Tag: "Rain Summit West"

RAIN Summit West: Are You On the Phone?

By Holland Cooke
Radio Consultant

LAS VEGAS — April?  Here?  I’d come to Vegas just to shake off the relentless winter that brutalized us back home in New England.  But there’s zero pool time with THREE conventions underway: one about broadcasting, one about podcasting, one about streaming.  That one was yesterday, and funsters surrounding me had already set the stage.

While big radio’s chess kings are swapping stations over at the gaudy Wynn, your frugal consultant is surrounded by Corona-tall-toters at The Flamingo, a working class oasis where every…single…one of the people Sean Hannity calls “great Americans” is also toting an iPhone.  Whether it’s live or on-demand, your work needs to be on that thing.

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