Tag: "Sales"
It’s Pop-Up Time!
By Al Herskovitz
H&H Communications
President
BRADENTON, FL — There is a remarkable, growing retail phenomenon occurring around the country this time of year that is directly attributable to the current national economic downturn. And it is a unique opportunity for sales reps.
These are retail outlets that suddenly appear in vacant spots in shopping centers and malls and stay just for the holiday season and then close. The phenomenon even has gotten a name. They are called “Pop-Ups.”
As you probably have noticed in your very own community, there are numerous barren locations which give the centers a certain forlorn appearance. Therefore, shopping center operators are delighted to have them filled even though the leases are short-term. They provide a more festive and better look and at least generate some income. They also are a lure for shoppers to frequent the regular space occupiers as well.
Monday, August 26, 2013
KTRS, St. Louis at Center of Skirmish Over Texas Governor Rick Perry’s Industry Recruitment Blitz. CH Holdings-owned news/talk stations KTRS, St. Louis is making national news after station manager Mark Dorsey canceled an ad campaign bought by the state of Texas that sought to convince Missouri businesses they’d be better off moving to the more industry-friendly Texas where “businesses flourish and jobs are created.” Dorsey posted a statement on the KTRS website saying, in part: “When the order was placed, KTRS was under the assumption these commercials were going to
promote tourism to Texas. Once we, the management of KTRS realized these commercials were instead focused on stealing locally owned companies away from St Louis, we suspended airing these commercials immediately. We understand people have different viewpoints on public policy and we welcome that debate everyday on our airways. But as one of the few remaining locally owned radio stations in the country, we feel the need to stand strong with other small locally owned businesses and defend our region. Governor Rick Perry, Don’t mess with Missouri, and don’t mess with St Louis.” In the ad, Perry criticizes policies of the Missouri governor and state legislature, accusing them of being less friendly to business. The St. Louis Post-Dispatch reports the ads are running on radio and TV stations in St. Louis and other Missouri markets as Perry prepares to visit the region this week.
Report: ESPN at Center of Nielsen-Arbitron Deal. The New York Post reports today that Disney-owned ESPN could be the media company that has the biggest say in whether the Federal Trade Commission approves Nielsen’s $1.26 billion purchase of Arbitron. At issue here is the multi-media use of Arbitron’s PPM in which – via Project Blueprint – ESPN is licensing the technology to measure audience consumption of its product over
television, radio, smartphones, tablets and computers. The Post reports that sources tell it, “The license expires soon, and the ability of ESPN to squeeze a promise from Nielsen that it will be able to continue to license the software is likely integral to the merger getting federal approval.” The FTC’s concern is that if the new Nielsen-Arbitron owns both the old set-top box methodology for rating television and the PPM technology for on-the-go measurement, there will be little ability for competitors to emerge. The FTC is expected to decide this week whether to challenge Nielsen’s purchase of Arbitron.
Nick Digilio New Overnight Host on WGN, Chicago. Chicago media writer Robert Feder reports that longtime WGN, Chicago part-time personality Nick Digilio will assume the overnight talk host position beginning September 4. Digilio takes over for Bill Leff who moves to the daylight hours co-hosting the new 9:00 am to 12:00 noon program. Digilio will also host the 8:00 pm to 12:00 midnight Saturday show. As Feder reports, Digilio first appeared on WGN in 1985 on Roy Leonard’s midday show to talk about movies. It developed into a regular segment and then into part-time work. As a way of paying back his mentor, Digilio will have the now-retired Leonard on his Saturday program in a regular segment to talk about movies. About his new position with Tribune’s WGN, Digilio tells Feder, “I couldn’t be more thrilled. And I really want to thank everyone who has supported me through the years.”
Rush Limbaugh Announces New Deal with Cumulus; Will Move to WOR, New York in January. Confirming what many in the industry have been expecting all along, Rush Limbaugh announced on his radio program Friday that Premiere Networks, EIB and Cumulus Media agreed to terms earlier this week to renew his program for three more years beginning in January of 2014 and running through the end of 2016. He told listeners that the one change would be his move from Cumulus Media’s WABC, New York to Clear Channel’s crosstown WOR, New York beginning in January. Limbaugh’s program is currently heard on 35 Cumulus Media-owned stations.
WHO, Des Moines Newsman Dick Layman Dies Suddenly at 59. Morning drive news anchor Dick Layman served with Clear Channel’s WHO, Des Moines for the past 16 years. He died Friday, August 23 suddenly and at this time it is not known publicly what the cause of death was. WHO news director Jim Boyd posted the news of Layman’s death on the WHO website and wrote about Layman, in part: “Dick was also from the old school of broadcast journalism. The school that said ‘confirm and reconfirm the facts’ before they would be put into a story for you to hear. He cared about content and quality. But he also was someone who could take the most complicated of stories and boil them down to the bare fact so you could understand it…and to do so at times in 20 seconds or less…There is a hole right now in the WHO Radio Family…a hole that won’t close easily and there is a chair in our newsroom that will be very, very difficult to fill. That’s what happens when you have a man the caliber of Dick Layman on your team. Our prayers go out to his wife, Janet, and daughter Meredith.”
Tyler Media to Debut Sports Talk ‘107.7 The Franchise’ Today. According to Oklahoma City online publication The Lost Ogle, Tyler Media’s plans to bring a new sports talk outlet to the city will become reality today around 2:00 pm when KRXO flips from classic rock to sports talk. The lineup will be largely local and is reportedly as follows: “The Show” with Steely, Lump and (John) Rohde; “The Mid-day Mayes” with Sam Mayes; “The Gee Men” with Kelly Gregg and Erik Gee; and “Casillas & Company” with Tony Casillas and David Garrett in PM drive. The station will be an NBC Sports Radio Network affiliate. Oklahoma City has about seven other sports talk outlets in and around the market including Cumulus Media’s WWLS-FM “The Sports Animal.”
WHO, Des Moines PM Drive Host Simon Conway Producer Changes. Afternoon drive host Simon Conway (r) reports that his long-serving producer Andrew Downs (l) is moving to the cluster’s sister sports talk station KXNO where he’ll serve as assistant program director. Taking over for Downs is Des Moines native Jenna Wizenburg who moves back to the market from Florida. Conway states, “I always said I had the best producer in the building. Andrew has rightly been recognized and although I will miss him, he richly deserves this opportunity. I have worked with Jenna before at WFLA, Orlando and I’m excited as we begin this adventure together.”
Mike Gallagher to Shave His Head for Fallen Officers Fund. Salem Radio Network nationally syndicated talk host Mike Gallagher is preparing for his role in the South Carolina Children’s Theatre Production of “Annie” (he’s pictured here in the Greenville Journal with lead actress Georgia Kay Wise). Gallagher decided that instead of going with a skull cap for the role as the chrome-domed Daddy Warbucks, he would shave his head on Wednesday at Frank’s Gentleman’s Salon on Coffee Street in Greenville if listeners put up $5,000 or more via his Gallagher’s Army Fallen Officers Fund which provides grants to families of police officers killed in the line of duty. The goal was reached and Gallagher will play the role with an authentic pate when the show opens on September 6. Photo courtesy of the Greenville Journal.
Odds & Sods. Retired NFL coach and executive Mike Holmgren will make regular in-studio appearances on KJR, Seattle’s Mitch Levy program this season. Holmgren, who left his general manager position with the Cleveland Browns after the team changed owners, still resides in Seattle after coaching the Seahawks for 10 seasons…..Blaine Thompson’s Indiana Radio Watch reports Federated Media’s WOWO-AM/FM, Fort Wayne adds the “Casey Hendrickson Weekend” program to its lineup in place of “Fox News Sunday.” Hendrickson hosts the PM drive show on Federated’s WTRC-AM, Elkhart, Indiana and WTRC-FM, Niles, Michigan.
What Happened to the Remote?
The poor, abused programming/sales tool still can work well in sports talk
By Al Herskovitz
H&H Communications
President
BRADENTON — The remote on-location broadcast was once a staple in the sales rep’s arsenal. It almost has disappeared from the airways, particularly from talk radio. And for logical reason too. The strength of the talk format comes from the right and left, pro and con, political and social issues topics. A remote could possibly generate a partisan flash mob that might trash Charlie’s Auto Parts and Car Wash. That’s the last thing “good ole Charlie” would want. This is aside from the currently popular radio rows which are not commercially sponsored events for stations or programs and not meant to draw crowds to the location.
However, there is a place for the commercial remote broadcast to flourish… in sports/talk radio!
Friday, March 23, 2012
Media Matters Begins Paid Ad Campaign in Eight Markets Against Rush Limbaugh and Conservative Talk Radio. The Associated Press is reporting that Media Matters for America will spend some $100,000 on an ad campaign in Boston, Chicago, Detroit, Seattle, Milwaukee, St. Louis, Macon, Georgia and Cedar Rapids, Iowa asking people who hear the ad to call the Rush Limbaugh affiliate in their market and say, “We don’t talk to women like that in our city.” Clearly, Media Matters is not backing off its attack on conservative talk media and any success it can claim for harming Limbaugh’s program – or conservative talk radio in general – will help bring in more donations to its cause. And, according to Premiere Networks spokesperson Rachel Nelson, therein lays the rub. “This is not about women. It’s not about ethics and it’s not about the nature of our public discourse. It’s a direct attack on America’s guaranteed First Amendment right to free speech. It’s essentially a call for censorship masquerading as high-minded indignation.” As this ideological and tactical war escalates, more important voices are entering the fray with a variety of takes on the issue. For example, leading
progressive talker of radio, television and live performances, Stephanie Miller tells TALKERS, “I, for one, as someone in radio for over 25 years, know that advertiser boycotts can cut both ways and hurt everyone in the radio business. The other side can just as easily take something I said, or Ed Schultz said, and goes after our advertisers and stations, and then where does it end? ‘You send one of ours to the hospital; we send one of 
yours to the morgue’? If advertisers decide that talk radio in general is too controversial, we all lose!” Miller tells TALKERS that she intends to extend invitations to both Rush Limbaugh and Sean Hannity to appear as guests on her nationally syndicated morning radio program (simulcast beginning Monday on Al Gore’s progressive Current TV) to present their side of the story in a non-confrontational setting. Dial Global-syndicated progressive talk host Thom Hartmann is also bothered by the anti-Limbaugh campaign. “The Limbaugh boycott is bad for all talk radio; it’s harming progressive talk radio by shrinking the pool of companies willing to advertise on any type of talk radio. If people want to be activists “against” or “for” a show, they should call station management, not advertisers.”
America’s Radio News Network Gives CNN Radio Affiliates Free Trial of its 24-Hour News Service. With the CNN Radio news service going away after April 1, Talk Radio Network CEO Mark Masters says his company is offering the more than 1,100 CNN Radio 
affiliates the chance to take the America’s Radio News Network 24-hour top- and bottom-of-the-hour news service for 45 days contract and inventory free so they can make up their minds about their new news service without having to make a “snap decision.” Masters says, “This is a simple courtesy extended to those former CNN stations giving them a six week ‘pressure relief valve’ where they could sample our fine product inventory free without pressure, giving them extra time to make the best decision. Obviously we think that we are the best choice, but this offer was meant as a thoughtful courtesy to those stations that have not yet made up their minds – we don’t want them to be ‘high and dry’ on April 2.” Masters says because of the growth of America’s Radio News Network’s long-form programming and the demand for short-form top- and bottom-of-the-hour news brought on by CNN’s sudden departure from radio news ARNN recently announced that it had moved up its schedule for the launch of its second news network to accommodate the needs of radio stations looking for “agenda free” short-form news. ARNN EVP John McCaslin says, “We’re so confident that this is the best top- and bottom-of-the-hour news product on the air, we are willing to allow stations to air it, without inventory requirement contract free through May 15. So, all you have to ask yourself is, ‘What am I going to do with over 700 extra minutes of local inventory, if I take ARNN up on its free sample offer?’”
All-News KROI-FM, Houston Fires Morning Anchor Scott Braddock. It’s an unusual case but not unheard of and certainly becoming more relevant as intellectual property issues become more common in the industry. Radio One’s KROI-FM, Houston recently dismissed morning drive news anchor Scott Braddock after he appeared on crosstown, non-commercial outlet KPFT-FM to discuss the Texas sonogram law and play audio of an interview that also had previously aired on his employer’s station. He tells the Houston Chronicle he did so without asking permission and believes he had the right to air the audio, equating it with a reporter’s notes. Radio One disagreed, stating it violated the terms of his contract – a contract Braddock says he had not signed – and it had no choice but to let him go. Braddock says Radio One is overreacting and wonders why a station that worked hard to get him to come to Houston from Austin for the job would let one of its prime talent go as it works to get the nascent all-news outlet off the ground.
Denver Woman Charged with Felonies After Telling Tale of Escaping Jury Duty on KOA. Last October Susan Cole appeared on KOA, Denver’s Dave Logan program and told the story of how she got out of jury duty by dressing bizarrely and pretending to suffer from mental illness. Unfortunately, Denver District Court Judge Anne Mansfield was listening and, due in part to Cole’s memorable performance in court, investigators were able to figure out who she was. According to the Denver Post, Cole used the name “Char from Denver” on the radio program and investigators linked her to her pen name Char Cole. She published a book that details her struggles with domestic abuse under the name and offered it to investigators to prove her life story and the mental illness claim, but she was unable to show she suffers from PTSD which she claimed at her jury appearance. It’s unclear what penalty, if convicted, the 57-year-old Cole faces.
Sales: H&H Communications’ Al Herskovitz Announces the Winners of His 2012 Hersky Awards for Talk Radio Sales Excellence. For the fifth year running, sales and marketing pro and TALKERS columnist Al Herskovitz recognizes some of the industry’s shining stars in the sales, commercial and ad copy arenas. Read Al’s humorous yet insightful piece here.
KILT, Houston AM Drive Co-Host Marc Vandermeer to Leave Radio Show. The NFL’s Houston Texans are taking their broadcasts in-house and current KILT morning drive co-host Marc Vandermeer will leave the CBS Radio sports outlet to become director of radio broadcasting for the team. KILT serves as the flagship for the Texans and Vandermeer tells the Houston Chronicle he’ll still be affiliated with the station. “It’s awesome to be able to work for an NFL team and to be involved in all aspects of their radio programming. I’m not saying goodbye to Sports Radio 610, so I will still maintain my relationships there. It’s the best of everything for me.” Program director Gavin Spittle tells the paper Vandermeer will exit in late May or early June and he will begin looking for a replacement to work alongside co-host John Lopez.
KKFN, Denver Re-Ups with Talk Host Alfred Williams. Lincoln Financial Media sports talk host (and former Denver Bronco star) Alfred Williams signs a contract renewal to remain in the co-host seat alongside Darren “D-Mac” McKee on the 3:00 pm to 6:00 pm program. In a statement, Williams says, “I am excited to continue to be a part of ‘The Fan.’ I love getting to interact locally with the Denver sports fans everyday and am happy to know I’ll be able to do it for many years to come.”
WRNN-AM/FM, Myrtle Beach Host Tara Servatius Exits Blog Position After Controversial Image Draws Criticism. Morning drive co-host Tara Servatius has left her position as a blogger for the non-profit John Locke Foundation after she used a doctored photo of President Obama in drag with a bucket of Kentucky Fried Chicken in front of him to accompany the piece about the president’s opposition to the North Carolina marriage amendment. Servatius apologized for the photo stating, “I am genuinely sorry my inclusion of the photo along with my blog post has caused controversy for the John Locke Foundation. If it has offended anyone, I sincerely regret that. That was certainly not my intention. It was meant to illustrate Obama’s southern political strategy, nothing more. An honest reading of the piece itself shows there is nothing offensive in it.” WRNN-AM/FM owner Next Media Group says the issue will not affect Servatius’ status with the station.
Los Angeles Sports Talk Personalities Joe McDonnell and Doug Krikorian to Host Daily Internet Show. Southern California sports talk personality Joe McDonnell, who’s been doing sports update work at KNX, Los Angeles, will begin a daily internet sports talk show with former radio partner Doug Krikorian, according to the Orange County Register’s Gary Lycan. The McDonnell-Douglas show will air from 3:00 pm to 5:00 pm on a yet-to-be announced URL. McDonnell was a major presence in the Los Angeles sports media scene going back to the 1980s but he disappeared from sports talk radio after leaving KLAC in 2008. He made the local news after undergoing gastric bypass surgery and losing some 400 pounds several years ago. The new show debuts on April 9 with a live broadcast from Legends Sports Bar in Long Beach.
Republican Primary/2012 Presidential Campaign Again Tops Talkers TenTM News/Talk Chart. The GOP primary race and the greater 2012 presidential campaign again tied for the most-talked-about topics on news/talk radio during the week of March 19-23 landing atop the Talkers TenTM chart for another straight week . Coming in at #2 was Iran’s nuclear weapons program tied with U.S.-Israel relations. At #3 was soaring gas prices tied with President Obama’s approval ratings and at #4 was the controversy over the slaying of Florida teen Trayvon Martin. The Talkers TenTM is a weekly chart of the most-talked-about stories and people of the week as heard on news/talk radio across American based on ongoing research from TALKERS. View the entire chart here.
TALKERS Weekly Affiliate Roundup. “Free Talk Live” featuring Ian Freeman and Mark Edge picks up major market affiliate WWRL, New York…..Dial Global’s Michael Smerconish adds Boise affiliate KYWN.
