmother who lives two miles from the station.

cohenheatherHeather Cohen Named to Alliance for Women in Media Board of Directors.  Named to the Alliance for Women in Media board of directors for 2015 is The Weiss Agency EVP Heather Cohen.  The 1998 Hofstra University graduate, who also serves on that college’s Herbert School Advisory Council, joins the organization that is dedicated to advancing women in media and entertainment.  The group also administers the national Gracie Awards, which recognize and honor excellence in programming by and about women.

Odds & Sods.  Tax season is here and ABC News Radio is launching its annual Tax Tips series.  The news service says the series tackles “all the tough tax topics to provide listeners with a wide range of helpful information when filing for returns this year.”  ABC News correspondent Richard Davies and chief business and economics correspondent Rebecca Jarvis anchor the 30-part series…..Journal Broadcast Group and IMG have entered into a new radio partnership in Omaha that will expand the reach of University of Nebraska Cornhuskers sports, broadcast more games across the university’s entire sports lineup, and increase exposure for all Nebraska sports.  Journal says the new, five-year Omaha affiliate agreement with KXSP, KKCD, and KEZO will provide better coverage for Huskers sports through a strong AM signal on an all-sports format radio station and additional new FM affiliates.

Brian Williams Case, 2016 Presidential Prospects, Battle Against ISIS/Bobby Jindal Flap, Bruce Jenner Saga, Snowy Northeast Winter, Net Neutrality Proposal Controversy, Fighting in Ukraine, and GRAMMY Awards Among Top News/Talk Stories Yesterday (2/9). The status of Brian Williams at NBC after his apology for fabricating an Iraq War coverage incident; the potential candidates for president in 2016; the fight against ISIS and the flap over comments by Louisiana Governor Bobby Jindal about radical Islam; the gender transformation of Bruce Jenner and his involvement in a deadly auto accident in Malibu; the record snowfall being experienced by parts of the Northeast; the FCC’s proposal to regulate the internet; the ongoing fighting in Ukraine and Russia’s role in the unrest; and Sunday’s 57th GRAMMY Awards were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS.

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