Tag: "Sirius Satellite Radio"
By Walter Sabo
NEW YORK — No station consulted by Sabo Media has ever had paid-for programming on the weekend. Paid-for programming destroys weekday revenue by suppressing audience and aging demos.
The core issue is that Saturday middays is the second highest Homes Using Radio daypart. By default it’s vital.
There is a little known trend indicator that reveals how vital weekends are to weekdays. In diary markets, Saturday midday is predictive of the next rating period. If Saturday midday is up compared to weekdays, the next -overall- rating period will be up. If it is down, the next -overall- period will be down.
Bart Walsh, a very smart radio manager (formerly WKYS-FM, Washington, DC) taught me that.
By Steven J.J. Weisman
BOSTON — Sometimes it is, as Mel Brooks commented in his movie “The History of the World, Part One,” good to be the king. But other times it is not. Howard Stern, the self-proclaimed (and not too far off) “King of All Media” took a hit last week when the dismissal of his lawsuit against Sirius XM Radio, Inc. in which he sought more than $300 million in stock awards was upheld by the Appellate Division of the New York Supreme Court.