Rush Limbaugh’s Sandra Fluke Comments Cited in Dial Global’s SEC Filing. Talk radio has long been saddled with the label of “controversial programming” that makes it a difficult sell on the national level. Agencies have numerous other marketing options through which clients can get out their message. Especially for family-oriented goods and services, why take a chance on “controversial programming?” But Rush Limbaugh’s Sandra Fluke comments last March brought renewed bad PR to the format and, as was discussed at both of TALKERS magazine’s New Media Seminars this year (June in NYC and October in Los Angeles), the scarlet letter weighs heavy upon the talk radio business. So much so that Dial Global – in reporting to the SEC – cited Limbaugh (not by name) as part of the reason the company is taking a $67.2 million impairment charge. Here’s what the company says: “We normally perform the required impairment testing of goodwill on an annual basis in December of each year. As a result of several factors, which had a significant impact on our fourth quarter bookings and sales, we performed an interim analysis of our goodwill carrying value as required by ASC 350, Intangibles-Goodwill and Other. We believe our 2012 results were adversely impacted by, among other things, late cancellations in ad buys (which we believe was a by-product of the election and renewed economic uncertainty), competitive factors, such as a greater diversity of digital ad platforms (into which ad budgets have flowed) and increased competition from our major competitors, and advertisers’ response to controversial statements by a certain nationally syndicated talk radio personality in March 2012.” Talk radio is unlikely to become “family friendly” in the eyes of agencies anytime soon and talk sellers appear resigned to having to carve out new niches of advertisers and work hard to get and keep them. For big corporations with a lot of debt, that’s not a comforting thought.
Dial Global Voluntarily De-Lists from the NASDAQ. As a result of the company’s low volume of trading combined with other factors, including the associated costs of maintaining its listing on the NASDAQ, Dial Global announces it will undertake the delisting process beginning on or around November 26 and be completed on or around December 6 of this year. Dial Global will remain a publicly traded company – it reports no plans to go private – but the stock will be traded on the OTC Pink Sheets.
Envision Radio Networks Develops “America Weekend” Program. Calling it the “next generation of weekend talk radio,” Envision Radio Networks says the new “America Weekend” program is “a break from the usual brokered programming and rerun political fare of most news/talk stations, ‘America Weekend’ covers the lighter side of news and lifestyle issues facing today’s on-the-go talk listeners while maintaining revenues from paid hosts.” Envision states the show provides six hours of live programming on both Saturdays and Sundays from 9:00 am until 3:00 pm EST and accommodates up to four local expert slots per hour, with frequent break-away points for sports, weather or other local programming. Since the programming is broadcast live via satellite, ‘America Weekend’ is able to stay current by addressing breaking and developing stories of national interest as they happen. Anchoring the show will be “top-level, nationally recognized” hosts joined by high-profile guests. Programmer and consultant Kipper McGee is executive producer of the show and he states, “It’s been said that ‘weekdays are for ratings, weekends are for revenue.’ However, now we’re seeing the damage that poorly rated weekend programming is causing weekday shows. Listeners are forced to find other weekend options, and increasingly are not finding their way back to the radio station.” Envision president and CEO Danno Wolkoff says, “‘America Weekend’ is all about maintaining revenue opportunities for radio stations from long-form brokered programs in a new and innovative way. We have always believed that there is a better way for radio to monetize its Saturday and Sunday programming without sacrificing quality. Finally, ‘Content is King’ again on weekends.” Interested stations can visit www.envisionradio.com or contact Melissa Bachtel at 216-831-3761 or firstname.lastname@example.org.
CBS Sports Radio Network Names Damon Amendolara Overnight Host. When CBS Radio’s new national sports network debuts on January 2, WBZ-FM, Boston “98.5 The Sports Hub” evening host Damon Amendolara — “D.A.” — will be the network’s overnight host manning the 2:00 am to 6:00 am shift. Amendolara has been with the Boston sports talker since it debuted in 2009. He is also the sideline reporter for the New England Revolution on Comcast and a frequent guest and fill-in host for CSN’s Sports Tonight/Sports Sunday. He serves as an anchor on CSNNE’s “Pregame Live” and “Postgame Live,” appears on Fox 25 Boston, while contributing to NFL Films and the NFL Network’s Top 10 series, ESPN News’ Air Check and NFL Films Presents on ESPN. CBS Sports Radio director of programming Eric Spitz says, “D.A. is an all-star in Boston and his energy and understanding of the sports world will no doubt translate to a national platform. Damon is certainly the man to keep listeners engrossed overnight, and his work at stations across the country, covering a multitude of different sports, will be beneficial to our listeners. His success and following on our local radio station and his charitable endeavors in the community prove he will make a great addition to our already outstanding lineup at CBS Sports Radio.”
WTOP Newsman Donates iPhone to Newseum. It’s unclear whether WTOP, Washington news reporter Neal Augenstein was the first American radio news reporter to use the iPhone as his “sole” reporting tool, but Augenstein sure has attracted a lot of interest after it became known how he was using the device. Poynter.org reports the donation to the Washington, DC museum of news and related technology. Newseum Curator of Collections Carrie Christoffersen tells Poynter.org, “We collect all sorts of things that relate to changes in news technology. It was really interesting to us, since he’s doing all of his audio interviews, editing, video work, all on his iPhone, with some supplement from an iPad. He’s enabled himself to be very, very on-the-go.” There are no immediate plans to display the device but Christoffersen says their exhibits are always changing. Augenstein is pictured here being interviewed recently for Talkers TV about his use of the iPhone for reporting. Check out the cool five-minute video here.
Odds & Sods. Radio pro Turi Ryder fills in on Tribune’s WGN, Chicago for midday talk host John Williams today…..Filling in today for Talk Radio Network’s Rusty Humphries is KDWN, Las Vegas morning drive host Alan Stock.
Inside the Locker Room. In the photo here, KLAC, Los Angeles and Fox Sports Radio Network hosts Petros Papadakis (l) and Matt “Money” Smith (r) interview Los Angeles Lakers greats Kareem Abdul-Jabbar (second from left) and Jerry West (second from right) at a recent live listener event. Abdul-Jabbar and West offered Lakers faithful their takes on the team’s new coach and the team’s prospects for the 2012-13 season.
TALKERS Weekly Affiliate Roundup. Tom Gresham’s “Gun Talk” weekend program is added to the lineup at KAVA-AM/FM, Pueblo, Colorado; WEZS, Laconia, New Hampshire; and KOHI, St. Helens, Oregon…..“America Tonight” with Kate Delaney is picked up by WLSC, Myrtle Beach, South Carolina…..Fox Sports Radio Network programming is added to new affiliate KOPJ, Portland…..ESPN Radio programming is picked up by Cox Media’s WDBO-AM, Orlando.
Petraeus-Broadwell Scandal Tops Talkers TenTM for Week of November 12-16. The ever deepening scandal involving ex-CIA director David Petraeus and biographer Paula Broadwell was the most-talked-about story on news/talk radio this week, according to ongoing research from TALKERS. At #2 this week was the Benghazi attack investigation. At #3 was the “fiscal cliff” Washington lawmakers are facing followed by Obama Administration Cabinet changes at #4. The Talkers TenTM is a weekly ranking of the top stories and people discussed on news/talk radio. It is published at Talkers.com every Friday. View this week’s entire chart here.