By Chris Miller
Chris Miller Digital
SHAKER HEIGHTS — Even though it’s still spring, Memorial Day weekend is about to roll around. For a lot of us, that can feel like the start of summer. So I’m giving you the summer to do a little upgrading! Here’s a punch list of items you can work on each week between now and Labor Day to get your website and social media fixed up, and ready to totally support your on-air product this fall!
Write Down Your Goals
Your performance is being judged on some set of numbers. How can your digital platforms contribute to those numbers? Think about those goals, write them down, and share them with your co-workers. Whether it’s content on your site, your social media, email, texting, whatever … bring it into focus.
By Chris Miller
Chris Miller Digital
SHAKER HEIGHTS — So here’s some good news about a huge opportunity for news/talk stations. You can turn your social media into a “loyalty content marketing” program for those ultra-passionate fans you have.
Unfortunately, just about all news/talk stations with a Facebook page have the same problem. There’s a lot of content posted about news. However, there is almost no content about what the talk shows are doing. I’m sure syndication is one reason for this; if the talk host is not in the building, how are you going to know what he or she is planning to talk about, and when?
Even so, this is a problem with local talk hosts, too. I don’t see a lot of social media content about local shows. Those local talk host posts that I do see often don’t offer a lot of specifics. I’m not told when to listen; I’m not told why I would want to listen; I’m not invited to engage.
Let me give you a hand with a couple of basic tips about how to use Facebook and Twitter more effectively for your news/talk station. News and talk are handled differently, so let’s start with news.
By Holland Cooke
BLOCK ISLAND, RI — The midday host at a station I work with asks: “Should I move from Facebook to Twitter?”
Wisely, stations and personalities are prioritizing Twitter, a darn opportune tool which listeners have adopted as-fervently as they did Facebook…and MySpace, in its day.
If you’re thinking that “The Next Shiny Object” is your very own iPhone app, STOP. Save the money, for reasons I will explain on June 6 in my Talkers/New York presentation “Resourceful + Remarkable.”
By Chris Miller
Chris Miller Digital
SHAKER HEIGHTS — There are a couple of social media questions I get asked a lot. “When are the best times to post?” “How often should we post?”
Now, neither of them is as important as making sure you have the right content for your fans. That’s the big thing. But let’s assume you’re good to go, content-wise. When you post and how often you post will be different depending on the platform you’re talking about. Keep in mind that getting seen only by your fans is not enough. When they start retweeting, sharing, commenting, favorite-ing and liking what you show them, that’s when more and more people will see what you posted.
Feature: Tom Leykis One Year Later. Talk radio legend Tom Leykis is preparing to celebrate the one-year anniversary of the digital-only version of his eponymous talk program. Operating under the umbrella of his New Normal content company, the show began last April 2 and, Leykis tells TALKERS magazine managing editor and West Coast bureau chief Mike Kinosian, “In terms of listenership and media recognition, we are ahead of where we expected to be at this point.” The venture got off the ground after Leykis’ old contract with CBS expired and he was able to move ahead on his own. Using Triton Digital‘s Webcast Metrics, Leykis says he is on a projected pace of 9.6 million connections for 2013. This version of his show is embarking on new frontiers but he says he wouldn’t have it any other way. “Many people in the radio business, including some I really respect, said I was insane. They felt I had a long history in radio and should not be walking away from it at this time. I was leaving the big-box, broadcasting business to be in the hand-crafted, small-batch business. This is a boutique content company in the P1 business, as opposed to trying to get P1s, P2s, P3s, P4s, and P5s.” The candid Leykis admits the show is not profitable yet, but points to start-up costs in the first year as a major factor for that. He’s very bullish on this delivery system for content and his business plan. Read this entire piece here.
Talkers New York 2013 Adds “Navigating A Talk Radio Hosting Career” Panel. Being a radio talk show host in 2013 involves a lot more than just getting a good job at a good station (or network) and doing a great show every day (although there’s certainly nothing wrong with that). Managing a meaningful and productive career as hosts in today’s turbulent radio industry demands an increased level of entrepreneurism in addition to a keen knowledge of the internet and social media. Add to the mix an understanding of the role intellectual property plays today as a negotiating chip in talent/management (employee/employer) deals as well as a sensitivity to the demands of sales and it becomes apparent that today’s talent lives and works in a far more competitive, complex and economically challenging environment than ever. These subjects and more will be discussed on the panel titled, “Navigating a Talk Radio Hosting Career,” at the forthcoming Talkers New York 2013 conference by the following personalities (in alphabetical order): Michael Berry, KTRH, Houston (and others); Alan Colmes, Fox News Radio; Andy Dean, Premiere Networks; Thom Hartmann, WYD Media; Tom Leykis, The New Normal; Steve Malzberg, Newsmax.com; Phil Valentine, Cumulus Media; David Webb, Sirius/XM; and Lisa Wexler, WFAS, Westchester, New York. The panel will be moderated by TALKERS VP/executive editor Kevin Casey. Talkers New York 2013 takes place Thursday, June 6 and is on track to being an early sellout. Because of space limitations, registration is only open to working members of the media and can only be taken via telephone at 413-565-5413. Stay tuned to Talkers.com for more agenda details about speakers, panels, presentations and award recipients coming in the immediate days ahead.
ABIP: Being Prepared for an FCC Inspection. TALKERS magazine technical editor Tom Ray says there is help for most broadcasters in preparing for – and in most cases avoiding – an FCC inspection. And it’s not about getting away with anything, it’s about finding possible violations before they become FCC violations. Ray writes about the Alternative Broadcast Inspection Program, “Just about every State Broadcaster’s Association runs an ABIP program. For a nominal fee, the Association will send an inspector in to run your station through an FCC-type inspection. The good news is, we’re not the FCC. If we find something amiss, you have the opportunity to fix it.” Ray continues, “When the [ABIP] certificate is issued, the local FCC office is informed that your station(s) have passed the ABIP inspection. The FCC will then stay away from your facility for three years when they are going around doing routine inspections. The inspection immunity does not count if they show up on a complaint, or if they are going around checking a specific item, like EAS compliance or tower lights.” Find out more about the ABIP in Tom Ray’s most recent column here.
Twitter as Talk Radio Teleprompter. Radio consultant and TALKERS columnist Holland Cooke offers this quick tip for talk show hosts: Try writing your on-air hour open on Twitter. For two reasons: 1) The loud-and-clear headline we’ve gleaned from PPM data: Every…single…syllable…matters. And…any…given…minute…could earn you another Average Quarter Hour of listening credit. Why your hour open needs to be so distilled and instantly inviting? Listeners believe station promos, which invite more occasions of listening from your P1s, and invite cross-cuming music radio P1s to “CHECK-IN, FOR A QUICK NEWS, TRAFFIC, AND WEATHER UPDATE, EVERY HOUR, ON-THE-HOUR, THROUGHOUT YOUR BUSY DAY.” Then, many of those music listeners are back-to-the-tunes…unless, quicker than an index finger can make it from the steering wheel to the FM button, you can engage. So imposing Twitter’s 140-character limit on your open is a useful discipline. 2) And doing this does double duty! Not only have you distilled your on-air proposition, you’ve got a ready-to-launch Tweet. Try this. You’ll like the results. For 8 more reasons radio talkers should bear-hug Twitter – and some specific recommendations for making yourself darn handy to The Boss – don’t miss my session, “Resourceful and Remarkable” at Talkers New York 2013 on June 6.
ESPN O&O WMVP, Chicago Makes Program Schedule Changes; ‘Waddle & Silvy’ to PM Drive. Chicago sports talker “ESPN 1000” swaps midday and PM drive shows, moving former Chicago Bear Tom Waddle and Marc “Silvy” Silverman from their midday slot to the 2:00 pm to 6:00 pm show. Current afternoon hosts John “Jurko” Jurkovic and Carmen DeFalco move to the 10:00 am to 2:00 pm shift. The change allows the station to air the first hour of ESPN Radio’s “The Herd with Colin Cowherd” from 9:00 am to 10:00 am. Changes take effect on April 1.
WDAE, Tampa Bay’s Steve Duemig Forced Off Air by Management. According to a piece in the Tampa Bay Times by columnist Eric Deggans, WDAE sports talk host Steve Duemig is off his afternoon drive show indefinitely at management’s insistence. Duemig tells the paper he’s still under contract, ready and willing to work but Clear Channel management has pulled him from his show with two months left on his deal. According to Duemig, a clause in his contract allows him to talk with other stations 60 days before the contract ends (presumably with the right of first refusal if it matches the new offer). He says management tried to pressure him to sign a new deal before that window opened. That contract was signed before ratings-challenged WHFS “Sports Radio 98.7” was put on the air by CBS Radio and it’s possible the company will try to steal him away. For now, Tom Krasniqi is hosting the PM drive show.
Premiere Networks Nationally Syndicated Andy Dean Hits 100-Affliate Mark. Talk show host Andy Dean, with the addition of new affiliates including WOR, New York; WLAN, Lancaster, Pennsylvania; KEEL, Shreveport, Louisiana; WHYN-AM, Springfield; KTSM, El Paso; and WMAN-AM/FM, Mansfield, Ohio, tops the 100 affiliate mark. Syndicator Premiere Networks reports that “the program’s audience has increased by more than 170% year-to-year (Source: Arbitron FA’11 to FA’12, Nationwide, Exact Times, AQH, P 12+) and is currently heard by approximately one million weekly listeners.”
SportsBusiness Journal to Honor Good Karma Chief Craig Karmazin. The publication will recognize Good Karma Broadcasting founder and CEO Craig Karmazin as one of its “Forty Under Forty” for 2013 at a black-tie gala on Thursday, April 4 at the Ritz-Carlton in Naples, Florida. Karmazin, son of media executive Mel Karmazin, founded Good Karma in 1997 shortly after his college graduation from Emory University with the purchase of three radio stations in Beaver Dam, Wisconsin. Since then, he’s expanded the company into five additional markets, including Milwaukee, Madison and Janesville, Wisconsin; Cleveland and West Palm Beach, Florida. His company operates nine ESPN-affiliated sports talk stations. Karmazin has expanded beyond broadcasting into the sports marketing field as well as the events and wireless retail businesses.
WABC, New York Adds Live Saturday Evening Program. The new show, “The Saturday Cafe with Laura Smith,” airs in the 7:00 pm to 9:00 pm slot that opened when longtime WABC personality Mark Simone left for crosstown WOR. Smith tells TALKERS magazine the evening variety show focuses on a weekend mindset and “is all about fascinating conversations with fascinating people — everyone from celebrities, actors, authors, gurus, non-profits, musicians and the best psychics/mediums — the whole gamut on the spectrum of interesting stories and conversations for listeners.” She says a recent program involved guests such as: a psychic interior designer, a beautiful singer songwriter who lost her leg in a tragic accident and now is a motivational speaker to returning troops, a NY deacon talking about the new Pope, a non- profit organization called Heart 911 that is rebuilding homes after Hurricane Sandy, and an upcoming Aretha Franklin concert.
‘Frontlines of Freedom’ Wins Michigan Association of Broadcasters Award. The weekly military news/talk radio program, “Frontlines of Freedom,” hosted by Lt. Col. Denny Gillem, U.S. Army (Retired)(pictured here at right), wins “Best in Category” Regularly Scheduled Weekend Broadcast Personality or Team; and “Best in Category” Special Show Broadcast Personality from the Michigan Broadcasters Association. Gillem says, “To be recognized again for producing a top-notch program is not only good for our show’s team, but it sends the message to all radio stations that you too can add winning shows to your station’s weekend schedule. Our affiliates already know that, and we thank them for it.” Executive producer Josh Leng (pictured at left) notes, “We made the decision to expand ‘Frontlines of Freedom’ to two hours based on listener response, the host’s desire, advertiser demand, and radio program directors’ feedback to have a longer show that offers a better TSL opportunity to improve their ratings. The two-hour program also ensures we always have enough time to fully cover all the important military news and issues of the day.”
Universal Broadcasting Network Launches. The initiative is the effort of Global Voice Broadcasting founder Tony Sweet and award-winning TV, film and stage actress Ann Walker. The duo have partnered on the launch of Universal Broadcasting Network – what they describe as “a brand new, international media platform that includes an internet-based multimedia radio network. The Hollywood-based operation broadcasts from the Sunset Gower Studios and is already host to a diverse spectrum of talk radio shows, including those geared towards entertainment, children and family, love and relationships, LGBT and women’s issues, and sports and fitness, among many others. UBN says it currently broadcasts 16 shows, and is quickly growing, with the capability to host up to 100 in the future. Tony Sweet – who hosted his own program, “On Air with Tony Sweet,” — says, “Universal Broadcasting Network is my child, my vision and my creation of what I have always dreamed to build: a multi-media company that entertains, inspires and educates. To me, UBN Radio is a place that combines Reality Radio with honesty, integrity and entertainment without limits. My vision is for it to become an international Internet television and radio station that will take us into the new age of technology and media.” Ann Walker was originally a co-host with Sweet on his program but then also became a host of her own popular show which now broadcasts on UBN. She now serves as CEO of the company and says, “When Tony approached me about starting a new station, I was intrigued by the possibility and opportunities that new technologies bring to our industry and decided to jump on board as his partner. Having been an actress for 35 years, I was excited about a new adventure that still holds true to what I set out to do all those years ago, which is to entertain, inspire and connect. UBN not only allows me to do this, but provides a platform for other voices and entertainers to do the same.”
Broadcasters Seeking Input in Ithaca Radio History. As CBS News Radio correspondent Peter King notes, a number of the radio business’ successful talent got their start working at radio stations in Ithaca, New York. King, in association with his brother Rick Sommers – former WLTW, New York staffer and currently broadcast liaison for the New York Local of SAG-AFTRA – are gathering material to chronicle the history of radio in Ithaca New York. He tells TALKERS, “We both got our professional starts as students at Ithaca College (and WICB-AM/FM), and later, WTKO, and the litany of talent that came through town is amazing – not just at WICB and WTKO — but WVBR, WHCU and later, the FMs that began broadcasting there!” King says this labor of love could use some help from other broadcasters who’ve worked in the market. They are looking for cans of photos, memorabilia, sales material, promotional items, etc. Anyone wishing to help can contact the project via email at email@example.com. Rick Sommers can be contacted directly at firstname.lastname@example.org .
President Obama Visits Israel, Sequester Effects, North Korea Tensions, Gun Legislation, and Cyprus Bank Tax Among Top News/Talk Stories Yesterday (3/19). President Obama’s trip to Israel; the ongoing discussion over the effects of the sequester; North Korea’s alleged cyber-attack on South Korea; legislative moves to advance new gun legislation; and the bank tax on Cyprus financial institutions and its repercussions were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS.
By Walter Sabo
NEW YORK – The challenge of working at most radio stations or broadcast companies is the staff is pre-occupied with job security. As a result, trends that should be noted and discussed are dismissed in order to prepare the weekend schedule and worry about corporate. As the CEO of an executive-on-demand company, Sabo Media, we are presented daily with new products, talent and ideas. Here are five that are interesting and may be helpful in growing your business:
Erica Farber to Moderate Major Advertising and Sales Panel at TALKERS New York 2013. The list of major speakers continues to grow as Radio Advertising Bureau (RAB) president and CEO Erica Farber joins the roster of industry leaders that will be speaking at “TALKERS New York 2013,” the 16th annual installment of talk radio’s longest running and most important annual convention. Farber will serve as moderator for a major panel titled, “The State of Radio Advertising,” which will feature a variety of industry sales and marketing heavyweights discussing the key issues and potential directions of radio advertising, sales and marketing. TALKERS publisher Michael Harrison states, “The subject of revenue generation has never been more important in the radio industry conversation than it is right now and we couldn’t think of anyone in the business more qualified to lead it than Erica Farber. Her background and experience in sales and its vital relationship to all other elements of radio is legendary. Since joining the RAB during the past year and ascending to its top executive position, the organization has clearly become revitalized and is vibrant with the energy of optimism, creativity, information and service – all of which bodes well to the continuing resurgence of radio as a major advertising medium with not just a glorious past – but a solid future, as well.” Panelists for this session will be named in the coming days along with more of the 50-plus speakers that will be participating in the conference. The event is set for Thursday, June 6, 2013 at the Concierge Conference Center on Manhattan’s East Side. Registration for the day including all activities and food service is $199 per person. An advance sellout is expected due to space limitations. Registration is limited to members of the working media and can only be taken via telephone. For registration and sponsorship information call 413-565-5413. Complete agenda details are being posted daily. Stay tuned.
WYDE-AM/FM, Birmingham Re-Brands as “Superstation 101.” Crawford Broadcasting brings Leland Whaley aboard as program director and afternoon drive host and makes a few other lineup changes as it re-brands from its old “The Source” to “Superstation 101.” Lineup changes include Whaley in PM drive and the move of Michael Hart to mornings with Lee Davis. Talk Radio Network’s Andrea Tantaros joins the station in the 10:00 am to 1:00 pm slot followed by Dave Ramsey from 1:00 pm to 4:00 pm. Whaley comes to WYDE-AM/FM from Cumulus Media’s crosstown WAPI-FM.
Hubbard’s KTMY, Minneapolis Shifts Programming. The female-targeted talk station KTMY, Minneapolis “myTALK 107.1” announces the midday program hosted by Jason Matheson and Alexis Thompson (pictured here) will move to the morning drive slot beginning February 28. The change comes after Ian Punnett was forced to leave the program he’s co-hosted with his wife Margery Punnett due to a battle with tinnitus. Margery Punnett remains at the station co-hosting the 9:00 am to 12:00 noon program with Emma Thomas. As a result, the duo of Colleen Lindstrom and Bradley Traynor shift to the 12:00 noon to 3:00 pm slot. The St. Paul Pioneer-Press reports that Jason Matheson will leave his other gig as morning news anchor at KMSP-TV “Fox9” in order to do mornings at KTMY.
Have You Hugged Twitter Today? Radio consultant Holland Cooke remembers first learning about Twitter at the TALKERS magazine conference in New York in 2008 where it was explained, “You post short messages about what you’re doing, follow and reply to similar messages from others in your social network. These posts and replies can be a great way to increase engagement, and help keep a conversation active long after your show is over.” So, are hosts and jocks using Twitter effectively five years later? Cooke says the smart ones are. “Many broadcasters under-utilize social media, by merely using Twitter and Facebook as additional transmitters. Instead, use these media to socialize and you can become more than a disembodied voice in the dashboard. If you’re on air at a music station, this is a real opportunity, to engage deeper than the keep-it-quick format allows on air.” Holland Cooke has more advice for social media use here.
TRN’s Jerry Doyle to Be Featured at 2013 Phoenix Comicon. Nationally syndicated talk show host Jerry Doyle will be a featured guest at the 2013 Phoenix Comicon event celebrating the 20th anniversary of the sci-fi series “Babylon 5” May 23-26. Doyle was a star of the Emmy Award-winning series playing the character of Michael Garibaldi, chief security officer. Talk Radio Network CEO Mark Masters says of Doyle, “The real Jerry Doyle is not far removed from the character that he played in ‘Babylon 5,’ as they both uphold high standards, are outspoken and live with vivid pasts. The Jerry Doyle show is a mix of politics, pop culture and current events. Doyle’s strong opinions, diverse background and quick wit appeals to all listening audiences.”
Central Michigan Duo Flips to Sports Talk. Blarney Stone Broadcasting’s combo of AC WGRY-FM and adult standards WGRY-AM, Grayling, Michigan drops the music and signs on with CBS Sports Radio Network to broadcast its entire lineup on the simulcast. The stations will also air Detroit Tigers baseball and Detroit Red Wings hockey in addition to Grayling High School sports. President and CEO Cheryl Coyne says, “We are pleased to partner with CBS to provide Central/Northern Michigan a sports talk format that will engage local audience participation with passionate dialog and debate. WGRY-AM/FM will deliver compelling content that will soon be regionalized with a focus on Michigan sports.”
Talking Obama’s Weekend Golf Outing. Nationally syndicated talk host Kevin McCullough is pictured here on Fox News Channel’s “America Live with Megyn Kelly” yesterday where he discussed the issue of President Obama’s weekend golf outing with Tiger Woods which happened without the White House press corps’ knowledge, causing the press to question Obama’s transparency. A common criticism of news/talk cable television is the tendency for guests to talk over each other, not allowing the viewers to hear the arguments. A number of TALKERS staffers noted how Kevin McCullough and Democratic campaign advisor Mark Hannah clearly stated their takes on the issue and let each other fully state their arguments without interruption. This smart approach to the discussion of current events is also reflected in the tenor of McCullough’s radio program – a tactic that’s winning audience and affiliates for the hard-working media personality.
WHAM, Rochester Raises Record Funds for Children’s Hospital. Clear Channel news/talk outlet WHAM, Rochester – along with sister station “100.5 The Drive” – broadcast a two-day radiothon to benefit Golisano Children’s Hospital last Thursday and Friday. Listeners pledged more than $217,000 in donations and the amount raised represents the highest total ever for the annual event, now in its 12th year with the Clear Channel stations, and part of the Children’s Miracle Network. WHAM personalities appearing on the radiothon included Chet Walker, Bob Lonsberry, Joe Lomonaco, and Bob Matthews.
Russillo on the Hardwood. ESPN Radio personality Ryen Russillo (lower) boxes out Olympic gold medalist speedster Usain Bolt (upper) playing defense at the NBA All-Star Celebrity Game in Houston on Friday evening. Russillo is heard daily on ESPN Radio (and seen on ESPNEWS) with Scott Van Pelt on the “SVP & Russillo” show. We hear the over/under on Russillo was that he’d score 5 points but he beat that by tallying 7 points!
Spiking Gas Prices, Oscar Pistorius Murder Case, Obama Florida Golf Outing, Mindy McCready Suicide, and Sequestration/Deficit Reduction Among Top News/Talk Stories Yesterday (2/18). The sudden and steep rise in gasoline prices; the murder charges being brought against South African Paralympian Oscar Pistorius; President Obama’s weekend Florida golf outing and the White House Press Corps’ anger at being excluded; the suicide of country singer Mindy McCready and the threat of sequestration and deficit reduction discussion were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS.
By Holland Cooke RadioConsultant BLOCK ISLAND – Remember Seinfeld-in-reverse? It was a special episode that was entirely backwards. It began with closing credits and ended with the opening theme. The plot started-at-the-end…then ended at-the-very-beginning. We saw Jerry and Kramer meet for the first time. In the final scene — the earliest chronological moment, a flashback, to a time before the Internet — Jerry’s date was telling him about the advent of Email. “Email,” Jerry asked, puzzled, “Why would I want to send someone an Email?” Read More
By Chris Miller
SHAKER HEIGHTS — I’m having a hard time coming up with a way to make “good writing” seem sexy and interesting. Look, this is important, okay? Even though it’s not as fun as learning about some shiny new digital bauble.
Good writing is at the heart of what we do online, and how we communicate with our fans. Don’t just do it for the art of it; do it because it can help stretch your few thousand Facebook fans into tens of millions of annual impressions. Do it because it will help get your tweets retweeted. We’re talking about building your numbers here!
You don’t have to be Faulkner to write a good Facebook post. Here are three mistakes to avoid so what you write … gets enjoyed!
More Thoughts from the Recent New Media Expo
By Holland Cooke
BLOCK ISLAND, RI — In olden times, radio, like other ad media, sold exposure, audience tonnage. Sales reps would show-off ratings rankers… which I always thought was daffy. Would you go to a job interview with nine other applicants’ resumés?
• But there our call letters were, in black and white, atop the page of whichever-demographic-we-sorted. Reps recited the Reach + Frequency spiel, promising that a radio ad schedule would help the retailer “build brand.” “We’ll make you the best-known” among all-who-sell-what-you-sell. Repetition, y’know?
• Fast forward to present day: Mere message exposure doesn’t do it anymore. The E-word en vogue is engagement, and money is flowing to digital opportunities that talk-with customers, rather than simply talk-at-‘em.
By Chris Miller
Chris Miller Digital
SHAKER HEIGHTS — Friday’s tragic events in Newtown, CT, remind us not only that life is precious… but also that our fans’ expectations can turn on a dime. You may know what you’ll do on the air when the news explodes like that. What will you do with all your other content platforms, like your website and your social media?
Radio has two worthy purposes on days like Friday:
By Holland Cooke
BLOCK ISLAND, RI — If you haven’t already noticed, you’ve got to see this. Grab a copy of USA Today. Any day will do, but it has to be the newsstand hard copy. No digital version will work.
Radio is reeling from another Clear Channel bloodbath, just in time for Christmas. It wasn’t the first, it won’t be the last, and it’s not just Clear Channel. But heartless timing. The nerve of ‘em.
In the words of Eric Stratton, Rush Chairman: “Let me tell you the story of another loser…”
By Chris Miller
Chris Miller Digital
SHAKER HEIGHTS, OH — I’m going to give Twitter some love, by telling you three ways to use that platform to help build your radio brand.
“Bulletin” may mean different things for different formats or situations. On Twitter, you’re much less likely to get people to click on links than on Facebook. However, Twitter is a good way to rapidly send out information of some value to your fans. It might be a news or traffic headline, or when a new song will play, or when you’ll play a big contest next. I’ve been increasing Twitter fans for one client by making their Twitter feed about one thing and one thing only, and promoting that on their Facebook page.
See, we often treat Twitter as the little sister to Facebook. It’s not the same thing, and your opportunity is to make your Twitter feed clear and distinct from what you do on Facebook (or anywhere else). That’s why one big way to increase the value of your Twitter activity is to make it about something in particular. Many people are already using Twitter for information updates about things they’re interested in, so you’d be fitting in with their expectations.
By Chris Miller
Chris Miller Digital
SHAKER HEIGHTS, OH — I was amazed by the high level of interest in my previous TALKERS piece, “Start Doing THIS Right NOW on Facebook.” So here are a few more tips to help you get your radio station’s pages and posts right!
A lot of us radio folks see the value in social media. Still, many could use some help working it in a way so you’re building your brand, instead of just spinning your wheels. Many of the mistakes businesses make on Facebook have to do with how you write what you post. We tend to speak in marketing-ese or like we’re scripting a promo. That’s a huge error that may have people consistently hiding your content. Here’s how to write a post that works for you.
Glenn Beck’s The Blaze Fires Up Digital Audio Network; Jay Severin Among Talk Talent. It’s called – what else? – TheBlaze Radio Network and the new online radio channel will be heard via Beck’s own TheBlaze iPhone and iPad apps as well as via iHeartRadio and at TheBlaze.com. Beck’s company says the network will be the new exclusive home for “renowned nationally syndicated talk radio personality and Marconi Award-nominee Jay Severin.” The lineup will also include a simulcast of Beck’s radio show, a re-launched show hosted by Stu Burguiere and Pat Gray as well as audio simulcasts of TheBlaze TV shows. Dom Theodore, through his consulting firm RadioAnimal, LLC, will serve as the network’s program director. When the network launches later this month, the lineup will be: the Glenn Beck program from 9:00 am to 12:00 noon ET; Pat and Stu from 12:00 noon to 2:00 pm; Jay Severin from 2:00 pm to 5:00 pm; the simulcast of Beck’s TV show from 5:00 pm to 6:00 pm and a simulcast of “Real News from the Blaze” from 6:00 pm to 7:00 pm. TheBlaze chief content officer Joel Cheatwood states, “We are excited to continue making TheBlaze a destination for news, information and entertainment programming across multiple platforms. Jay is an incredible talent and is the perfect host to launch The Blaze Network.”
SEC Charging Financial Talker Ray Lucia with Violating Laws, Conducting Misleading Investment Seminars. The Securities and Exchange Commission announces it is charging nationally syndicated talk host and financial advice author Ray Lucia with violating several sections of the Investment Advisers Act of 1940. The SEC says Lucia’s investment seminars, dubbed “Buckets of Money,” mislead potential investors when Lucia claimed his strategy “had been empirically ‘backtested’ over actual bear market periods.” Further, the SEC states, “Lucia and RJL have admitted during the SEC’s investigation that the only testing they actually performed were some calculations that Lucia made in the late 1990s – copies of which no longer exist – and two two-page spreadsheets.” The upshot, according to the FCC, is “Lucia and RJL left their seminar attendees with a false sense of comfort about the Buckets of Money strategy.” SEC Los Angeles regional director Michele Wein Layne says, “The so-called backtests weren’t really backtests, and the strategy wasn’t proven as they claimed.” The SEC is seeking “financial penalties and other remedial action in the proceedings.”
KTRH, Houston Talk Host Michael Berry’s the Flashpoint of Controversy in Houston After Tweet. Former Houston city councilman Michael Berry and talk host at Clear Channel’s news/talk KTRH is the subject of chatter in Houston after a tweet he sent during Michelle Obama’s speech on Tuesday evening has some charging Berry used racist lingo. Here’s what Berry tweeted: “Several black people were shot by other black people in Chicago while Michelle was speaking.” He hash tagged it #knuckadeads. Some say “knucka” or “nucka” is substitute slang for “nigga.” Berry replies to My Fox Houston reporter Isiah Carey that he meant no racist intent and said Mrs. Obama has used the term to mean hard-headed, like knucklehead. Carey writes Berry said he was trying to show the Obama administration’s lack of concern over the black-on-black violence in Chicago.
KMJ-FM, Fresno Names Jennifer Lipp AM Drive Host. Peak Broadcasting brings popular Fresno radio personality Jennifer Lipp to morning drive on the FM side of its KMJ news/talk duo. Lipp and former co-host Chris Daniel dominated mornings at crosstown rock KRZR in the late 1990s and early 2000s. Daniel moved on to KMJ and Lipp worked at classic rock KKBZ, Fresno until Lotus Broadcasting let her go in November of 2011. Now Lipp will host the morning show and Chris Daniel moves from the 1:00 pm to 3:00 pm slot to 3:00 pm to 5:00 pm on KMJ-FM. On her new gig, Lipp states, “It is a dream come true to grow with the KMJ brand. This is the most exciting endeavor of my career and I am looking forward to the journey with both the listeners who have joined me in the past and those I have not yet had the pleasure of meeting.” Lipp begins her new show on September 10.
Use Twitter to Help Save Your Job! Consultant Holland Cooke explains how the Twitter era is forcing talk hosts, news staffers and DJs to “keep it moving” to keep the listener/reader engaged and make money in the process – if those media people use social media efficiently and wisely. Cooke explains how he advised his clients covering the Republican and Democratic National Conventions to use Twitter to deliver content like no one else and how to make money with it. Read this enlightening and smart advice here.
Clear Channel Albany Names Josh Everett Program Director for WGY and WOFX. In addition to programming news/talk WGY-AM/FM and sports talk WOFX, Josh Everett will oversee the News Hub which provides news for 10 Clear Channel Media and Entertainment markets in the Northeast. CC regional programming manager John Cooper states, “Josh’s extensive background in news/talk as well as sports programming will be an invaluable addition to WGY’s rich heritage and will help us grow WGY, Fox Sports and our News Hub.” Everett comes to Albany from Clear Channel’s Lexington, Kentucky cluster where he programmed news/talk WLAP and managed local production of the University of Kentucky Wildcats coverage.
Michael Harrison to Speak at the NAB/RAB Radio Show in Dallas. TALKERS publisher Michael Harrison will deliver an address provocatively titled, “Can Terrestrial Radio Thrive in the Digital Era?” at the forthcoming NAB/RAB Radio Show in Dallas. According to Harrison, “The main challenge concerning FM and AM broadcasting at this perilous time in its rich and colorful history is making the transition to the digital age without prematurely sacrificing the value of the stick which is still the economic foundation of this industry and main source of livelihood for its practitioners.” Harrison also believes that it is important for “radio to be smart and use its traditional on-air assets in confident balanced harmony with its unlimited online potential.” He states, “The cultural heritage of what we all grew up to think of as ‘radio’ is deeply rooted in the traditions of over -the-air transmission and it is vitally important that in its rush to put everything it has into one internet basket, radio avoids losing its core identity, its soul, that separates it from being just another online music or informational utility.” Harrison advises that just as talk radio has claimed “ownership” of politics in America and sports radio has claimed “ownership” of the country’s sports juggernaut, “music radio must reclaim its lost ownership of the music culture.” He says the first step in accomplishing this is to bring back the colorful DJ as the backbone of the radio station’s presentation and the street savvy music director as its ear to what’s really going on out there. Radio must not only ‘relate’ to this element, it must aggressively lead it as well.” Harrison will be speaking at a special info-session sponsored by TALKERS magazine on Wednesday, September 19 between 10:15 am and 11:15 am. All Radio Show registrants are encouraged to attend.
Day Three at DNC in Charlotte. President Obama’s nomination acceptance speech will cap the three-day Democratic National Convention this evening and talk hosts, news networks and reporters spent yesterday covering the political chatter, campaigning and critiques of this convention. Talk Radio Network O&O news organization America’s Radio News Network is one of the national radio news operations on the ground at this convention. ARNN tells TALKERS co-anchors Lori Lundin and Rachel Crowson along with producers and technical staff, have been supplying live interviews and news updates to all five of the three-hour, long-form news programs the network offers. Guests on the network from yesterday included: Eleanor Smeal, a two-time president of the National Organization for Women; Diana Degette (D-CO), chief deputy whip; Cumulus Media Networks host and journalist Geraldo Rivera; and acting Secretary of Commerce Rebecca Blank, among others. ABC News Radio and Salem Radio Network are also covering the convention and ABC’s Steve Jones (l) and Salem’s Tom Tradup (r) took a moment to pose for this shot from the convention center for TALKERS.
Talent Shuffle at Alpha Broadcasting’s Sports KXTG, Portland. A programming shift at “750 The Game” in Portland brings DirecTV/Fox Sports Radio syndicated host Dan Patrick to the station for morning drive beginning today. The move bumps morning host Chad Doing to the PM drive slot and current afternoon host John Canzano to the 12:00 noon to 3:00 pm show. Business and marketing expert Brian Berger gives up his midday show but remains with the station to dispense his wisdom on the station’s various programs and online.
DirecTV Gives “The Nick and Artie Show” a TV Simulcast. The syndicated radio version of the sports and entertainment-centric show hosted by comedians Nick Di Paolo and Artie Lange has been produced by DirecTV since its inception. Now DirecTV does for “Nick and Artie” what the company’s Dan Patrick has enjoyed – a TV simulcast on DirecTV’s Audience Network channel. Airing from 10:00 pm to 1:00 pm ET beginning tomorrow night, the company says the duo will “tackle TV with the most outrageous observational humor to be found anywhere. The guys will review and give their unique takes on the day’s top sports and entertainment stories, along with celebrity interviews, movie reviews, live musical performances and a variety of in-studio segments, from cooking with Artie’s Mom to a game of pool.”
WTOP Promotes Dick Uliano to Full-Time Anchor/Reporter. The veteran Washington newsman has been working with Hubbard Radio’s WTOP part time as well as contributing to SiriusXM’s POTUS channel and doing part-time anchoring at NPR. Now, Dick Uliano joins the full-time staff at WTOP. Uliano’s previous experience includes time spent with the Associated Press and CNN Radio.
Odds & Sods. NFL great Joe Namath – who is part of Michael Kay’s show on ESPN O&O WEPN-FM, New York where he hosts the “Joe Namath Hour” – discusses the upcoming NFL season in a media conference call today at 10:00 am ET….. Former New Jersey 101.5 night host Tommy G returns to host “New Jersey Today” on Greater Media’s WCTC, New Brunswick from 1:00 pm to 3:00 pm on Monday, September 10 and Friday, September 14. He fills in for station PD Bert Baron, who says, “Tommy G is one of the biggest stars in all of New Jersey radio. I’m blessed that a talent of his caliber, record of success and current following is a mere phone call away. He’s a ratings winner that simply makes my station sound better.”…..JC Corcoran has been heard on the airwaves in Chicago as he’s been filling in on Tribune’s WGN. The longtime St. Louis personality most recently hosted a program at KTRS. Corcoran tells TALKERS he’ll have Fox Sports star Joe Buck on his show on WGN on Sunday morning at 10:00 am. Corcoran says Buck is already predicting trouble with the NFL replacement officials, telling him, “I think something catastrophic could happen early in the season that could cost a team a ballgame.”….. Cumulus Media’s sports talk KNBR, San Francisco will serve as the flagship station for Golden State Warriors basketball through the 2015-16 season, the station announces. It’s been the flagship of the NBA club since the 1976-77 season with the exception of one season in the 1980s. Cumulus president and CEO Lew Dickey and Warriors co-executive chairman and CEO Joe Lacob appeared on the Murph & Mac show on Wednesday to announce the new deal.
Talk Radio Network’s Jerry Doyle Featured Speaker at Liberty PAC. The Liberty Political Action Conference takes place September 13-15 in Chantilly, Virginia and funds “Congressman Ron Paul’s political activities as he travels the country to fight for the principles that many hold dear: Liberty, Limited Government and a strong, pro-American foreign policy.” The three-day conference will include training sessions and personal one-on-one meetings with various speakers and supporters. Jerry Doyle will be one of the speakers at the conference.
Presidential Campaign/Democratic National Convention, Arizona Immigration Ruling and Hillary Clinton in China Among Top News/Talk Stories Yesterday (9/5). The coverage of the Democratic National Convention and the presidential campaign; a federal judge’s ruling that Arizona officers can inquire about immigration status while pursuing information about other crimes; and Secretary of State Hillary Clinton’s trip to China were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS.
By Holland Cooke
BLOCK ISLAND, R.I. — The turning point in my own career came in 1974, when WPRO, Providence program director Jay Clark hired me…just so I’d stop calling. Ask him.
Like many of today’s other news/talk AMs, WPRO was then Top 40, and I did 7:00 pm to 12:00 midnight. And it was a real street fight. At one point back then, five of the stations in market #29 — two of them new FMs – were playing the same songs. All staffed by local DJs 24/7.
“So keep it moving,” Jay winked. Meaning: DO be a personality, but try to get it done over the music whenever possible. Segue THEN talk, so channel surfers didn’t infer talk-over-the-fade-at-the-end-of-the-song as here-come-commercials. ‘Made sense.
And I noticed that the big guys making the big money in big markets took only nine seconds to say what minor league DJs took 19 seconds to spit-out. So we would concoct (or steal) succinct DJ quips that’d prompt a listener chuckle, and, hopefully, make a deposit in the diary keeper’s memory bank. Introducing the Elton John song as “Someone Shaved My Wife Tonight” was win-win kitsch. Those who got it got it; and those who didn’t heard non-stop music.
Holland Cooke reports to TALKERS from Blogworld/New York
By Holland Cooke
MCVAY/COOK & ASSOCIATES
NEW YORK – “Internet attention span?” That’s dang near an oxymoron, we’ve learned, via piles of research, and by observing our own behavior. Thus the tips we’ve heard about writing short, keyword-rich sentences and paragraphs. Keep the eye moving, for just…another…sentence.
It’s familiar lore to radio talent, especially with PPM demonstrating how on-air programming needs to be relevant, one…moment…at…a…time. Heck, Twitter trains us to keep it down to 140 characters! A useful discipline – quite applicable to writing anything for radio.
But, as iPod and iPhone have, stable mate iPad is, once again, demonstrating how facile new devices change the way we consume information/entertainment content – and how we interact.
For several years, Michael Harrison has urged radio talk hosts to migrate to what he terms the “media station,” and these new devices are, in radio parlance, “receivers.”
Clearly observable trend: Longer-form internet content is gaining in popularity for two reasons:
1. iPad – and Kindle/Nook/other tablet devices – make longer text content easier to consume than on small smartphone screens, or less-portable desktop computers, or even less-instant-on notebooks and netbooks.
2. “Internet advertising” for consumer products is becoming the next oxymoron. As a society, we’ve become banner-blind; and we can set our browsers to block ads. That controversial Facebook IPO exposed its vulnerability as an ad medium.
Accordingly, co-founder of the crowd sourcing market place for professional writers Contently.com, Shane Snow, told Blogworld attendees that brands are shifting from online advertising to sharable content of interest to their customers; and they’re spending to create “really good, high-quality content,” done by freelancers he called “real journalists.”
Example: Pepsi.com. Think “the kind of stories you’d see in the BACK of magazines.”
Snow’s company feeds this beast, with the banner atop its web site proclaiming: “Contently empowers professional journalists and bloggers to build careers doing what they love.”
Radio news people — now such an endangered species — might investigate www.Contently.com/network and other similar opportunities online.
As Contently’s Manifesto trumpets: “Quality is king. Freelance is the future. Anyone can be a publisher.”
News/Talk consultant Holland Cooke covers conventions for Talkers. See/hear/read more atwww.HollandCooke.com; and follow HC on Twitter @HollandCooke.
By Kevin Casey
SPRINGFIELD, Mass. — It’s understood by anyone in the radio business that the big news stories of the day – whether they are local or national stories – generate the topics that drive the conversation on news/talk radio. But what are the roles of the newsroom, the reporter and the regular newscasts on today’s news/talk stations? The move of all-news to FM signals, the development of more national and regional radio news products and the addition of newswheel programs to some of the country’s most respected talk stations seem to indicate radio news has received a shot in the arm. But the decimation of many radio news departments that occurred in conjunction with consolidation still affects many radio operations and raises questions about the relevance of news elements to the successful operation of the modern news/talk station.
Ingstad Group Blows Up Classic Rock for FM Talk in Fargo-Moorhead; Tom Becka to Program and Host AM Drive. James Ingstad’s Radio Fargo Moorhead group in the Fargo-Moorhead market turns classic rock KRWK-FM into “101.9 Talk FM” The Talk of Fargo Moorhead on March 19. Talk radio pro Tom Becka – most recently with Clear Channel Media and Entertainment’s KFAB, Omaha as PM drive host – is named program director for the station and will host the morning drive show. Syndicated programs will include Fox News Radio’s Brian Kilmeade, Premiere Networks’ Rush Limbaugh and Sean Hannity. Former Arizona Congressman J.D. Hayworth will host a 5:00 pm program for at least the first three weeks of the station’s new format. Hayworth currently is hosting the 9:00 am to 12:00 noon show at Cumulus Media’s KSFO, San Francisco. Talk Radio Network’s Michael Savage and Genesis Communications Network‘s Jason Lewis will air in the evenings. Tom Becka states, “This is such a great opportunity to help put a new FM talk station on the air and be the first doing it. Radio Fargo Moorhead is a great independent company that still believes in the traditional radio approach that combines great programming and promotion with local outreach. At the same time they have been leaders in embracing the new technological advances. And about those winters? They are taking up a collection to buy me a warm coat.” The station, as well as sister news/talk KFGO, is being consulted by The Q Consulting Guys’ Jon Quick, who says, “In these days of cutbacks, it is so gratifying that there are operators like the Ingstad group who still believe that hiring great people and promoting them properly results in both ratings and revenue.” Quick also notes that Ingstad is retaining all of the Rock 101 staff.
Federated Media Drops Classic Rock on WFWI-FM, Fort Wayne; Simulcasts News/Talk WOWO. The legendary WOWO, Fort Wayne, Indiana gets an FM simulcast for its news/talk format at the expense of sister classic rock “The Fort 92.3.” Federated Media COO Mark Deprez states, “The move to FM is a natural enhancement for the WOWO brand that is synonymous with Fort Wayne. WOWO is, and has always been, the one radio outlet that northeast Indiana can count on for breaking news, weather, traffic, information. WOWO’s strong service commitment to our community, along with the entertaining and engaging personalities, has solidified WOWO in the hearts of many of our local residents. The move to 92.3 FM will re-introduce WOWO to listeners that have migrated over the years to FM and also open WOWO’s brand to a new and younger audience.”
Rush Limbaugh Fires Up His Long-Dormant Twitter Account to Fight His Attackers. It probably won’t be very long before Rush Limbaugh’s fans have his Twitter follower numbers through the roof and Limbaugh says he’ll use the account to counter the work being done by organizations such as Media Matters via the social media tool. Politico reports that Limbaugh told his listeners on his Thursday program that he’ll be Tweeting info from time to time that his faithful can share. “Everybody has been asking me what they can do to help in all of this, and I’ve been saying, nah, just do what you’ve been doing just, if you listen, keep listening, that’s fine, but…there’s an army out there that wants to be mobilized, and so, I figured, use Twitter for it. I’m just going to put some things on Twitter that you can help us circulate. It’s that simple you just retweet them.” Limbaugh’s first Tweet after the show was a link to a piece by Cornell Law professor William Jacobson on Media Matters’ astroturfing the boycott against Limbaugh’s advertisers. “Astroturfing” is using digital media to create the illusion of a “grassroots” movement.
Syndicated Talk Host Michael Smerconish: Advertiser Boycotts Won’t Kill Rush Limbaugh. Dial Global nationally syndicated talk host Michael Smerconish writes in his column in the Philadelphia Inquirer that the advertiser boycott being waged against Rush Limbaugh ultimately will not topple him from his talk radio perch. In the piece, Smerconish cites TALKERS and fellow radio trade Radio-Info on the status of the Limbaugh situation. But Smerconish goes on to write that the hard-core, right wing talk hosts that occupy most news/talk radio station lineups serve exactly that audience – the very conservative, politically active segment of the radio-listening audience. Smerconish states that studies indicate the nation as a whole is not as polarized as the media might make it appear and both Congress and the talk media are more extreme now than at any point in the recent past (based on voting records and host ideology, respectively). Change in the flavor of talk radio, Smerconish argues, can only come from programmers. Read his piece here.
RTDNF Presents Freedom of Speech Awards; Talker Jim Bohannon Honored. At a gala black-tie dinner held last night at Washington, DC’s Ritz-Carlton hotel, the Radio Television Digital News Foundation (RTDNF) presented its 22nd annual First Amendment Awards including the Special Recognition First Amendment Award to Dial Global Radio Networks talk star Jim Bohannon (pictured here at left). The award was presented to Bohannon by TALKERS founder and publisher Michael Harrison (r) who stated, “Jim stands tall and strong as a seeker of truth.” Other awards were presented to NBC News president Steve Capus, ABC News senior foreign affairs correspondent Martha Raddatz, and Shurz Communications senior vice president Marci Burdick. A special Lifetime Achievement Award was presented posthumously to Andy Rooney. In a rousing speech, Jim Bohannon encouraged the hundreds of newspeople in attendance to promo free speech at every opportunity saying, “We should go out and kick some ass for the First Amendment!”
KCSP, Kansas City Goes All Local Sports Talk. Entercom’s KCSP, Kansas City drops Premiere Networks’ Jim Rome from its midday slot and expands its existing sports talk shows. AM drive hosts Bob Fescoe and Josh Klingler are now heard from 6:00 am to 10:00 am; midday host Danny Parkins gets the big bump, moving from 9:00 am to 11:00 am to 10:00 am to 2:00 pm and Carrington Harrison joins the program along with other contributors. Nick Wright’s afternoon show remains in the 2:00 pm to 7:00 pm slot. Program director Ryan Maguire says, “Our listeners have wanted more local hosts talking about local sports. With the start of an exciting Royals season only a few weeks away, ‘610 Sports’ has the best local lineup for our game broadcasts. The passionate sports fans in Kansas City now have more than just one option in the middle of their day when it comes to local sports talk. We’re excited that we can be all live, all local all day.”
GOP Primaries/2012 Presidential Race Maintains Top Story Spot on Talkers TenTM. The battle for the Republican nomination for president and the larger issues surrounding the 2012 campaign tied for the top spot as the most-talked-about story on news/talk radio for the week of March 12-16, according to ongoing research from TALKERS. Correspondingly, Rick Santorum tied with Mitt Romney as the #1 most-talked-about person followed by President Obama at #2. The Talkers TenTM chart of the top stories and people of the week as discussed on news/talk radio is published here every Friday. View this week’s chart here.
TALKERS Weekly Affiliate Roundup. Premiere Networks’ Rush Limbaugh and Sean Hannity pick up new FM talker KRWK, Fargo-Moorhead…..Fox News Radio’s Brian Kilmeade is added to KRWK-FM, Fargo-Moorhead…..Genesis Communications Network’s Jason Lewis joins KRWK-FM, Fargo-Moorhead…..Talk Radio Network’s Laura Ingraham returns to KLIN, Lincoln, Nebraska…..“Free Talk Live” with Ian Freeman and Mark Edge adds WLBE, Leesburg-Eustis, Florida; and KTGO, Tioga, North Dakota…..Dial Global adds its sports Westwood One play-by-play sports – including NFL, NCAA men’s basketball and football, the Olympics, major golf events and more to Lincoln Financial Media’s WQXI, Atlanta.
Loose Cannons Live in Downtown L.A. Fox Sports Radio Network’s KLAC, Los Angeles-based “Loose Cannons” recently kicked off March Madness with a live broadcast from the Hooters Downtown Los Angeles where the brand-new Fox Sports Radio remote broadcast studio is located. Pictured here – along with a bevy of Hooters girls – are Vic “The Brick” Jacobs (l) and Steve Hartman (r). Not pictured is the third “Loose Cannon” Pat O’Brien.
Deborah Norville to Host Broadcasters Foundation of America “Golden Mike Awards”; Fox’s Roger Ailes to Present. The annual “Golden Mike Awards” to benefit the Broadcasters Foundation of America takes place in New York City on Monday, February 27 at the Plaza Hotel. Emmy-winning host of “Inside Edition” Deborah Norville returns as host of the gala event at which Fox Television Stations president of station operations Dennis Swanson will be honored with the Golden Mike Award. Fox News chairman and CEO Roger Ailes will also be part of the program as a presenter. The Broadcasters Foundation of America provides assistance to broadcasters in need. The charity describes its mission as “improving the quality of life and maintaining the personal dignity of men and women in the radio and television broadcast profession who find themselves in acute need. The Foundation reaches out across the country to identify and provide an anonymous safety net in cases of critical illness, advanced age, death of a spouse, accident, and other serious misfortune.” There has been a notable outreach to talk radio by the Broadcasters Foundation in recent months and an accompanying surge of interest in its work by hosts and programmers around the country. According to TALKERS publisher Michael Harrison, “I have witnessed firsthand just how wonderful this organization is as it clearly makes a difference in the lives of broadcasters who have fallen on hard times and even tragic circumstances. These are tough times and each and every one of us is vulnerable to crisis and disaster due to health issues or any other threats facing the simple condition of being human. I strongly encourage everyone in talk radio and beyond to join this organization or at least send a donation. It truly is a matter of broadcasters helping broadcasters – in other words, giving back to the people of an industry that has given us such marvelous opportunities.” For more information on the Broadcasters Foundation of America, to make a donation, or learn how to apply for a grant, please contact them at 212-373-8250, email@example.com or visit www.broadcastersfoundation.org.
CBS Corporation Revenue Down 3%; Radio Division Down 5%. The lack of political advertising during 2011 compared to the year prior and the NBA lockout are being blamed for the drop in revenue CBS experienced last year. In a conference call with analysts, CBS CEO Les Moonves reports improvement in auto advertising along with higher retransmission revenues helped ameliorate some of the negative effects of the loss of political and the NBA lockout. Moonves did take some time to praise radio during the conference. He cited both the growth at CBS Radio’s sports talk-formatted stations and the success of its all-news stations in major markets. He also predicted this year’s political season would be a boon for broadcasters with radio getting a bigger share of that business than in previous years.
KIRO-FM, Seattle’s Ron & Don Help Raise Funds to Prevent Josh Powell from Being Buried Next to Children. KIRO-FM, Seattle afternoon drive talk hosts Ron & Don helped raise the money necessary – more than $20,000 – to buy the cemetery plots adjacent to the two boys killed by their father in Graham, Washington. The story of Josh Powell killing his sons Charlie and Brandon in a horrific explosion of the house during a supervised visit gained national attention. When Crime Stoppers Tacoma-Pierce County learned the family of Powell was looking for a cemetery plot near the ones in which the boys would be buried, they intervened to buy the adjacent plots. KIRO-FM’s Ron & Don hit the airwaves to help pay for the purchase. Don O’Neill says, “When we heard this story at 3:00 pm today, we felt compelled to stop this tragedy from happening. So, we asked our KIRO listeners to help us raise the funds to reimburse ‘Crime Stoppers of Tacoma-Pierce County.’” KIRO-FM program director Larry Gifford states, “When the news and conversation on 97.3 KIRO FM impacts the hearts and minds of listeners like the tragic and shocking crimes involving the Powell family, the ‘Ron & Don Nation’ is always quick to answer the call and today was no different. I’m continually amazed at the kind-heartedness and generosity of the people who make up our community. They inspire, empower, and engage each other to help make a positive impact and I’m proud we were able to play a role in that today.”
Dave Ramsey and Daughter Rachel Cruze to Headline Live Los Angeles Benefit Appearance for Affiliate KFWB. Nationally syndicated financial talk sensation Dave Ramsey makes a return to Los Angeles for a live appearance with his daughter Rachel Cruze for “An Evening on Family and Money” ” at the Redondo Beach Performing Arts Center on Tuesday, April 3 at 8:00 pm in conjunction with Los Angeles affiliate KFWB. A portion of all ticket sales will be donated to Habitat for Humanity of Greater Los Angeles. KFWB reports the evening’s program will include Ramsey sharing his key principles on handling money, navigating family relationships, communicating with family members more effectively and preparing children to be financially responsible adults. Cruze will discuss how to teach your kids life lessons like the dangers of debt and the value of saving and giving. The program will also include audience Q&A. This will be Ramsey’s fourth live appearance in the L.A. area for KFWB. He previously sold out the Long Beach Arena in September 2011 as well as prior appearances at the Cerritos Center for the Performing Arts and the Alex Theatre in Glendale.
Talk Host Steve Cochran Returns to Air at WIND, Chicago and KTRS, St. Louis After Health Scare. Chicago-based talk show host Steve Cochran returned to the air at Salem Communications’ WIND, Chicago and CH Holdings’ KTRS, St. Louis after being forced off by what turned out to be a blood clot in an artery leading to his heart –the artery doctors call “the widow maker.” Cochran shared his story with listeners after returning to the air. On January 31, in the middle of his KTRS show (which he does from his home in Chicago), he told his producer he thought he was having a heart attack. He drove himself to the hospital (something he doesn’t recommend) and eventually found out he had not had a heart attack but suffered from the clot doctors said they could treat with medication. But it took him off the air for almost two weeks. Cochran is relishing his second chance after the serious health scare. On the WIND website Cochran writes, “You may recognize a bit of you in my story. If you do I want you to know you don’t always have tomorrow. You need to change today. I had spent almost all of my adult life working too much, sleeping too little. Oh and I was also eating too much of all the wrong things, and working out…but not nearly enough.”
Ron Jaworski Re-Signs with ESPN but Exits “MNF” TV Role. Former Philadelphia Eagles star Ron Jaworski will continue to work for ESPN – he’ll be seen on “Monday NFL Countdown,” “NFL Matchup” and be heard on the radio regularly on “Mike and Mike in the Morning” – but ESPN removes him from the cable TV broadcast of “Monday Night Football.” The network is electing to go with a two-man booth with John Gruden and Mike Tirico for the 2012 season. Jaworski says in a statement, “I am grateful for having the once-in-a-lifetime opportunity of working on ‘Monday Night Football’ the past five seasons with Mike Tirico, Jon Gruden and so many other talented people behind the scenes who make the show so great, and I look forward to bringing my passion and knowledge of the game to more fans in more places than ever before on any and all football topics.”
Tribune Succeeds in Removing Bogus Jonathon Brandmeier Tweeter. Time Out Chicago’s Robert Feder reports that, although it took a little time, Tribune Company’s WGN, Chicago was able to have Twitter shut down the account of a “rabid Johnny B. fan” who had many fans believing they were reading tweets from Jonathon Brandmeier via the @JBonWGN Twitter account. Peter Hayman is described as an “occasional contributor to the show.” Feder reports that WGN director of marketing and digital innovation Jackie Paulus responded to criticism the station took too long to act on the matter, “As opposed to us finally getting around to it, there were two complaints filed immediately – one by Johnny’s producer and one by the station. Unfortunately, due to the volume of these incidences, it took Twitter that long to validate and process the request.”
GOP Primary Race, Syria Violence Issues, Iran-Israel Tensions, Obama Budget, Payroll Tax Cut Legislation, and Rising Gas Prices Among Top News/Talk Stories Yesterday (2/15). The GOP Primary race, steps to curb the continuing violence in Syria, tensions between Iran and Israel, President Obama’s 2013 budget proposal, Congressional legislation to cut the payroll tax and concern of rising gas prices were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS.
Welcome Samantha Sabo! Noted talk media consultant Walter Sabo – president of Sabo Media and Hitviews – and wife Katie welcomed Samantha Gloria Sabo (all 8 lbs. 7 ozs. and 21 inches of her!) into the world on February 14. Walter reports that mother and daughter are doing very well and Samantha’s sisters Dorothy and Meredith are thrilled at the new addition to their family.
KTRS, St. Louis Personality JC Corcoran Suspended for Twitter Activities. There’s no official word from CH Holdings’ news/talk KTRS, St. Louis but the reports from St. Louis-area media seem to confirm that afternoon host JC Corcoran has been suspended from the station for two weeks after engaging in a back-and-forth Twitter argument with listener-followers in which he used foul language. The incident started when Corcoran declared Cardinals star Albert Pujols would re-sign with the team by November 18. When that didn’t happen, Corcoran was taken to task for his prediction on Twitter and his responses including questionable language went out on the internet. This case illustrates that even though the “letter” of FCC rules applies specifically to over-the-air language on terrestrial radio, the “spirit” of the law can now extend to social media activities as well giving the morals clause found in most talent employment contracts expanded relevance. Talk show hosts beware – you are what you tweet!
News/Talk KFBK, Sacramento Gets FM Signal. As the historic AM station prepares to celebrate its 90th anniversary early next year, Clear Channel announces it is ending the Hot AC on KGBY-FM and begins simulcasting news/talk KFBK on the signal as FM NewsTalk 92.5 today (12/1). Vice president and market manager Jeff Holden states, “Today is a milestone for Sacramento broadcasting as KFBK expands to the 92.5 FM frequency to better serve the local community. The void for quality, local and full service news and talk on FM has now been filled. This will give a younger audience access to one of the most influential stations in, not only, Sacramento but all of Northern California. KFBK has demonstrated leadership over the past 90 years and it continues with the same dedication and progressive nature that makes it unique. KFBK will now reach the nearly 70 percent of the market that doesn’t tune into the AM band.”
WFLA, Tampa Adds Jock Corey Dylan to AM Drive Program. Former WPOI-FM, Tampa DJ Corey Dylan is now part of the morning show at Clear Channel’s WFLA, Tampa. The St. Petersburg Times reports Dylan joins Jack Harris and Tedd Webb as co-host on the “AM Tampa Bay” program and will serve as a lifestyle reporter for the station as well. Program director Steve Versnick tells the paper, “We wanted to change the co-host role and Corey seemed a perfect fit. She’s got a sterling reputation in the market and a broadcast journalism degree. So while it might seem like stretch to go from an ’80s station to news/talk, her background and interest seem perfect.”
Georgia Talk Host Martha Zoller Zeroes in on Congressional Seat. WXKT-FM, Gainesville, Georgia talk host Martha Zoller is preparing to take leave of her talk radio career to run for Congress in Georgia’s newly created 9th Congressional District. Zoller is still heard on Cox Media Group’s WXKT-FM but has exited the Georgia News Network from which she was syndicated across the state. Zoller says Cox attorneys say she can stay on the air until she’s officially qualified as a candidate in May but realistically expects to have to leave her program prior to that time. Zoller reports she has excellent name recognition in the district – 62% of likely primary voters in the conservative district have heard of her – as she will face a battle against State Representative Doug Collins and possibly others in the Republican primary election.
Dial Global’s Bill Press to Remain on San Francisco Affiliate. Yesterday we reported Clear Channel’s plans for its AM talk stations in San Francisco that include the end of progressive talk outlet Green 960 (KKGN). Dial Global notes that although much of the progressive talk that’s currently heard on that station will be relegated to the KKSF-FM HD-2 signal and online, the Bill Press show will be heard in the early morning daypart prior to Premiere’s Glenn Beck on KNEW 960 in the new year.
WGN, Chicago’s John Williams Organizes Holiday Food Drive. Upon learning that food banks and pantries across the country are reporting a shortage of peanut butter, WGN talk host John Williams is organizing the “Peanut Butter & Jolly” drive to rally his listeners to donate peanut butter to the Greater Chicago Food Depository. Peanut butter is sought after because of its protein content, appeal to children and long shelf life. All day today (12/1), Williams will encourage listeners to donate to one of the many participating locations around Chicagoland that will be delivered to the depository tomorrow. Williams says, “Everyone wants gifts at Christmas, but these people just need food. If you give to this campaign, we can all say Merry ‘Chrithmath!’”
2012 Presidential Race, European Debt Crisis, Occupy L.A. Ousted and Penn State Abuse Case Among Top News/Talk Stories Yesterday (11/30). The GOP candidates for president in 2012, the ongoing efforts to deal with Europe’s debt crisis, the clearing of the Occupy Los Angeles protesters and additional allegations in the Penn State sexual abuse case were some of the most-talked-about stories on news/talk radio yesterday. Pictured here is ABC Radio News correspondent Alex Stone covering the Los Angeles Police Department’s breakup of the Occupy L.A. camp.