By Duane Doobie
SPRINGFIELD, MA — Although it is difficult to quantify these things, it seems that the importance of Veterans Day, as it is reflected and acknowledged in our popular culture, has grown over these past years – although those of us at RadioInfo and our sister publication TALKERS are indeed working today and I see our fellow online radio trade publications are out there in full editorial bloom as well.
I also observe that most radio stations’ offices are staffed and running today in business-as-usual mode. So Veterans Day does not fall into the same category of holidays as the other federally-demarcated 24-hour periods that warrant universally acknowledged “day off” status such as the “Big Six” – New Year’s Day, Memorial Day, Independence Day, Labor Day, Thanksgiving Day and Christmas Day (unless you work at the post office, a bank, or government agency).
Doyle Hadden • Hadden & Associates Media Brokers
This interview was conducted by Sandi Bergman
Sandi: What did you do before becoming a media broker?
Hadden: Radio-TV, sales, management and ownership. I was never good enough in broadcasting to be an on-air talent, so I found a way to make money behind the scenes.
By Walter Sabo
(Editor’s Note: In addition to radio stations and groups, Sabo Media has worked for decades with print media to produce successful, profitable radio in many forms. Clients have included Parade magazine, The Wall Street Journal, National Geographic, Cosmopolitan, Martha Stewart Living, and the Asbury Park Press.)
NEW YORK — A dynamic, future-oriented new stage has launched: RADIO STATIONS ON NEWSPAPER WEBSITES. The Boston Herald, as first reported here, will launch a radio station from their website on Monday August 5th. Boston Herald Radio will bring new, younger audience to the newspaper and hyper-local, live advertising capabilities unimaginable for newspapers until this moment.
Having participated in the success of many print-to-audio businesses, a list of essential ingredients have emerged that are required for longevity. Here are three:
This week’s spotlighted broker:
Mark Jorgenson • Jorgenson Broadcast Brokerage
This interview was conducted by Sandi Bergman.
Sandi: What did you do before becoming a media broker?
Jorgenson: For 12 years, I worked in television sales and sales management in Southeastern markets (Winston-Salem, Cincinnati, Miami, and Tampa).
By Thomas R. Ray, III CPBE, AMD, DRB
Tom Ray Consulting
NEW YORK — This week, I was going to write about a computer program that stations could use to experiment with IP codec transmission. And possibly actually use it on the air. Problem is, I ran into a snag with it and haven’t been able to get it to work correctly. Perhaps next week.
So I’ve decided, since it’s spring, to talk about tower painting and lighting. The FCC has several “hot ticket” items they can get you on if your station is inspected. Tower painting is one of them. So is lighting. As an ABIP inspector, I have a particular interest in these topics.
By Jeff McKay
Special Features Correspondent
NEW YORK – Two different radio formats: One plays music by artists such as Johnny Cash, Carrie Underwood and Florida-Georgia Line. The other has voices such as Rush Limbaugh, Sean Hannity and Stephanie Miller. Ironically, both the country music format that does not talk politics and the news/talk format that plays no music each have something in common – they cater largely to the same audience!
When it comes to country music listeners and news/talk radio listeners, especially those who lean conservative, similarities between listeners really depend on their age. Jaye Albright, a consulting partner for Albright & O’Malley & Brenner/RadioIQ, Inc. interestingly calls both “universal donor” formats.
Glenn Beck’s TheBlaze Added to Blue Ridge Communications Cable System. The push to get more cable TV carriage for Glenn Beck’s TheBlaze continues and now the company announces it will be carried on Blue Ridge Communications’ system that serves the Poconos and the Central Pennsylvania region. It is the nation’s 21st largest cable operator. TheBlaze also entered into agreements with BEK Communications, Sweetwater Cable Television and Atwood Cable. TheBlaze president, business development, Lynne Costantini, states, “We’re thrilled to welcome these independent operators into TheBlaze family of television affiliates. These businesses understand the value of bringing TheBlaze’s original programming and unique perspective to their customers and their business.” TheBlaze says that customers of these cable operators will now be able to watch its full programming lineup including The Glenn Beck Program, news program “Real News from TheBlaze,” opinion show hosted by Andrew Wilkow, current events show “Pat & Stu” featuring radio personalities Pat Gray and Stu Burguiere, kid’s show “Liberty TreeHouse,” comedy news show “The B.S. of A.,” news magazine “For The Record,” and comical news and current events show “The Wonderful World of Stu featuring Stu Burguiere.” TheBlaze states that it is currently in carriage conversations with all major satellite, cable, telco and independent companies.
WTOP, Washington Stays #1 on List of Top Billing Stations. The annual list of top billing stations according to BIA/ Kelsey has been released and Hubbard Radio’s WTOP, Washington is at the front of the pack once again with $64.6 million in revenue in 2012 – that’s up a fraction from the $64 million it grossed in 2011. The rest of the top 10 – split by CBS and Clear Channel – are as follows (in millions): Clear Channel’s KIIS, Los Angeles ($56.8); Clear Channel’s WHTZ, New York ($48.2); CBS Radio’s WCBS, New York ($47.2); Clear Channel’s KFI, Los Angeles ($46); CBS Radio’s WBBM, Chicago ($45.7); Clear Channel’s WLTW, New York ($43); CBS Radio’s WINS, New York ($41.5); CBS Radio’s WFAN-AM/FM ($41); and CBS Radio’s KROQ, Los Angeles ($39.3).
SiriusXM Sports Talker Dino Costa Subject of New Film. Sports talk radio personality Dino Costa will be the subject of a feature-length film to begin production in April in Wyoming. Chesapeake Films announces that it has started pre-production for a documentary to be completed in 2013 about the life of “controversial SiriusXM Radio personality, Dino Costa.” The documentary film will be directed by Joel Franco, cinematography by Darko Nikolich, edited by Anthony Bernard, sound design by Karol Urban, and original music by Marianthe Bezzerides. The film will begin shooting in Wyoming, where Dino Costa resides and produces his daily radio sports talk show. The crew will then follow Costa to New York, to continue filming Costa’s hometown, friends, fans, and family. Franco says he wanted to do the film because, “Dino is a breath of fresh air in the world of cookie-cutter sports talk radio. He is fiercely independent, and connects with his audience like few can. I just knew that under that big personality was a story waiting to be told. I am so excited to begin.” Costa comments, “When I embarked on my career as a talk show host, I wanted to achieve many objectives; I never thought about the possibility of someone wanting to do a film about my career and my life. In speaking with Joel about his vision for this film, I’m confident that collaborating with the crew at Chesapeake Films will culminate in a documentary about my life that people will find interesting and compelling.”
Villanucci Producer Billy “Fatback” Cornelius Debuts Evening Show on KKOB. The departure of longtime afternoon drive host Jim Villanucci from Cumulus Media’s KKOB, Albuquerque, resulted in evening host Scott Stiegler moving into the PM drive slot. That created an opening in the evenings and Jim Villanucci’s former on-air producer, Billy “Fatback” Cornelius, is now host of his own show airing in the 7:00 pm to 9:00 pm time slot. He’ll still produce Stiegler’s program but “Fatback” tells TALKERS magazine, “When asked about the new opportunity, I simply replied, ‘The Fatback Nation will rise.’” His program debuts this evening.
New Jersey 101.5’s Jim Gearhart to Be Inducted into the New Jersey Broadcasters Association Hall of Fame. Jim Gearhart has been the morning host on Townsquare Media’s WKXW, Trenton “New Jersey 101.5” for the past 23 years and now he’s being honored by the New Jersey Broadcasters Association with induction into its Hall of Fame. Gearhart will be inducted at the Annual Awards Luncheon, which will be held during the NJBA’s 66th Annual Conference in Atlantic City this June 18-19. NJ 101.5 program director Eric Johnson says, “Jim will be acknowledged for providing quality content, news, public affairs and diverse entertainment to New Jersey. Jim’s contributions to the longevity and success of our industry in New Jersey will be recognized.”
WXOS, St. Louis Host Bernie Miklasz to Leave Radio Gig. Popular St. Louis sports media personality Bernie Miklasz will exit Hubbard Radio’s WXOS “101 Sports” when his contract wraps up next month. In a piece in the St. Louis Post-Dispatch, Miklasz says he’s leaving the radio show (weekdays 11:00 am to 2:00 pm) to focus on his work with the Post-Dispatch and its STLtoday.com where he’s been a sports columnist since 1989. He states, “I’ve always loved writing more (than radio), it’s my calling. Whatever good things I have in my life professionally have been because of the Post-Dispatch. It has led to other opportunities.” Miklasz says the stress of two jobs is wearing on him. WXOS program director Chris “Hoss” Neupert says, “He’s such a dynamic personality, but at the end of the day how can you be mad at a guy who’s going back to his roots and giving it his all? He wants to do his part to help take an industry that has been down on an upswing. It’s bittersweet (for the station) because what he is doing is very honorable and really cool, so it’s hard to be upset with him. The guy is such an awesome personality.” STLtoday.com hints it will be branching out into audio and video on the website and will use Miklasz for that purpose, as well.
The Conclave Announces Agenda for July Learning Conference. The Conclave announces its preliminary agenda for the July 17-19 “Conclave 38: The Learning Conference” taking place at the Minneapolis/Park Place Doubletree Hotel. Executive director Bob Shannon states, “The very words ‘The Learning Conference’ implies that Conclave 38 will focus on teaching ideas our attendees can actually use. Focusing on what works today and the tools we’ll need for tomorrow, our faculty includes thinkers, visionaries and practitioners in a wide variety of disciplines including digital, marketing, mobile, programming, social media, and talent creation and training.” Some of the speakers appearing this year include: Ivan Braiker/HipCricket, Tim Bronsil/Point to Point Marketing, Jon Chelesnik/Sportcasters Talent Agency of America, Drake Donovan/Splice Video, Joel Folger/Folger Media, Les Garland/Afterplay Entertainment, John Gehron/AccuRadio, Bruce Gilbert/Clear Channel, Phil Hall/Audience Bakery, Michael Harrison/Talkers-Radioinfo.com, Dan Hill/Sensory Logic, Fred Jacobs/Jacobs Media, Randy Lane/The Randy Lane Company, Lori Lewis/Jacobs Media, Kipper McGee/Kipper McGee LLC, Kevin Metheny/Cumulus Media, Chris Miller/Chris Miller Digital, Tim Moore/Audience Development Group, Mark Shannon O’Neill/ROI Media Solutions, Bill Richards/Clear Channel, Larry Rosin/Edison Research, and Walter Sabo/Sabo Media. Shannon reports that this year’s Conclave begins on Wednesday, July 17 with the fourth annual “Jacobs Media Summer School,” and ends July 19 with “Conclave GAMEDAY,” a day devoted entirely to sports that ends with a reception at KTWN-FM’s studio just before the Minnesota Twins/Cleveland Indians game at Target Field, home of the 2014 All Star Game. For more information on the Learning Conference and Conclave educational programs, visit http://www.theconclave.com.
SCOTUS Gay Marriage Arguments, North Korea Threats, Dr. Ben Carson Assault, Cyprus Banks Bailout, and Sequester Effects Among Top News/Talk Stories Yesterday (3/28). The two days of arguments before the Supreme Court on gay marriage; threats of military action from North Korea; the backlash against Johns Hopkins neurosurgeon Ben Carson; the bailout of Cyprus banks by the EU; and the effects of the sequester were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS.
By Holland Cooke
ANNAPOLIS — Now THIS is worth a meeting. If your station is an Arbitron subscriber, you should download, devour, and discuss the just-released “Radio Today 2012,” an uncanny mash-up of Scarborough consumer profiles and Arbitron audience data. What you will read about people-who-listen-to your format really fleshes-out the folks you want as heavy listeners, and will send you in specific directions to seem relevant and relatable and habit-forming to ‘em.
And that’s all I’m allowed to say! Because this information is THAT valuable! Read the legal hear-ye-hear-ye at arbitron.com, and you’ll understand that I’m not being coy. But I can share some useful headlines from the Executive Summary Arbitron has released, which follow.
By Chris Miller
Chris Miller Digital
SHAKER HEIGHTS — Maybe you have corporate people who have some control over the content and appearance of your website. Maybe you’re the lone person at your station that really cares about the website. If you’re in either one of these groups, you are not alone … not by a longshot!
I often hear digital issues spoken of in grandiose terms, so let me pass on a few practical website tips you can do at the station level, no matter what your corporate interactive people are doing. They’re often brilliant experts on the web, but they’re not experts on radio. They’re also certainly not experts on how the two fit together.
What’s the difference between your site and Google, YouTube and Facebook? Those sites have a clear reason for being, and clean, well-organized content. Get your page looking more Facebookish or YouTubeEsque, and you’ll go a long way towards building your website numbers. Here are some nuts-and-bolts actions to get more people back more often and clicking on more stuff.