Archive for March, 2014
Sports Media Personality Glenn Ordway’s Multi-Platform Venture Is Off and Running
By Jason Wolfe
Chief Content Officer
BOSTON — I’ve worked in sports radio my entire broadcast career. When I graduated from Syracuse in 1989, I was privileged to land a job in my hometown of Boston right out of college. Talk about young and green. I didn’t have any idea what radio was all about at that time. I just knew I loved it. Twenty-four years later, it’s amazing how much the medium, and the industry, have changed.
In the old days, hosts flipped on the microphone, yapped about their teams, took calls from passionate fans whose very lives seemingly depended on the outcome of the games, and threw in numerous guests to provide more insight into the topic at hand. It was a pretty simple formula. Information ruled the day and that’s what we did, discuss the information.
Nowadays, to be successful in sports talk radio, and most formats, it’s about much more than providing information. Listeners already have the information you want to discuss, even before you get to the station. You need opinions, humor, edge, attitude, and most of all personality. Fans will listen to hosts they love, and those they hate, because of the personality that exists in both. Personality breeds engagement. Engagement breeds loyalty. Loyalty breeds ratings and ratings breed revenue. That is the formula hosts and shows need to embrace today if they want to win.
Inside SportsTalkBoston.com. The surprising exit of longtime WEEI sports talk personality Glenn Ordway last year and the departure some months later of station programmer Jason Wolfe saw big changes in the Boston sports talk scene. Those changes are becoming even more high profile with the debut of Ordway’s new multi-platform sports talk destination SportsTalkBoston.com. Regular TALKERS readers are aware Wolfe is signing on with the venture to serve as chief content officer. In this exclusive story, Wolfe goes into a bit more detail about not only what the future will bring to SportsTalkBoston.com, but he writes about Ordway’s place in the hearts and minds of Boston sports media fans and how that plays into the execution of the content. As Wolfe says, “Personality breeds engagement. Engagement breeds loyalty. Loyalty breeds ratings and ratings breed revenue. That is the formula hosts and shows need to embrace today if they want to win.” Read this entire piece here.
WTOP, Washington Takes ‘Top Biller’ Crown for Fourth Year Straight. The annual top radio billers report from BIA/Kelsey is out and although Hubbard Radio’s all-news WTOP, Washington dropped a little over $1 million in billing from 2012 to 2013, at a reported $63.5 million it still was the nation’s #1 biller, beating Clear Channel’s CHR KIIS-FM, Los Angeles by about $2 million. KIIS-FM had a good year, adding almost $5 million to its revenue total to report in at $61.6 million. Rounding out the top 10 for 2013 were: Clear Channel’s CHR WHTZ, New York “Z100” at $51 million; CBS RADIO’s all-news WCBS-AM at $50 million; Clear Channel’s AC WLTW, New York “106.7 Lite FM” at $45.5 million; CBS RADIO all-news WINS at $45 million; Clear Channel’s hot AC KBIG, Los Angeles “104.3 MYfm” at $44.5 million; CBS RADIO’s sports talk WFAN, New York “The Fan” at $43 million; CBS RADIO’s alternative KROQ, Los Angeles at $42.8 million; and CBS RADIO’s all-news WBBM, Chicago wraps the top 10 at $42 million.
Entercom Loosens Load on ‘ESPN Upstate’ Personality Greg McKinney. In addition to his work at Entercom Greenville’s sports talk duo WORD-AM/WYRD-AM “ESPN Upstate” where he’s host of “In The Huddle with Greg McKinney” from 4:00 pm to 7:00 pm, McKinney had been doing mornings on sister AC WSPA “Magic 98.9.” (He also handles anchoring the “College Football Today” pregame show on rock WTPT “93.3 The Planet.”) The company adds “Murphy, Sam and Jodi” on WSPA for morning drive and relieves McKinney of the daily double duty. Entercom Greenville VP and market manager Steve Sinicropi comments, “Our sports coverage in terms of talent, teams and signal coverage is unmatched in this market. We are thrilled that the person who will become the local face of ‘ESPN Upstate’ was already in our stable. Putting Greg McKinney on ESPN with a live and local show, not only plays to his strengths and talents, but it provides our clients with an additional and valuable touch point to connect with a highly sought after consumer.”
Entercom Sets Milwaukee and Madison Managers. Former Cumulus Mobile vice president/market manager Chuck Sullivan is tapped for similar duties at Entercom Milwaukee, while Entercom Madison director of sales Ed Schulz is elevated to vice president/market manager of that Wisconsin market. They succeed Michael Keck (see next story), who was overseeing both markets. Regional president Michael Doyle comments, “Entercom is proud to add two of the strongest people in radio to our leadership team. Chuck and Ed bring with them a wealth of experience, unique perspectives and a passion to make their powerful brands and their clusters not only the strongest in the state, but in all of radio.” Meanwhile, Sullivan remarks, “Entercom Milwaukee has some of the most powerful and iconic brands from [CHR WXSS] ‘Kiss-FM’ to [hot AC WMYX] ‘Mix’ to [WSSP] ‘SportsRadio 1250.” Schulz adds, “Madison is a special place and Entercom has distinct brands that not only connect with the community, but deliver results for our clients. I am proud of what we have accomplished in Madison and am excited for the future. Before joining Cumulus, Sullivan spent nine years as managing partner of Wilmington, North Carolina’s Ocean Broadcasting. Schulz joined Entercom two years ago and will be responsible for adult alternative WMMM “Triple M,” classic hits WOLX, and hot AC WMHX “Mix 105.1.”
CBS RADIO Twin Cities Names Keck VP/DOS. As referenced in the story above, sales pro Michael Keck moves northwest from Entercom Milwaukee to the Twin Cities where he’s the new vice president/director of sales at CBS RADIO Minneapolis, effective April 7. The company says that in this role, he will be responsible for overseeing sales in the market for news/talk WCCO, adult hits KZJK “104.1 Jack FM,” and country KMNB “BUZ’N@102.9.” Keck will work closely with Michael Weiss, CBS RADIO’s president of sales and report to Mick Anselmo, senior vice president and market manager for the Minneapolis cluster. Keck comments, “I am thrilled to be coming back to the Twin Cities. It’s a tremendous privilege to be associated with two powerful FM stations and one of America’s most legendary and successful AM brands in WCCO. I can’t wait to be a part of the CBS RADIO team in this vibrant radio and media marketplace.”
Sun Broadcast Group to Rep Envision Networks’ Spanish Content. An exclusive ad sales agreement has been struck between Sun Broadcast Group, Inc. and Envision Networks for Sun to rep Envision’s Spanish-language inventory that includes: CNN en Español, Fox Deportes and AccuWeather en Español. Envision president and CEO Danno Wolkoff states, “Jason Bailey and his team at Sun Broadcast will increase our presence in the Spanish advertising arena. They will represent our programming, services and online audio product lineups to Hispanic advertisers and maximize the scope of our network’s reach and frequency and the amount of impressions it delivers for clients.”
Beasley Honors Pretzello with President’s Club Award. This in-house sales award for the calendar year 2013 goes to Beasley Broadcast Augusta senior account executive Debbie Pretzello for the third time. The President’s Club consists of Beasley sales executives inducted annually for their abilities to meet or exceed individual and market goals, attain accreditation from the Radio Advertising Bureau as Certified Radio Marketing Consultants (CRMC), and over-deliver their clients’ expectations on a daily basis. One account executive in each market in which Beasley operates is named to the Club monthly. At year’s end, each market names a winner based on overall performance. Additionally, the individual with the highest ranking from this notable pool of top-performers is named Beasley’s “President’s Club Overall Winner” for the previous calendar year. Beasley EVP of sales Heather Monahan says, “We are thrilled that Debbie Pretzello continues to lead our Augusta sales team and is recognized for her third time as our ‘Overall President’s Club Winner.’ Retaining talent in our business is of the utmost importance to Beasley. Debbie forges ahead year after year, raising the bar for our sales organization. Her ability to win multiple awards signifies her vast talent for delivering results for her local clients. Debbie Pretzello earned the title ‘Overall President’s Club Winner’ again this year by providing ROI for her customers, that’s something that makes us very proud.”
Odds & Sods. When the New York Yankees’ season kicks off on April 1, Spanish-speaking listeners in the New York area will be able to hear the games in Spanish on Univsion-owned WADO, New York. CBS RADIO’s WFAN-AM/FM – the new rights holder for Yankees games, agrees to the deal that will have WFAN producing the games with Rickie Ricardo and Francisco Rivera in the booth for the Spanish-language broadcast…..WMBD, Peoria afternoon duo “Robbins & Markley” – (pictured here) Scott Robbins (l) and Jamie Markley (r) – are sitting in for the vacationing Jim Villanucci on Alpha Broadcasting’s KXL, Portland this week…..The weekly two-hour “Both Sides Now” program – hosted by Mark Green and featuring talk media personalities including: Ron Reagan, Katrina van den Heuvel, Eliot Spitzer, Bob Shrum, Jonathan Alter, Mary Matalin, Erick Erickson, David Frum, Rich Lowry and Torie Clarke – signs up with Focus 360 to handle ad sales for the program.
Tackling Big Issues. KARN-FM, Little Rock program director and afternoon drive host Dave Elswick (right) poses for a photo with former Israeli Ambassador Yoram Ettinger (left) after two spoke on Elswick’s program about Israel and the country’s complex relationship with the U.S., Iran and the Palestinians. Ettinger served as Minister for Congressional Affairs at Israel’s Embassy in Washington. Elswick will be speaking on the “Big Picture” panel at Talkers New York 2014 in New York City on Friday, June 20.
ObamaCare Criticism, Michelle Obama in China, Hague Nuke Summit, Malaysia Airlines Flight 370 Fate, Mid-Term Elections/ 2016 Presidential Race, NSA Bulk Data Collection Policy and Nick Cannon ‘Whiteface’ Controversy Among Top News/Talk Stories Yesterday (3/25). Scrutiny of the rollout and effects of the Affordable Care Act; coverage of First Lady Michelle Obama’s trip to China and her speech about America’s discriminatory past; President Obama’s comments about Russia and a possible NYC nuclear threat made at the Nuclear Security Summit at the Hague; the possible fate of Malaysia Airlines Flight 370; prognostication about the fall mid-term elections and the 2016 presidential race; the fate of the NSA’s bulk data collection policy; and musician/TV personality Nick Cannon’s “whiteface” photo controversy were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS.
Talkers New York 2014 – Powerful Agenda and Speaker Lineup Now Being Unveiled. The 17th annual installment of the talk media industry’s largest, longest-running and most important gathering – Talkers New York 2014 — will take place on Friday, June 20th.The day kicks off with a morning keynote address by Premiere Networks and Fox News Channel talk superstar Sean Hannity following his “Breakfast with Hannity” opening gala which has become a tradition at the yearly event. That is followed by a sports talk radio keynote by WFAN, New York legend, Mike Francesa. RAB CEO/president Erica Farber reprises her role as moderator of the “State of Radio Advertising and Sales” panel which features a roster of management/marketing heavyweights including Sound Mind, LLC CEO Kraig Kitchin and more. TALKERS publisher Michael Harrison moderates the popular “Big Picture” panel featuring Journal Broadcast Group VP, news/talk programming and VP/GM, WTMJ/WLWK, Milwaukee Tom Langmyer; Cumulus Media SVP, programming Mike McVay; Saga Communications EVP, Steve Goldstein; KARN, Little Rock PD Dave Elswick; WMCA/WNYM, New York VP/GM Jerry Crowley; ABC News, director business continuity & crisis management, Howard B. Price; and WYD Media Management CEO Ron Hartenbaum. TALKERS VP/executive editor Kevin Casey moderates the “State of Talk Radio Programming” panel featuring Salem Communications VP spoken word Phil Boyce; Gabe Hobbs Media CEO Gabe Hobbs; WABC, New York PD Craig Schwalb; WMAL, Washington, DC PD Bill Hess; and WPHT/WIP/CBS Sports Radio 610, Philadelphia OM Andy Bloom. TALKERS managing editor/West Coast bureau chief Mike Kinosian moderates the “State of Talk Show Hosting” panel featuring Fox News Radio host Alan Colmes; WYD Media host Thom Hartmann; WGAU, Athens, GA/KRMG, Tulsa/ Georgia News Network host Martha Zoller; Stephan Multimedia host Doug Stephan; WDBZ, Cincinnati host Lincoln Ware; and WestwoodOne host Jim Bohannon with more to be announced; Consultant Holland Cooke provides an informational “takeaway” presentation and Inside Music Media publisher Jerry Del Colliano appears as a special guest delivering the closing wrap-up. A number of headline speakers and surprise guests have yet to be announced including the esteemed recipients of the Freedom of Speech Award, Humanitarian of the Year Award, Woman of the Year Award, Lifetime Achievement Award and the presenter of the Annual State of the First Amendment Address. In all, more than 65 speakers are participating and 500-plus attendees will pack the facility. The event also features technological displays of the latest equipment by Comrex Corporation and Broadcasters General Store. According to Michael Harrison, “This is the most important installment of this can’t-miss conference ever because it deals with some of the most sensitive and existential issues facing not only the talk side of the business, but all of what we still call ‘radio.’ It is not to be missed, plain and simple, by anyone or any company serious about their future in this industry.” Registrations for the event are limited only to people who are actively or recently employed in the industry or associated industries and can only be booked by telephone with credit card. Individual registrations for the entire event including all sessions, presentations, breakfast, lunch, refreshments and receptions are $249. As usual, because of space limitations and the high quality of this long-established event, an early sellout is certain. Stand by for ongoing information about speakers, agenda and hotel suggestions in the days ahead. For further registration and sponsorship information, please call 413-565-5413.
Leykis Listener Pays $5,500 to Celebrate Show Anniversary on Air. As April 2 approaches, talk radio star Tom Leykis and his crew are preparing to celebrate the second anniversary of his internet talk show. Leykis – who spent many years with CBS RADIO based at former hot talk KLSX, Los Angeles – created The New Normal company to execute his vision for interactive talk radio on the internet and launched his live program on April 2, 2012. As a way of offering something special to a loyal listener and of celebrating the occasion, Leykis auctioned a day in the studio with the Tom Leykis show on eBay and a listener from Orange County (still anonymous at press time) shelled out $5,500 for the honor. As was written in the eBay description, the winner gets to come to “The New Normal Studios in Burbank, California and spend the afternoon with Tom Leykis and his cohorts, Gary Zabransky, Dean J. DeMilio, and Mike Timpson. You’ll see Tom’s Tesla Model S. We’ll take photos. Or not. Alcohol will be consumed. Anything can happen. If you win, be sure to bring bail money.”
SCBA Makes Case for Advertising on Radio in SoCal with Quarterly Market Report. A case can be made that the Southern California Broadcasters Association is working as hard as any organization can to convince advertisers that their money would be well spent on Southern California radio. In its latest Quarterly Market Guidance Report, the SCBA draws upon some of the data that’s already been reported this year that indicates: 1) radio listening in the region (persons 12+) is increasing, according to Nielsen Audio data; and 2) advertising revenue in the region is increasing as per Miller Kaplan Arase reports. The report, designed to target advertisers and agencies, offers arguments for shifting parts of ad budgets away from television and cable to radio for effective marketing. See the report here.
International Remotes? Karel Tells You How. California-based talk show host Karel (pictured here sporting the green mohawk in a St. Patrick’s Day parade in Ireland) has been doing international remotes since the days when the equipment necessary to get the job done required a half-dozen flight cases, an-onsite engineer and ISDN and POTS lines set up way in advance. As Karel illustrates in today’s piece, that’s in the distant past. Just returned from an eight-day trip to Ireland from which he broadcast live from numerous locations during his travels, Karel details the equipment necessary and how he managed it all with an ease that allowed him to focus on creating the programming and not troubleshooting engineering snafus. Read his story here.
Odds & Sods. The David L. Lawrence Convention Center in Pittsburgh is being taken over this weekend by CBS RADIO Pittsburgh as it presents the Giant Eagle Kidapalooza on Saturday, March 29. In addition, news/talk KDKA-AM is bringing back the Highmark Blue Cross Blue Shield KDKA Health Fair. Kidapalooza is a unique, indoor family festival featuring exciting entertainment and indoor adventures spread over more than 100,000 square feet of space…..Tribune’s WGN, Chicago and the Chicago Blackhawks are presenting the March edition of “Chicago Blackhawks Live” featuring Blackhawks head coach Joel Quenneville on Tuesday, April 1 at the new Old Town Pour House in suburban Oak Brook. “Blackhawks Live” is a series of one-hour radio broadcasts hosted over dinner throughout the year featuring current Blackhawks players, legends and management. Blackhawks radio broadcasters John Wiedeman and Troy Murray host the event that includes a question-and-answer format between the hosts and the featured Blackhawks guests…..Fox News Channel is launching a new Sunday morning program featuring Fox Business Network’s Maria Bartiromo called “Sunday Morning Futures with Maria Bartiromo.” The show will have a business focus in which Bartiromo interviews business leaders and industry newsmakers about commerce and finance issues.
ABC News Radio at Washington Disaster. At left is ABC News Radio correspondent Alex Stone in Arlington, Washington covering the mudslides in Washington State. He is pictured with Lisa Bishop and her dog Cody who are waiting to go in to begin looking for victims. The pair are a FEMA-certified team and so far have been told it’s too dangerous to begin searching.
ObamaCare Criticism, Global Warming, Malaysia Airlines Flight 370 Fate, Obama vs. Putin/G7 Meeting, Fatal Washington Mudslide, and March Madness Among Top News/Talk Stories Yesterday (3/24). Scrutiny of the rollout and effects of the Affordable Care Act; theories about global warming the cause of unusual winter weather; conclusions about the fate of Malaysia Airlines Flight 370; the shutting out of Russia from the G8 conference and President Obama’s dealings with Vladimir Putin; the tragedy of the mudslide in Washington that’s claimed numerous lives and left many presumed dead; and the first weekend of the NCAA Men’s basketball tournament were some of the most-talked-about stories on news/talk radio yesterday, according to research from TALKERS.
By Charles Karel Bouley II
Talk Show Host
LONG BEACH, CA – Fourteen years ago I did my first international remote broadcast for KFI, Los Angeles. My late husband Andrew (also my co-host) and I had been invited to Ireland to broadcast for St. Patrick’s Day 2000.
Once it got cleared, it was a big to-do. Engineer and producer extraordinaire Emeliano Limon was to come with us, and he had an arsenal of equipment. Metal crates and boxes, too much for one person to manage, all got on board Aer Lingus that year as the “Karel & Andrew” show went live in Dublin.
ISDN lines had to be dropped at each hotel. There had to be access to POTS lines as well. The internet and computers were in their infancy so international speeds were spotty at best. To do the broadcast to an ISDN Codec like the Telos Zephyr, an ISDN line, two microphones, mixing board, vocal processor; it took large audio files taking hours to send and audio recorders like a DAT or MiniDisc for field audio that then had to be converted and edited.
In other words, it took manpower, equipment and time to do a remote abroad, or, anywhere for that matter.