February 2023 PPM Ratings Takeaways – Part Four
February 2023 PPM Data – Information for the February 2023 survey period has been released for Austin, Raleigh, Indianapolis, Milwaukee, Nashville, Providence, Norfolk, Jacksonville, West Palm Beach, Greensboro, Memphis, and Hartford.
Nielsen Audio’s February 2023 sweep covered February 2 – March 1.
TALKERS magazine managing editor Mike Kinosian provides “Takeaways” for spoken-word stations finishing in their respective markets’ top twenty.
Cited as well are each particular city’s #1 station (6+) and loftiest (6+) upticks and drop-offs.
All comparisons noted are January 2023 – February 2023 (6+).
AUSTIN
News/Talk: Waterloo Media Group’s KLBJ-AM “News Radio” 5.1 – 5.5, +.4, anchored in fifth-place
News: None in the top twenty
Sports Talk: Genuine Austin Radio-owned KTXX “The Horn” 2.1 – 1.9, -.2, flat at #19
Public Radio News/Talk: University of Texas’ KUT 5.3 – 5.6, +.3, remains in fourth-place
Number One 6+: Waterloo Media Group adult hits KBPA, second month in succession, 9.9 – 9.6, -.3
Largest 6+ January 2023 – February 2023 Increase: hot AC KAMX (+1.4)
Largest 6+ January 2023 – February 2023 Decrease: regional Mexican KLQB (-1.0)
RALEIGH
News/Talk: iHeartMedia’s WTKK “106.1 FM Talk” 8.3 – 8.0, -.3, locked in second-place
News: Curtis Media Group-owned WPTF “News Radio 680” 1.8 – 2.4, +.6, #16 to #14
Sports Talk: Capitol Broadcasting’s WCMC-FM “99.9 FM The Fan” (Carolina Hurricanes) 3.1 – 2.7, -.4, repeats at #13
Public Radio News/Talk: University of North Carolina at Chapel Hill-owned WUNC 8.3 – 7.4, -.9, second to third
Number One 6+: Urban One urban AC WFXC, second straight month, 8.5 – 10.5, +2.0
Largest 6+ January 2023 – February 2023 Increase: urban AC WFXC (+2.0)
Largest 6+ January 2023 – February 2023 Decrease: gospel WNNL (-1.1)
INDIANAPOLIS
News/Talk: Urban One’s WIBC “93.1 FM Indy’s Mobile News” 7.2 – 8.0, +.8, carries on in third-place
News: None in the top twenty
Sports Talk: Urban One-owned WIBC-HD2 “The Fan” 3.0 – 2.9, -.1, locked at #12
iHeartMedia’s WNDE “Fox Sports 1260” .7 – .5, -.2, #18 to #19
Audacy’s WXNT “CBS Sports 1430” flat at .4, #21 to #20
Public Radio News/Talk: Metropolitan Indianapolis Public Broadcasting-owned WFYI 4.3 – 4.8, +.5, tenth to eighth
Number One 6+: Cumulus Media classic hits-oldies WJJK, second month in a row, 10.4 – 9.2, -1.2 and Urban One adult contemporary WYXB, first month, 9.3 – 9.2, -.1
Largest 6+ January 2023 – February 2023 Increase: news/talk WIBC (+.8)
Largest 6+ January 2023 – February 2023 Decrease: country WLHK (-1.4)
MILWAUKEE
News/Talk: iHeartMedia’s WISN “News Talk 1130” 9.6 – 9.8, +.2, #1
Good Karma Brands-owned WTMJ “Wisconsin’s Radio Station” (Bucks) 7.5 – 7.0, -.5, fifth to fourth
News: None in the top twenty
Sports Talk: Good Karma Brands-owned WKTI “ESPN Milwaukee” steady at 1.1, #16 to #15
iHeartMedia’s WRNW “97.3 The Game” 1.7 – 1.0, -.7, #15 to #18
Public Radio News/Talk: University of Wisconsin-owned WUWM 4.5 – 3.9, -.6, #7 to #11
Wisconsin Educational Communications Board’s WHAD unchanged at 1.1, #16 to #15
Number One 6+: news/talk WISN, second successive month, 9.6 – 9.8, +.2
Largest 6+ January 2023 – February 2023 Increase: adult contemporary WLDB (+1.0)
Largest 6+ January 2023 – February 2023 Decrease: country WMIL (-1.2)
NASHVILLE
News/Talk: Cumulus Media’s WWTN “Super Talk 99.7” 6.2 – 6.6, +.4, sixth to fourth
iHeartMedia-owned WLAC “Talk Radio 1510” 1.0 – 1.1, +.1, #19 to #18
News: None in the top twenty
Sports Talk: Cumulus Media’s WGFX “104.5 The Zone” 5.5 – 4.4, -1.1, seventh to eighth
Cromwell Radio Group-owned WPRT “102.5 The Game” (Predators) 1.2 – 1.1, -.1, locked at #18
Public Radio News/Talk: Nashville Public Radio’s WPLN-FM 3.8 – 3.0, -.8, #10 to #12
Number One 6+: Midwest Communications adult contemporary WJXA, first month, 7.5 – 14.3, +6.8
Largest 6+ January 2023 – February 2023 Increase: adult contemporary WJXA (+6.8)*
Largest 6+ January 2023 – February 2023 Decrease: urban contemporary WUBT (-1.8)
*Represents the largest January 2023 – February 2023 increase (6+) of any station from the 48 PPM-markets
PROVIDENCE
News/Talk: Cumulus Media’s WPRO-AM & WEAN “News Talk 630 AM & 99.7 FM” 5.0 – 4.9, -.1, anchored in seventh-place
iHeartMedia-owned WHJJ “News Radio 920” flat at .4, repeats at #17
News: None in the top twenty
Sports Talk: Beasley Media Group-owned WBZ-FM “98.5 The Sports Hub” (Bruins, Celtics) 4.2 – 3.8, -.4, continues in eighth-place
Audacy’s WVEI “Sports Radio 103.7” steady at 2.5, #12 to #11
Public Radio News/Talk: WGBH Educational Foundation-owned WGBH 3.2 – 3.8, +.6, ninth to eighth
Rhode Island Public Radio’s WNPN 2.6 – 2.0, -.6, #11 to #13
Number One 6+: Cumulus Media adult contemporary WWLI, fifth month in succession, 10.5 – 8.2, -2.3
Largest 6+ January 2023 – February 2023 Increase: CHR WPRO-FM (+1.6)
Largest 6+ January 2023 – February 2023 Decrease: adult contemporary WWLI (-2.3)**
**Represents the largest January 2023 – February 2023 decrease (6+) of any station from these 12 PPM-markets
NORFOLK
News/Talk: Sinclair’s WNIS “News Talk AM 790” 2.8 – 2.6, -.2, #13 to #12
News: iHeartMedia-owned WNOH “BIN 105.3 Because Truth Matters” flat at .3, locked at #20
Sports Talk: Max Broadcast Group’s WVSP “94.1 ESPN” steady at 1.8, repeats at #16
Sinclair’s WTAR “Sports Radio 850” .2 – .3, +.1, #21 to #20
Public Radio News/Talk: None in the top twenty
Number One 6+: Audacy urban AC WVKL, second straight month, 10.1 – 10.0, -.1
Largest 6+ January 2023 – February 2023 Increase: adult contemporary WTWV (+1.7)
Largest 6+ January 2023 – February 2023 Decrease: rhythmic CHR WNVZ (-1.2)
JACKSONVILLE
News/Talk: Cox Media Group’s WOKV-FM “104.5 Jacksonville’s News & Talk” 7.8 – 7.4 -.4, repeats in third-place
News: None in the top twenty
Sports Talk: None in the top twenty
Public Radio News/Talk: WJCT, Inc.’s WJCT 3.0 – 3.8, +.8, #13 to #10
Number One 6+: Renda Broadcasting adult contemporary WEJZ, first month, 8.1 – 9.3, +1.2
Largest 6+ January 2023 – February 2023 Increase: adult contemporary WEJZ (+1.2)
Largest 6+ January 2023 – February 2023 Decrease: urban contemporary WJBT (-1.1)
WEST PALM BEACH
News/Talk: iHeartMedia’s WZZR “92.1 Real Radio” 1.7 – 2.1, +.4, #11 to #10
cluster-mate WJNO “News Radio 1290” 1.7 – 1.5, -.2, #11 to #13
Hubbard Broadcasting-owned WFTL “News Talk 850” .9 -1.0, +.1, repeats at #14
News: None in the top twenty
Sports Talk: Hubbard Broadcasting’s WMEN “Fox Sports 640 AM South Florida” (Florida Panthers) .9 – .7, -.2, #14 to #16
iHeartMedia-owned WBZT “Sports Radio 1230 The Gambler” flat at .2, #18 to #20
Public Radio News/Talk: Dade County School Board’s WLRN 3.1 – 2.6, -.5, seventh to eighth
co-owned WLRN-HD2’s internet stream flat at .2, #18 to #20
Number One 6+: Hubbard Broadcasting classic hits-oldies WEAT, first month, 7.3 – 10.2, +2.9
Largest 6+ January 2023 – February 2023 Increase: classic hits-oldies WEAT (+2.9)
Largest 6+ January 2023 – February 2023 Decrease: classic rock WKGR (-.7)
GREENSBORO
News/Talk: iHeartMedia’s WPTI “News Talk 94.5” 3.9 – 4.9, +1.0, remains in eighth-place
News: None in the top twenty
Sports Talk: None in the top twenty
Public Radio News/Talk: Wake Forest University’s WFDD 2.8 – 2.4, -.4, stays at #10
University of North Carolina at Chapel Hill-owned WUNC 1.9 – 1.5, -.4, #14 to #15
Number One 6+: Audacy adult hits WSMW, second month in a row, 12.2 – 12.5, +.3
Largest 6+ January 2023 – February 2023 Increase: country WTQR (+1.1)
Largest 6+ January 2023 – February 2023 Decrease: adult contemporary WMAG (-.9)
MEMPHIS
News/Talk: iHeartMedia’s WREC “News Talk 600 AM” 3.9 – 2.9, -1.0, #8 to #13
News: None in the top twenty
Sports Talk: Audacy’s WMFS “Sports Radio 92.9” (Grizzlies) 3.9 – 4.0, +.1, eighth to seventh
WFMS’ internet stream .4 – .5, +.1, stays at #19
Public Radio News/Talk: Mid-South Public Communications-owned WKNO 1.4 – 1.1, -.3, #15 to #16
Number One 6+: Cumulus Media urban-rhythmic oldies WRBO, 15th successive month, 11.8 – 10.6, -1.2
Largest 6+ January 2023 – February 2023 Increase: adult contemporary WRVR (+1.5)
Largest 6+ January 2023 – February 2023 Decrease: hot AC WMC-FM (-1.3)
HARTFORD
News/Talk: Audacy’s WTIC-AM “News Talk 1080” 5.1 – 5.7, +.6, eighth to sixth
Red Wolf Broadcasting-owned WDRC-AM “The Talk of Connecticut” unchanged at 1.0, continues at #16
News: None in the top twenty
Sports Talk: iHeartMedia’s WUCS “97.9 ESPN” 2.0 – 1.6, -.4, repeats at #14
Public Radio News/Talk: Connecticut Educational Communications-owned WNPR 5.7 – 5.3, -.4, remains in seventh-place
New England Public Media’s WFCR and its internet stream are both steady at .4 and stay at #19
Number One 6+: Audacy adult contemporary WRCH, 37th month in a row, 10.9 – 13.7, +2.8
Largest 6+ January 2023 – February 2023 Increase: adult contemporary WRCH (+2.8)
Largest 6+ January 2023 – February 2023 Decrease: CHR WKSS (-2.0)
Email Mike Kinosian at Mike.Kinosian@gmail.com.
Holiday 2022 PPM Data – Information for the Holiday 2022 survey period has been released for Austin, Raleigh, Indianapolis, Milwaukee, Nashville, Providence, Norfolk, Jacksonville, West Palm Beach, Greensboro, Memphis, and Hartford.
Monday Memo: Save Those Benjamins. Even with gas prices now inching down, almost everything else is “SO expensive that listeners (and we) are coping.” Wrapping-up his month-long series – “Inflation Hacks” – Holland Cooke presents 9 money-saving tips, “AND a fabulous radio prize!” Read it 
the radio/audio sales business, too. He writes, “The Pew survey says the top three reasons for ‘The Great Resignation’ are: low pay, lack of advancement opportunity, and feeling disrespected at work. Does it sound like the grumbling before the Monday morning sales meeting? My marketing work puts me in direct contact with sales reps across the country and ‘The Great Resignation’ did extend into our radio/audio sales community. On the radio side more so in the larger market stations.” He offers some suggestions for navigating this era of economic uncertainty. Read it 
Radio HOF Welcomes Nine Inductees. A voting participant panel comprised of more than 800 industry professionals honorees determined six honorees; the other three were voted on by the Radio Hall of Fame nominating committee. Radio Hall of Fame co-chair Kraig Kitchin comments, “Our forthcoming inductees have made a wonderful impact on the lives of their listeners and our industry. We’re thrilled to be able to celebrate their respective careers and honor them with an induction to the Radio Hall of Fame.” According to
co-chair Dennis Green, “This was our highest voter participation ever. The radio industry picked an amazing, diverse class of broadcasters and executives that we are proud to call Hall of Famers. These individuals have made a lasting impact on this amazing industry, cementing their place as part of the legacy that makes radio special.” In alphabetical order, the nine inductees are: radio executive Marv Dyson; “Country USA” host Lon Helton; iHeartMedia Los Angeles adult contemporary KOST “Coast 103” morning personality Ellen K; Audacy New York classic hits-oldies WCBS-FM “New York’s Greatest Hits” afternoon drive talent Broadway Bill Lee; “Gospel Traxx” host Reverend Walt “Baby” Love; iHeartMedia New York classic rock WAXQ “Q 103.4” talent Carol Miller; Sirius XM sports talk host Chris “Mad Dog” Russo; Emmis Communications president/chief executive officer Jeff Smulyan; and New York Yankees Radio Network announcer Suzyn Waldman. The 2022 Radio Hall of Fame inductees will be honored in-person November 1 at Chicago’s Radisson Blu Aqua Hotel. The Radio Hall of Fame was founded by the Emerson Radio Corporation in 1988; The Museum of Broadcast Communications took over operations in 1991. This year’s confidential ballot was conducted by Votem.com and overseen by Miller Kaplan’s Andrew Rosen.
Radio Resources Unit Debuts Today. Tailored for medium to small market owners and operators, Radio Resources was launched today (Monday, 7/25) by parent company Gen Media Partners. Director of products and services Alex Quintero notes, “Until now, radio station owners and operators had to deal with multiple providers and retrofit the pieces together. The Radio Resources toolkit offers broadcasters one central point of contact and stewardship for a wide array of products and services, streamlined across critical departments to deliver a more efficient, productive, and seamless experience. We’re the only company that can aggregate such a broad range of radio products and services and provide this level of multi-resource support. Our independent standing gives us the freedom to seek out the best providers to service our radio clients.” Among other things the Radio Resources suite includes: Programming and Content; Workflow Solutions; IT and Cyber Security; 24/7 Formats; Sales Strategy; Imaging and Production; Research; Online and Digital Integrations; and Back-Office Operations. Radio Resources products and services are available for cash, barter or a combination of both.
Windy City Readying For Rock Radio Revisited. Longtime “The Larry King Radio Show” executive producer Pat Piper is producing The Museum of Broadcast Communications’ “Rock Radio Revisited,” which will be held August 14 at 3:00 pm at The Des Plaines Theatre. Museum of Broadcast Communications board chair David Plier notes, “The heyday of rock radio in the 60’s and 70s’ was centered around the booming personalities of [Chicago on-air talents such as] Larry Lujack, John Records Landecker, Yvonne Daniels, Bob Sirott and Steve King. Every city had their favorite local radio station and the voices behind them. This will be an incredible celebration of the personalities and music that made that era of rock and roll so memorable.” Landecker, Tommy Edwards, Bob Stroud and Dyana Williams will reminisce about “the golden age of rock radio.” In addition, there will be vintage airchecks, as well as stories about the on-air personalities, fans, and gimmicks. Those making special appearances include: Gary Burbank; “Cousin Brucie” Morrow; Kris Erik Stevens; and Connie Szerszen. Among the “presenters” of the Wendy Snyder-hosted event is Nexstar Media Group Chicago news/talk WGN “Radio 720”; cross-town Cumulus Media-owned news/talk WLS-AM “890 AM” is one of the “sponsors.”
TALKERS News Notes. Most recently working as ABC Audio’s manager of digital audio, Josh Cohan is promoted to director of podcast programming for ABC News. His first venture into podcasting was as part of the team that launched “10% Happier with Dan Harris” in 2016. He also helped create ABC’s flagship daily news podcast, “Start Here,” which won the 2022 Webby Award for “Best News and Politics” podcast. Cohan joined ABC News Radio in 2007 as an intern and served as a producer and coordinating producer before transitioning to podcasting … As a result of signing a multi-year contract, WHPT “102.5 The Bone” 6:00 am – 10:00 am talent Mike Calta
continues his role at the Cox Media Group Tampa news/talk outlet. Regional vice president/general manager Keith Lawless remarks, “Mike is arguably one of the most successful and talented broadcasters on the air in America today.” WHPT’s director of branding & programming, John Brennan, comments, “Mike Calta is simply the best radio talent in Tampa. I couldn’t be more excited that he will continue to call ‘102.5 The Bone’ home for many years to come.” Calta – who joined WHPT in 2007 – adds, “I’m grateful and proud to be continuing my radio career with CMG in my home of Tampa Bay. At 50 years old, my window to being a male dancer has surely closed, so this contract is extra special to me and my family.” … Two-year Max Media Norfolk vice president/operations and programming Eddie Haskell exits the five-station cluster, which includes sports talk WVSP “94.1 ESPN” and business talk WGH-AM “Money Talk 1310 and 100.9.” He formerly was senior vice president/programming for nine iHeartMedia stations in Ft. Collins (Colorado).
Salem Media Group Seeks Producers. Attention producers! Salem Media Group is looking for producers. Salem has great radio stations, the Salem Radio Network, the Salem Podcast Network, and the Salem News Channel, and we always need producers to help us create our great products. If you have experience producing radio or TV shows, please send your resume and keep ‘em coming to: Phil Boyce, Senior VP of Spoken Word Formats, Salem Media Group Philip.boyce@salemmedia.com. Salem is an Equal Opportunity Employer.