To Reach Millennials, Get Real. In a column posted today (9/29), media consultant Holland Cooke reports from the recent Maine Association of Broadcasters conference where a major topic of conversation was reaching the Millennial generation. Cooke writes that the news for radio operators today with regard to this generation is a good news/bad news scenario: The good is that Millennials like the idea of an audio-only medium but the bad news is they don’t want it to sound like it did for generations past – they have very different media sensibilities. “Keeping it real” is the mantra for this generation as comments from the “How Millennials Use Media” panel indicate. Cooke reports college-age panelists said things like, “People our age find radio gimmicky,” and, “Authenticity is a huge factor.” Read Cooke’s entire column here.
Talent Rant in Chicago. As reported by Chicago media writer Robert Feder, a war of words was started over the weekend after Windy City radio legend Steve Dahl broke out the heavy verbal artillery against WGN, Jimmy de Castro and pretty much everyone who works on air at WGN. Apparently sparked by his take that WGN president de Castro is a “glory hog” (for appearing in the front row during a group photo of the staff and WGN Walk of Fame honoree Pat Hughes), Dahl let loose with his opinion of the personalities and the station. That brought a return volley from WGN morning personality Steve Cochran who wrote an open letter published by Feder in which he asked, simply, “Why so bitter, Steve?” You can read Feder’s coverage of the Dahl podcast rant here and check out Cochran’s reply here.
Kansas City Woman’s Court Victory at Entercom’s Expense Serves Up Lessons for Broadcasters. Friday’s court victory for a Kansas City law student who was incorrectly identified as a “local porn star” by the “Afentra’s Big Fat Morning Buzz” show on Entercom’s alternative KRBZ “96.5 The Buzz” provides more lessons for broadcasters in how to avoid falling victim to a (in this case) $1 million dollar penalty for something that could have been avoided. As you are probably aware by now, Ashley Patton was misidentified by the morning show as a “local porn star” after confusing her name with that of a text-message suggestion by a listener who wrote to the show that Ashley Payton put pornographic images of herself online. On Friday, the jury awarded $250,000 in actual damages and the two sides agreed to punitive damages of $750,000, which Entercom will not appeal. Entercom had believed that its hosts had not actually engaged in negligent behavior since the identification of Patton was accidental and the station fixed the mistake as soon as it found out about it, as reported in the Kansas City Star’s coverage of the case. But that’s not exactly what happened. It stands to reason the station may have been able to avoid further angering Patton – and avoid the subsequent lawsuit – if it had acted quickly when Patton spoke with program director Scott Geiger hours after the bit aired. According to court records, during that conversation, Geiger questioned Patton’s statement that she was not a porn star, even asking her, “How do you know that you’re not a porn star?” He also promised to call her back after investigating the incident but never did.
Radio America to Syndicate ‘Financial Myth Busting.’ The weekend program “Financial Myth Busting with Dawn Bennett” is being syndicated nationally by Radio America. The show is described as being “designed to help Americans separate financial facts from fallacies.” Host Dawn Bennett is the CEO of Bennett Group Financial Services and she says, “Our message of being true to what is really happening in the financial world as it relates to geopolitical events has struck a chord with listeners. We’ve brought an array of guests on the show to report on subjects that deserve more attention. Partnering with Radio America allows us to take these important ideas to a much larger audience, and I couldn’t be more excited.” Radio America COO Mike Paradiso adds, “Dawn has a way of cutting through the noise and providing clarity in the cluttered world of financial and economic opinion.”
Accepting the Buckley Award for Media Excellence. WABC, New York-based and nationally syndicated talk personality Mark Levin is pictured here accepting the William F. Buckley Award for Media Excellence from the Media Research Center at its 2014 Gala on Thursday, September 25, 2014. Levin joins conservative broadcasters Rush Limbaugh, the late Tony Snow, and Brit Hume as a recipient of the award. During his acceptance speech, Levin made a case for Republican candidates to return to the conservative principles of Ronald Reagan and William F. Buckley.
Odds & Sods. In honor of the 25th anniversary of news personality Brian Lehrer’s time with WNYC, the New York public radio outlet is airing a special program titled, “25 Years in 25 Days: Then and Now with Brian Lehrer.” The “five-week series takes a look back at the defining global and local news stories from each year that Lehrer has been on the air.”…..The United Nations Department of Public Information announces the debut of audio news available to broadcasters via its new in-language mobile app. Audio content from the United Nations in eight languages is now accessible. Covering meetings and events at UN Headquarters in New York, UN Radio also produces news features and analyses on a variety of social, political, economic, development and cultural issues involving the UN and its work.