Tag: "NRG"

CEOs Mouth Off and Word-of-Mouth Mojo

| December 13, 2013

Nielsen Client Conference Day 2 coverage by Talkers contributor and media consultant Holland Cooke

 

cookewriterBALTIMORE — The Nielsen Audio Client Conference & Jacobs Media Summit wrapped Thursday, but not before sustained applause for four group heads who decried what’s become radio business-as-usual: too many commercials, and too little programming diversity and innovation.  Their unvarnished comments echoed a surprisingly candid CEO roundtable at the recent NAB/RAB Radio Show.

“The status quo is like a shark.  If you’re not swimming, you’re not breathing.”

NRG Media CEO Mary Quass and fellow panelists run mid-size companies, and all described the opportunities they seize being more nimble than bigger companies’ “paralysis” and “short-term thinking.”  Connoisseur Media CEO Jeff Warshaw reckons that “This is the most opportune time for entrepreneurs in radio that I have seen in a long, long time.”

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